The name of the company is, Clockwork Badgers and we are aiming to create a

new MMO (Massively Multiplayer Online) game called, The New Age.

But, we need your help.

Mission Statement

What do we want to truly do?

We want to create a new game for gamers who enjoy MMO‟s and want a

fresh, original storyline to enjoy.

Having only recently started in the gaming industry, we decided this would be

our BIG debut game, breaking us out of our cocoon and into the great wide

open!

Originally Clockwork Badgers made arcade style games for the Xbox

360, games such as „Tunnel Light‟ „SwordBreaker‟ and „Trebuchet‟

Tunnel Light, SwordBreaker and Trebuchet

Tunnel Light was a first person

survival horror game, it lasted

two (2) hours and required the

player to face his/her fears that

they would have to type into the

game‟s “Fear Finder” bucket,

And generate a tunnel system

that would adapt to the player‟s

worst fears.

SwordBreaker let players

forge thousands of blades

out of the planet‟s ores,

minerals and crystals. But,

once you created said

blades, you would equip

them to your warriors and

do battle with other

players!

Trebuchet is a comedy

based „Crash the Castle‟

style game, you, the player

were tasked with wreaking

havoc on multiple

settlements, kingdoms, fores

ts and mountains, with a

catapult angering the people

and wildlife of the

world, just so you can have

a laugh, really.

Target Audience

Due to the games seriousness, violence and offensive language, we are

targeting eighteen (18) year olds to young adults, roughly twenty-six (26)

We aim to have a community that does not hate on other players, so we are

trying to keep our targets at a respectable sector.

Why do we think this will appeal?

Other gamers who have played major MMO‟s like World of Warcraft, The

Old Republic and Guild Wars 2, will most definitely want to play our

game.

A good community that do not disrespect each other will bring in more

players that also wish for a great, sensible gaming community to call

home.

Did we win any awards?

Tunnel Light was nominated for a Golden Joystick

Award last year, for “Best Scary Indie Made Game”

But, we lost to SLENDER: The Arrival, which was

created by Blue Isle Studios and Mark Hadley.

Trebuchet was given a „Which Game is better?‟ poll

online against Angry Birds, Angry Birds won.

Competition

Conglomerates

Ubisoft

EA

Microsoft

Activision

These are the biggest competition we

have in the conglomerate sector,

Ubisoft EA, Microsoft and Activision.

Although they are all giants within

the industry, Ubisoft and Activision

have been suffering from a decline

in games that have attracted the

public eye. EA has it‟s feet firmly

stuck in what games it knows best,

they may not be good, but they still

sell.

Microsoft has the ultimate footing

in the entire industry, due to their

console, the Xbox 360.

SWOT Analysis

STRENGTHS – We have ties with other gaming companies. We have knowledge of the

gaming industry.

WEAKNESSES – As an indie company we have the issue of being funded, not having

the right amount of credentials

OPPORTUNITY – Due to influence from other companies and the community, we have

the opportunity to work with them all.

THREATS - Because we are an indie company we are worried about being

overshadowed by conglomerate companies.

Influences and

Competition

There are so many influences and

competitors that we have at Clockwork

Badgers.

We aim to understand how they

managed to create games, but also be

wary of their prowess.

But what ARE those influences?But what ARE those influences?

343 Industries

The new owners of the world renowned

Halo franchise (whereas it used to

belong to Bungie games) They have

managed to successfully create and

contribute to a game that has gripped

the world many of times.

The company themselves have just

released Halo 4 and are a big

successful gaming studio.

Double Fine

Double Fine are the number one

company that are able to create games

that test a persons imagination, and

breaks so many „off-the-wall‟ factors.

Creators of Psychonauts, Stacking and

Brutal Legend, games that have odd

ideas, but are executed stunningly.

Born Ready Games

An indie based company that are

bringing back old style space shooters,

but with spectacular imagery.

Recently on Kickstarter they have just

managed to successfully fund their

Strike Suit Zero, game and finally

make it a reality.

MS Paint Adventures

Although not game

developers, Andrew Hussie, has

managed to create a web comic series

that spans over 5000 pages of comical

humour, odd environments and a crazy

storyline.

As of October 4th, a game is in the

works, Andrew Hussie is heading the

idea and hopefully bringing it to

fruition.

So what is ‘The New Age’?

The New Age is an MMO game that requires the player to

progress as either a Survivor of a devastating catastrophe

that has wrecked the Earth and leaked horrid toxins that has

evolved some humans into psychic Angels, and vicious

Demons, or maybe hunting down these freakish races are

more your thing, then you can play as one of

„The Departed‟ Men and Women who want nothing but to

destroy the Angels and Demons.

Who will you pick, will you survive, aid the

innocent, murder the weak or become the hunters?

Unique Selling Point

Whilst this game is in production, we have a small team of animators working on a five

part episodic series that details the plot before the game takes place, what causes the

world to rupture, answers will be found in the series.

When people buy the full product online or at their local gaming shop, they will be given

a code which will instantly download the entire 30 minute long episodic series.