AIESEC IUB Communications Functions

8/14/2019 AIESEC IUB Communications Functions

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Communications

FunctionsAIESEC in IUB

The international platform for young people to explore and develop their leadership potential


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Brand Implementation &Management

Training the members on branding to ensure a positiveinternal branding

Increase the brand visibility of AIESEC IUB by ensuring thatour target audiences (members, supporters and enablers)

experience (or interacts with) the AIESEC brand in a rightway

Getting AIESEC involved in seminars organized by IUB andits clubs

Promoting AIESEC with brand-aligned promotional

materials such as posters, banners, brochures, flyers etc Ensuring brand positioning of AIESEC in the right way



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External Communications &Public Relations

Inviting our stakeholders (university authorities, TNs, EPsand university students) in our seminars, events andconferences and involving them to take sessions in suchevents and conferences

Keeping them up-to date with our activities by e-mails andnewsletters

Using media and websites of the stakeholders to get intothe eyes of the externals

Promoting AIESEC with attractive posters, banners,

brochures, flyers and other materials



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Alumni Relations

Creation of Alumni Database by tracking all formerAIESECers and keeping in touch with them

Inviting alumni to take coach and mentor the existingmembers by facilitating sessions and delivering their

AIESEC experience Recognizing their contribution in AIESEC and inducting the

alumni in the AIESEC in IUB HALL OF FAME. They will bepresented a memento in an Award Presenting Ceremony



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Publications

Ensuring brand visibility by publishing regular offlinenewsletters

Creating online newsletters and uploading them into theweb and sending them to all of our stakeholders

Publishing an Annual Report for the year to maintaintransparency and communicate AIESEC activities to thestakeholders

Promoting AIESEC activities in the right way to thestakeholders

Publications of articles in other external materials such asnational newspapers, magazines, university newspapers,websites, etc



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Internal Communications &Information Management

Ensuring the web presence of AIESEC in IUB through thewebsites of AIESEC IUB, IUB and AIESEC Bangladesh

MyAIESEC.net management and education

Effectively using virtual online communication platforms

and channels such as myAIESEC.net (Blogs, Files, Wikis,Forums, etc), Facebook, Google, Twitter, You Tube, LinkedIn, Flicr, etc.

Making Visually attractive presentations to promote AIESECin IUB amongst AIESEC members and other stakeholders

Maintaining effective communication and smooth flow ofinformation among the AIESEC members


Documents

AIESEC IUB Communications Functions