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Presentation of Hans Karssenberg, Laura Sobral and Leonardo Brawl as an introduction into placemaking and a start for the place game in Porto Alegre for the Congresso Internacional Espacos Publicos.
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Placegame Praça Francisco Alves
private private
city at eye level
plinths
hybrid zone
hybrid zone
USE Activities, pedestrian flows
Quality shops, cafes, culture Experience
MANAGEMENT Community
Coalition Place management
DESIGN Buildings
Square Design Hybrid Zones
William H. (Holly) Whyte
§ The Organization Man,1956 § The Exploding Metropolis, 1958 § The Last Landscape, 1968 § Plan for the City of New York, 1969 § The Social Life of Small Urban Spaces,
1980 § City: Rediscovering the Center, 1988
“It is hard to create a space that will not attract people, what
is remarkable, is how often that has
accomplished.”
“If you design a community around cars… you get more cars.”
“If you design your community around people… you get more people.”
“One of the best things about water is the look and feel of it…It’s not right to put water before people and then keep them away from it.”
PROJECT FOR PUBLIC SPACES
“If you want to seed a place with activity, put out food.”
PROJECT FOR PUBLIC SPACES
“Benches are artifacts, the purpose of which is to punctuate architectural photographs. They are not so good for sitting.”
PROJECT FOR PUBLIC SPACES
Placemaking strategies: from short-term to Place Management
1. CROWD-SOURCE IDEAS community, placegame, digital placemaking
2. MAKE THINGS HAPPEN NOW short term = 1-4 months, long term = 2 years
3. CREATIVE ENERGETIC ANCHORS OF ACTIVITY op sleutelplekken, power of 10
4. MAKE IT A “MOVEABLE FEAST” through meet-ups and mobile management teams
5. GET LIFE TO THE STREETS to make public spaces safe and attractive, and encourage walking
6. BRING THE INSIDE OUT with transparent, visually exciting ground floors (plinths) and corners that pop-out
7. PLACEMANAGEMENT the ‘management’, programming, keep inviting new uses
PROJECT FOR PUBLIC SPACES
Bryant Park
Zealous Nuts are visionaries with a poorly developed sense of fear and no concept of
the odds against them…
They make the impossible happen.
- Dr. Robert Jarvik
Toronto Dufferin Grove Park
Last 400 years Harvard Campus
Now Harvard Campus
Success-factors of Squares / Plazas
1. Identity: events, icon building, art 2. Destinations: combinations of use, “triangulation”; the
edges are most important 3. Amenities: comfort for users: benches, light, sidewalks,
eat, sit 4. Inner & Outer Square: open and active ground floors all
around, intimacy (40-50 m ideal) 5. Octopus: tentacles to the surroundings 6. Seasons: uses that change with the seasons 7. Stakeholders: mental ownership of a diverse community 8. Place Management: good management, physical AND
activate uses, places and activities 9. Plural Investments: sponsorships, partnerships, markets,
membership, BID, ….
40
De Power of 10
40
EXTRA PICS 1
23
4
12
7
89
11b 13
11a
6a
5a
4a
3
2
1
10
14
15
5b
6b
4b
Triangulation
Triangulation
Triangulation
###
How To Evaluate A Place
Place
Sociability Comfort & Image
Access & Linkages Uses & Activities
§ Convenient § Walkable § Continuity § Proximity § Connected § Enticing
Access & Linkages
PROJECT FOR PUBLIC SPACES
• Fun/Vital • Active • Indigenous • Sustainable • Affordable • Challenging
Uses & Activities
PROJECT FOR PUBLIC SPACES
• Attractive • Unique • Usable • Maintained • Historic • “Green” • Safe • Friendly
Comfort & Image
PROJECT FOR PUBLIC SPACES
• Welcoming • Interactive • Neighborliness • Pride • Diversity • Stewardship
Sociability
###
"Place Game" Evaluation Process 1. Smaller teams 2. Go to your designated site
where you fill out the Place Game form individually
3. Convene with your teammates
and choose a “recorder” to summarize team’s findings on one form
4. Return to room and finish
summarizing findings and ideas on flipchart
5. Pick a present and report out
1. STREET FROM UNIVERSITY TO PRAÇA, FIRST PART (CROSSING, BARS)
2. STREET FROM UNIVERSITY TO PRAÇA, SECOND PART (INCLUDING CHURCH AND ITS CONNECTION TO THE PRAÇA)
3. CORNER OF RESIDENTS ASSOCIATION / CAR GARAGE AND STREET BEHIND
4. SIDE OF ELEMENTARY SCHOOL AND CONNECTIONS TO THE PRAÇA
5. SIDE OF SMALL KIDS DAYCARE 6. SIDE OF EVENT CENTER 7. SIDE OF HOUSES + HAIR DRESSER 8. THE PRAÇA HOUSE ON THE SQUARE AND ITS OUTSIDE 9. BUS STOP AND DIRECT SURROUNDINGS 10. "BOCHA" + TREES 11. PLAYGROUND FOR KIDS ON THE PRAÇA 12. SQUARE STAIRS AND FOOTBALL COURT
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