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© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene Richter, British Columbia Institute of Technology

© 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

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Page 1: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 1

Chapter 1:Economics and Economic Reasoning

Prepared by:Kevin Richter, Douglas CollegeCharlene Richter, British Columbia Institute of Technology

Page 2: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 2

What Economics Is

Economics is the study of how individuals, firms, and governments make optimal choices from among a set of alternatives when facing scarce resources.

Page 3: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 3

What Economics Is

Key words:

choice alternative scarcity

Page 4: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 4

What Economics Is

Scarcity exists because individuals want more than available resources can produce.

Wants are unlimited, but resources are limited.

Page 5: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 5

What Economics Is

The degree of scarcity is constantly changing.

The quantity of goods, services, and usable resources depends on technology and human action.

Page 6: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 6

What Economics Is

Any economic system must solve three central coordination problems:

What, and how much, to produce. How to produce it. For whom to produce it.

Page 7: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 7

What Economics Is

In this course you will learn:

Economic reasoning. Economic terminology. Economic insights economists have about issues,

and theories that lead to those insights.

Page 8: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 8

What Economics Is

To understand the economy, you need to learn:

Information about economic institutions.

Information about the economic policy options facing society today.

Page 9: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 9

A Guide to Economic Reasoning Economic reasoning is making decisions by

comparing costs and benefits.

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© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 10

Marginal Costs and Marginal Benefits The relevant costs and benefits are the

expected incremental, or additional, costs incurred and the expected incremental benefits of a decision.

Page 11: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 11

Marginal Costs and Marginal Benefits Economist use the term marginal when

referring to additional or incremental.

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© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 12

Marginal Costs and Marginal Benefits Marginal cost – the additional cost to you

over and above the costs you have already incurred.

This means not counting sunk costs – costs that have already been incurred and cannot be recovered.

Page 13: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 13

Marginal Costs and Marginal Benefits Marginal benefit – the additional benefit

above and beyond what you’ve already accrued.

Page 14: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 14

Marginal Costs and Marginal Benefits According to the economics decision rule:

If the relevant benefits of doing something exceed the relevant costs, do it.

If the relevant costs of doing something exceed the relevant benefits, don’t do it.

Page 15: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 15

Economics and Passion

Economic reasoning is based on the premise that everything has a cost.

It leads to a better society for the majority of people.

Page 16: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 16

Opportunity Cost

The Opportunity cost of the chosen activity is the value of the next-best alternative to the activity you have chosen.

Opportunity cost is the basis of cost/benefit economic reasoning.

Page 17: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 17

Opportunity Cost

In economic reasoning, opportunity cost must be less than the benefit of what you have chosen.

Page 18: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 18

Economic and Market Forces

The opportunity cost concept applies to all aspects of life.

It is fundamental to understanding how society reacts to scarcity.

Page 19: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 19

Economic and Market Forces

When goods are scarce, they must be rationed.

Rationing is the mechanism for determining who gets what.

Page 20: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 20

Economic and Market Forces

Economic reality is controlled by three forces:

Economic forces (the invisible hand).

Social and cultural forces.

Political and legal forces.

Page 21: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 21

Economic and Market Forces

Economic forces are the necessary reactions to scarcity.

A market force is an economic force that is given relatively free rein by society to work through the market.

Page 22: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 22

Economic and Market Forces

Market forces ration quantity by changing prices.

When there is a shortage, the price goes up.

When there is a surplus, the price goes down.

Page 23: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 23

Economic and Market Forces

The invisible hand is the price mechanism -- the rise and fall of prices -- that guides our actions in a market.

Page 24: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 24

Economic and Market Forces

Political and social forces often work together against the invisible hand.

What happens in society can be seen as a reaction to, and interaction of, the invisible hand, political and legal forces, and social and cultural forces.

Page 25: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 25

Theories, Models and Assumptions General insights into how economies work

are often based on generalizations called economic theories.

Page 26: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 26

Theories, Models and Assumptions Economic theories are abstract.

A theory is often embodied in an economic model or an economic principle.

Page 27: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 27

Theories, Models and Assumptions Economic model – a set of simple

behavioural assumptions to explain decision making.

Page 28: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 28

Theories, Models and Assumptions Economic principle – a commonly held

insight stated as a law or general assumption.

Page 29: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 29

Theories, Models and Assumptions Economists cannot test their models with

controlled experiments.

It is impossible to hold “other things constant,” as is done in laboratory experiments.

Page 30: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 30

Theories, Models and Assumptions Theories, models, and principles must be

combined with a knowledge of real-world economic institutions to arrive at a specific policy recommendation.

In order to understand the theory you must understand the assumptions underlying the theory.

Page 31: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 31

The Invisible Hand Theory

Economist have observed:

Price tends to fall when the quantity supplied is greater than the quantity demanded.

Price tends rise when the quantity demanded is greater than the quantity supplied.

Page 32: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 32

The Invisible Hand Theory

According to the invisible hand theory, a market economy, through the price mechanism, will allocate resources efficiently.

Efficiency means achieving a goal as cheaply as possible.

Page 33: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 33

Economic Theory and Stories

Economic theory and its models are a shorthand means of telling a story.

If you can’t translate a theory into a story, you don’t understand the theory.

Page 34: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 34

Microeconomics and Macroeconomics Economics is divided into two parts:

microeconomics and macroeconomics.

Page 35: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 35

Microeconomics

Microeconomics is the study of individual decision making.

It considers household and business decisions, market allocations and pricing policies.

Page 36: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 36

Macroeconomics

Macroeconomics is the study of the economy as a whole.

It considers the problems of inflation, unemployment, business cycles, and economic growth.

Page 37: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 37

Economic Institutions

In applying economic theory to reality, you must know about economic institutions.

Economic institutions are the laws, common practices, and social, political, and religious organization, of a society.

Page 38: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 38

Economic Institutions

Economic institutions differ significantly among nations.

They sometimes seem to operate in ways quite different than economic theory predicts.

Page 39: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 39

Economic Policy Options

Economic policies are actions taken by government to influence economic events.

Page 40: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 40

Economic Policy Options

To carry out economic policy effectively, one must understand how the economic policy might change institutions.

Page 41: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 41

Objective Policy Analysis

Objective policy analysis keeps the value judgments separate from the analysis.

Subjective policy analysis is that which reflects the analyst’s view of how things should be.

Page 42: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 42

Objective Policy Analysis

To make clear the distinction between objective and subjective analysis, economics is divided into three categories:

Positive economics Normative economics Science of economics

Page 43: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 43

Objective Policy Analysis

Positive economics – the study of what is, and how the economy works.

Normative economics – the study of what the goals of the economy should be.

Page 44: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 44

Objective Policy Analysis

Science of economics – the application of the knowledge learned in positive economics to achieve the goals determined in normative economics.

Page 45: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 45

Objective Policy Analysis

It is hard to maintain objectivity in the science of economics.

It embodies the problems of both positive and normative economics

Page 46: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 46

Policy and Social and Political Forces The choice of policy options depends on

more than economic theory.

Political and social forces must be taken into account when applying economic theory to policy.

Page 47: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 47

Economics and Economic Reasoning

End of Chapter 1

Page 48: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 48

The Language of Graphs

Chapter 1 Appendix

Page 49: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 49

- 3

- 2

- 1 1 2 3 5

A

0 4

Horizontal Number Line

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© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 50

B

40

30

20

10

0

- 10

- 20

- 30

- 40

Vertical Number Line

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40

30

20

10

01 2 3 4 5

B(1, 20)

A(4, 5)

Coordinate System

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© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 52

From Table to Graph

Pric

e of

pen

s (i

n do

llar

s)Quantity of pens bought

$3.00

2.50

2.00

1.50

1.00

.50

01 2 3 4 5 6 7 8

C

D

E

B

A

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© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 53

Pri

ce (

in d

olla

rs)

Quantity

$6

5

4

3 2

1

0 10 20 30

Nonlinear Curve

40

Page 54: © 2006 McGraw-Hill Ryerson Limited. All rights reserved.1 Chapter 1: Economics and Economic Reasoning Prepared by: Kevin Richter, Douglas College Charlene

© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 54

Slopes of Curves

10

9

8

7

6

5

4

3

2

1

0

Slope = 1

Run = 1

Rise = 1

Rise = -4

Rise = -1

Run = 2

Slope = -0.5

Slope = 4Slope = -4

Rise = 4

Run = 1 Run = 1

A

B

a L

d

Slope = 1 Rise =1

1 2 3 4 5 6 7 8 9 10 11

Run = 1

E

e

c

b

e L

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© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 55

Inverse and Direct Relationships

X

Y

X

Y

Inverse relationship: When X goes up, Y goes downWhen X goes down, Y goes up

Direct relationship: When X goes up, Y goes up

When X goes down, Y goes down

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© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 56

Maximum Point

MaximumSlope = 0

A

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Maximum and Minimum Points

Slope = 0Minimum

B

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© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 58

Presenting Information Visually

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© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 59

Inco

me

(in

doll

ars)

$14,000

13,000

12,000

11,000

10,000

1992 1994 1996

(a) Income over time (1)

The Importance of Scales

Inco

me

(in

doll

ars) $18,000

16,000

14,000

12,000

10,000

1992 1994 1996

(b) Income over time (2)

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© 2006 McGraw-Hill Ryerson Limited. All rights reserved. 60

The Language of Graphs

End of Chapter 1 Appendix