Upload
heather-anderson
View
59
Download
0
Tags:
Embed Size (px)
DESCRIPTION
Portfolio
Citation preview
Dear Unity College, please hire me.
My name is Heather
Anderson, and I want
to be your Associate
Director of Media
Relations.
I Maine
I grew up here.
I went to college here.
That’s me.
I vacation here,
with him,
because I can’t get enough of this.
Other things I include:
Community.
Planning & Organizing.
Writing & Editing.
Social Media.
Market Analysis.
I’ve spent the last 14 years working as a
marketing and communications professional
in higher education.
Recent Accomplishments Include:
Launched a college’s first concerted e-mail marketing
strategy regarding communication of calendar events.
Increased web traffic of a college’s website by 300% by redesigning & launching its News site.
Helped secure publicity through media outlets including National Geographic, Maine House + Design, & Grist.
Recruited and managed a team of 10 student bloggers who posted content upwards of 10 times a week, increasing monthly blog content by 400%
Helped exceed a fundraising goal with 729 gifts in $84,296 in 24 hours.
I coordinated, developed, planned,
prepared, created, strategized, maintained,
tracked, monitored, and managed the
following:
Communications.
Social Media.
Events.
Heather is hard working, dedicated, and incredibly
welcoming. I worked with her for several years and was
always impressed by her drive, motivation, and ability to
smile under even the most dire circumstances. She is
professional, yet never stiff or stuffy. She is intelligent with
a fun personality. Her patience, positive attitude, and
caring demeanor are refreshing, and anyone should
consider themselves lucky to have her as part of their
team. – Sam Luna, Director of Member Services at International Communication Association
I have a marketing and communications
background, an engaging personality, and an
intense love for Maine. In the ever-evolving world
that we live in, every day is a new opportunity to
learn, to better myself and my expertise. I’m
always striving to live conscientiously, to express
my values through my work, and to lead a happy
and sustainable life.
I want this job because it caters to both my
strengths and my passions. I want this job because
it offers the opportunity to exercise and advance
the abilities and instincts I already have, as well as
the opportunity to continually improve. And I want
this job because I have the confidence, the
curiosity, and the charisma to make this position a
successful one.
Heather Anderson.
T: 207-801-9108 E: [email protected]