Social media training overview connector - 08 10 10 cl-1

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Since 2008, Connector has been publishing a popular social blog and organising ‘social networking social events’ for young professionals in various venues around Dublin. In early 2010, Connector TV Ltd. was launched as a social media marketing business with web sites, connector.ie,connector.tv & socialmedia.ie

Led by Conor Lynch, the Connector Team has extensive experience in online marketing and social media. Our key skills are in online marketing, blogging, training, video production, event management and digital design.

We have trained a number of businesses and organisations in social media marketing and have worked for the likes of ISME, Inventorium, Luxottica, Canon, Hewlett Packard’s Snapfi sh and numerous SMEs.

ABOUT CONNECTOR

www.connector.ie

www.socialmedia.iewww.connector.tv

WHAT WE OFFERSocial media strategy training

Content creation including photos, video, web TV and blog posts

Innovative and interactive networking experiences


Connector Consulting – We advise businesses and organisations in online marketing and social media strategies

Connector Training – We train businesses and organisations in onlinemarketing using practical workshops, 1-to-1 sessions, webinars and digital video

Consulting Events – Come to our networking events to fi nd partners and promote your products and services

Connector Network – We have a wide network of over 7,500 business professionals in the market for products, services and partnerships

Connector Production – We can help you create graphics, web sites, blogs,Videos and Facebook or mobile apps

SOCIAL MEDIA SERVICES


- Getting started on Wordpress, Facebook, Twitter, Linkedin & YouTube etc.

- Integrating social media with web site, email and offl ine marketing

- Using Connector 10C’s Model for creating your own social media strategies

- Using social networks, blogging, digital video, web tv & webinars for business

- Creating and managing conversations online

- Adopting community marketing & management strategies

- Monitoring, measuring and reporting on social media activities

- Identifying opportunites with Web Apps, Facebook Apps, Mobile Apps & iPhone Apps

- Managing the new media mix of bought, owned & earned media

- Reviewing trends such as location based marketing and social search

SOCIAL MEDIA TRAININGOur consultative training is run through group workshops and 1-to-1 sessions covering:

ONLINE MARKETING

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SOCIAL MEDIA�

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OFFLINEMARKETING

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��Your Social Media PartnerSOCIAL MEDIA PACKS

Social Media Starter Pack Business Blogger Pack Community Management Pack

Website audit

Social Network Setup including

Facebook, Twitter, YouTube

Social Media Integration

Tweetdeck / Hootsuite setup

Social Media Strategy Training

Website audit

Social Network Setup including

Faceboook, Twitter, YouTube

Social Media Integration

Tweetdeck / Hootsuite setup

Social Media Training

WordPress Setup (includes blog

Online PR / Community Management

Blogging Support (1 post per month)

Joining and starting conversations

Creating online buzz

Roughly 6 hours per month

and up to 5 website pages)

WordPress Training


Connector Launches – Featuring 10 of Dublin’s new business startups

Connector Tribes – Featuring Facebook & 10 of Dublin’s online communities

Connector Careers – Speakers from Google & Microsoft for 3rd level students

Connector Music – Featuring speakers, bands and sponsored by Heineken

Connector #Appy Hour – Mobile event at Nokia Pop-Up Shop on Grafton Street

Connector Digital Video – Canon sponsored awards night with 150 guests

Speed Connector – Lots of new connections made at our speed networking event

Connector Awards – Christmas Party sponsored by Realex Payments

Previous Connector events have featured speakers from companies like Facebook, Microsoft, Google, Daft, Canon, Nokia and Bebo. Other entertainment has been provided by bands, DJs, fi lmmakers, comedians,drummers and even dancing groups.

To date we have connected in venues like the Science Gallery, Sycamore Club,The Church, Odesa Club, Krystle, Kobra Bar, Lillies Bordello, Renards and Ron Blacks.

EVENTS SHOWCASE

PAST MONTHLY POP-UP EVENTS INCLUDE -

Connector InternsConnector Tribes


Connector connects the dots for our social media partners based on their unique requirements. We have helped many clients get up and running on blogs and on social networks like Facebook, Twitter, LinkedIn and YouTube.

By using our social media packages we can show you how to create content, conversation, connections and manage your own communities.

Some of Connector’s previous clients include ;

CLIENTS

- Professional Development

- AM Works

- The Board

- Photo Ireland

- Digital Marketing Institute

- Bags.ie

- BeginAgain.ie


Conor Lynch B.Sc (Mgmt) HDMP, is the current Chair of the Irish Internet Association Social Media Group and speaks regularly at events about social media. He has 12 years online marketing experience and has worked for some of Ireland’s top internet marketing agencies & Ireland’s fi rst Internet only bank (namely Rabodirect).

Conor was voted the Irish Internet Association’s ‘Internet Marketer of the Year 2005’ while Online Marketing Manager for RaboDirect.

Conor has an Honours (2.1) Degree & Post Graduate Diploma in Marketing Management as a graduate from DIT and the Smurfi t Business School. He has worked in Asia Pacifi c, US, UK & Ireland.

CONOR LYNCH



CONNECTOR 10C’s Model

Research your market situation including objectives, budgets, timelimes and competitors.

Learn how to connect & engage with your customers andprospects and turn them into loyal advocates.

Create and manage your own community of consumers who you can talk to about your products of services.

Create relevant concepts to promote your business and get your message noticed by your target audience.

Learn how to build and create partnerships withyour customes, prospects and business partners.

Learn how to create and share valuable digital conetent with your audience such as blogs, video, apps and podcasts.

Increase connections inline & offl ine with more website visits plus friends/fans/followers on sites like Facebook, Linkedin, Twitter, YouTube & Foursquare

Learn how to listen to the onlince conversation and then start engaging with your own dialogue.

Encourage people to share your content with their network thus spreading the word about your business.

Measure the effectiveness of your market activities including social media to calculate the ROI on time & money.


CONTACT

Conor Lynch

Mobile +353 86 811 8833

Email [email protected]

Twitter @connector_ie

WEBSITES

www.connector.ie

www.socialmedia.ie

www.connector.tv