The Services Vision of a Global MVNO / Online Service Provider (OSP), James Tagg, Truphone

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The Services Vision of a Global MVNO / Online Service Provider (OSP). James Tagg, Founder & CTO, Truphone. Presented on the 12th November at TADSummit Istanbul

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Truphone

James Tagg

CTO

1

The vision of an MVNO / OSP

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 2

What is Truphone? Not a Traditional Network

Los Angeles

New York

London Amsterdam

Hong Kong

Sydney

CALL ORIGINS & DESTINATIONS

London to Berlin

Amsterdam to Hong Kong

Sydney to Melbourne

Melbourne

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 3

Truphone Network – Software Cellular Network

• Six Point of Presence - global network architecture

• Stay connected in more than 200 countries around the world

• Fast connections, high quality audio, fast data speeds

Los Angeles

New York

London

Hong Kong

Sydney

Melbourne

Amsterdam

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 4

BOSTON GRID?

TechnologyHuman aspects

User Interface

Capital InvestmentDifferentiation

Profitability

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 5

Tsunami of Innovation Coming

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 6

The Ancient Elements

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

So here is my take on a Boston Grid for the

Vision of the Converged operator of the Future

7

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 8

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 9

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 10

Coverage in over 200 countries.

• Six Points of Presence - global network architecture

• Stay connected in more than 200 countries around the world

• Fast connections, high quality audio, fast data speeds

Built for global business with multiple points of presence.

Los Angeles

New York

London Amsterdam

Hong Kong

Sydney

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

Convergence

11

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

Wi-Fi sharing as it WAS IN OUR Portugal office

©2012 Truphone Ltd

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 13

Water

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 14

Truphone World

14

– Bigger Truphone covers 66 countries (including those in the Truphone Zone)

– Extensive bundle of minutes, texts and data

– Individual and shared plans

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 15

Truphone WorldVoice, data and texting plans cover 66 countries

– Argentina

– Brazil

– Canada

– French Guiana

– Guadeloupe

– Martinique

– Mexico

– United States ** Includes Puerto Rico

North & South

America– Albania

– Andorra

– Austria

– Belarus

– Belgium

– Bosnia &

Herzegovina

– Bulgaria

– Croatia

– Cyprus

– Czech

Republic

– Denmark

– Estonia

– Faroe Islands

– Finland

– France

– Germany

– Gibraltar

– Greece

– Guernsey

– Hungary

– Iceland

– Ireland

– Isle of Man

– Italy

– Jersey

– Latvia

– Liechtenstein

– Lithuania

– Luxembourg

– Macedonia

– Malta

– Montenegro

– Monaco

– Netherlands

– Norway

– Poland– Portugal

– Romania

– Russia

– San Marino

– Serbia

– Slovakia

– Slovenia

– Spain– Switzerland

– Sweden

– Turkey

– UK– Ukraine

– Vatican City

Europe

– Mayotte

– Reunion Island

Africa

– Hong Kong– China

– Singapore

– Japan

Asia

– Australia– New Zealand

Australia

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 16

Increase productivity while reducing costs

Value element Impact of joining Truphone* Comment

Voicex2 200%

100%

Data

x2 200%

100%

Bill

-33%67%

100%

Minutes of Voice

usage doubled

Data Usage

increased by 100%

Average customer bill

decreased by 33%

Before Truphone With Truphone

* Results based on analysis of 2500 customer SIM cards before and after joining Truphone

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 17

Truphone World

Significant monthly voice, data and texting allotments

Voice*

Plans scale as large as:

• 2,000 minutes, individual

• 500,000 minutes, shared

Texts*

Plans scale as large as:

• 2,000 texts, individual

• 500,000 texts, shared

Data*

Plans scale as large as:

• 10 GB individual

• ½ TB shared

Talk, text, surf and download wherever

you, your clients and colleagues are located.

* Smaller plans available,

allowing you to choose what’s

best for your business needs.

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

More and More of our customers are INbundle

18

End of Bill Shock

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 19

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 20

I could not Find an Image on the Internet so let me act it out

What is harder when Mobile – Conf Call

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 21

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

Truphone SIM vs Traditional SIM

22

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

Mobile Opportunities

23

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 24

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

High Definition Voice

©2012 Truphone, Inc.

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

New Trends

©2012 Truphone Ltd

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

Silliness and Video

©2012 Truphone Ltd

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

Project to Retina

©2012 Truphone Ltd

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014 29

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

Direct Interfacing

30

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

Real time Language

Translation

Book: Are the Androids

Dreaming Yet?

Emotional Analysis

© 2014 Truphone Limited. All Rights Reserved. 19 November 2014

What is the one most important thing telcos must do in 2015

to be successful in service innovation?

Either do some good over the top services or

Open your network and get out of the way of the people who

will do it.