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Innovation Hardware Quality /reliability Outstanding Customer service Merger with IBM Complete Product range Partner training
Poor supply chain Comparatively low distribution network Mundane looks
India is one of fastest growing PC market in the world
Laptops and desktop sales to industry giants like Vodafone, Elcot etc.
Mega Events Low end notebooks biggest segment
student community Increase in Replacement cycles
QUESTION MARKSTAR
CASH COWS DOG
Thinkpad
Idea pad
3000MKT
GROWTH
% Relative market Share
MAX
MAX
MIN
MIN
% Relative market Share
MAX
MIN
MKT
GROWTH
MAX MIN
STAR
CASH COWS
QUESTION MARK
DOG
Thinkcener
Idea Centre
Thank You
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