HRMA Social Networking in the Professional Marketplace

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In the last few years, Social Networking sites like Facebook, LinkedIn and Twitter have fundamentally changed the way a large and growing portion of the population interact. This explosion of growth has presented HR Professionals with new opportunities to recruit employees and brand their companies WHILE introducing new challenges - managing employee activity on these sites.Tom Daly will walk us all through some of the major players in Social Networking today – LinkedIn, Facebook and Twitter. He will discuss their size, reach, functionality and key differences of their platforms. He will also share some popular ways HR professionals are using these platforms to recruit top talent in their organizations as well as distinguish their corporate brand from competitors. He will also introduce KODA, a local company specializing in Social Recruiting on the web and discuss the practical uses of this site for HR professionals. In addition, Mr. Daly will discuss policies and procedures being developed to address employee usage of Social Networking/Media sites as well as the legal issues that swirl around them. Come learn about these platforms and find out what HR professionals need to know about how to use them.

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