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Century Industrial Coatings implements Salesforce and streamlines their long sales cycle between field reps, the lab, and prospects.
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Problem• Century has a long sales cycle with a lot of back and forth between prospects
and their lab where they create sample coating batches for the prospects.• They were using a lot of manual processes and an out-dated Sage system
Solution
Mansa Systems implemented Salesforce and developed an opportunity custom object for the lab projects, with some associated workflows.
Benefits
A fresh start on Salesforce
A streamlined sales process using Salesforce to track interactions between field reps, the lab, and prospects
Century streamlines their salescycle with Salesforce
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