Vickey QS presentation May 2011

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This is my Quantified Self 2011 presentation titled "Can a Tweet make you Fit"?

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Can

make

you fit? Ted Vickey

My PhD is researching exercise and

technology, because I want to find out if the

use of online social networking increases

exercise adherence and motivation so that

developers can create more persuasive

applications that allows a person to

become healthier and decrease healthcare

costs.

WHO

WHAT

WHY

HOW

WHO

I am by EDUCATION an Exercise Scientist,

I am by EXPERIENCE an Entrepreneur,

I am by PASSION a Connector.

Connected Health

Health

Obesity Physical Activity

Technology

Mobile Social

Networks

Mobile + Social Network + Physical Activity

Research

Physical Activity

Obesity

Social Networking

Technology

• Why important? • Epidemiology • Public Policy

• What is it? • Global crisis • Economic impact

• Twitter • Social Network Analysis • eHealth

• Fogg Behavior Model • Persuasive Technologies • Challenges

WHAT

1. Turn on mobile fitness app

Workout

Time!

2. Complete physical activity

Walking

Running

Biking

Hiking

Swimming

Lifting

Sleeping

3. Save workout

WHY

Chronic

Disease

•Heart Disease

•Diabetes

•Stroke

•Lung Cancer

•Respiratory Disease

PREVENTABLE !

70% 63% 90%

Market Drivers for eHealth

HOW

#dai

lym

ile

#nik

e+

#en

do

mo

nd

o

#ru

nke

ep

er

#myf

itn

essp

al

178,988

136,299

74,037

61,538

49,664

As of May 5, 2011

Summarizr

Initial findings….

Additional Twitter information

Random sample of 2000 English speaking, mobile fitness app users

English only workout tweets (5 hashtags), 36 days

Tweets = 234,772

Unique Users = 57,018

Tweets per day per #hashtag

Next Steps

• 7th Annual International Conference on Kinesiology and Exercise Sciences (27-30 June) in Athens;

• Submit paper to Athens conference (27 May);

• NUIG Health Promotion poster (1 June);

• Finish Lit Review and submit to journals.

Ted Vickey National University of Ireland - Galway

ted.vickey@deri.org

@tedvickey

www.linkedin.com/in/tedvickey

www.socialfitphd.com

Dr. Kathleen Martin-Ginis

Industry Advisor McMaster University

Tweet Classifications

Naaman et al 2010

Pear Analytics 2009

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