Strategic Human Resource Management Lecture 13

Ask employees what they want

• “High-performing organizations make employee communications a priority,”

• They know an engaged workforce makes for a more successful organization. And to engage employees, they understand the need to communicate strategically with them.”

• Here are three ways to make employee communications an effective part of your integrated strategy:

1. Make Employee Communications a Priority

2. Get People Involved

3. Seek Every Opportunity to Recognize

Make Employee Communications a Priority

• Establish a regular communication schedule that is tailored to your organizational culture. Some ideas include:

1. A weekly email update on company progress2. A monthly conference call with management

Get People Involved

Seek Every Opportunity to Recognize

• Add well-defined employee recognition and reward elements.

• Include them in your publicity or advertising campaigns

• Recognize them with awards.

Four ideas for enhancing employee communication

1. Promote leadership development

2. Promote communities of practice

• Cross-functional communities of practice are formed by employees from different departments who share similar professional duties and interests.

3. Improve employee on-boarding

• Employees who understand mission, values and strategic goals from day one will feel more connected.

• In the long run, they will be more engaged employees.

4. Build a central communication resources website

• Build a central communication resources website.

• A central communication resource website would help align communication strategy, coordinate delivery and improve effectiveness.

Benefits of effective Communication

Quiz

• Several environmental factors may upset career planning and development efforts of organization while implementing strategic HRM.

• Overcome these challenges in light of transformation strategy and organization development strategy.