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Bhutan Tourism"Land of the Thunder Dragon".
Introduction
⁻ Bhutan is a landlocked country in South Asia at the eastern end of the Himalayas.
⁻ Population 753,947⁻ GDP- $5.855 billion(2014)⁻ No of Travel Agents registered with tourism council
of Bhutan- 2000⁻ No of Travel Agents not registered- 4000-5000
Tourism Policy: Characteristics
⁻ Responsible Tourism⁻ Unique Characteristics⁻ Authenticity⁻ Quality
Best Place to Visit
Bhutan has been adjudged as a finalist for the World Travel and Tourism Council’s (WTTC) prestigious “Destination Stewardship Award”
Bhutan has also been named as Top 5 places to visit by the New York Times
The important achievements till 2012 are:
Main Tourism Products
• Nature Unexplored Beauty• Culture living and heritage• Wellness spirituality and Serenity
Employment Statistics
Year Target Achievement
2010 17,000 18,000
2011 18,000 22,000
2012 25,000 28,928
2013 28,000 29,958
2014 29,000 32,856
Customer Satisfaction Increased from 70% to 90%.
Year Target Achievement
2010 50% 78%
2011 70% 77%
2012 70% 86%
2013 72% 88%
2014 74% 90%
Year Target Achievement
2010 35,000 41,000
2011 65,000 65,756
2012 100,000 105,402
2013 115,000 113,200
2014 125,000 135,356
Arrivals
Problems faced By Travel Agents and Agencies of Bhutan
Lack of Information and TechnologyCommunication with ConsumersMiddlemen’s InvolvementBookings of Holiday Packages are done by other big
Players
• Axis Softech Pvt. Ltd has a presence in the market since 2002, although it was formally registered on 20th October 2005.
• We offers Travel Portal Solutions, which are customized according to needs of Travel Agents and companies
Products• 6 B2C• 1 B2B• 1 B2E
Services• Travel portal development • Digital marketing• GDS Integration• Consolidator Integration• Airline API Integration
Benefits By Our Products
Our products provide Best Technology within Financial Budget.
Reliable, Scalable and Secure Products
Our products maximize your Investment.
Our portals provides highest commissions
Our Portal provides low fares compare to other portals
Opportunity for offline Travel Agents and Agencies in Bhutan
Global Presence across the world Increase your Target Audience One stop shop for all bookings Maximize your Revenue quickly Easiness of Bookings and reduce lot
of Middlemen’s Be a Brand In Tourism Sector
Our Corporate Clients
Travel Segment
Media Segment
Thank You!Thank You for Your Attention