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A presentation to staff at the State Library of Victoria early in the process of redeveloping our websites. Presented June 2008.
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Planning the new web order
Kelly Gardiner, Web Services Manager
(extension 7408)
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SLV status quo
• SLV web site last redeveloped 2004
• Catalogues, databases, applications all separate
• Vicnet redevelopment underway
• Legacy sites: A Place Called Victoria
• Partner sites: Victorians at War
• User focused sites: inside a dog, Your Treasures
• New sites: Mirror of the World, Learning zone
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Issues & opportunities
• Our needs have changed• Users’ needs have changed – and so have their expectations (who’s sick of hearing about Google?)• The web has changed and changes every day• Our site structures are getting creaky• User experience varies across our sites and applications• We spend a lot of time making things to compensate• We’ve got a million ideas.
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Web Strategy objectives
The State Library of Victoria’s web sites will:• Be user-centred• Provide relevant, accurate, high quality, verifiable
and objective information• Be efficient and sustainable• Support a sense of community• Reflect the Library’s slv21 vision• Be creative, dynamic, and content rich• Be reliable, secure and adaptable• Raise awareness of the Library’s collections and
services• Meet Government legal requirements.
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The web goes wild
• The new web can deliver content and services dynamically – free of data source or system constraints
• It’s about real networking: drawing information from disparate sources and providing it in entirely new ways or places
• Data flows where it’s needed
• We can adapt to users’ workflows, rather than forcing them to work around us
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What are our users’ tasks?
•Find
•Analyse
•Annotate
•Publish
•Comment
•Cite
•Bookmark/note
•Learn
•Organise
•Visit
•Collect/copy
•Collaborate
•Teach
•Share
•Explore
•Register
•Read
•Describe/review
•Organise
•Compare
•Enjoy
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What can we do better than anyone else?
• We can tell the story of Victoria• We have sensational collections• We support research• We answer questions• We teach – and help others teach • We are part of Victoria’s cultural and community life• We know a lot about books, maps, pictures, manuscripts (and arts, and history, and Australiana, and newspapers, and genealogy, and…)• We’re digitising fantastic stuff all day every day
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How do we bring tasks & web together?
• Figure out who’s in our key user groups• Identify their goals and tasks• Match our services & information to people’s tasks & interests: offer real benefits• Get information and services to them, when and where they need them• Better reflect and project our collections, events, programs and resources• Match our online offering to our specialist collections• Integrate and co-ordinate our efforts • Provide many pathways into the same resources • Engage our users and communities
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But seriously… how?
• Treat content, data, catalogue records – everything – as modules that can be used and re-used• New information architecture (SLV and Vicnet)• Offer a seamless and painless user experience• Provide engagement opportunities (simple – like tags, and complex – like research communities)• Provide content that’s personalised, customised, timely and dynamic• Solve registration, sign-in issues• Allow access to all SLV resources from any site• Focus on key content areas• Provide smart search across sites and catalogues
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Possible content areas
• Victorian stories and history• Books and ideas• Family history• Schools and kids• Research & resources• Community information (Vicnet)
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SLV gatewayFamily history
A Place Called Victoria
Learning zone
Books & ideas
Research & resources
Resource guides
History guides eg Goldfields
insideadog
Reading Vic
User book groups
Blogs (eg Read Alert)
Book care & conservation
Author events
New Acquisitions
Research skills
History guides eg Settlement
Primary/Secondary areas
Teachers notes
School programmes
Teacher PD
Genealogy index access
Family history events
Blog
Resource guides
Gov Gazette access
Database/indexes
Catalogues
Library services
Treasures
Programs/Fellowships
Events & exhibitions
Foundation
News
Regional history spotlights
Timelines
About/Collections
Our community(Vicnet)
Links
Community sites
Computer help
ISP products
Training
Partner sites
Wikitoria
What’s on
Your Treasures
Mirror of the World
Research communities
My research
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Process
• Workshops – general and specific• Stakeholder and specialist input• Training• Industry research• User research• Iterative development• Test prototypes and models with users• Roll out tools and content over time
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Discussion
• What can we do better than anyone else?• Gateway concept – what do you think?• Which gateways? Should we look at others? (Delve down into one if you want)• What core elements should users always see?