Experience Economy

Coffee Experience

This is Serious

Business!

Duizenden vs enkelen

B2C B2B

Beslissingsproces

Buying Center

Beslissingsproces

Simpel Complex

Simpel vs Complex

Het onbewuste

Simpel vs complex

Vertrouwen

?

Service DesignService Consumers

Service Provider

Customer Journey & Touchpoints

This is Serious Business!

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