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Technology Transforming University Experience Derek Laney Director Product Marketing @derektweets

Salesforce @ Theta 2013

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How technology is changing university experience

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Page 1: Salesforce @ Theta 2013

TechnologyTransforming University Experience

Derek LaneyDirector Product Marketing@derektweets

Page 2: Salesforce @ Theta 2013

The Education Experience Gap

Page 3: Salesforce @ Theta 2013

Choose

Sign Up

Get Classes

OrientationStartSwitch

Exams

Graduate

Alumni

Refer

The Student Journey *

* Specifically at an Institution

Page 4: Salesforce @ Theta 2013

http://xkcd.com/773/

Page 5: Salesforce @ Theta 2013

Dean

Ad

min

istr

ati

on Social

Club

Bar

Lecturer

LibraryMentorPeers

Student Centre

Faculty 1

Facu

lty 2

Industry

Sport & Rec

Employers The University

The Institutional Environment

MOOC *

SGOY **Examiner

* Massively Open Online Course** Some Girl On Youtube

Scholars

Page 6: Salesforce @ Theta 2013

I Learned at Uni I

Use at Work

I Want to Know

Not to scale If only this was a big data problem

The Life Reality

Page 7: Salesforce @ Theta 2013

Learning from the World’s Most Innovative Company *

Sharing X= Teaching

Beautiful > Correct

Strong Ties > Weak Ties

* According to Forbes Magazine 2011, 2012

Sales, Service, Marketing

Leader

#1 Share Cloud

Computing

Innovation 2011, 2012

Page 8: Salesforce @ Theta 2013

SocialNew ways to

connect

TrustNew ways to

build relationships

MobileNew ways to reach

customers

Big DataNew ways to

discover insight

CommunityNew ways to collaborate

AppsNew ways to

build apps

Cloud ComputingNew ways to connect everything

New Ways To Connect With Customers

Page 9: Salesforce @ Theta 2013

SocialNew ways to

connect

TrustNew ways to

build relationships

MobileNew ways to reach

students

Big DataNew ways to

discover insight

CommunityNew ways to collaborate

AppsNew ways to

build apps

Cloud ComputingNew ways to connect everything

New Ways To ConnectEducation

Page 10: Salesforce @ Theta 2013

Become a Connected InstitutionConnect in a Whole New Way

ConnectedCourses

ConnectedIndustry

ConnectedFaculty

ConnectedStudents

Page 11: Salesforce @ Theta 2013

Cloud has Democratized Systems

http://bit.ly/sfobama12http://bit.ly/mcobamaplays

Page 12: Salesforce @ Theta 2013

Social is Revolutionizing Access

http://bit.ly/mcclemson

Page 14: Salesforce @ Theta 2013

Slides for Today: http://bit.ly/thetaslides

View a Demonstration: http://bit.ly/sftheta