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We live in an application economy where your customers are far more likely to experience your brand through a software app than a live person. To thrive in this new reality, developing and delivering superior user experiences that engage your customers and staff is now the ultimate priority. CA Technologies commissioned the research company Vanson Bourne to conduct a global survey of 1,450 senior business executives to discover what leading organizations are doing to survive and thrive in the application economy. Learn what your peers are doing and find out the steps you should be taking now to succeed. For more information on the full survey, visit http://rewrite.ca.com/appecon
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How Does Your
Company Measure Up In
The Application
Economy?
“…app sales now total $30 billion and by 2020 they will be $100 billion.”—Josh Lipton, CNBC Business News
Source: video.cnbc.com/gallery/?video=3000291221#, July 10, 2014.
Without question, the application economy is impacting enterprises across the globe.
50% HAVE SEEN AN IMPACT ON THEIR INDUSTRY
44% HAVE SEEN AN IMPACT ON THEIR ORGANIZATION
Source: CA and Vanson Bourne Global Application Economy Study, 2014.
0
500,000
1,000,000
1,500,000
2,000,000
2,500,000
3,000,000
8,000
500,000
1,000,000
2,440,000
2011 2010 2008
The Explosion of the Application Economy
As many as 60,000 Apps are added to the App Store each month.
Number of Apps Available by Year(iOs and Android)
2014
Source: www.nytimes.com/2011/12/12/technology/one-million-apps-and-counting.html, December 11, 2011, www.informit.com/blogs/blog.aspx?uk=The-Fight-for-The-Mobile-App-Market-Android-vs-iOS, June 9, 2014, www.cbsnews.com/news/apples-app-store-full-of-zombies-says-report/, July 29, 2014.
94%
There is the need for speed if you want to survive in the application economy.
of Line of Business executives are facing increased pressure to release applications fasterThe Reasons? Customer demand and competitive pressures
Source: CA and Vanson Bourne Global Application Economy Study, 2014.
But that’s changing… Enterprises are responding with swift and significant actions.INCREASING INVESTMENTS BY AN AVERAGE OFBRINGING MORE SOFTWARE DEVELOPMENT BACK IN-HOUSE (11 Percentage Points Growth)
52%HAVE OR PLAN TO MAKE A
SOFTWARE ACQUISITIONIN THE NEXT YEAR
25%
Source: CA and Vanson Bourne Global Application Economy Study, 2014.
Only 15% of Line of Business executives are completely satisfied with IT’s speed in delivering new applications or services
When it comes to speed to market,
satisfaction levels are low.
Source: CA and Vanson Bourne Global Application Economy Study, 2014.
6Make strategic
changes that yield more
apps, faster!
DELIVERED FOUR OR MORE APPS LAST YEAR
51%
AVERAGE NUMBER OF CUSTOMER APPS DELIVERED LAST YEAR
How do companies gain
a competitive advantage?
Source: CA and Vanson Bourne Global Application Economy Study, 2014.
Is your organization poised to be a leader in the application economy?
Survey respondents site security concerns as a top obstacle that needs to be addressed by enterprises in order to become more effective in the application economy.
Confidence in Security is Key.
Source: CA and Vanson Bourne Global Application Economy Study, 2014.
CULTURAL ISSUES
Knowledge is Power!
25%
LACK OF SENIOR EXECUTIVE UNDERSTANDING OF IMPACT/BENEFITS
LACK OF KNOWLEDGE/SKILLS
26%
24%
Source: CA and Vanson Bourne Global Application Economy Study, 2014.
Key obstacles sited by respondents include:
Payoffs are huge
for those who
embrace the application
economy.
Application Economy Leaders have seen:
HIGHER REVENUE GROWTH
106% HIGHER
PROFIT GROWTH
66% MORE BUSINESS COMING FROM NEW PRODUCTS AND SERVICES
50%
Source: CA and Vanson Bourne Global Application Economy Study, 2014.
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© 2014 CA. All rights reserved. This document is for your informational purposes only, and does not form any type of warranty. The information provided regarding Customer examples and survey information are based on the customer's specific use and experience so actual results may vary.
To learn what your peers are doing to succeed in the application economy, download the research report "How to Survive and Thrive in the Application Economy."