KevinMcTiernan&TommyMitchellDataScience&Innova.on

•  Wherewestarted

•  Howfarwe’vecome,howwe’vegotthere

•  Wherewe’regoing

•  Ques>ons

Ireland’s17thmostvisitedsite

Ireland’stopvisitedbanksite

Step1 Step2,3 Step4Monitoringserverlogsrecordedbasedonclientac>vity.

LogscopiedandlogicappliedthroughSplunkandleadsgenerated

CustomerscontactedthroughContactCentrebasedonContactPrefrences

“Intheabsenceofinforma.on,wejumptotheworstconclusions”-MyraKassim

“Ifyouputcrapdataintoyoursystem,you’llgetcrapdataout.Andyou’llmakecrappybusinessdecisions.Always.Therearenoshortcuts.”-Probablythepersontoyourle5orright

Referrers

DataQuality

FunnelAnalysis

Fraud

MessagingService(Kafka)

DataProducers(Applications)

Computedashboard

data

UpdateModel

ClassifyCustomer

TriggersandAlerts

Getlatestdata

RealTimeView(SparkorIBMStreams)

ServingLayer(Applications)

REAL

TIME

BATCH

HADOOP+EDW

AnyQues>ons?