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Copyright © Crewfactors Ltd 2014 Conor McKenna, Director Market Development ISIN 25 th June 2014 Licensing IP from Universities

20140625 Crewfactors Case Study of Academic Collaboration_Conor McKenna_Crewfactors

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CrewFactors is a spin-out company from the Speech & Communications Lab at Trinity College Dublin. We have developed a patent pending speech analysis technology to assist communications trainers and instructors to assess and debrief individuals on their team communication and collaboration skills. Our Performance reports contain several evidence based metrics that provide numerous insights into individual and team performance while undertaking a collaborative task. This software innovation has been lauded by International aviation training experts as a ‘Next generation’ crew assessment and debriefing tool.

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Page 1: 20140625 Crewfactors Case Study of Academic Collaboration_Conor McKenna_Crewfactors

Copyright © Crewfactors Ltd 2014

Conor McKenna, Director Market Development

ISIN 25th June 2014 Licensing IP from Universities

Page 2: 20140625 Crewfactors Case Study of Academic Collaboration_Conor McKenna_Crewfactors

Copyright © Crewfactors Ltd 2014

TAPOIA Project Crew Communication Metrics

Page 3: 20140625 Crewfactors Case Study of Academic Collaboration_Conor McKenna_Crewfactors

Copyright © Crewfactors Ltd 2014

• Original Science discovery; automatic detection of levels of prosodic accommodation between two interlocutors i.e. we can detect whether two people are communicating effectively.

• Non-verbal communication is critical is even more importance on the flight deck (given the high levels of instrumentation and situational awareness required)

• Aviation safety focus; we established need for objective metrics for assessing CRM skills in pilots.

• Funding for a ‘Lab to market’ applied research software development initiative in aviation (sponsored by Enterprise Ireland)

Speech science and aviation safety

Page 4: 20140625 Crewfactors Case Study of Academic Collaboration_Conor McKenna_Crewfactors

Copyright © Crewfactors Ltd 2014

CIHS

We partnered with the aviation sector…

Page 5: 20140625 Crewfactors Case Study of Academic Collaboration_Conor McKenna_Crewfactors

Copyright © Crewfactors Ltd 2014

• Crews working in mission critical environments need clear, concise communication.

• The physically restricted confines of a cockpit mean that good vocal communication and coherence are a critical skill.

• Pilots rely on each other to communicate clearly, especially in an emergency or difficult situations.

Why is this measurement technology important for pilots?

Page 6: 20140625 Crewfactors Case Study of Academic Collaboration_Conor McKenna_Crewfactors

Copyright © Crewfactors Ltd 2014

Crew Score: 64%

ACC: 53/47

SLQ: 63/27

Overlap: 24%

We provide objective metrics and insights to enhance crew training

Page 7: 20140625 Crewfactors Case Study of Academic Collaboration_Conor McKenna_Crewfactors

Copyright © Crewfactors Ltd 2014

Licensing IP from a University…..

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Copyright © Crewfactors Ltd 2014

Others up ahead

Fair terms

Invisible Dangers

Post TX Support?

Clear processes

CrewFactors Licensing Experience…

Few Costs

Positive Experience

Page 9: 20140625 Crewfactors Case Study of Academic Collaboration_Conor McKenna_Crewfactors

Copyright © Crewfactors Ltd 2014

Perception of licensing process perhaps…

Page 10: 20140625 Crewfactors Case Study of Academic Collaboration_Conor McKenna_Crewfactors

Copyright © Crewfactors Ltd 2014

Feasibility study phase Invention Disclosure

Comm plus grant

External research partners

Initial patent application

Internal partners

Patent Review Commercial

partner

Hired Dev team for POC

Company Incorporates

Draft license terms

LICENSE AGREEMENT

Scientific validation

Page 11: 20140625 Crewfactors Case Study of Academic Collaboration_Conor McKenna_Crewfactors

Copyright © Crewfactors Ltd 2014

• CrewFactors is a spin-out company from the Speech & Communications Lab at Trinity College Dublin.

• We have developed a patent pending speech analysis technology* to assist communications trainers and instructors to assess and debrief individuals on their team communication and collaboration skills.

• Our Performance reports contain several evidence based metrics that provide numerous insights into individual and team performance while undertaking a collaborative task.

• This software innovation has been lauded by International aviation training experts as a ‘Next generation’ crew assessment and debriefing tool.

About us

* More about the background research at www.tapoia.com

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Copyright © Crewfactors Ltd 2014

Contact us today to discuss how CrewFactors can enhance team communication skills, collaboration and productivity in your organisation.

Conor McKenna

Director Market Development

CrewFactors Ltd

e: [email protected]

m: +353 1 893 4909

a: Trinity Technology campus, Grand Canal Quay, Dublin 2. Ireland

Crewfactors Ltd - Registered Irish Company no. 534977

We measure effective team communication…