Talk Like TED

Talk Like TEDTechnology

EducationDesign

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great ideas presented in an engaging way

great ideas presented in an engaging way1 million watch TED

Talks online each day

TED videos have been viewed more

than one billion times

analyzed 500 TED talks150 hours of

presentations

Carmine Gallo ...

analyzed 500 TED talks150 hours of

presentationsinterviewed:neuroscientis

tspsychologists

communication experts

Carmine Gallo ...

talks that work best

people appreciate your humanity...

talks that work best

people appreciate your humanity...

emotionsdreamsimagination

they perceive your character as ...genuine

authentic

someone who can be

genuineauthentic

trusted

after an 18 minute TED Talk

after an 18 minute TED Talk

attendees gave Bryan Stevenson $1 million for his organization

after an 18 minute TED Talkthey trusted his

$55,000 a minute

integrity

this is the beginning of his talk

Bryan Stevenson

7:15

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Stevenson’s speech

emotions

logic

credibility

Emphasis of

this is how information gets stamped in our

brains

inspiringto be

you need

passion and ... a good

idea

4:00

Where do good ideas come from?

... are the currency of the 21st century

ideas

... need an inspiring presentation

ideas

your presentation must be...

emotional I felt touched

your presentation must be...

I felt touchednovel I learned

something new

emotional

your presentation must be...

I felt touchedI learned something new

memorable I will never forget it

emotionalnovel

emotional

the brain is wired to recall emotionally vivid eventsTake emotional charge of your audience

emotional

storytelling synchs you with your audience

emotional

storytelling synchs you with your audience

creates a deeper, more meaningful connection

emotional

storytelling synchs you with your audience

creates a deeper, more meaningful connection

shares your feelings

emotional

3 types of stories

emotional

3 types of stories

personal stories

emotional

3 types of stories

personal storiesstories about other people

emotional

3 types of stories

personal storiesstories about other peoplestories about products or brands

novel

is the most effective way to capture someone’s attention

novelty ...

is the most effective way to capture someone’s attentionthe brain cannot ignore novelty ... “wow” moments

novelnovelty ...

Kevin Allocca noveltyunexpected

7:00

novel

learning something new activates the same reward areas of the brain as do drugs and gambling ...

novelty ...

triggers dopamine

novelbuilding novel concepts into your presentation requires creativity ...

a new way of looking at the world

novel

great presentations take you to ideas you have never considered

memorable

create a vivid experience

memorable

create a vivid experiencesomething unforgettable

Aimee Mullins creates a new industry in ten

minutes

10:00

Aimee Mullins

this TED Talk by underwear model

Cameron Russell has received over 3 million

hits on YouTube

Cameron Russell

9:30

her looks made her a model

her passion made her a successful speaker

Passioniscontagio

us

if you don’t have this passion

ask someone else to make the

presentation

if you don’t have this passion

ask someone else to make the

presentationfind a new product

...... or even a new job

Richard St. John interviewed 500 TED speakers over a ten year period

Richard St. John interviewed 500 TED speakers over a ten year periodhe found the number one attribute that lead to success was ...

passion

Dan Pink is passionate about how we motivate

watch and learnalong with 3.5 million other

viewers

Dan Pink

10:00

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passionEffective stories, slides, and body language are important, but you will fail if you are not passionate about your topic.

passionnothing great has even been achieved without

enthusiasm

6:45

Richard St. John

eager nonverbal style

1:45

Jennifer Granholm

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a new kind of vehicle

Sanjay Dastoor

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endthe

Techno-optimism

15:00a T.E.D.

presentation