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The virtual reality headsets for your marketing digital, create immersive brand content, design new kind of serious games and advergames.
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F O R Y O U R M A R K E T I N G , F O R Y O U R C O M M U N I C A T I O N
virtual reality headsets
Immersive brand experience
• Immersion: with a virtual headset, you live in another world, a virtual and limitless universe.
• Experience: beyond the immersion, there is no screen anymore, so your emotions and feelings are stronger.
• Differentiation: 2 minutes with a virtual headset can be more impacting than all other kind of entertainment.
• Technology: be the first to explore the capacities of those headsets.
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How can we use those new virtual headsets ?
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The Oculus Rift and Morpheus project are the next-generation virtual reality headset for immersive gaming.
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But we can use it for other purposes…
A short video to understand the emotions the headsets can provide.
http://www.youtube.com/watch?v=RjNLvgqZgUIW
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Once on your head, you enter a new environment…
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Put the headset on and enter a new world, like if you were driving a car.
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Test your new prototypes.
• You are now able to test the designs of your cars in virtual, but « larger than life » conditions.
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Spend time with your friends
• You can not see your friend tonight ? Put a virtual headset on and see a virtual living room with your real friends. It can explain why Facebook bought Oculus.
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Choose the right furniture.
• Before going to a furniture store like Ikea, if you hesitate between two models, try them in a virtual environment.
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Test your new packaging.
• You can test your product in virtual supermarket shelves, so your marketing study will be more effective.
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Try your new home.
• Do you want experience you futur apartment ? The virtual visits are now amazing, giving you true feeling of space.
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Visit museums and old civilizations.
• Imagine a Museum, like « Le Louvre », owning a room full of virtual headseats, to visit ancient places like never.
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Learn to drive.
• Take your time to learn driving. Train yourself to look at your right and left.
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Experience immersive serious games.
• Leverage the way you learn thanks to immersive serious games.
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How does it work ?
• You need 3D environments
• And… that’s all :)
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We do it with Unity 3D
• Unity is a 3D engine, its aim is to create video games, but we use it to create immersive experiences.
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How much does it cost ?
• Less than a video game because those experiences do not need any gameplay.
• But it depends of your goals. For instance, a Gran Turismo looking car is worth a week of work. Reaching perfection is time consuming.
P I C T U R E S ’ C R E D I T S
Deadendthrills (Duncan Harris) !
Steam Postcards (Iain Andrews) !
Virtual Geographic (James Pollock) !
NOTRL (Josh Taylor) !
VRP (Leo Sang)
