Upload
gurmeet-gill
View
73
Download
5
Tags:
Embed Size (px)
Citation preview
Agency Profile
We are a full-service communications agency that provides a vast range of marketing tactics and the creation of immersive content designed to….
Bloomingdale Worldwide Partners
igniteconversations
fuel word-of-mouth.&
WE ARE
Thinkers, Igniters, Accelerators, Mavericks
who will challenge every barrier there is.
Agency Background
The Agency• Registered as Bloomingdale Advertising Sdn Bhd (Company No: 154611-A)
• Registered Address:
Suite 14.02, 14th Floor, Wisma Mirama, Jalan Wisma Putra,
50460 Kuala Lumpur, Malaysia
• Date of incorporation: 16 July 1986
• All things advertising, marketing and communications backed by 30 years of blood, sweat and tears as one of the first independent local agencies in Malaysia with the ability to take on the world through our partner agencies in collaboration with Worldwide Partners inc.
The Agency
• Member of the Association of Accredited Advertising Agents of Malaysia (AAAA)
• Member of the Institute of Public Relations Malaysia (IPRM)
• Shareholder and Partner Agency of Worldwide Partners Inc. (WPI) – Global Network of Independent Marketing Agencies
Our Worldwide Network
1 Corporation80 Partners
55 Countries
Largest Independent Agency Network In The World
The Worldwide Partners Advantage
Bloomingdale is part of Worldwide Partners (WPI), a network of owner-managed advertising and marketing communication agencies from around the world.
Through the network, we have access to countries all around the globe through our partners.
Worldwide Partners allows us to run regional and global campaigns as partners work together in localising and implementing the marketing campaigns. Each agency is a native in their country making them the real experts in cultural insights and creative input.
There is the added cost-effective advantage and more importantly you’re in the good hands of passionate global communicators.
“Once advertising told stories and sold dreams.
Now our customers aretelling and sharing their stories and experiences.”
Agency Credentials
Public Relations
Public Relations Accounts• East Coast Economic Region Development Council (Agency on Record: 2013 - Current)
• Tourism Malaysia (Agency on Record: 2012 - 2014)
• Yemen Tourism (Agency on Record: 2010 - 2011)
• Malaysian Dutch Business Council (Ad Hoc)
• Malaysian Society of Engineering and Technology (Ad Hoc)
• Accor Hotels & Pullman Hotels Malaysia (Ad Hoc)
• CPA Australia (Ad Hoc)
• Visit Indonesia (2009) – Yogyakarta & Bandung Campaign
• Ministry of Agriculture (2007) – “Pertanian Adalah Perniagaan” Campaign
• Ministry of Youth & Sports (2009) – “Generasi Bebas Jenayah” Campaign
• Putrajaya Holdings (2007) – “Putrajaya Arts Festival” Campaign
Agency Showreel
Find us on YouTube:http://www.youtube.com/c/BloomingdaleAdvertising
CORPORATE VIDEOS
• ISKANDAR MALAYSIA• CYBERJAYA - CYBERVIEW• PLUS
SPECIAL VIDEOS
• BIOTECHCORP – 12 Segment Video on BioSegment & BioNexus Companies
• MALAYSIANS UNITE FOR ROAD SAFETY (MUFORS) – PLUS CSR Campaign
TV COMMERCIALS
• MINISTRY OF DOMESTIC TRADE, CO-OPERATIVES & CONSUMERISM, MALAYSIA
• MINISTRY OF YOUTH & SPORTS, MALAYSIA• MINISTRY OF AGRICULTURE• CITROEN• ISUZU • KOTA KEMUNING • LESTARI PERDANA• AFFINBANK
• PLUS • MALAYSIAN PALM OIL BOARD• UTILITY CONSORTIUM• TELEKOM MALAYSIA• MODENAS• PROTON• TOURISM MALAYSIA• FELDA• TASIK KENYIR
Find us on YouTube:http://www.youtube.com/c/BloomingdaleAdvertising
Logo Designs
Logo Designs
Logo Designs
ATL & BTL Portfolio
Invest Selangor(formerly known as Selangor State Investment Centre)
Invest Selangor Branding Exercise
Invest Selangor Branding Exercise
Iskandar Malaysia
2007/2008 Branding Exercise
2007/2008 Branding Exercise – Investment Kit
2011 Rebranding Exercise
Coffeetable Book
Annual Report
Print Ads
Investment Reports
Thematic Brochure
Johorland
2014 Coffeetable Book
Kontena Nasional
2012 Coffetable Book
Bandar Raya Developments Berhad
PIKOM ICT MALL CAPSQUARE
LAUNCH CAMPAIGN
LSSC Development Sdn Bhd
Country Hills Residences
Launch Campaign
Launch Campaign
Amalan Setar Sdn Bhd
Semenyih Parklands
Launch Campaign
Putrajaya Holdings
Billboard
Thematic Print
Property Brochures
Property Brochures
Print Ads
Print Ads
Putrajaya Arts Festival
2006 Corporate Identity Exercise
PKNS
Print/BTL
Tourism Malaysia
South Asia Market
Malaysian Timber Council
Annual Reports
Annual Reports
Calendar
Newsletters
PLUS Malaysia Berhad
Print Ads
Print Ads
Print Ads
Festive Travel Time Advisory Ads
Festive Travel Time Advisory Ads
Merdeka Campaign
Audi Malaysia
Product Ads
AFFIN BANK
OMG 1 (2010)
OMG 2 (2011)
OMG 3 (2012)
Festive Campaign
Institute of Bankers Malaysia(IBBM)
Corporate Identity Guideline
Recruitment Ads
Recruitment Ads
AmanahRaya
Annual Report (2007)
Bank Simpanan Nasional
Annual Report (2006)
Asian Finance Bank
Print Ads
Leaflets
MEPS
Print & Bus Ads
Maybank
E-POS Tactical
E-POS Collateral
A crisp campaign extolling the benefits of Maybank’s e-POS facility in a simple, impactful and memorable way.
Credit Card Ads
Created to support a promotion to increase usage of Maybank credit cards, this campaign reinforces the brand image as sophisticated, premium and
rewarding.
Maybankard - Thematic
Leaflet
SME Bank
Ambank/AmIslamic
Print Ads
Print Ads
Leaflets
Leaflets
Telekom Malaysia
Festive Ads
Utility Consortium Campaign Ads
Announcement Ads
Agensi Anti-Dadah Kebangsaan
Annual Report (2010)
Vespa Malaysia
Thematic Buntings
Poster Designs
MPOPC
Awareness Campaign
BERNAS
Corporate
Campaign
KFCH Marketing & Region Food Industries
Life Sauces
Life Sauces
Life Sauces
Felda
Corporate Ads
Ministry of Agriculture
Thematic Launch Print Ad
Corporate/Thematic Creatives
Testimonial Print Ads
Billboards (Corporate)
Billboards (Testimonials)
Barisan Nasional
GE 2004
GE 2008
KTMB
Festive Campaign
CPA Australia
Print Ads
Creative Pitch Showcase
“Creative snippets of our finest that never saw the light of day but deserved to be showcased”
Pitch Logo Designs
Pitch Annual Reports
Pitch Annual Reports
AFFINBANK – Corporate Customer Kit
AFFINBANK – OMG 2014 Campaign
AFFINBANK – World MasterCard Launch
PLUS – Corporate Campaign
PLUS – Corporate Campaign
Cyberview – Cyberjaya City Centre Corporate Kit
The 3 Amigos – Launch Campaign
UEM Sunrise – The Estuary Campaign
UEM Group – Merdeka Ads
TC Euro Cars – Renault Clio RS 200 EDC Ads
PNS – Franchise Malaysia Campaign
Tabung Haji – Celebratory Ads Campaign
BiotechCorp – Corporate Ads
Friesland Campina – Recruitment Campaign
PNMB – Corporate Ads
Bata Malaysia – Corporate Profile
Halal Development Corporation
Suite 14.02, 14th Floor, Wisma Mirama,Jalan Wisma Putra, 50460 Kuala Lumpur, Malaysia
T: +603 2142 5693 F: +603 2141 8727 E: [email protected]
W: www.bloomingdale.com.myY: www.youtube.com/c/bloomingdaleadvertising