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Agency Portfolio
LOCAL INSIGHTS GLOBAL DOMINATION
ignite conversations
We are a full-service communications agency that provides a vast range of marketing tactics and the creation of immersive content designed to….
Bloomingdale Worldwide Partners
fuel word-of-mouth. &
Agency Background
The Agency • RegisteredasBloomingdaleAdver3singSdnBhd(CompanyNo:154611-A)• RegisteredAddress:
Suite12.08,12thFloor,MenaraSentralVista,JalanSultanAbdulSamad,
50470KualaLumpur,Malaysia
• Dateofincorpora3on:16July1986• Allthingsadver3sing,marke3ngandcommunica3onsbackedby30yearsofblood,sweatandtearsasoneofthefirstindependentlocalagenciesinMalaysiawiththeabilitytotakeontheworldthroughourpartneragenciesincollabora3onwithWorldwidePartnersinc.
The Agency • MemberoftheAssocia3onofAccreditedAdver3singAgentsofMalaysia(AAAA)
• MemberoftheIns3tuteofPublicRela3onsMalaysia(IPRM)• ShareholderandPartnerAgencyofWorldwidePartnersInc.(WPI)–GlobalNetworkofIndependentMarke3ngAgencies
Our Worldwide Network
1Corpora4on80Partners55Countries
LargestIndependentAgencyNetworkInTheWorld
The Worldwide Partners Advantage Bloomingdale is part of Worldwide Partners (WPI), a network of owner-managed advertising and marketing communication agencies from around the world. Through the network, we have access to countries all around the globe through our partner agencies. Worldwide Partners allows us to run regional and global campaigns by working together with partners in localising and implementing the marketing campaigns. Each agency is a native of their home-country, making them the real experts in cultural insights and creative input. Moreover, as all agencies within the network function as boutique shops, we have the advantage of being cost-effective when compared to multinational networks.
Agency Credentials
Public Relations
PublicRela4onsAccounts• Malaysia Convention & Exhibition Bureau – MyCEB (Agency on Record: 2016 – Current)
• East Coast Economic Region Development Council (Agency on Record: 2013 - Current) • Tourism Malaysia (Agency on Record: 2012 - 2014)
• Ministry of International Trade and Industry (Agency on Record: 2010 – 2011) • Yemen Tourism (Agency on Record: 2010 – 2011) • Malaysian Dutch Business Council (Ad Hoc) • Malaysian Society of Engineering and Technology (Ad Hoc) • Accor Hotels Malaysia (Ad Hoc)
• CPA Australia (Ad Hoc) • Visit Indonesia (2009) – “Visit Yogyakarta & Bandung”
• Ministry of Youth & Sports (2009) – “Youth Against Crime” • Ministry of Agriculture (2007) – “Agriculture is Business” • Putrajaya Holdings (2007) – “Putrajaya Arts Festival”
Agency Showreel
Find us on YouTube: http://www.youtube.com/c/BloomingdaleAdvertising
CORPORATE VIDEOS • ISKANDAR MALAYSIA (IRDA) • CYBERJAYA (CYBERVIEW SDN BHD) • PLUS SPECIAL VIDEOS
• BIOTECHCORP – 12 Segment Video on BioSegment & BioNexus Companies • MALAYSIANS UNITE FOR ROAD SAFETY (MUFORS) – PLUS CSR Campaign TV COMMERCIALS • MINISTRY OF DOMESTIC TRADE, CO-
OPERATIVES & CONSUMERISM, MALAYSIA • MINISTRY OF YOUTH & SPORTS, MALAYSIA • MINISTRY OF AGRICULTURE • CITROEN • ISUZU • KOTA KEMUNING • LESTARI PERDANA • AFFINBANK
• PLUS • MALAYSIAN PALM OIL BOARD • UTILITY CONSORTIUM • TELEKOM MALAYSIA • MODENAS • PROTON • TOURISM MALAYSIA • FELDA • TASIK KENYIR
Find us on YouTube: http://www.youtube.com/c/BloomingdaleAdvertising
Design + Campaign Portfolio
Branding
Branding
Invest Selangor (formerly known as Selangor State Investment Centre)
InvestSelangorBrandingExercise
InvestSelangor–Interna4onalCorporateCampaign
Iskandar Malaysia
2008BrandingExercise
2011RebrandingExercise
PrintAds
Thema4cBrochure
Putrajaya Holdings
Billboard
Thematic Print
Property Brochures
Property Brochures
Print Ads
Corporate Leaflet
Corporate Profile
Putrajaya Arts Festival
Bandar Raya Developments Berhad
PIKOM ICT MALL CAPSQUARE
LAUNCHCAMPAIGN
LSSC Development Sdn Bhd
Country Hills Residences
Launch Campaign
Amalan Setar Sdn Bhd
Semenyih Parklands
Launch Campaign
PLUS Malaysia Berhad
Print Ads
Print Ads
Festive Travel Time Advisory Ads
Merdeka Campaign
AFFIN BANK
Oh My Goshh (OMG) Campaigns 2010-2012
OMG 2 (2011)
OMG 3 (2012)
Festive Campaign
Institute of Bankers Malaysia (IBBM)
Corporate Identity Guideline Rafizah Abdul Rahman
ManagerCorporate Marketing & Communicationemail [email protected]
Tel +603 2095 6833
Fax +603 2095 7822
Wisma IBI, 5 Jalan Semantan, Damansara Heights
50490 Kuala Lumpur, Malaysia
www.ibbm.org.my
Recruitment Campaign
Great ThinkersThe Foundation of
Our Accomplishments
The Four Pinnacles of IBBM
Training & Learning Certification Information Advisory
The Institute of Bankers Malaysia (IBBM) is a professional and educational body for the banking and financial services industry that provides industry-focused training programmes and certifications to upcoming financiers.
We aim to be at the forefront in the advancement of financial education and learning services by embarking on a journey of transformation, which can only be achieved with the right set of passionate thinkers who are inspired to assist us in changing the landscape and shaping the future. Innovators, creative thinkers who dare to take risks and are willing to challenge the status quo in the quest to achieve greater heights. Each employee is valued for their skills and is assisted throughout the journey to develop their knowledge and expertise to its pinnacle. Each employee is valued for their skills and is assisted throughout the journey to develop their knowledge and expertise to its pinnacle. Through our regional expansion programme, we are taking quantum leaps of change in order to reshape Asia’s financial education stratum.
If you think you have the right skills, demeanor and a fire in the belly to challenge the status quo and advocate transformation, share your interest with us by dropping an email to: [email protected]
IBBM is an equal opportunities employer, committed to non-discriminatory practices in all aspects of employment
Do you have the fundamental savoir-faire in any of the following areas of expertise:
(There will be an assortment of managers, executives and specialists positions available)
ImpossibleWe are looking
for talent who onlysee possibilities
The Four Pinnacles of IBBM
Training & Learning Certification Information Advisory
The Institute of Bankers Malaysia (IBBM) is devoted to providing world class education and learning services as part of its mission
to develop talent in the banking and financial services industry
We aim to be at the forefront in the advancement of banking education and learning services by embarking on a journey of
transformation, which can only be achieved with the right set of passionate thinkers and doers who are inspired to change the
learning landscape and shaping the future. Innovators, creative thinkers and high achievers who are willing to challenge the status
quo in the quest to achieve greater heights. Each team member is valued for their contribution and is assisted throughout the
journey to develop their knowledge and expertise to its pinnacle. Through our change programme, we are taking quantum leaps
to reshape the banking and education landscape through innovation in our delivery and value proposition.
If you think you have the right skills, demeanor and a fire in the belly to challenge the status quo and advocate transformation,
share your interest with us by dropping an email to: [email protected]
IBBM is an equal opportunities employer, committed to non-discriminatory practices in all aspects of employment.
We would be keen to have you onboard if you have the following areas of expertise:
(There will be a variety of managerial and specialists roles available)
Asian Finance Bank
Print Ads
MEPS
Print & Bus Ads
SME Bank
Ambank/AmIslamic
Print Ads
Print Ads
Leaflets
Maybank
E-POS Campaign
Credit Card Ads
Maybankard ATM
Tourism Malaysia
Visit Malaysia Year 2007 (South Asia Market)
Ministry of Agriculture
Thematic Launch Print Ad
Corporate/Thematic Print Ads
Billboards (Corporate)
Testimonial Print Ads
Billboards (Testimonials)
MPOPC
Awareness Campaign
BERNAS
Corporate Campaign
Felda
Corporate Ads
KTMB
Festive Campaign
Region Food Industries
Life Sauces (Label Design)
Life Sauces (Ads)
Publication Portfolio
IskandarMalaysiaInvestmentKit
IskandarMalaysiaInvestmentKit
IskandarMalaysiaCoffeetableBook
Iskandar Malaysia Regional Development Authority (IRDA) Annual Report
Bina Masyhur Corporate Brochure
JohorLandBerhad2014/2015CoffeetableBook
KontenaNasional2012CoffetableBook
Malaysian Timber Council 2010 Annual Report
Malaysian Timber Council - Annual Reports 08/09
Malaysian Timber Council - Newsletters
MTC Calendar
Amanahraya Annual Report (2007)
Bank Simpanan Nasional Annual Report (2006)
Agensi Anti-Dadah Kebangsaan Annual Report (2010)
Automotive Portfolio
Automotive
Automotive
Automotive
Automotive
Automotive
Automotive
Pitch (Spec.) Work Showcase
Pitch Logo Designs
AFFINBANK – OMG 2014 Campaign
AFFINBANK – World MasterCard Launch
PLUS – Corporate Campaign
PLUS – Corporate Campaign
UEM Sunrise – The Estuary (Launch Ads)
Asian Institute of Finance – Corporate Ads
Kraftangan Malaysia – International Print Ads
TC Euro Cars – Renault Clio RS 200 EDC
PNS – Franchise Malaysia Campaign
Bata Malaysia – Corporate Profile
AFFINBANK – Corporate Customer Kit
Cyberview – Cyberjaya City Centre Corporate Kit
PNMB – Corporate Ads
Tabung Haji – Festive Ads Campaign
BiotechCorp – Corporate Ads
BiotechCorp – Corporate Ads
Friesland Campina – Recruitment Campaign
PNMB – Corporate Ads
Pitch Annual Reports
C O R P O R AT E A N N U A L R E P O R T | 1
T R A D I T I O N O F T H E F U T U R E
CORPORATE ANNUAL REPORT 2010 -14
Pitch Publications
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1
PROGRESSIVE DEVELOPMENT THROUGHOUT THE YEARS
MALAYSIANTIMBERCOUNCIL
PROGRESSIVE DEVELOPMENTTHROUGHOUT THE YEARS
(1992 - 2012)
• A Boutique Agency with Direct Involvement of Senior Agency Personnel on All Accounts.
• 3 Decades and counting as a Glocal Agency that has worked with SMEs, MNCs, GLCs and other Brands no matter how Small or Big.
• Part of an International Network of Independent Agencies known as Worldwide Partners, providing us with access, insights and the capability to carry out localised international campaigns in over 55 Countries.
• Strong Connections with the Malaysian Media and ready-access to International Media at a moment’s notice.
Why Bloomingdale?
Immeasurable Experience in Government Relations and Managing Strategic Communication Campaigns for Ministries, Agencies and GLCs over 30 glorious years.
Why Bloomingdale?
Suite 12.08, 12th Floor, Menara Sentral Vista, Jalan Sultan Abdul Samad, 50470 Kuala Lumpur, Malaysia
T: +603 2276 5693 E: [email protected] W: www.bloomingdale.com.my Y: www.youtube.com/BloomingdaleWPI