Addressing/ Attracting the audienceEVALUATION QUESTION 2

Method: Direct mode of address

When taking my photos, tried to get a number of different poses and settings related to the music genre but also to try lure readers in, one method I used was called a direct mode of address, this method has my cover star looking almost directly at the reader in order to try draw the reader in or at least make them notice. Eye contact is the key thing to notice as it is a method of persuasion and also can be intimidating and make readers want to look into it.

Pull quotes Using pull quotes is a very good way of luring readers in, I used the most alarming quote from my double page spread on my front cover in order to make potential readers into what the story is about, this comes across to potential readers as inclusive and compelling and when used with other methods like eye contact, it makes readers feel directly picked out and want to read what the story has to say

Use of order The use of order when incorporating items throughout either of my products is important to achieving my magazine’s success, The use of order is as in the title, the way of which I order items on my products, ordering items can be important as it can lure readers in having something like a pull quote first.

Names of stars The names of stars is an important thing on my magazine, i tried naming them dubbing big artists in the genre now, examples of these are L1V3H0R5>Deadmau5, Calvin Hairess>Calvin Harris, Sebastian Outgrosso>Sebastian ingrosso, all of these relate to real world stars which I feel would attract readers as they would see the names and recognise them which can draw potential buys of the magazine in.

Colour Scheme I kept the same kind of colour scheme on all of my products, aiming for a mostly dark however a few lights/ colours coming through, this came In really handy as I could use tools like gradients and effects on my pictures. My reasoning behind doing this is to get a night club/ festival kind of feel with flashing lights in darkness, this would attract potential buyers as they would see the colours on the magazine and potentially relate to night clubs and the style of music which can lure them into buying the magazine.