5 Caveats for Modern B2B Marketers

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    20-Aug-2015

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  1. 1. 5 Caveats for Modern B2B Technology Marketers visit us: www.yesler.com | follow us:#YB2BCaveats
  2. 2. We believe that theres never been a more challenging or rewarding time to be in the business of marketing and selling technology to businesses.Heres why.
  3. 3. 1 #YB2BCaveatsTodays buyers crave information, not old-school interruption.visit us: www.yesler.com | follow us:
  4. 4. Now is your chance to start creating useful, timely, engaging content you can be proud of.
  5. 5. 2 #YB2BCaveatsGood marketing starts with your organizations thought leadership on the issues that matter most to you and your prospects.visit us: www.yesler.com | follow us:
  6. 6. Provoke discussion. Spark some controversy. Become part of the debate.
  7. 7. 3 #YB2BCaveatsEnough finger-pointing.visit us: www.yesler.com | follow us:
  8. 8. Its up to you to provide sales with the direction they need to close more deals.
  9. 9. 4 #YB2BCaveatsCustomer success is contagious.visit us: www.yesler.com | follow us:
  10. 10. Harness the web to tell your story and you will be on the path to becoming a trusted advisor.
  11. 11. 5 #YB2BCaveatsIts no longer enough to achieve results.visit us: www.yesler.com | follow us:
  12. 12. You need to account for them, measure them even predict them.
  13. 13. This is your challenge. This is your opportunity.Are you in?
  14. 14. We Are. Were Yesler, a new B2B marketing agency dedicated to helping technology companies meet the challenges of todays buyer-centric marketplace. We apply an integrated end-to-end framework of services, with key offerings in content marketing, marketing automation, and marketing analytics.Are you in? Tell us and share at #YB2BCaveats#YB2BCaveatsvisit us: www.yesler.com|follow us: