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Natasha Manyau CEO
BRANNA
Rufaro Makoroni
Marketing Manager
Natasha Manyau
Chief Executive Officer
Bridgette Musindo
Programmer
Our team
Conclusion
Basically, Branna is an application that intends to solve the problems stated above in the most flexible way to everyone in t
Problem Definition
Most people are misinformed about some cosmetic products that are found on the market. They don’t know that some of these pro
At times it seems as if some people do not care about how their skin looks simply because they can’t afford to have some time
The application is set out to solve various problems in different ways considering costs and different lifestyles for differ
The app offers a platform whereby people can interact with a dermatologist for free. People will also be able to set up appoi
People will be able to get tips and advice on how best they can take care of their skin using natural methods to avoid expens
To ensure that people get genuine products and value for money, the app will direct them to formal shops selling wide ranges
Our solutions
We offer educational games on the app that can help to assess how good people are on taking care of the skin.
We give our app users the opportunity to interact with a dermatologist for free.
We offer skin care tips and image analysis which will help the user to take good care of the skin and know the appropriate pr
Our advantages
The market
Market opportunity
There are approximately 4.5 million phone users in Zimbabwe and 52% of those are women. Since women are the main target for o
2 Million
shared
users4.5 Million
Phone
users
3 Million
Android
users
Product overviewHow the app works
After tapping or clicking on the Branna logo the person needs to sign up and create an account with Branna. After signing up
2014
2015
From the users we intend to get $0.30 per download.
The companies we’ll be advertising pay for that service.
How we will make money
Downloads Companies App upgrades
We will be charging
$0.30 per download.
Companies willing to
invest in Branna pay for
the publicity being given
to them.
Due to advances in
technology we will need
to constantly upgrade our
app and this is another
source of income after
some years of service.
Downloads will be main
source of income over
the first two years, i.e
2014-2015.
These payments are
supposed to be made
after every 3 months
since this is an ongoing
investment.
We intend to have our
first upgrade from 2016.
Direct
We have about 3 direct competitors and these apps are almost equally similar to Branna.
Indirect
These apps are almost similar to Branna in various components hence they are indirect competitors.
Competitors analysis
Beautypedia
Aesthetics CosmeticsYour Avon
Skin Care At Home Skin Care Recipes
Beauty tips- skin care Skin Care CLn Skin Care
TechnologyAssessmentTrainingMarketing
At the moment the application is making use of android software, but as time goes on changes will be made constantly to meet There is need to keep updating our app so our programmers need more training and employees need constant training to keep theAssessment on how the app is benefiting people and how it is functional is required and a thorough assessment of the app willWe are going to market our app using media. For starters we intend to advertise it on television,fliers,social networks and n
Business model
Investing
Production 40%
Salaries 25%
25% Advertising & PR
10% Reserve
$ 600 000
Contact+263 7752 87456
fafiecheryl
Rufaro Makoroni | Marketing Manager
twitter.com/branna
pinterest.com/branna
Your Logo
Hre
facebook.com/branna
