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Using Social Media Jim Streisel Carmel (IN) High School [email protected] @CarmelJim Saturday, July 5, 14

Using social media

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Using social media requires a special kind of care and consideration.

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Page 1: Using social media

Using Social Media Jim StreiselCarmel (IN) High [email protected]@CarmelJim

Saturday, July 5, 14

Page 2: Using social media

So Many CHOICES

Saturday, July 5, 14

Page 3: Using social media

Let’s break it down...

Saturday, July 5, 14

Page 4: Using social media

Live updates (Live tweeting).

Sharing quick information.

Getting info to your readers (students use Twitter).

Crowdsourcing.

Good for the “head.”

Good for:

Saturday, July 5, 14

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Let’s break it down...

Saturday, July 5, 14

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Being conversational.

Developing a “personality” for your publication.

Allowing your individual staff members to build an audience.

Finding sources.

Good for the “heart.”

Good for:

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Let’s break it down...

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Visual information.

Building followers (and leading them to other venues like your website).

Where your readers are right now (especially Instagram).

Good for:

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Let’s break it down...

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Conversation with larger groups.

Archiving conversations.

Making readers feel like they are a valuable part of the conversation.

Good for:

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Page 12: Using social media

Good luck.Jim Streisel

Carmel (IN) High [email protected]

www.hilite.org@CarmelJim

Saturday, July 5, 14