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Target Audience Survey Results Q1) Do you read any Music Magazines? -Yes: 0 -No: 5 -Sometimes: 1 -Depends: 0 Q2) What would/does draw you to buying music magazines? -Articles: 1 -Celebrity/Stars: 3 -Reviews: 1 -Exclusive Content: 1 -Interviews from people in the Music Industry: 1 -Price: 0 Q3) Which Music Magazines do you find most aesthetically pleasing? Kerrang, Billboard Q4) Do you prefer magazines covers that have loads of cover lines or a small amount? -Loads: 0 -Small Amount: 2 -In between the two: 3 Q5) Would you be interested in a music magazine that focuses on music in Films, Games and TV shows? -Yes: 3 -No: 1 -Depends: 1 Q6) Do you read any Film, Game or TV magazines? -Yes: 1

Target Audience Survey Results + Analysis

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Page 1: Target Audience Survey Results + Analysis

Target Audience Survey Results

Q1) Do you read any Music Magazines?-Yes: 0-No: 5-Sometimes: 1-Depends: 0

Q2) What would/does draw you to buying music magazines?-Articles: 1-Celebrity/Stars: 3-Reviews: 1-Exclusive Content: 1-Interviews from people in the Music Industry: 1-Price: 0

Q3) Which Music Magazines do you find most aesthetically pleasing?Kerrang, Billboard

Q4) Do you prefer magazines covers that have loads of cover lines or a small amount?-Loads: 0-Small Amount: 2-In between the two: 3

Q5) Would you be interested in a music magazine that focuses on music in Films, Games and TV shows? -Yes: 3-No: 1-Depends: 1

Q6) Do you read any Film, Game or TV magazines?-Yes: 1-No: 3-Sometimes: 1

Q7) Which media products do you see/use the most? (1 is most, 3 is least)

Page 2: Target Audience Survey Results + Analysis

1 (Most) 2 (Moderate) 3 (Least)Films 1 3 1TV 3 1 1Games 1 1 3

Q8) Do you read the contents page in any magazines?-Yes: 1-No: 1-Sometimes: 3

Q9) Do you like the idea of double page spreads in any magazines?-Yes: 5-No: 0-Depends: 0

Q10) Do you think double page spreads should be about the main topic (Feature Article) of the magazine?-Yes: 5-No: 0-Sometimes: 0

Analysis from results

My target audience for my magazine don’t read music magazines however they do read magazines about TV, Film and games which suggests I can do a hybrid

genre magazine. In order to maximise my target audience and to appeal to more readers I can use multiple kinds of motion media for the content of my magazine. This will make my magazine a Music/Motion Media hybrid genre magazine. The content that would draw my target audience to my magazine will be articles and

information from celebrity/stars. Therefore my feature articles on an issue regular basis can be about these famous people. For the front cover I will use a

little to a moderate amount of cover lines. The purpose of this will be to make use of the main image to its full effect by making it stand out on shelving. Also I will

have the majority of my cover lines on the left third to support the use of the main image. Also the most seen/used media by the audience is TV and Film

therefore this area of the media industry will be where I can focus the features articles on. In particular the celebrities/stars that will be interviewed etc. Will be

recognisable from film or television. The target audience don’t give to much notice to the contents page therefore I will have important information on there and keep the more miscellaneous details off the contents page but on the other pages through out my magazine. The audience also like the idea of double page

spreads being about the main topic that for me will often be about celebrities and or stars from the Film and television industry.