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Target Audience Avatar Template
T A R G E T A U D I E N C E P R O F I L E A V A T A R
T A R G E T A U D I E N C E P R O F I L E A V A T A R ( f e m a l e e x a m p l e )
Jane Doe
40
Female
South Africa
Cape Town
Marketing Manager
± R 500 000
Married
Laptop/ Smartphone
Facebook/ LinkedIn/ Twitter
Email Marketing
SEO
Google AdWords
Display Marketing
Digital Marketing Services
Branding Services
Digital Marketing Agency
Social Media Services
Digital Agency
Colleagues
Marketing leaders & influencers
Friends
Not having the ability to execute everything
Losing business to competitors
Lack of Digital Marketing Knowledge/ Skills
T A R G E T A U D I E N C E P R O F I L E A V A T A R ( m a l e e x a m p l e )
John Doe
55
Male
Australia
Sydney
CEO
± $1million
Married
Smartphone
Business Services
Entrepreneurship
Business Growth Opportunities
Growing their business while retaining existing customers.
Building a network of business partners.
Increasing annual ROI.
Thought leaders
Colleagues
Family
LinkedIn/ Facebook
Email Marketing
SEO
Google AdWords
Display Marketing
©2018 CONVERSION ADVANTAGE /// ALL RIGHTS RESERVED
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