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Description of the process involved in the creation of BevsBookBlog and how Social Networking is used to promote Young Adult literature.
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SOCIAL NETWORKING TO PUBLICISE BOOKS
Presentationby
Bev Novak at
School Library Association of Victoria
Conference
Creative Communication: A conference for library technicians and assistants
May 9th 2011
HAVE ALWAYS TRIED TO CREATE A BUZZ:
• about literature
• about books
• about reading
AIMED TO REACH OUT TO SCHOOL COMMUNITY:
• to share
• to promote
• to publicize
• to announce
• to broadcast
• to publish
• to stimulate
• to advertise
PREVIOUSLY USED:• brochures
• posters
• displays
• Wider Reading lists published on school library webpage
• new books bulletins emailed to students and staff
TRIED TO INVOLVE:Students
• library monitors• book selection• book talks
Staff• book clubs• new book show & tell
School community• articles in newsletters• book events
RECENT DISCOVERIES:
Web 2.0
Social Networking
REBIRTH!
OLD AIMS – NEW WAYS
to share
to p
rom
ote
to publicise
to announceto broadcast
to publish to stimulateto advertise
SOCIAL NETWORKING:
• dynamic and vibrant
• instant communication
• reach beyond traditional borders
• attracts those with common interest together
• two way communication with audience
MY STARTING POINTS
Blogging• familiar territory• read and saw many• basis to determine own
Twitter• place to share• quick way to comment• announce new posts• get feedback• publicise blog posts
BEHIND THE SCENES CONSIDERED:Personal Issues:
• expressing myself• finding my voice• reflecting my passion• reflecting my experience
Audience Issues:• worthwhile• interesting• unique aspects• follow thoughts
Reality:• finding new content• posting regularly• publishing process• making blog appealing• promoting blog
Aim to excite interest
• book reviews:• rating• theme fiction• suitable
• book industry• eBooks• book shops
• book trivia• book art• book shelves• love of literature stories
• writing competitions• more you read – more you can write
• book promo ideas• sharing ideas that have worked for me
BEVSBOOKBLOG: http://bevsbookblog.wordpress.com/
TWITTER: SUPPORTING BLOGGING
•place to share•quick way to comment
•get feedback•publicise blog posts•chat with my PLN•see what others are doing
•get ideas for content
TWITTER: PROMOTION
TWITTER: YALIT CHATCheck YALitChat website for schedule and times:
http://yalitchat.wordpress.com
OTHER PLATFORMS CURRENTLY EXPLORING:
Facebook• announcing posts• getting feedback• communicating with
others• joining groups• fan based
GoodReads
Wikis
IDEAS TO GET STARTED:
• see what others are doing
• follow others
• follow those who follow others
• consider what to do
• find your voice
• have fun and enjoy
Contact Details:
Email: [email protected]
Twitter: @novanews19
BevsBookBlog: http://bevsbookblog.wordpress.com/
NovaNews: http://novanews19.wordpress.com/
