2. Generic Conventions Of HorrorFilm Posters Bold, large name
of the film, usually situated at the bottom halfof the poster.
Fonts are largest with the name of the film, thefont is sometimes
disturbed with fade, cuts or smudges thisshows how the film
involves a change from normality and aninterruption to average
life. Close-up shot of faces to show emotion, sometimes long shotto
get a character, location and costume in. Posters show protagonists
that are scared or antagonistslooking at the camera to frighten
audience/make them lookat the poster. Actors name above title to
promote the film. The image is often frightening or intriguing,
suggested violenceand situated I the centre of the poster.
3. Conventions Violence and evil are implied by props, colour
and the characters. Colours aredark, often hints of red most of
these posters have the colour red in themthis helps to imply
violence, danger, blood this is seen in more classic horrorfilms,
colours like white and blue are used in more supernatural films.
Tag line always found at the top of the poster and are shocking,
intriguing ordramatic. Billing block is always found in the bottom
third of the poster, always in whiteto contrast with the usually
dark colours in the background on the poster. Low lighting, however
lighter around the character to make them stand out.This could make
them vulnerable or more intimidating. Release dates or Coming Soon
is found beneath the billing block, directors arefirst on the
list.
4. Layout/Structure1. Bold, large name of thefilm, usually
situated at thebottom half of the poster.Actors name abovetitle to
promote thefilm.Picture is situated inthe centre of theposter.Tag
line always foundat the top of theposter and areshocking,
intriguing ordramatic.Billing block is alwaysfound in the
bottomthird of the poster,always in white tocontrast with the
usuallydark colours in thebackground on theposter.Release dates
orComing Soon is foundbeneath the billingblock, directors are
firston the list.
5. Text sizes & FontFonts are largestwith the nameof the
filmThe font is sometimesdisturbed with fade, cuts orsmudges this
shows how thefilm involves a change fromnormality and an
interruptionto average life.Smallest font is the billingblock, the
information isn'tkey to the audience.
6. Language/Shot typesClose-up shot of faces toshow emotion,
sometimeslong shot to get acharacter, location andcostume
in.Posters show protagonists thatare scared or antagonists
lookingat the camera or doing acts thatare supernatural to
frightenaudience/make them look at theposter.Tag lines are
shocking,intriguing or dramatic.
7. InformationRelease dates or Coming Soon isfound beneath the
billing blockActors nameabove title topromote thefilm. Image
alwayshints at what thefilm is about, aswell as the tag lineBilling
block involvesdirectors, productionteam members,
actors,actresses-+
8. Media LanguageViolence and evil are implied by props,colour
and the characters. Colours aredark, often hints of red most of
theseposters have the colour red in them thishelps to imply
violence, danger, bloodthis is seen in more classic horror
films,colours like white and blue are used inmore supernatural
films.Low lighting, however lighter around the characterto make
them stand out. This could make themvulnerable or more
intimidating.Close-up shot of faces to showemotion, sometimes long
shot toget a character, location andcostume in.
9. Annotations Of A Horror FilmPosterGirl looks like little
redriding hood, the film is ametaphoric modernadaption of the tale,
thisimplies she is lured into atrap and is attacked bysomeone
portraying thewolf in the tale.The Trap is symbolizing thewolfs
mouth and teeth,about to bite her. Althoughthis is a metaphor of
thefilm because the girls endsup being the trap insteadof the bait
that she isportrayed as here.The character is faced away,not giving
any clue whethershe is the antagonist orprotagonist but the
posterimplies she is theprotagonist by being in atrap leading the
audienceinto a false sense of security.The subtle plain
backgroundcontrasts with the vibrant redthat the girl is wearing,
thismakes her stand out and lookisolated and lost. Her largebag
suggests she has packedup and is away from home,making her appear
vulnerableto the trap.The title suggests children oryoung
characters areinvolved because candy issomething that is
associatedwith children
10. Annotations Of A Horror FilmPosterThe colour is
verymetallic and portraysa coldness, possiblyto represent the
coldheartedness of theantagonistProtagonist is pale toshow her
stillness andhow she is trying to stayhidden from the manthat we
assume to be theantagonist.The title reads an oxymoronthe idea of a
perfectstranger is impossible buthelps to suggest that thefilm is
about having strongfeeling for someone but notactually knowing
them. Theredness of the wordPerfect suggests its moresinister and
quite theopposite of perfect.The figure is shownalmost
transparentlywithin the metal, as areflection but this isalso a
metaphor forwho cold and robotlike he is, how he maynot feel pity
or similarhuman emotions.The mans clothes areblack and fade in
withthe background almostlike it is all of him. Theblack appears to
beengulfing theprotagonist and impliesthat he takes over, andthat
evil prevails.