Film poster analysis

Film posters

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Page 1: Film posters

Film posteranalysis

Page 2: Film posters

Tag line The tag line is used to give a small amount of detail into what the film is about. In this case the tag line is a anchorage to the image of a face smashing into pieces.

Title The title is large and at the bottom of the poster. This is to grab the audience attention Release date To give the

audience an idea of when it is coming out into cinemas

Main image The main image is captivating and explosive in the middle of the page. Also it shows elements of deaths due to the mouth being a skull.

Colour scheme The colour scheme of this poster is black, red, white and grey – which are all signified with evil and terror. All these are low key lighting which disguises the character.

Page 3: Film posters

Tag line The tag line is short and snappy giving some insight into the film.

Main image The main image is an extreme close up of the mask (Iconography) itself this is to draw the audience into what the film its about. Lastly the mask goes down into a knife point at the end this gives the impression that the weapon of choice (Prop) in this film is most likely going to be a knife This is a common convention within horror

Title The title again is placed at the bottom of the poster. It again have used the impression of a knife used within this film due to again the M coming down into a sharp point. Also they have played on words within this by changing the A to a 4 so the audience can tell this is the fourth film without having to add it onto the end.

The colour scheme of this poster is black, red, white and grey – which are all associated with evil and horrors. The poster is low key making the character seem hidden and disguised into the background

Release date Placed under the title to inform the audience of when it is coming out. Again within this the have changed the colour of the 4 to match the one in the title to keep this as a common convention creates a house style for the poster

Producers Small in the corners as it is not the main focus for drawing in the audience. Placed there so the audience can tell who produced it.

Page 4: Film posters

Main image Unlike the others this one is a longshot of the main characters this allows us to see the location in which the film will be set in. This grabs the audience attention as they are able to gain a greater knowledge of what the film will be about. From this we are able to tell this would be a supernatural film due to the little girl holding a doll in which is looking around showing that this is the main focus of the film.

Instead of having a tag line at above the picture which anchorages what the film is about. This poster tells the audience that the director of the film has also done 2 other big horror films. This is done as the audience will most likely go to see this film if they like the two other films believing that it will be good due to it being by the same director.

Title The title is again placed under the main image. The font of this is white which could represent the pureness of the doll and then the font style shows that something is not quiet right due to it being in this style.

Colour scheme The colour scheme of this is white and black with some red on the doll itself these represent the purity of the object but also the devastation it can cause. Around the doll it has high key lighting this highlighting that this is the main focus and as it gets futher away from the doll the lighting becomes low key thus showing that the doll destroys whatever is around it.

Release date Unlike the others this one has coming soon showing that the film is not ready quite yet to be released however it will be out soon.

Page 5: Film posters

Common conventions throughout

Same colour scheme of: Red, black grey and whiteThe title of the film at the bottom of the poster underneath the main imageMain image either an extreme high key lighting close up of a characters face or a

longshot exposing the surroundings with the main character centred in the imageTag line is short and is used an anchorage for the overall story timeRelease date is in small print written underneath the title

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Film magazinereviews

Page 7: Film posters

Main image The main image is not a still image from the film instead they used an image from the production stage which indicates the review is more about the technical making of the film. main image takes up 2/3 of the page and bleeds to the end of the page.

Smaller image Again showing the production stage of the filming

Kicker This is the first letter of the article which is different to the rest of the text

The text is typed in columns Which is conventionalThroughout magazines

Pull quote taken from the article but displayed within an boxout to make this section stand out

Anchorage This links the image with the text giving us some more information about what the image is showing.

Stating what subheading this article comes under.

Title Written in bold and in a different text to the rest of the article making it stand out. Also underneath it is a summary of what the article is about.

Page number and brand of the magazine

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Main images Unlike the others this magazine review this one uses a variety of different images not just one main image. This gives the audience more of an insight into what else in is the film. Title The title is the

largest text on the page making it stand out. It also has a box out round it again making it stand out more. Below this is the due date of release and also the films age certificate

Fact box – Giving a little more insight into the film. This is done so the audience is able to connect more with the article.

The article here is not long at all. It is short snappy and straight to the point of what the film is about.

Page number and magazine brand.

Subheading – Where the page belongs within the magazine