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Integrates structured and unstructured approaches to knowledge management. Uses social interaction framework as an example.
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Albert SimardDefence R&D Canada
Presented toKnowledge Strategy Exchange Network
Toronto, ON May 13-14, 2013
New Approaches to Knowledge Management (part 2)
The Knowledge Management Dichotomy
Structured Approach: Systems and Technology
Unstructured Approach: Social Interactions
Knowledge Services Architecture
Semi-structured
TechnologyStructured
Work Processes
Social StructuresUnstructured
Knowledge-Based Products & Services
Outline
Organization
Architecture
Social InteractionSharingCollaborationNegotiationCompetition
Organizational Structure
Manage
InterfaceContent
Research
Social Structure
CommonWork
Technology
support
Governance
context
Organization
Knowledge Work (DRDC)
Governance
Monitoring
Intelligence
Needs
Priorities
Establishment
Programs
Services
Acquire
Create
Develop
Mobilize
Learn
Report
Integration Innovation Mitigation Advice
Adaptation
Clie
nts
DND
(management)
(R & D)
OrganizationOrganization
Vertical Knowledge FlowOrganization
National Defence, National Security, Public Safety
Markets
Resources
Government
Application
Stock
Flow
Defence R&D Canada
Creation
Assets
Sharing
Work
Transfer
Infrastructure
Collaboration
Unstructured
Structured
Organizational Knowledge Flow
CreationCreation ValidationValidation
OrganizationOrganizationAuthorizationAuthorization
Organization
Knowledge Manageability
Management levels
Authoritative Hierarchy
Organizational Infrastructure
Negotiated Agreement
Responsible Autonomy
Transfer Direction Products & Services
Exchange Knowledge markets
Work Mandate Process Agreement Self-interest
Collaboration Assignment Representation Partnership Participation
Sharing Vertical Horizontal Community Network
Assets Embed Sole IP rights Joint IP rights Open source
Infrastructure Authoritative Standardized Connective Enabling
Management RegimesManagement Regimes
Organization
Outline
Organization
Architecture
Social InteractionSharingCollaborationNegotiationCompetition
Three Pillars of Knowledge Work
Tech
nolo
gy
Pro
cess
es
Soci
al S
truc
ture
s
Architecture
Technological SupportTelephonyVideo conferencingE-mailChat roomsBulletin boardsOn-line forumsWeb portalSharing sitesCollaboration sitesExpertise locatorBlogs, microblogsWikis
Architecture
Social StructuresSocial Context
Individual attitudes (trust, values, beliefs)Individual behavior (participation, sharing, voluntarism) Interpersonal relationships (trust, safety, equality) Organizational culture (norms, expectations, practices)
Social InteractionsSharing (leveraging, passive, moderate trust)Collaboration (peer production, partnership, high trust)Negotiation (agreement, adversarial, nominal trust)Competition (victory, aggressive, no trust)
Architecture
Work-Flow Processes
Linear
Hub and Spoke
Architecture
ParallelFeedback / Bypass
Branch Circular
Knowledge Services Architecture Hierarchy
Reference Architecture
Work
Organization
Specific Architecture
Function(Meta View)
(View)
(Sub View)
Architecture
Knowledge Infrastructure
Peoplelearning, motivation,
rewards, incentives,
staffing, skills
Content, Services
data, risk analysis, reports, monitoring, operations, policies
Toolssystems to capture, store, share, and process content
ArchitectureArchitecture
roles, responsibilities, authorities, resources
Governance
work routineslessons learned, best practices,
Processes
Architecture - Core Model
Who
Work (What)
Input Output
Service (How)
When
Where
Need (Why)
Schedule No schedule
Physical space Cyberspace
Architecture
Zachman (1987)Rudyard Kipling (1902)
User-Centric Architecture
Tools that are easy and intuitive use. System interfaces that can be customized. Systems that help people do their work.Content that is easy to find and access.Work processes that facilitate knowledge flow.Knowledge flow that is primarily horizontal.Diversity and flexibility are encouraged. The architecture promotes desired behavior.
System architecture plays a key roll in individual behavior, group dynamics, and cultural norms.
User-centric design can double employee participation
Architecture
Outline
Organization
Architecture
Social InteractionSharingCollaborationNegotiationCompetition
Social Interaction Framework
Competitiondefence or victory aggressive approach no trust secretive, hostile
GoalsCompatible Conflicting
Interests
Mutual
Autonomous
Collaborationpeer production partnership approach high trust diverse, synergistic
Negotiationmutual agreement adversarial approach nominal trust structured, formal
Sharingleverage knowledge passive approach moderate trust benign, supportive Sports
Business Military
Purchasing Contracts Merger
Conversation Posting Publication
Work Group Community Network
Sharing Attributes
Exchange content Incentives and motivationTrust and safetyOrganizational cultureContent security Individual privacyDifferent expertiseControl and hoardingLarge distancesDifferent languages
(Autonomous interests, compatible goals)
Sharing OverviewShare
Provide Incentives
Time & Place
Technology
Interact
Explicit tacit
Content
Access
Shared Content
Social Structure Technology Input/Output
Sharing Explicit Content Explicit Content
Shared Content
Provide Incentives
engagementmotivationcompliance reciprocity
Provide Content
e-mail publishingdistributioncontent repository metadata template
Retrieve Content
web browser web portalcontent repository search enginehelp desk
Work Service
network permissioninteroperability awareness
Enable Access
Interact
telephonemeetingcollaboration e-mail Social Structure
TechnologyInput/Output
Service Framework for Sharing Explicit ContentWork Person / Group Input / Output ServicesProvide Incentives manager, leader existing content /
sharing environmentengagement, motivation, compliance, reciprocity
Provide Content provider, author, owner, holder
available content e-mail, publishing, distribution, content repository, metadata template
Enable Access content manager, content security, communicator, network manager
accessible content network, permission, interoperability, awareness
Retrieve content repository manager, application specialist, content manager, facilitator
transferred content web browser & portal, content repository, search engine, help desk, facilitation
Interact provider, author, recipient, user
recipient understanding, capacity
telephone, e-mail, meeting space, collaboration site
Sharing Tacit KnowledgeTacit
Knowledge
Shared Knowledge
Provide Incentives
engagementmotivation compliance reciprocityProvide
Place
Technology Support
Interact
meeting spaceworkshopconferencesite visitclassroomtelephone
on-line forumgroup apps.e-mail web portal expertise directorycollaboration sitesocial network apps.
conversation after action reviewcapturingextractionadvisingteachingstorytellingdemonstratingpresenting mentoring
Work Service
Social Structure Technology Input/Output
Service Framework for Sharing Tacit KnowledgeWork Person / Group Input / Output Services
Provide Incentives manager, leader, knowledge holder
tacit knowledge / willingness to share
engagement, motivation, compliance
Provide Place manager, facilitator, coordinator
physical place, time facilities, scheduling
Technology Support network manager, application specialist, facilitator, coordinator
connectivity, digital site
telephone, e-mail, on-line forum, web portal, expertise directory, collaboration site, social network apps., facilitation
Interact knowledge holder, recipient, facilitator
shared knowledge conversation, dialogue, after-action review, capturing, teaching, storytelling, demonstrating, presenting, mentoring
Collaboration Attributes
Synergy and joint productionDialogue, conversations in groups Sharing, exchanges among peersCandor, freedom of expressionTrust, safety, honestyTransparency, opennessAgreed rules of conductDiversity, flexibility, outliersEquality, meritocracy of ideasCollective, not individual benefit
(Mutual interests, compatible goals)
Collaboration Overview
Social Context
Knowledge Transformation
Technology Support
Organizational Work
Decision
Collaborate
Social Structure Technology Input/Output
Collaboration - Social Context
Organizational Work
engagement counseling feedback human resources
Work ServiceCollaborate
motivationcompliance engagement human resourcesrules & norms guidance facilitationsupport
Influence Attitudes
Affect Behavior
Foster Relationships
Evolve Culture
formation changeorg. learning
enjoyment candor openness ethics altruism
participation commitment involvement creativity
trust & safety equality meritocracy synergydiversity flexibility freedom learning transparency Social Structure
Technology Input/Output
Collaboration - Technology Support
Organizational Work
Collaborate
Group Site
User Access
Connectivity
Security
architecture server, site expertise directory search engine content repository web portal
user interface help files & desk trainingInternet
Intranet LAN & WAN
access control network security content security
Work Service
Operation
installation maintenance upgrades recovery Social Structure
Technology Input/Output
Negotiation Attributes
Reaching an agreementDebate and discussion Positions and interestsBargaining and compromise Proposal and responseAttempt to establish trustWin/win vs. win/loose
(Mutual interests, conflicting goals)
Negotiation Overview
Preparation
Bargaining
Organization
Negotiate
Agreement
Social Structure Technology Input/Output
Negotiation - Preparation
decision office app. template
Goalsagreement relationship strategy
collaboration decision
Interpretvalues options
intelligence analysis app.
Establish Position
alternatives possibilities
collaboration office app. briefing template
Compile Content
context situation
monitoringsharing web portal search engine
Revise position
Negotiate
Preliminary Analysis
Recommend
Position
decision support analysis tools
out
Work Service
Social Structure Technology Input/Output
Negotiation - Bargaining
Social Structure Technology Input/Output
deception ethics emotions distrust embarrassment
negotiation servicecontent mgt.
Positionquestions assumptions unknowns uncertainty
Identify
CounterPower
Influence
Benefits
coalition leverage attack threats
multiple issues expansion total benefits contingency
losses & gains momentum justification references concessions
Revise position
Organization
new information
?
important
no
routine
Concludenegotiation serviceoffice app.agreement template
Work Service
Competition Attributes
Victory, gain, or defence Act, sense, and respond Speed of analysis and action are critical No trust, secretive, misleading actionsRules: dominant, important, minimalOngoing process, requires recurring analysis
(Autonomous Interests, conflicting goals)
Competition OverviewCompete
Decision
Intelligence
Action
Monitor Outcomes
Adapt
End
Social Structure Technology Input/Output
Competition - Intelligence
Social Structure Technology Input/Output
usable multi-media evaluated accessible secure
Acquire
Organize
Analyze
public non-public
SWOT competition mental models present activity human factor soft info.
integration collection repository content management
content acquisition knowledge mobilization
Synthesize
Response futures analysis
analysis apps. statistical apps.
Direction
Action
Identify Actions
synthesis apps. systems analysisexpertise collaboration
scenario analysis gaming
Work Service
Competition - Action
Adaptanalysis apps. synthesis apps.
Document
Store
Recommend
Authorize
Outcome
yes
no
decision
Monitorcontent acquisition knowledge mobilization
intelligence repository
office apps template
Intelligence
Victory/ Defeat
Learn org. learning
Evaluate after-action review
Social Structure Technology Input/Output
Main MessagesKnowledge work is performed by people in a context of social and technological structures.
Social interaction involves mutual or autonomous interests as well as compatible or conflicting goals.
Knowledge management must consider all of these contexts.