FINAL QUESTIONNAIRE Results and Analysis

I sent my questionnaire to 30 people in my primary and secondary audience…

And here were the results…

1) Which would you prefer to read?

Interview with an artist about a live tourInterview with an artist about their rise/story in the music industryTour/Concert Review

This option was most popular and therefore my double page spread shall feature an article on an interview with a band on their rise in the industry.

This option was perhaps a little too boring.

2) Which of these would you prefer to see in a magazine?

Large amount of text with minimal picturesSmall amount of text with more pictures

This option was probably so much more popular because all of my target audience, and everyone who I handed my questionnaire out to are Fox Thinkers.

3) Which artist would you most like to see fea-tured?

Arctic MonkeysWolf AliceFlorence and the MachineBon Iver

Arctic Monkeys are the most popular as they are the least underground and most mainstream of these 4 artists – I shall feature a more mainstream band as the focus of my magazine.

Which shot type would you prefer to be the main focal image of the magazine?

Close-upMediumMedium LongLong

Although it was close between Long and Close-up (interestingly as these are polar opposites), long shot was most popular so I shall use this as my cover image – and it will work better with a band photo.

5) How much would you expect to pay for an NME style magazine?

£2.50 - £2.99£3 - £3.50£3.50 - £3.99£4+

Very few people would pay over £4 – I must bare in mind that my secondary audience are students with an E income bracket.

Most people would expect to pay between £3.50 - £3.99, so I shall make my prize the low end of this category.

6) Which of these titles would you be most likely to read? (based purely on the title and not the

contents)

RiftShuffleIM (Independent Music

Rift was the most popular so I shall use this.

IM was popular but it would limit the artists which I could feature in my magazine (ie. Only independent artists)

7) Which of these contents pages is the most appealing to you? (based on design rather than

contents)

abcd

Images of contents pages can be viewed on the first few slides.

This contents page featured one large focal image with a band index so I shall use both of these things.

8) Which of these colour schemes do you pre-fer?

Red, White and BlueRed, White and GreenRed, Yellow, Blue and White

I shall use red, yellow, blue and white for my own magazine as this was the most popular within my target audience, and these colours all represent something about my magazine.

9) Which of these double page spreads appeal the most to you?

abcd

These can all be viewed in the full questionnaire on the first few pages.

The most popular were the ones which spread across two pages – a typical convention of magazines of the Indie/Rock Genre

10) How many pull quotes should be featured in my double page spread?

012

I shall use one pull quote in my article in a different font, size, and colour to the rest of the text to make it stand out, and entertain Fox Thinkers who are more likely to simply scan the page.