Download pdf - WFC - Smart Ideas Seminar Manchester Presentation

Web MarketingJohn Castro, Co-founder & CEO of

Websites For Cosmetics

Some Questions

www.websitesforcosmetics.com

Source: Small Business Administration / Google Inc. Survey / Entrepreneur Inc

Some Data


1 in 3 people

start their

purchasing

process online


82% of people

follow up

either by

phone or visit


39% greater

revenue per

year if you

have a

website


50% of all

internet usage

is on mobile

devices


So what

should you be

doing about

this in 2014?


E – I – E Formula


Engagement Interaction

= Enquires


Influential Brands


Influential Brands


Influential Brands


Influential Brands


The Fundamentals


01 | Have Case Studies

02 | Use Video To Engage

03 | Recent News & Blogs

04 | Have Search Bar

05 | Engaging Enquiry Form


Have Case

Studies

Happy Customers

=

More Customers


Use Video

To Engage

Increases

Conversion

By 30%


Recent News

& Blogs

Be Up To Date

&

Personal


Have A

Search Bar

Search

Used

By 30%


Engaging

Enquiry Form

Offer Something

Of

Value

Q&A Session


“I couldn’t be happier. Having a terrible experience with previous agencies, it was so great to finally find a team that delivered on exactly what I needed, wanted and envisioned”

- Dr. Brian Franks

Our Clients

SEO Puzzle


Some Questions


Usual Reaction


Usual Reaction



IS

SEO

DEAD

??????


Google Made

5 Updates

in 2013

ALONE


01 | Shares

02 | Likes

03 | Reviews

04 | Comments

Social Driven


01 | Blogs

02 | Articles

03 | Relevant

04 | User Targeted

Content Driven


01 | Quality

02 | Reputation

03 | Relevant

04 | Social

Content Driven


So what does

this all mean

for

YOU ??


SEO is a

marathon

NOT A

SPRINT


It has

become

harder

BUT

BETTER


Going the

distance

=

SUCCESS

Q&A Session



LIVE!

WEB

Reviews

“WFC were amazing to work with. They understood exactly what I wanted. They listened, advised and delivered. I am so happy that WFC will be managing my site monthly”

- Dr. Preema Vig

Our Clients

“It’s just what I envisioned. It gains the trust of my visitors and showcases my experience. The team is super-efficient and made the whole process simple, hassle-free and timely”

- Dr. Toni Phillips

Our Clients

Web MarketingWebsites For Cosmetics

0203 086 7461 | [email protected]