Transcript
Page 1: Shortstack - Design Facebook Apps & Promotions

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Click Sign up button

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This will appear

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You can create an account filling up this form

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Let’s login using Facebook

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Click Login with Facebook button

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This will appear

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Click Okay button

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This will appear next

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Click Okay button

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This will appear

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Click I agree to the terms of service

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Click Create Account button

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Voila! We’ve just created our Shortstack account!

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Let’s first explore Shortstack’s Main Menu

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Shortstack’s Main Menus

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Designer is where you design and publish an app

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Tabs is where you create and manage all your apps

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Media is where you view, manage and upload images to be used in your tab

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Templates are pre-built app designs you can use to create your own apps

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Forms & Promos is where you can create new Promotion Forms and Custom Forms

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Let’s explore each Menu deeper

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the Tab Designer interface

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Widget Editor is where you add, edit and delete widgets

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CSS Editor is where you tweak the appearance of your tab

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Install tab is where you install your tab to a Facebook Page for the first time, or to

manage existing installs.

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Tab ID: a unique number that identifies the tab

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the Tab name

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Settings: drop-down menu which allows you to edit the settings for the tab

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Add Widgets: where you choose widgets to be added to your tab

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Edit Widgets: added widgets are here and where changes can be done too

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Live Preview shows how your tab will look like when installed to a Facebook Page

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Simulated date: best to use if you have widgets with Starts At or Ends At visibility settings

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Simulated Country: let’s you simulate what users from different countries will see

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The Tabs interface

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Name: Shows the name of the tab

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Installed To: Shows the name of the Facebook Page(s) the tab is installed to

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Publish Method: If installed, this shows which method was used to install the tab

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Owner: Shows the name of the

person who owns the tab

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Since Last Change: Shows the amount of time that has passed since any changes were made to the tab

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Actions: Design, Analytics, Tab settings, Permissions & Delete

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The Media interface

The Media Manager shows all the media (for example, images) you have

uploaded to your account

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Thumbnail: A small preview of the item you uploaded

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Filename / URL: Shows just the name of the file you uploaded

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Bytes: The size of the uploaded file

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Width: The width in pixels (images only)

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Height: The height in pixels (images only)

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Uploaded: Shows what day the item was uploaded

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Actions: Copy & Edit and Delete

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The Templates interface

Templates provide a number of pre-configured designs that make it easy to get started with a new tab

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The Forms & Promos interface

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Name: Shows the name of the database

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Type: The database type, either form or promotion

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Tabs: Shows the name of any tabs that are connected to the database

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Created: Shows when the database was created

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Entries: Shows the number of live entries in the database

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Actions: Database settings, View entries, Copy database, Permissions & Delete

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Two ways in creating tab:

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start with a template or

start from scratch

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Let’s start with a

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To start, click Create Tab from Template

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Public templates will appear

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Closer look at the templates

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Let’s try sweepstakes promotion

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sweepstakes is a simple promotion that gathers entries via an entry form

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Click Sweepstakes template

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You will see preview of your chosen tab on the right side

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Click Make Tab button

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You will be directed to the Designer page

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Before we design our tab, let’s first create the database

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To create a database, click Forms & Promos menu

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This will appear

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Click New Promotion button

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This will appear

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Note that you have an option to upgrade your account

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If not ready to upgrade, let’s proceed here

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Enter name of your Promotion

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Enter email address; form submissions will be emailed here

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Enter Company or Brand that is sponsoring the promotion

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Describe how the collected data will be used

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click I agree to follow the Facebook Promotion Guidelines

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Then click Create and Continue to Form Designer

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Form Designer page will then appear

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The Add Fields of Form Designer

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Facebook ID and Email Address fields

are added to your form by default

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To add additional fields, click on a field’s green plus sign

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Viewing Form with added fields

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When done adding field, click Save Form

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Form is now saved

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Now click Form Settings

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This will appear

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Scroll down to see a bit more

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When all set, click Save Form

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Click Designer Menu

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You will be directed back to Designer page

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Click Promotion Widget so it can be added to your widgets

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Edit Widget dialogue box will appear

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Click drop-down menu

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select the newly created form

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Basic setup page will appear

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Click drop-down menu under Form Submission Options

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This will appear

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Click Popup Friends Invite Dialogue

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Check Show Share Prompt on Submit box

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Enter Title of your Sweepstakes Promotion

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Key in “actor” under Caption; it automatically insert the sharing user’s name into the caption

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Enter description of your Sweepstakes Form

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Type Enter Now under Action Link Label

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This will serve as a custom link that takes

the user back to the Facebook Page tab

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Then click Save when all is set

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you’ll be directed back to designer page

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Now let’s work on Image widget

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Click pencil icon to configure Image widget

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Edit widget page will appear

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Click select image

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Media Selector page will appear

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Click choose file

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Your Picture Library will appear

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Choose image that you want to upload

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Then click Open

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Now back to Media Selector with your selected image

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Click Use Selected Image

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Edit Widget will appear with your selected image

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Now click Save button

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You will be directed back to Designer Page with the uploaded image

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Now let’s edit Rich Text widget

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Click pencil icon

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Edit Widget page will appear

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Edit your text here

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You can edit your text with text tools here

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When you are done editing, click Save

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You’d be back to designer page again

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Let’s edit another text widget

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Edit widget will appear

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Enter your text here

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I want to add an image in this widget; click Background image

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Click Save when you are done editing

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This will appear

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click Select Image

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Media Selector Page will appear

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I need new image so I’ll click Choose File

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Picture Library will appear

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Choose image that you want to upload

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Then click Open

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Now back to Media Selector with the selected image

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Click Use Selected Image

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Image now uploaded

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Click Save

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Directed back to designer page with previously edited widgets

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Now let’s edit the Friend Invite widget; click pencil icon

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Edit Widget page will appear

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Enter title of your invite here

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Enter message of your invite

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If you left it blank, default message will be used:

“Thought you might be interested in this page”

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When all set, click Save

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Back to designer page again; click for preview of invite

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Invite preview; tick box/boxes of who you want to invite

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Then click send requests

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Voila! Invite sent!

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Now let’s edit the theme; click the triangle in the theme selector

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Tiles of theme will appear

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Click on a tile to

preview that theme

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When done choosing

your theme, click Save

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If you’re already contented with your design, click Install Tab

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This will appear; choose how you will publish your tab

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Let’s choose Quick Publish in this tutorial

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Quick Publish page will appear

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Choose which page you will publish your tab

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Click Install

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Your tab is now published

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Click the URL to view your page

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Promotion Tab successfully installed

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