On-Page SEO Tutorial

Aks Interactive Solutions Pvt. Ltd.

On Page SEO Task

Title and Meta TagsTitles and meta descriptions should be

unique for each page.Titles length should be between 50 – 65

characters.Description tag should be between 150-160

characters.Description tag should be properly stuffed

with keywords.

Content OptimizationContent on the web site should be fresh and

unique.Content Should be in small paragraphs and use

of bold, italics.Make sure content length not too large.Keyword density is 2% within content.Proper stuffing of primary and secondary

keywords within content.Use proper heading tags(h1,h2,h3…h6).

Maintain structure of heading tags(h1>h2>h3>…>h6).

Anchor TextMake sure all links made by using anchor

text.Put title on anchor text.Use broad keywords as anchor text.Do not use exact keywords as anchor text.

Image OptimizationImage filename is descriptive. You can use

keywords in filename.All image must have alt tag. Use keyword in

image alt tag.Do not use large size heavy image. Always

minimize the image size.

XML SitemapCreate xml sitemap for your website.Mention all public Urls within sitemap.Put xml sitemap in root folder of your

website.

robots.txtCreate robots.txt file to authenticate and restrict

crawler to crawl your website.Disallow all robots to crawl your site:User-Agent: * Disallow: /

Allow all robots to crawl your site:User-Agent: * Allow: /

For particular crawler use: “User-Agent: Crawler Name”

For particular part and page use: “Disallow: /abc/page.html”

Internal LinkingMake internal links using anchor text.Link all important pages with home page.Put 2-10 internal links per page.

The End