Otter CO-OP
By: Sharla Murphy
Table Of Contents2. Table Of Contents3. Otter Co-Op History4. Prices OF Otter Co Op5. Using Marketing Mix With Distribution6. Otter Co op Products And Services7. Using Market Mix With Communication8. The Feedback From Co Op Customers9. Conclusion10.Credits
Otter CO-OP HistoryLocated at 3600 - 248 Street in Aldergrove, British Columbia, the Otter Co-Op’s District Farmer's Institute was incorporated in 1922.This facility was opened for business in January 1980 with renovations in 1999 and 2004.
Prices Of Otter Co OpCo-op has many great deals in different needs for your convenience, such as:• Gold products are found as excellent quality and unique products under
the Co-op Gold label. These products are typically sold at prices below that of regular national brands.
• •In addition to great weekly promotional prices, Otter Co-op has
competitive prices every day of the year from our warehouse items, to grocery items!
• Gas Prices are always priced as the regular going prices in an area with amazing deals on corner store items and quality items.
Using Marketing Mix With Distribution
Otter Co Op uses many different marketing mix ways to keep the people coming back for more! One of the ways is with their “Co Op Membership”
• Persuade you with thinking your saving all the money, but all they want is your business
• Pay 10$ for the membership
• Getting you to come back every time you need to get groceries
Otter Co Op Products And Services
• Gas Bar• Grocery Store• Feed• Post Office• Clothing• Warehouse Items• Food Bar• Car Wash
Otter Co op has everything you could need at a convenience store, it’s a one stop shop with everything you need!
Advertising is a big part of Otter Co-op’s distribution here are some examples of it:
• They advertise many different ways to keep customers buying and doing many different “draws” for prizes to win
• Marketing ways of getting tickets every time you shop their to try and win money and prizes such as fuel up to win.
• They have a bulletin board that people can use for local businesses and information
• Flyers
• Advertising Cars
Using Marketing Mix With Communication
Customer Feedback; One if the best gas stations in the Fraser Valley hands down!!!! There are lots of pumps with gas and diesel and an area to fill propane with plenty of room to maneuver a trailer around if you have one. Always plenty of paper towels and squeegee fluids at the pumps and large trash cans to accommodate your leftovers from long road trips. Inside they have a convenience store with hot food (hot dogs an taquitos) cold drinks like pop and Slurpee's and fresh Van Houte coffee.
Convenience Storepostage stamps groceryhealth & beautyfresh food to goice creamlotterytobaccoATMgas bar
The Feedback From Customers Of Otter Co-op
Conclusion • Otter Co op uses many different ways of marketing
mix, some by using advertisement on television, sign around the area or radio advertisements. They also use door prizes in draws or games to play every time you shop any of their many stores, and you receive some kind of ticket to collect until you have a certain amount to win a variety of prizes, even though it’s a one in a hundred chance usually. But its keeps bringing in more and new customers.
Credits://ottercoop.com/
http://www.yelp.ca/biz/otter-co-op-gas-station-abbotsford http://en.wikipedia.org/wiki/Marketing_mix