mary hannaart direction & design
WEBER
Print Campaign targeted at female audiences, ads will be placed in magazines frequented by women, i.e. Vogue, People, and InStyle. Collateral pieces include matches to be handed out and aprons for sale on weberwomen.com
WE BUY OUR OWN ROCKS.
WE PULL OUT OUR OWN CHAIRS.
WE OPEN OUR OWN DOORS. WE PAY FOR OUR OWN MEALS.
WE KNOW WE LOOK BEAUTIFUL WITHOUT BEING TOLD.
weberwomen.com
WE FOUND OTHER REASONS TO HAVE A COW.
WE FIX OUR FLATS. WE TAKE OUT THE GARBAGE.
WE MOW THE LAWN. WE LEAVE THE SEAT DOWN.
weberwomen.com
PC HOLIDAY MAILER
Screen print design on newsprint. Unfold to sheet of gift wrap sporting all of the winter season holidays.
BROOKLYN BREWERY
Print Campaign promoting Brooklyn Brewery as authentic and diverse as the people who drink it. Guerilla stickers used on outdoor displays. Direct Mailer is a Brooklyn Passport, a chance to visit the brewery with freebees. Collateral is a fold out map, indicating where the Brewery is located as well as the bars where you can enjoy the taste of Brooklyn Lager.
Born & Brewed.
Born & Brewed.
SENIOR SHOWDOWN INVITE
Invitation screen printed on 4x4” medical gauze.
CLICK TO PLAY VIDEO
DORITOS COLLISIONS
Print Campaign and commercial storyboard for new Doritos flavors packaged in one bag.
CLICK TO PLAY COMMERCIAL
WALKING LONDON
A video into the guilty pleasure of turning from a city kid, to a complete and utter tourist.
CLICK TO PLAY VIDEO
LISTEN
Research intensive assignment to “map the territories”. The concept was to transcribe all the sound recorded for one full day and map the information accordingly.
HoughtonMifflinBooks
EVERYTHING IS ILLUMINATED
Book cover created with type printed then cut up and scanned for a unique effect.
h o u g h t o n m i f f l i n b o o k s
HAPPILY UNEXPECTED
Four color screen print applied to T-shirts, paper, and canvas.
SHAMELESS SELF PROMOTION
One color screen print designed for the front and back of T-shirts.
HOLDING BATTERSEA
The controversial first full length contemporary written work by David Armstrong explores Britain’s politics and it’s adulterers. Book jacket and type setting were designed in collaboration with Charlie Armstrong.
BE ACTIVE BRANDS
Concept names and logo sketches for a low fat, pro-biotic yogurt & ice cream being developed by Be Active Brands. The name chosen was Jala and the logo was stemmed from the leaf paired with the lowercase san serif typeface.
Graduate Urban Affairs and Planning Association
This student organization is dedicated to helping students of the Urban Affairs and Planning programs make the most of their academic experience while meeting and networking with fellow graduates not only from. The idea behind the logo was urban landscaping, blueprints, and construction.
SHOW US YOUR STITCHES
Was featured in a local newspaper in Spring 2004. Article explored the possibilities of DIY culture and creating new looks by reconstructing old closet clutter. Designed “how-to” tutorial.
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