Extra! Extra!Extra! Extra!A Guide for Developing a Site Newsletter

Danielle GiegerDenver Rescue Mission

The CrossingJune 2010

News @ The Crossing Youth News @ The Crossing Youth DepartmentDepartmentWhy a newsletter?

◦Needs◦Communication

“We ain’t one-at-a-timin’ here. We’re MASS communicatin’!”—Pappy O’Daniel, Oh Brother Where Art Thou!

FormatFormatMicrosoft Publisher

◦Many newsletter templates◦Simplicity of the program

Choosing a formatEditing the format

StoriesStoriesRelevance

◦Who is reading the newsletter?Current Events

◦Calendars, events, new policiesWell Written

◦Proofread!

PlanningPlanningEstablishing a Time Frame

◦Weekly? Monthly? The DBYC News

◦1st of the Month: Publish, print, and distribute

◦Week 1: Brainstorm, research◦Week 2: Decide and develop stories◦Week 3: Write/edit stories◦Week 4: Final touches: proofread,

pictures, style

Final TouchesFinal TouchesProofreading

◦Spell check, grammar check◦Fresh eyes

Pictures◦Photo-Media Release◦Relevance

Style◦Fonts, color, size, borders,

background, and design

ResourcesResourcesLocal Area Events

◦Free days, cheap daysCommunity Resources

◦Rec Centers, School Info, Neighborhood Associations

Internet Resources◦Parents and Kids