escar Asia 2019
October 1 (Tue) - 2 (Wed), 2019
Embedded Security in Cars conference Asia
July 16, 2019 (Ver. 1.5)
Invitation for Sponsorship
The world’s leading Automotive Cyber Security conference
Nikkei Business Publications, Inc.
2
Preface
Automakers around the world face a pressing need for security measures. They are unlikely to be able to meet this
need without massive changes to automotive development processes and structures. What are needed are new
initiatives to build positive relations with hackers. Development of self-driving technologies has been accompanied by a
movement toward demanding use of over-the-air software upgrades and intrusion detection systems (IDS). Security
measures are undergoing rapid progress. Failure to ascertain the latest information could be fatal.
The Embedded Security in Cars Conference (escar) is an international symposium on information security focusing on
the automotive field. It has been held in Europe for more than 10 years. Security engineers from around the world
gather at escar to present and discuss the latest information in the field. The Asian version of the conference, escar
Asia, was held first in Japan in 2014. escar Asia will be haled for the sixth time on October 1-2, 2019. It provides an
opportunity to hear detailed explanations from the world’s foremost authorities on the latest trends in this field that is
progressing at a bewildering pace around the world.
Please take this event as a matchless opportunity to introduce your products and solutions, as well as to build close
business relationships.
The World’s leading Automotive Cyber Security conference
Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
3
Outline
• Date: October 1 (Tue) and 2 (Wed), 2019
• Time: 10:00-17:00(Doors open 09:30)(Tentative)
• Venue: Tokyo conference center, Sinagawahttps://www.tokyo-cc.co.jp/eng/shinagawa/index.html
• Audience: Automobile engineers in Japan and abroad
• Expected number of participants: 200
• Admission fee: JPY123,000 (Including tax/for whole 2 days)
• Organizer: Nikkei Automotive
• Co-Organizers: ESCRYPT, ETAS, ISITS
• Official English site: https://tech.nikkeibp.co.jp/cp/19/s/03/Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
*escar is a trademark of isits
https://www.tokyo-cc.co.jp/eng/shinagawa/index.htmlhttps://tech.nikkeibp.co.jp/cp/19/s/03/
4
Programs (Reference)
Official English site of escar Asia 2018 https://tech.nikkeibp.co.jp/cp/2018/escar2018e/
Day 1 Day 2
Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
https://tech.nikkeibp.co.jp/cp/2018/escar2018e/
5
Platinum Sponsor: JPY 2,750,000 (Including tax in Japan)
Participation in the seminar (Up to 4 persons)=JPY 492,000 worthGathering up-to-date information is essential for your company'sproduct development and marketing.
Your brand logo on the official websiteRaise brand awareness and improve your branding.
Participation at the reception (Up to 4 persons)Make connections with leaders in automotive security.
Table-top display at the foyerIncrease awareness of your company's products and solutions and gatherinformation about potential customers (leads).
Luncheon or Coffee Break Seminar (30 min.)Present your company's products and solutions directly to seminar participants.
Lecture Review Article in Nikkei Automotive (January 2020 issue (Delivery. Dec. 11); 4-colors 2 pages)Present your company's products and solutions to a broad range of readers,including engineers who were unable to attend the seminar.
Platinum/Gold Sponsors: Four Spots Only
JPY 1,760,000 worth - Advertising fee: JPY 1,160,000- Reporting/production cost: JPY 600,000
Offer registered information of audience to Platinum sponsor only.
Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
6
Gold Sponsor: JPY 2,200,000 (Including tax in Japan)
Participation in the seminar (Up to 4 persons)=JPY 492,000 worthGathering up-to-date information is essential for your company's product development and marketing.
Your brand logo on the official websiteRaise brand awareness and improve your branding.
Participation at the reception (Up to 4 persons)Make connections with leaders in automotive security.
Table-top display at the foyer
Present your company's products and solutions directly to seminar participants.
Present your company's products and solutions to a broad range of readers, including engineers who were unable to attend the seminar.
Luncheon or Coffee Break Seminar (30 min.)
Lecture Review Article in Nikkei Automotive (January 2020 issue (Delivery. Dec. 11); 4-colors 1 page)
Increase awareness of your company's products and solutions and gather information about potential customers (leads).
JPY 880,000 worth - Advertising fee: JPY 580,000- Reporting/production cost: JPY 300,000
Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
Platinum/Gold Sponsors: Four Spots Only
7
Silver Sponsor:JPY 1,100,000 (Including tax in Japan)
Participation in the seminar (Up to 4 persons)=JPY 492,000 worth
Gathering up-to-date information is essential for your company's product development and marketing.
Your brand logo on the official websiteRaise brand awareness and improve your branding.
Participation at the reception (Up to 4 persons)Make connections with leaders in automotive security.
Table-top display at the foyerIncrease awareness of your company's products and solutions and gather information about potential customers (leads).
Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
Comparison of Sponsorship
8
Sponsorship
Luncheon or Coffee Break
Seminar(30 min.)
Lecture Review Article in Nikkei
Automotive
Participationin the
seminar(4 persons maximum)
Logo on the official website
Participationat the
reception(4 persons maximum)
Table-top display at the
foyer
Registered information of audience
Fee: JPY(Tax included)
Max. the number of sponsor
Platinum 2Page
2,750,000
4 sponsors in total
Gold 1Page
- 2,200,000
Silver - - - 1,100,000 No limitation
Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
LED lightning x 2
Company name (W:600 x H:200 mm: Gothic font, Black)Use company logo without extra charge.
Back panel (W: 900 x H: 2,100 mm) Chain and s-shaped hook for hanging are ready by management office.
Table top (W: 1,800 x D: 600 x H: 700mm)Table is rapped by Navy color sheet.
Power supply Plug Type A x 2 (100V, 1kW)
Chair x 2 *Size of table, back panel, company board and cover sheet are subject to change.
Rental equipment (Paid option)LCD Monitor, Stand, DVD/Blu-ray Player, Wired LAN, etc. are available.
Tabletop Display (Image)
Panel
9
Image
Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
Additional reception ticket: JPY 22,000/person (Tax included)
Additional reception ticket
10Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
Result (escar Asia 2018)
11
Title: escar Asia 2018 The world’s leading automotive cyber security conferenceDates: October 3 to 4, 2018Venue: Hotel Gajoen Tokyo, JapanOrganizer: Nikkei AutomotiveCo-Organizer: ESCRYPT, ETAS, ISITSThe number of attendee: 149
-------- Sponsor --------
2S Technologies , Inc. Dis trict Pol ice Bureau Mitsubishi Heavy Industries , Ltd. SUBARU CORPORATION
AISIN SEIKI Co., Ltd. ECSEC Laboratory Inc. Mitsubishi Motors Corporation Sumitomo Electric Industries , Ltd.
ALPHA Corporation Hitachi Automotive Systems, Ltd. NEC Communication Systems, Ltd. SUZUKI MOTOR CORPORATION.
Alpine Electronics , Inc. Hi tachi ULSI Systems Co., Ltd. NEC Solution Innovators , Ltd. The Univers i ty of Electro-Communications
Alpine Information System, Inc. Hi tachi , Ltd. NIPPON TELEGRAPH AND TELEPHONE CORPORATION TOKAIRIKA,CO, LTD.
Amotech Co Ltd Honda Access NNG Navigations K.K. Toyota InfoTechnology Center Co., Ltd.
Autonetworks Technologies , Ltd. Honda Motor Co., Ltd. NSK Ltd. TOYOTA MOTOR CORPORATION
AZAPA Co. LTD Honda R&D Co.,Ltd OMRON Corporation UEC Tokyo.
Bus iness Cube & Partners ,Inc. Ierae Securi ty, Inc. Panasonic Advanced Technology Development Co.,Ltd. UL LLC
Calsonic Kansei Corporation Japan Automobi le Research Insti tute Panasonic Corporation VeriServe Corporation
CAV Technologies Co. Inc. Keihin Corporation PFU Limited WITZ CO.,LTD.
Continenta l AG Kobelco Construction Machinery Co., Ltd. Renesas Electronics Corporation Yamaha Motor Engineering Co., Ltd.
CRESCO LTD. Komatsu Ltd. SBI SECURITIES Co.,Ltd. YANMAR CO., LTD.
DAIHATSU MOTOR CO., LTD. Lead Innovation Center Co., Ltd. SECOM CO.,LTD. YAZAKI Corporation
DENSO CORPORATION. Mazda Motor Corporation SGS Japan Inc.
DENSO CREATE INC. Mitsubishi Electric Corporation Sompo Risk Management Inc.,
DENSO TEN Limited Mitsubishi Fuso Truck and Bus Corporation Sony Semiconductor Solutions Corporation
Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
Sheet1
2S Technologies, Inc.District Police BureauMitsubishi Heavy Industries, Ltd.SUBARU CORPORATION
AISIN SEIKI Co., Ltd.ECSEC Laboratory Inc.Mitsubishi Motors CorporationSumitomo Electric Industries, Ltd.
ALPHA CorporationHitachi Automotive Systems, Ltd.NEC Communication Systems, Ltd.SUZUKI MOTOR CORPORATION.
Alpine Electronics, Inc.Hitachi ULSI Systems Co., Ltd.NEC Solution Innovators, Ltd.The University of Electro-Communications
Alpine Information System, Inc.Hitachi, Ltd.NIPPON TELEGRAPH AND TELEPHONE CORPORATIONTOKAIRIKA,CO, LTD.
Amotech Co LtdHonda AccessNNG Navigations K.K.Toyota InfoTechnology Center Co., Ltd.
Autonetworks Technologies, Ltd.Honda Motor Co., Ltd.NSK Ltd.TOYOTA MOTOR CORPORATION
AZAPA Co. LTDHonda R&D Co.,LtdOMRON CorporationUEC Tokyo.
Business Cube & Partners,Inc.Ierae Security, Inc.Panasonic Advanced Technology Development Co.,Ltd.UL LLC
Calsonic Kansei CorporationJapan Automobile Research InstitutePanasonic CorporationVeriServe Corporation
CAV Technologies Co. Inc.Keihin CorporationPFU LimitedWITZ CO.,LTD.
Continental AGKobelco Construction Machinery Co., Ltd.Renesas Electronics CorporationYamaha Motor Engineering Co., Ltd.
CRESCO LTD.Komatsu Ltd.SBI SECURITIES Co.,Ltd.YANMAR CO., LTD.
DAIHATSU MOTOR CO., LTD.Lead Innovation Center Co., Ltd.SECOM CO.,LTD.YAZAKI Corporation
DENSO CORPORATION.Mazda Motor CorporationSGS Japan Inc.
DENSO CREATE INC.Mitsubishi Electric CorporationSompo Risk Management Inc.,
DENSO TEN LimitedMitsubishi Fuso Truck and Bus CorporationSony Semiconductor Solutions Corporation
12Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
Security authorityElectronic manufacturerCertification authorityConsulting
Car19%
Car parts38%
Electronics/Electronics part
9%
Construction Machinery/Transport
ation equipment1%
Machine/Equipment instrument
2%
Other car technology
related3%
Software/Information 14%
Education/Research/Public office
9% Others5%
2
22
35
5
54
47
24
2
8
2
10
0 10 20 30 40 50 60
Machinery system
Electric system
Electric device for cars
Analysis/Simulation
Car embedded software
Communication/Network
Information System
Materials
Measurement/Testing
Production management system/PLM
Others
Theme and technology you are involved in on business (M.A.)
Industry
Very useful, 26%
Useful, 61%
Can't say, 4%
N/A, 9%
How useful escar Asia 2018
Attendees’ profile (escar Asia 2018)
Pictures (escar Asia 2018)
13
Tabletop display at foyer Conference
Luncheon/Coffee break seminar
Reception at Day 1 evening
Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
14
Contact
Technology Media Division Advertising Dept.Nikkei Business Publications, Inc.4-3-12 Toranomon, Minato-ku, Tokyo 105-8308JapanTel.: +81-3-6811-8021E-mail: [email protected]
Nikkei Business Publications, Inc.
Copyright © 2019 Nikkei Business Publications, Inc. All Rights Reserved.
Date:
Please type or print legibly. Information below is as it will appear in escar Asia 2019
Company Contact person
Address
Phone Fax
Company URL
Signature:
Sponsorship Selection (Please check)
□ Platinum Sponsor JPY 2,750,000
□ Gold Sponsor JPY 2,200,000
□ Silver Sponsor JPY 1,100,000
□ Additional reception ticket JPY 22,000/Person
【 】Person JPY
Grand Total
ContactAdvertising Sales Department, Technology Media DivisionNikkei Business Publications, Inc. TEL: +81-3-6811-8021 Email: [email protected]
July 16,2019
escar Asia 2019Sponsorship registration Form
Please send this form by E-mail ([email protected])
Method of Payment is limited to Wired Transfer. Invoice shall be dispatched at the end of July.
(Inc. tax) JPY
● I have confirmed rules and conditions for sponsorship.Signature
□ Any other requests on display and equipment.Option
(Including 10%consumption tax in Japan)
Sponsorship(Including 10%
consumption tax in Japan)
1
Rules and conditions for escar Asia 2019 ■COMPLIANCE WITH RULES
Companies and organizations wishing to run (an) exhibition booth(s) or present (a) seminar(s) in this event
2019 (hereinafter referred to as the Exhibitor) must comply with the rules below as well as rules set in the
exhibitor manual provided by the organizer. If the Exhibitor fails to abide by these rules, or if the organizer
judges that conducts of the Exhibitor disturb a third party or offend public order and morals, the organizer will
have the right to reject the Exhibitor's application for entry in the exposition, cancel the exhibition agreement,
or order the Exhibitor to remove or change the Exhibitor's booth, decorations, and exhibits. In the event of such
a case, the organizer will neither return the Exhibitor any fees that had been paid by the Exhibitor, or
compensate any damage arising to the Exhibitor and its related parties due to cancellation of the exhibition
agreement or removal / change of the booth, exhibits, and decorations. The Exhibitor must fully compensate
any damage that it has caused to the organizer.
■ELIGIBILITY
To qualify as exhibitor, an entity must provide products and/or services that are in line with the organizer's
exposition principle. The organizer has the right to determine the eligibility of any product or service for
inclusion in this event.
■EXHIBITOR NAME
The Exhibitor must put its official name in the "Exhibitor Name" space of the Booth Space Application Form, as
it may be used in the announcements, official website, and guidebook of the exposition.
■BOOTH ALLOCATION & SEMINAR TIMETABLE
The organizer will decide the booth allocation and seminar timetable based on the application date, booth size,
category of the booth / seminar, and past entry records of the applicant. The booth allocation and seminar
timetable will be announced at the exhibitor briefing session. Please note that the organizer, while considering
requests of each applicant, may not be able to meet all the requests from the applicants.
■DATE OF AGREEMENT
The day on which the organizer sends the Exhibitor a letter confirming that the Booth Space Application Form
that the applicant submitted has been received by the organizer will be the date of the exhibition agreement.
■PAYMENT OF EXHIBITION FEE
The Exhibitor must pay the exhibition fee in full through a bank transfer to the bank account designated by the
organizer by the date specified in the invoice. Exhibitors applying through an advertising agency will be charged
by the advertising agency; please follow the payment procedure set by the agency.
Failure of payment by the due date (including, in the case of applying through an advertising agency, cases in
which the payment via the advertising agency could not be confirmed by the organizer) will result in
cancellation of the exhibition agreement, and the Exhibitor will be held responsible for all the damage that it has
caused to the organizer.
Included in the exhibition fee is the use fee of the booth space / seminar lot. In addition to the exhibition fee, the
Exhibitor will bear all the extra costs that may arise in relation to its booth / seminar, such as costs of booth
2
decoration (self-decoration / rental package) and Internet access.
■CANCELLATION BY EXHIBITOR
Exhibitors wishing to cancel their entry in this event 2019, either entirely or partially, must notify the organizer
in writing. In the event of cancellation by the Exhibitor, the following charge will arise as the cancellation fee.
Exhibitors who applied through advertising agencies will pay the cancellation fee to the respective advertising
agency in accordance with the agency's instructions.
a) From the date of agreement to August 31, 2019: 30% of the sponsor fee
b) On and after September 1, 2019: 100% of the sponsor fee
Please also note:
- In the event that the Exhibitor has caused to the organizer damage that exceeds the cancellation fee, the
Exhibitor must pay the balance to the organizer to compensate the damage.
- The cancellation fee must be paid to the bank account designated by the organizer (or, in the case of applying
through an advertising agency, the bank account designated by the advertising agency) by the date specified in
the invoice.
■NO SUBLEASING
Without the expressed permission of the organizer, exhibitor may not transfer or sublet all or any part of his
exhibit space (whether for payment or not).
■CANCELLATION OF EXHIBITION
The organizer will have the right to cancel the whole or part of this event 2019 at any time for its own reasons.
In the event of cancellation by the organizer, the organizer will reimburse the amount that it deems reasonable
based on the degree of cancellation (in the case of partial cancellation) and the number of days left in the
exposition. Apart from the foregoing, the organizer will not bear any liability for cancellation of the exposition.
In the event of cancellation of the whole or part of the exposition for reasons not attributable to the organizer
itself (including the cases in which the organizer judges that it is necessary to call off the exposition), the
organizer will not bear any liability to the Exhibitor.
■COMPENSATION
The organizer, irrespective of the reason, will not be responsible for any personal injury or property damage to
the Exhibitor and its related parties resulting from their use of the venue. The Exhibitor must indemnify
immediately any personal injury or property damage to a third party and the venue facilities / fixtures caused
by the Exhibitor's employees, agencies, and related parties, whether by design, due to negligence, or non-fault.
If the organizer is billed for such damage, the responsible Exhibitor must make the payment on its own
responsibility and promptly compensate the organizer for all the costs incurred due to the damage, including
attorney's fees.
The organizer will not be held responsible for any troubles arising due to typographical errors and omissions in
any of the prints and production relating to this exposition.
■CARRY-IN & CARRY-OUT
The Exhibitor must carry in its exhibits and decoration items during the period specified in the exhibitor manual
3
provided by the organizer and complete booth decoration before the exposition starts. All the exhibits and
decorations must be removed and carried out of the venue during the period specified in the exhibitor manual.
If the Exhibitor fails to complete its work within the said period and causes damage to the organizer, the
Exhibitor must compensate all the damages done to the organizer and related parties.
■BOOTH CONSTRUCTION
● All exhibitors are required to follow the guidelines in this event 2019 Exhibitors Manual when constructing
and decorating their booths.
● Each exhibitor must ensure that his/hers exhibit does not interfere with the exhibit of neighboring booths.
The organizer, based on the Exhibitors Manual, will determine whether an exhibit is interfering with another
exhibit or whether there is violation of rules. The decision made by the organizer must be followed by all
exhibitors.
■FIRE & SAFETY REGULATIONS
All exhibitors are required to adhere to the fire & safety rules and regulations that apply to the venue of this
event.
■PHOTOGRAPHY
All rights related to photography and video shooting on the venue are retained by the organizer.
■PERSONAL INFORMATION
The Exhibitor must abide by all the applicable laws relating the Protection of Privacy and Trans border Flows of
Personal Data and conduct lawfully and appropriately when collecting personal information to this exposition.
The purpose of collecting personal information must be presented and notified explicitly and without fail, and
the personal information collected must be used only within the scope of that purpose. The Exhibitor will be held
responsible for administering and handling of the personal information that it collects. In the event of damage
to the visitors in relation to personal information, the Exhibitor will bear all the responsibilities and settle the
trouble on its own responsibility.
※ Please see below for the organizer's privacy policy and online policy on information collecting.
http://www.nikkeibp.com/privacy.html
Please be informed in advance that the organizer may disclose the names of the participating Exhibitors to its
commissioned companies including constructors and power suppliers, where necessary.
escar Asia 2019_E Ver.1.5.pdfescar Asia 2019PrefaceOutlinePrograms (Reference)Platinum Sponsor: JPY 2,750,000 (Including tax in Japan)Gold Sponsor: JPY 2,200,000 (Including tax in Japan)Silver Sponsor:JPY 1,100,000 (Including tax in Japan)Comparison of Sponsorshipスライド番号 9スライド番号 10Result (escar Asia 2018) Attendees’ profile (escar Asia 2018) Pictures (escar Asia 2018)Contact
Registration form_escar Asia 2019 (July 16).pdfSheet2
Rules and conditions _escar Asia 2019.pdf