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From Ideas to ActionsMarch 12, 2013
Agenda• 9:00am-9:15am: Introductions and Project Update• 9:15am-9:45am: Presentation of Preferred Scenario &
Recommendations • 9:45am-10:00am: Break• 10:00am-11:00am: Work Session I- Turning Ideas to Strategies• 11:00am-12:00pm: Work Session II- From Strategies to Actions• 12:00pm-1:00pm: Networking Lunch with Regional
Implementation Roundtable– Trevor Baker, Noble Cider – Gwynne Rukenbrod, Executive Director, HandMade in America – Jeanine Davis, NC Cooperative Extension, WNC AgriVentures – Matt Raker, AdvantageWest, Industrial Lands Analysis, Value-Added Food
Products, and related
BRIEF PROJECT OVERVIEW & UPDATE
Process Overview
Summary of Outreach: Statistics Total survey respondents by method:
Method Respondents
Online 225Public Meeting 162Small group 305Grand Total 692
Survey respondents by county:
CountyPercent of
respondentsBuncombe 59%Haywood 7%Henderson 14%Madison 11%Other 1%Transylvania 7%
Small Group Meetings & Other Outreach
Other outreach by LOSRC Staff• 16 meetings• 464 participants
TOTAL Participation• 1149 people
Breakdown of ALL participants by county PercentBuncombe 53%Haywood 13%Henderson 19%Madison 9%Transylvania 5%Grand Total – no. of participants 1149
Small Group Meetings by County Number of
peopleBuncombe 184Haywood 22Henderson 42Madison 42Transylvania 15Grand Total 305
Small Group Meetings Conducted by Grantees
• 39 meetings
• 305 participants
THE PREFERRED SCENARIO
The Path to a Preferred Scenario
I. Data Collection
• Existing & Adopted Plans
• Land Use & Zoning Policies
• GIS Data
The Path to a Preferred Scenario
II. Values & Goals
• Advisory Committee• Workgroup Meetings• Public Meetings
The Path to a Preferred Scenario
III. Alternative Scenarios
• Business-as-Usual• Economic Prosperity• Resource Conservation• Efficient Growth
The Path to a Preferred Scenario
I. Data Collection II. Values & Goals III. Alternative Scenarios
IV. Preferred Scenario
PUBLIC INPUT & COMMUNITY ENGAGEMENT
Business
As Usu
al
Economic
Prosp
erity
Resource
Conserva
tion
Efficient G
rowth
0
50
100
150
200
250
300
4
220
256
234
Elements of Each are Important
Valued Outcomes
OutcomeSum of Frequency of responses
Percentage of the total Respondents Scenario
Water is clean and plentiful. 334 48%Resource
ConservationScenic beauty is maintained as the region develops. 296 43%
Resource Conservation
There are more quality, high-wage jobs. 248 36%Economic
Prosperity
More food is produced locally. 197 28%Economic
ProsperityWe use energy more efficiently. 191 28% Efficient GrowthThere are more job opportunities in rural areas. 186 27%
Economic Prosperity
Abandoned industrial sites and shopping centers are redeveloped. 160 23% Efficient Growth
Plant and animal habitats are connected and healthy. 131 19%
Resource Conservation
Valued Outcomes: Things we care about.
5 PSPreferred*
*Based on outcome based voting from public meetings, small groups, and online survey
Regional Vision of the
Future
Preferred Scenario: Land Use ModelPreserve Viewsheds Invest in infrastructure that allows
more jobs to locate in rural centers
Encourage growth where infrastructure exists and reuse of brownfields and abandoned shopping centers
Preserve farmland and ecological corridors
Local: Swannanoa Corridor• Rail Corridor, Mass Transit Link between Black Mountain and Asheville
• Jobs linked to transportation and manufacturing
• New residences are more dense and affordable
•More local energy sources, mainly solar
•New businesses along major corridors
Local: Weaverville/Mars Hill Corridor • Jobs, new homes along the
I-26 corridor in consensus areas
• Jobs linked manufacturing located in Mars Hill
• Natural corridor is protected, low impact development in critical watershed
•Many more businesses in “Walkable Weaverville” and at Bernardsville exit “rural center
Scorecard
Worse
Performance Compared to
BAU
Same
Better
Best
Outcome
Percentage of the total Respondents
Water is clean and plentiful. 48%
Scenic beauty is maintained as the region develops. 43%
There are more quality, high-wage jobs. 36%
More food is produced locally. 28%
We use energy more efficiently. 28%
There are more job opportunities in rural areas. 27%
Abandoned industrial sites and shopping centers are redeveloped. 23%
Plant and animal habitats are connected and healthy. 19%SUM of VOTES 252%
Voting used to Determine Model Weights Maximizing
Public Preference
Local Decision Making Tool
Now what?
IDEAS TO ACTIONS
I. Data Collection
II. Values & Goals
III. Alternative Scenarios
IV. Preferred Scenario ACTION!
Ideas to Actions
PUBLIC INPUT & COMMUNITY ENGAGEMENT
Regional to Local
The regional framework to help us to determine what to do…
Ideas to Action: Implementation
The how, when, who and the where is decided on a local level.
ProgramsPolicies PlansProjects
Water is clean and plentiful.
ImplementationWater is clean & plentiful.
• Waynesville Middle School Eco Revolution
• Improve use of BMPs in agriculture and site design
• Evaluate Improved Riparian Buffers
Scenic beauty is maintained as the region develops.
ImplementationScenic beauty is maintained as the region develops
Programs
Considerate Design
Source: Blue Ridge Parkway Foundation
Farming and forestry remain key elements of the economy.
ImplementationFarming and forestry remain key elements of the economy.
Projects
Abandoned industrial sites and shopping centers are redeveloped.
Implementation Abandoned industrial sites and shopping centers are redeveloped.
• Flexible Zoning• Redevelopment
Incentives
Borders BookstoreSkating Rink, Mansfield, MA
K-MartCharter School, Charlotte, NC
K-MartCounty Library, Lebanon, MO
Plant and animal habitats are connected and healthy.
ImplementationPlant and animal habitats are connected and healthy.
• Engineer landscape level connections
• Education of benefits of LID principles in site design
• Encourage through promotion of existing and new certifications
ProgramsSource: Blue Ridge Parkway Foundation
Healthcare is affordable and accessible
Implementation Healthcare is affordable & accessible.
Programs
Healthy Aging Collaborative
There are more quality, high-wage jobs
There are more job opportunities in rural areas.
Implementation There are more quality, high-wage jobs and job opportunities in rural areas.
ImplementationThere are more quality, high-wage jobs and job opportunities in rural areas.
Plans
Implementation There are more quality, high-wage jobs and job opportunities in rural areas.
Conduct a
Manufacturing Supply
Chain Analysis
Manufacturing Supply Chain Analysis
More food is produced locally.
ImplementationMore food is produced locally.
Projects
Implementation: WNC AgriVentures project
Entrepreneurs and small local businesses are thriving.
Program
ImplementationEntrepreneurs and small local businesses are thriving.
Workgroup Idea
A Regional Brand
ImplementationArtists, musicians & crafters are able to earn a living from their trade.
• Cultural Alliance
Programs
Workgroup Idea
Sidewalks, bike lanes and greenways connect neighborhoods and community destinations.
Plans
ImplementationSidewalks, bike lanes and greenways connect neighborhoods and community destinations.
Walkability, Bikability Assessment- Actual &
Perceived Gaps
We use energy more efficiently.
ImplementationWe use energy more efficiently.
REAP grants and loan guarantees to promote non-residential energy-related projects by agricultural producers and rural small businesses
Tourism remains a key component of the economy.
ImplementationTourism remains a key component of the economy.
ProgramsWorkgroup Idea
Regional Activity Pass
There are more bus routes between towns and cities.
Plans
ImplementationThere are more bus routes between towns and cities.
Regional Park & Ride System
Workgroup Idea
There are more housing options for all stages of life and income groups.
ImplementationThere are more housing options for all stages of life and income groups.
Programs
Pre-Development and Acquisition Financing
WORK SESSION
I. Data Collection
II. Values & Goals
III. Altnerative Scenarios
IV. Preferred Scenario ACTION!
Ideas to Actions
PUBLIC INPUT & COMMUNITY ENGAGEMENT
Ideas to Strategies
• Around-the-Table Introductions.• Assign scribe.• What are the STRATEGIES to move this region in
the right direction? – What things have you seen happen locally that could be
replicated in other parts of the region?– What are some strategies from outside the region you’d
like to see happen here?• Pick your top two strategies and submit to project
team staff.
Strategies to Actions
• Reorganize around STRATEGIES.• Assign scribe.• How do we take these strategies to
implementation?– Ownership– Partners– Timeframe– Funding Source
• Turn in notes to staff.
1. Industry-specific incubators/ regional centers of excellence 2. Match workforce training and telecom infrastructure to business needs (focus
on rural) 3. Satellite healthcare facilities 4. Enhance riparian buffers 5. Remodeling mobile homes for energy-efficiency 6. Link recreational businesses with economic development 7. Arts-based development8. Cross-pollination – local gov’t mentor program9. Preserve farmland where it supports economic agri-business10.Local scale health criteria11.Access to capital 12.Create “resilient communities” with asset-based approach13.Transportation solutions that move away from fossil fuels 14.Incentives to link housing and economic development 15.Policies to encourage farm labor
NEXT STEPS
Deliverables:• Actions within the sectors• Actions across the sectors• On-the-ground examples at a scale to match
stakeholdersPurpose:• Content could be used for all municipalities’
planning• Content could be used for community
outreach materials (newsletter, website, etc.) 75
What we expect to do next
“We must accept the challenge to show the way, to be a source of inspiration to society regarding what might be. We must make big plans and explain how they can be realized. We must bring the future back into planning…We must make the future ourselves.”
Andrew Isserman, “Dare to Plan: An Essay on the Role of the Future in Planning