ELENA BROWER and ERICA JAGO

VISION BOARD

THE MAKING OF THE BOOK

DEDICATION

TO OUR INDIEGOGO FAMILY. THANK YOU

WHAT FOLLOWS IS THE STORY OF OUR COLLABORATION

YOU NEED TO CLAIM THE EVENTS OF YOUR LIFE TO MAKE YOURSELF YOURS.

ANNE-WILSON SCHAEF

E AND E MEET AT

WANDERLUST

TAHOE, JULY 28, 2010

THE LIGHT IN ME RECOGNIZES THE

LIGHT IN YOU

ERICA DISCOVERS ELENA VIRTUALLY VIA YOGAGLO

SAN FRANCISCO, AUGUST 1, 2010

IN YOGAGLO ERICA FINDS INSPIRATION FOR HER OWN TEACHING AND BEGINS DRAWING SEQUENCES OUT GRAPHICALLY,

AS A NARRATIVE.

TO THE RATIONALLY MINDED THE MENTAL PROCESS OF THE INTUITIVE

APPEAR TO WORK BACKWARDS. FRANCES WICKES

ART IS AN ACT OF FAITH, AND WE PRACTICE

PRACTICING IT. JULIA CAMERON

ERICA SENDS FIRST EMAIL TO ELENA

AMSTERDAM, MAY 25, 2011

ELENA RESPONDS

NYC, MAY 25, 2011

ERICA WRITES HER DREAM

AMSTERDAM, JUNE 1, 2011

I TEACH WORKSHOPS GLOBALLY. I HAVE STANDING

RELATIONSHIPS WITH MANY STUDIOS ABROAD

AND I ADVERTISE MY PROCESS AND TEACHINGS

THROUGH SHORT FILMS, POSTERS, THREE WAVE

GRAPHIC SEQUENCES, AND LEAVE-BEHINDS

THAT I CONCEPTUALIZE AND DESIGN MYSELF.

THE ACCUMULATION OF THESE GRAPHICS, WITH

DISTINGUISHED PHOTOGRAPHY, CREATES A BOOK OR

QUARTERLY PDF THAT WILL BE BEAUTIFULLY PUBLISHED

AS A SOURCE OF INSPIRATION AND MOMENT TO

MOMENT TOOLS FOR HEALING WORLDWIDE.

AND SENDS ELENA VISUAL SAMPLES

JULY 26, 2011

ELENA SAYS

ALL OF THIS IS WILDLY

EXACTLY LIKE WHAT I DO IN MY

NOTEBOOKS... NO WONDER!!!!!

I LOVE THE CLARITY. WOULD

YOU EVER BE INTERESTED

IN CREATING SOMETHING

TOGETHER?

TRUST THAT STILL, SMALL VOICE

THAT SAYS, “THIS MIGHT

WORK AND I’LL TRY IT”

DIANE MARIECHILD

I HAD A VISION LAST NIGHT THAT WE WOULD MEET

IN PERSON AT BURNING MAN AND COLLABORATE

ON A MOMENTOUS RITE OF PASSAGE SEQUENCE.

I COULDN’T SLEEP THINKING OF ALL THAT CAME

INTO PLAY TO MAKE THIS EMAIL FROM YOU REAL.

IT WAS ONE YEAR AGO THIS WEEK THAT I MET YOU

AND TOOK YOUR CLASS AT WANDERLUST.

JULY 26, 2011

AND SO IT WAS BORN.

WITH A CLEAR VISION THEY SET OUT TO CREATE A BOOK

OF ART AND YOGA THAT TRANSPORTS US INTO OUR HEARTS.

OUR 2012 INTENT

TO HAVE OUR GALLEY

PROOFS IN BLACK ROCK CITY

ONE YEAR LATER.

(yes we did!)

GERMAN PUBLISHER KAMPHAUSEN

WANTS OUR BOOK!

SEPTEMBER 18, 2012

memorable milestones

memorable milestones

PHOTO SHOOTS WITH

TOP PHOTOGRAPHERS

AND FRIENDS

NYC, OCTOBER 13, 2012

PRESENTING BOOK TO

YOGAGLO CEO AND FAMILY

LOS ANGELES, APRIL 21, 2012

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FRONT COVER

5/6

SECOND SIDE PRINTED ONE COLORCOVER FOLDS IN COVER FOLDS IN FRONT MATTERS

BACK MATTERS

FRONT MATTERS (CONTINUED)

WE NEED 232 PAGES + COVER OR 224 PAGES + COVER…

CHAPTER ONE PGS 1-38 CHAPTER TWO PGS 39-80 CHAPTER THREE PGS 81-104 CHAPTER FOUR PGS: 105-152

CHAPTER FIVE PGS: 153-210 + FRONT M.

OT

TA

BIN

D S

PIN

E

INSIDE FRONT COVER

7/8

INSIDE BACK COVER

1/2

BACK COVER

3/4

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1

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4

1/2 TITLE

PAGE

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INDEX

225

DEDICATION

7

MC YOGI GABRIELLE

BERNSTEIN

DONNA

KARAN

GWYNETH

PALTROW

CHRISTY

TURNLINGTON

BURNS

LIBRARY OF

CONGRESS

6

OPENING PREFACE

FROM

PREFACE FROM PREFACE FROM PREFACE FROM

PREFACE

FROM

BLANK

10

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12

BLANK

8

BLANK (BACK

OF PAGE 210 IN

CHAPTER 5)

224

(BACK OF

INTRO PAGE)

(BACK PAGE OF

CHAPTER TWO)

(BACK PAGE OF

CHAPTER THREE)

(BACK PAGE OF

CHAPTER FOUR)

(BACK PAGE OF

CHAPTER FIVE)

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229 230 231 232

FULL TITLE

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INDEX

227

TABLE OF

CONTENTS

CH1: 1-38

CH2: 39-80

CH3: 81-102

CH4: 103-150

CH5: 151-210

9

PREFACE

DESCRIPTION

11

PREFACE

13

34.75 IN

11.125

IN

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PRINTER IS CONFIRMED

AND THE BOOK’S PAGE

COUNT IS SET

JUNE 6, 2012

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WRITE, FILM AND EDIT THE

INDIEGOGO VIDEO... LAUNCH

THE CAMPAIGN!

JULY 23, 2012

DESIGN COVER WITH OPTIONS

REGISTER FOR ISBN NUMBER AND COPYRIGHT

PICK TOP 5 CLASSES ON YOGAGLO FOR CHAPTERS

CALL ORGANIZATIONS ON WHERE TO SEND THE DONATED BOOKS

FINALIZE PRINT QUOTE AND PICK ECO FRIENDLY PAPER

DETERMINE DISTRIBUTION HOUSE

TEXT EDITS ROUND 1, 2, 3, 4, ... 25, 36, ETC. :)

SKETCH OUT PHOTOGRAPHY STORYBOARD

WRITE INDIEGOGO FILM SCRIPT

MAKE A LIST OF ACKNOWLEDGEMENTS

ORGANIZE THE BOOK’S INDEX

SEND CHAPTERS TO PREFACE WRITERS

REVIEW LAYOUT SAMPLES

SKETCH OUT WIRE FRAMES

FORWARD TEXT TO GERMANY FOR TRANSLATION

LIST OUT SEQUENCE FOR WEDNESDAY’S PHOTO SHOOT

SELECT PHOTOGRAPHERS

PROMOTE BOOK CAMPAIGN

FIND AN ACCOUNTANT TO HELP WITH BUDGET

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AND THE LIST GOES

ON AND ON...

EVERY ONCE IN A WHILE A BOOK ARRIVES IN THIS WORLD

THAT CONTAINS MAGIC SO PROFOUND IT WILL TRANSFORM

YOU FOREVER, IT WILL WAKE YOU UP, TURN UP THE LIGHT

ON YOUR SOUL AND PROVIDE AN OASIS OF HEALING,

REJUVENATION AND RESTORATION FOR YOU TO RETURN

TO OVER AND OVER AGAIN. ART OF ATTENTION IS SUCH

A BOOK. IT WILL CARRY YOU GENTLY INTO A DEEP YOGA

PRACTICE, WHILE ENLIVENING YOUR MIND, OPENING YOUR

HEART AND SOOTHING YOUR SOUL.

MARK HYMAN, MD

#1 NEW YORK TIMES BEST-SELLING AUTHOR

OF THE BLOOD SUGAR SOLUTION

“

“

ELENA AND ERICA HAVE

CREATED SUCH A HEALING

GIFT FOR US ALL. THE BEAUTY,

WISDOM AND GUIDANCE IN THE

ART OF ATTENTION WILL NOT

ONLY STRENGTHEN YOUR YOGA

PRACTICE, IT WILL LEAD YOU

TO A DEEPER KNOWING AND

ACCEPTANCE OF YOURSELF.

I WILL CHERISH MY COPY FOR

YEARS TO COME.

KRIS CARR

NEW YORK TIMES BEST-SELLING AUTHOR

“

“

ART OF ATTENTION IGNITES THE

PRESENCE OF PEACE, STILLNESS AND FULL SELF-

ACCEPTANCE.

GABRIELLE BERNSTEIN

AUTHOR OF SPIRIT JUNKIE

“

“

E AND E LETTER OF THANKS AND CREDITS

CHLOE CRESPI, MICHAEL CHICHI,

DOMINIC NEITZ, HARLAN EMIL,

SOFIA ESCOBAR, RAJA SETHURAMAN,

KRISTEN LOTTO, ALICE MARSHALL,

LINDA SPARROWE, DIANA KREBS,

MAREN BRAND, KAMPHAUSEN, MAIA

HARMS, BÉRÉNICE VON BANDEL,

JOHN KOHLER AND EMILY MATTOON

AT GLOSS STUDIOS, THE TEACHERS

AND STAFF OF VIRAYOGA, YOGAGLO,

URBAN FLOW, BEYOGA PARIS,

SATORI YOGA STUDIO, BURNING MAN,

CAMERA GIRL, MARIAN GOODELL,

MARK ROEMER, MIKE BRADLEY AND

TOMMY BOLDUC, BENTLEY MEEKER.