United Way of Greater Cleveland 2012/2013 Report to the Community

WHEN CLEVELANDERS COME TOGETHER, WE CAN DO ANYTHING 2012 ANNUAL REPORT

ADVANCING EDUCATION INCOME AND HEALTH

GIVE. ADVOCATE. VOLUNTEER.

UnitedWayCleveland.org

United Way of Greater Cleveland

OUR MISSIONUnited Way of Greater Cleveland

is a leader in addressing health

and human service needs through

convening partnerships, funding

programs, generating resources

and advocating for public policy

to support our community’s

priorities.

LET’S GET TO WORK!Our United Way celebrates 100 years of serving Greater Cleveland this year.

This report reflects our more recent accomplishments in mobilizing our community to advance

education, income and health in Greater Cleveland. Last year more than 450,000 of our neigh-

bors were helped by United Way. Our work included a stellar fundraising campaign, financial

management with the highest integrity, engaged volunteers, and even a number of voices all

committed to a better Greater Cleveland. We are making a difference every day.

As we look to the future, we can do even more. In the next 100 years, we want a community

where all our kids graduate to bright futures, every family achieves and maintains financial

stability and everyone has access to the necessary resources for good health.

To achieve these aspirations, we need everyone to give, advocate and volunteer with us. United

Way is the best-equipped organization to be the catalyst for community change. We have a

tremendously dedicated board of directors, hundreds of energetic volunteers, compassionate

community partners and committed staff members. But to achieve this level of community, we

need every Greater Clevelander to LIVE UNITED.

Please invite your friends, family and colleagues to join us.

If we all LIVE UNITED, imagine what this letter will say next year, in 10 years, even in 100 years?

Let’s get to work!

Sincerely,

Bill KitsonPresident & CEOUnited Way of Greater Cleveland

Paul Clark Chairman of the BoardUnited Way of Greater Cleveland

ADVANCING EDUCATION, INCOME AND HEALTH

United Way is committed to mobilizing the caring power of

our community to advance education, income and health for

a greater Cleveland. It is our aspiration to create a community

where every child graduates, every family achieves financial

stability, and everyone has good health.

To better describe our work, in October 2012, the United Way

board of directors adopted the name “Community Impact”

for our investment division and transitioned our investment

areas to education, income and health. The health and hu-

man service programs United Way currently funds have been

reclassified into these impact areas for the final year of the

current three-year funding cycle. And the Community Impact

volunteers are in the process of reorganizing their work into

these areas.

The chart to the right provides a detailed accounting of how

your contributions to United Way have been invested. For a

complete list of United Way funded programs, visit

UnitedWayCleveland.org.

IMPACT AREA FUNDING

UNITED WAY OF GREATER CLEVELAND • COMMUNITY IMPACT

+ IMPACT

Education: Preparing children to enter and graduate from school 13% ...........................................$4,298,731

Income: Supporting families and individuals pursuing financial stability 14% ...........................................$4,673,280

Health: Increasing access to health care, nutrition and healthy environments 12% .......................................... $4,159,332

Capacity Building 1% .............................................. $231,073

Catholic Charities, Jewish Federation of Cleveland and United Black Fund 12% .......................................... $3,892,730

Donor-designated to partner and non-United Way agencies and other United Ways 37% ........................................ $12,421,128

Various grants, special projects and United Way 2-1-1 11% .......................................... $3,885,894

13%

14%

12%

12%1%11%

37%

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2-1-1 CONNECTS MORE PEOPLE TO SERVICES In 2012, United Way 2-1-1 referral specialists responded to a record

252,000 calls (12,000 more than 2011), providing free and confidential

information and referral 24/7 to health and human service resources.

United Way 2-1-1 services are now available to 1.9 million people

living in seven counties – Cuyahoga, Ashland, Geauga, Medina, Portage,

Wayne and Holmes. Lawrence County will be added in June 2013.


United Way 2-1-1 con-tinues to partner with many agencies, organi-zations and businesses to further affect change and advance education, income and health in our community. United Way 2-1-1:

• Is the Ohio Problem Gambling Helpline for the state’s Alcohol & Drug Addiction Services and the Ohio Lottery – more than 3,000 calls were taken in 2012;

• Linked over 30,000 seniors and persons with disabilities to services in Northeast Ohio;

• Partnered with the U.S. Marine Corps on the Toys for Tots campaign, The Plain Dealer’s Holiday Spirit drive and Dominion East Ohio to help over 5,000 families receive gifts and gift cards;

• Took 7,000 calls to assist people affected by Hurricane Sandy in partnership with Cuyahoga County, the City of Cleveland and the Red Cross;

• Is the Cuyahoga County kindergarten transition line though collaboration with MyCom and Starting Point – 3,500 school- related inquiries were answered in 2012;

• Provides the Defending Childhood line for Cuyahoga County, linking children and their families who are victims of violence with mental health agencies in collaboration with the U.S. Justice Department, county Justice Services and other community agencies;

• Linked more than 33,000 people to health, mental health and addiction services in 2012.

VISIT 211NEOHIO.ORG

LIVE UNITED

+ IMPACT

CALLS FOR ASSISTANCE

2010

20112012

230,

000

240,

000

252,

000

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MENTORS PROVIDE HOPEAlex knows how it feels to not have friends or anyone to turn to for help.

He and his mother came to the U.S. with his sister, who was in need of

Cleveland’s world-renowned health care. While his sister received the

care she needed, Alex struggled to find his way in this unfamiliar place.

But once he started school, he quickly became involved in Esperanza,

Inc.’s Youth Leadership Program (EYLP), which serves Hispanic high

school students via an after-school program. There he was given leader-

ship opportunities through community service, academic support and

life and employment skills.

Now as an adult, Alex wanted to share the benefits he received so he

became an EYLP mentor. One year ago, he met Noslen, who had recently

started 10th grade at Cleveland’s Thomas Jefferson International New-

comers Academy. Alex was paired with Noslen because they share similar

backgrounds, interests and goals. They spend time together each week

participating in recreational and sporting activities, visiting colleges and

sharing experiences.

Esperanza means “hope,” which is what Alex received from Esperanza, Inc.,

and what he is passing on to Noslen, whose English and grades continue

to improve, and who now has a plan for his future. And Noslen is already

determined to do the same, stating “Someday, I want to be a mentor to

another young person. When I do, I’ll tell them to never give up, that it is

possible to enjoy your life and realize your dreams.”

United Way of Greater Cleveland is committed to helping every child graduate.

Currently, United Way sponsors 19 youth development programs throughout

the city, contributing educational guidance, strong relationships through men-

toring and more. Programs like EYLP are vital in helping young Clevelanders

develop a positive outlook for their futures.


EDUCATION INCOME HEALTH

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JUST A LITTLE HELP CAN CHANGE LIVESAfter searching for employment for months, The Center for Workforce

Development at El Barrio helped a very frustrated but determined Angie

Lawrence find not just a job, but a career.

Angie joined El Barrio’s Job Readiness/Job Search program, which attracts

an average of 40 job seekers every two weeks. She learned how to complete

applications, answer interview questions and basic computer skills to aid

her online job search. Additionally, financial literacy skills and the impor-

tance of saving were emphasized to help participants once they land jobs.

Despite years of factory work experience, Angie could not secure employ-

ment. Upon completion of the job readiness program, she interviewed

with Mar-Bal, a local manufacturing company which has a relationship

with El Barrio, and was hired two days later. Her new employer recognized

her work ethic and determination to succeed – it was a perfect match with

the employer’s needs. Today, one year later, she’s learned how to operate

virtually every piece of equipment at the plant and is often called upon to

train new hires.

Angie is enjoying her success but hasn’t forgotten the help she received.

She often stops by the El Barrio offices to provide encouragement to

those currently seeking employment, telling them to “take this process

seriously, and do what they tell you here because if you do, you WILL find

a job.”

Angie’s story is just one of hundreds taking place in Greater Cleveland every

day. United Way of Greater Cleveland is committed to advancing income in

our community by helping individuals and families achieve and maintain

financial stability. United Way supports approximately 21 job training

programs and six financial literacy programs.



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FROM FRUSTRATION TO JOYDaWanda Meredith had reached her breaking point. Her 12-year-old son,

DaJuan, was performing poorly and getting in trouble at school, acting

out in anger and losing friends as a result. “All I wanted was for my son to

be able to sit still, sleep through the night, have a good day in school and

make friends again,” she said. That’s when she called the Murtis Taylor

Child Behavioral Healthcare program.

Following an initial assessment and diagnosis, a treatment plan was

developed for DaJuan including medication and regular interaction with

Pola Vargas, a community psychiatric support treatment worker and case

manager. Pola contacts DaJuan at least once a week. She also interacts

with DaJuan’s teacher to ensure he is progressing in school.

DaJuan didn’t like school. He was afraid and embarrassed to ask for help.

With Pola’s help, he has overcome his fears. “Once I learned it was OK

to ask for help, I started thinking differently,” said DaJuan. Now in the

seventh grade, his mom is no longer getting calls from the principal, and

rather than spending his time fighting, DaJuan is focused on learning –

math is his favorite subject.

“Pola loves my son as if he were her own child,” said DaWanda. “She

helps take some of the burden off of me, as there are times when she can

talk to DaJuan better than I can. In a short time, she has helped my son

become much more open and focused.”

United Way of Greater Cleveland invests more than $2.5 million in behav-

ioral health services for adults and children like DaJuan – with or at risk of

mental illness. United Way supports approximately 35 programs striving

to improve the mental, emotional and physical health of individuals in

Greater Cleveland.



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STAYING ACTIVE AND CONNECTED = HEALTHY AGING“The computer classes have helped light my way into the 21st century!”

says 65-year-old Edith Valentine about her participation in the University

Settlement Adult Wellness Program serving seniors age 60+ and adults

with disabilities living in Cleveland’s Broadway/Slavic Village neighborhood.

As we age, it can become difficult to keep up with our constantly chang-

ing world. The computer classes teach Edith and other area seniors how

to connect to family members and friends as well as access all types of in-

formation via their computers. The Adult Wellness Program also provides

social activities, transportation and more to help keep seniors active and

healthy.

Edith first became acquainted with University Settlement 30 years ago,

when she participated in a program geared to first-time home buyers.

She lives in the same home she purchased with their help today.

And Edith now has a computer at home. Thanks to her involvement with

University Settlement, she and her classmates have been introduced to

social media. During a recent gathering they explored search engines to

find healthy recipes for use in a bake club and in a diabetes cookbook.

“Many of my family members live out of town, and in the past the only

time I had contact with them was at weddings and funerals,” said Edith.

“Now, I stay in touch regularly with email and Facebook. Just the other

day, I was able to see a photo of my granddaughter in her new glasses.”

Many of the 250,000 senior citizens in Cuyahoga County reap benefits

from more than 20 United Way-sponsored programs and services. These

programs have a wide spectrum of services from transportation to tech-

nology. United Way is committed to programs allowing seniors to live as

educated, independent and engaged members of their communities.



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2012/2013 EXECUTIVE CAMPAIGN CABINET

CAMPAIGN CO-CHAIRS

Rick Chiricosta

Daniel P. Walsh

EXECUTIVE CAMPAIGN

CABINET MEMBERS

Thomas W. Adler

Harriet Applegate

Stephen L. Buffo

John W. Chaney

Alexander M. Cutler

Carmen E. Edgehouse

Christopher M. Gorman

Kevin M. Grobelny

Sharon Sobol Jordan

Ira C. Kaplan

R. Steven Kestner

George E. Kikano, M.D.

Barbara L. Kimbrew

Robert J. Klonk

Randall J. Korach

Allan C. Krulak

David LaRue

Ramon Lugo

James L. Mason

Thomas Murphy

Lisa J. Oliver

Andrew J. Passen

James C. Petsock

Richard W. Pogue, Esq.

Robert S. Reitman

Robert J. Rogers

Michael Roizen, M.D.

Joseph D. Roman

Robert D. Saada

John E. Scheatzle Jr.

Baiju R. Shah

Kenneth G. Silliman

Loree K. Soggs

Shirley D. Stineman

Andrea L. Timan

P. Kelly Tompkins

Kurt C. Treu

Jean F. Young

We are grateful to the thousands of volunteers and donors who gave so generously

of their time and resources to make the United Way Campaign a success, raising

over $40 million. More than 200 business and community leaders formed our very

effective Campaign Cabinet. These volunteers made thousands of connections in

our community on behalf of United Way to fuel nearly 1,600 workplace campaigns.

Additionally our Young Leaders, Women’s Leadership Council and Special Events

volunteers held many successful fundraising events. All segments of the campaign

connected with one resounding idea … together we can change our community.

These funds will be used to ensure every child will have a successful academic

journey, every family will achieve and maintain financial stability and there will be

good health for all.

Leading the United Way Campaign is an honor but it takes a whole community work-

ing together to make a better future. Your generosity to the campaign is always the

first step.

Thank you, Greater Cleveland, for your commitment to United Way.

Sincerely,

Rick ChiricostaPresident & CEOMedical Mutual

CAMPAIGN CO-CHAIRS LEAD A LIVELY CAMPAIGN

Daniel P. Walsh (left) and Rick Chiricosta

Daniel P. WalshPresident, Greater Cleveland RegionThe Huntington National Bank

GIVING

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$2,631,000+ KeyCorp

$2,192,000+ Eaton Corporation

$2,008,000+ Cleveland Clinic Health System

$1,136,000+ PNC

$800,000+ Forest City Enterprises, Inc. The Sherwin-Williams Company

$700,000+ Baker Hostetler Medical Mutual Rockwell Automation

$600,000+ Ernst & Young LLP FirstEnergy Foundation and The Illuminating Company

$500,000+ American Greetings Corporation Deloitte Parker Hannifin Corporation The United States Postal Service – The Northern Ohio District

$400,000+ Jones Day NASA Glenn Research Center University Hospitals UPS

$300,000+ Cliffs Natural Resources Inc. GE Lighting Giant Eagle Louis Stokes VA Medical Center The Lubrizol Corporation The Plain Dealer The Scott Fetzer Company Adalet Cleveland Wood Products Corporate Office The Halex Company The Kirby Company Meriam Process Technologies ScottCare Scot Labs United Consumer Financial Services Western Enterprises Squire Sanders (US) LLP

$200,000+ ArcelorMittal and United Steel Workers of America AT&T Inc., CWA & IBEW Calfee, Halter & Griswold LLP City of Cleveland Defense Finance and Accounting Service – Cleveland Fairmount Minerals** Federal Reserve Bank of Cleveland Fifth Third Bank, Northeastern Ohio The Huntington National Bank IBM Corporation The Lincoln Electric Company Oatey Company Thompson Hine LLP

$150,000+ Cargill Deicing Technology – North Olmsted and Cleveland Mine Dominion East Ohio Gas The Helen D. Newcomb Trust Moen Incorporated Parkland Management Company Parkwood Corporation PwC RPM International Incorporated Tremco Incorporated

$100,000+ Aleris International, Inc. Bank of America Enterprise Rent-A-Car Graftech International Holdings, Inc. - Lakewood and Parma Facilities Mandel Family Foundation - Jack, Joe and Mort Materion Corporation Ohio Savings, A Division of New York Community Bank Oswald Companies The Siemer Family Foundation Social Security Administration United Way of Greater Cleveland U.S. Bank

Workplace campaigns are the foundation of United Way and account for more than 80 percent of annual contribu-

tions. In 2012, nearly 1,600 Greater Cleveland organizations and their employees generously supported United

Way. The companies and organizations listed below are the largest contributors, each raising $100,000* or more.

And each year the campaign begins with our Pacesetters, a variety of area businesses who help ensure a strong start

by running early campaigns. In 2012, 130 companies and organizations participated, raising more than $6.7 million.

WORKPLACE CAMPAIGNS

* Reported as of 2/22/13

** United Way Services of Geauga County Campaign

UNITED WAY OF GREATER CLEVELAND • CAMPAIGN

A successful United Way campaign is a team effort. It requires the support and involvement of

many individuals, groups, organizations and businesses working together with United Way of Greater

Cleveland toward the common goal to advance education, income and health in our community.

ENGAGED DONORS AND LOCAL COMPANIES MAKE A DIFFERENCE

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LOANED EXECUTIVES

During United Way’s 2012 Loaned Executive program, 22 companies gave either sponsorship

dollars or a loaned executive to work on the campaign and 12 federal employees from eight dif-

ferent agencies worked on the North Coast Combined Federal Campaign. Loaned executives help

manage all aspects of workplace campaigns by providing expertise and the highest level

of customer service to employee campaign managers.

VISIT NORTHCOASTCFC.ORG

CHALLENGE GRANTSIn 2012, local corporations provided $765,000 in challenge grants to be used to stimulate

increased giving from organizations and individuals in specific campaign categories.

COMPANY AMOUNT TARGET AREA

Medical Mutual $400,000 Individual Donors

Medical Mutual $200,000 First-Time Workplace Campaigns

KeyBank $100,000 Corporate Gifts

Eaton $50,000 Leadership Gifts

Baker Hostetler $15,000 Midsize Companies

“Continuity gives us roots; change gives us branches,

letting us stretch and grow and reach new heights.”

– Pauline R. Kezer

VISIT UNITEDWAYCLEVELAND.ORG/LE

THE NORTH COAST COMBINED FEDERAL CAMPAIGN

Under the direction of Chairman Tom Murphy, Defense Finance and

Accounting Service (DFAS) director, and Vice Chairman Ray Lugo,

NASA Glenn Research Center director, the 2012 North Coast

Combined Federal Campaign exceeded its goal, raising $2,260,000.

Since the campaign kickoff on September 12, enthusiasm remained high among the 100 plus

federal departments based in the 21-county area included in the Combined Federal Campaign.

14


PHILANTHROPIST SOCIETY

Philanthropist Society members donate

$10,000 or more to the annual campaign.

Under the leadership of co-chairs Thomas W.

Adler, PlayhouseSquare Real Estate Services

senior advisor; Alexander (Sandy) M. Cutler,

Eaton Corporation chairman and CEO;

R. Steven Kestner, Baker Hostetler LLP

executive partner; and Robert S. Reitman,

Riverbend Advisors principal, Philanthropist

Society donors contributed 17 percent of the

campaign in 2012.

HUMANITARIAN SOCIETY

Humanitarian Society donors, who give be-

tween $1,000 and $9,999, account for nearly

25 percent of all funds raised in 2012. The

Humanitarian Society was led by co-chairs Lisa

Oliver, KeyBank Cleveland district president;

Richard W. Pogue, Esq., Jones Day advisor;

and P. Kelly Tompkins, Cliffs Natural Resources

legal, government affairs and sustainability

executive vice president and chief legal officer.

To recognize

the incredible

contributions of

these groups, a

Philanthropist

and Humanitarian

Society reception

featuring a concert

by the Cleveland Orchestra was held in

August at Severance Hall. Over 800 donors

and guests attended. The event was co-

sponsored by the Cleveland Orchestra, the

Philanthropist Society Executive Committee,

Jones Day, KeyBank and Cliffs Natural Resources.

YOUNG LEADERS

United Way of Greater Cleveland’s Young

Leaders are professionals who want to make

our community better through philanthropy,

volunteerism and advocacy. In addition

to their personal philanthropy, the Young

Leaders’ annual Fall Ball raised more than

$32,000 via ticket sales and a silent auc-

tion and raffle. Their volunteerism included

monthly service at a food pantry. Addition-

ally, their networking events and speaker

series provided a venue to engage others in

United Way’s work.

WOMEN’S LEADERSHIP COUNCIL

The Women’s

Leadership Council

(WLC) was formed

to inspire, educate

and engage women

to become actively

involved in leader-

ship, philanthropy,

volunteerism and advocacy in support of United

Way of Greater Cleveland’s health and human

service priorities. Just two years old, under the

leadership of chair Beth Mooney, KeyCorp

chairman and CEO; and co-chairs Fiona Chambers,

Deloitte office tax managing partner; and

Eliza Wing, American Greetings Corporation

director of digital brands, the WLC really hit

their stride! Their activities include general net-

working events, a speaker series and volunteer

opportunities.

VISIT UNITEDWAYCLEVELAND.ORG/YOUNGLEADERS

VISIT UNITEDWAYCLEVELAND.ORG/WLC

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UNITED WAY OF GREATER CLEVELAND • SPECIAL EVENTS

UNITED WAY SPORTS AUCTION ON WTAM

Greater Cleveland’s sports teams – The Browns, Cavaliers,

Indians and Monsters – again donated autographed sports

memorabilia and once-in-a-lifetime experience items, in-

cluding a trip to the Super Bowl, to the 2012 Sports Auction

on WTAM 1100. United Way also is fortunate for the support

of Clear Channel Communications. This was the first year

the Sports Auction was featured on most of their stations’

local websites.

UNITED WAY’S 15TH ANNUAL CELEBRITY GOLF TOURNAMENT WITH THE CLEVELAND BROWNS

United Way’s Annual Celebrity Golf Tournament presented by the

Cleveland Browns and hosted by Hemlock Springs Golf Club has

raised more than $1.3 million for the community since its inception.

Participants play with Cleveland Browns alumni at beautiful Hemlock

Springs Golf Club in Geneva. This year’s rain-out – the first ever –

shortened playing time, but sponsors and their guests enjoyed

hors d’oeuvres and drinks at Ferrante’s Winery and Ristorante

until dinner was served.

INDIANS AND CAVALIERS HELP UNITED WAY

United Way participated in the annual Cleveland Indians “Fill the House” promotion at

Progressive Field, raising much-needed funds for our community and highlighting our orga-

nization to the game’s attendees. Additionally, United Way also participated in the Cleveland

Cavaliers “Pack The Q” program at Quicken Loans Arena offering discount tickets to donors.

UNITED WAY DAY AT CLEVELAND BROWNS STADIUM

The Cleveland Browns hosted United Way for a day at Cleveland Browns Stadium. United Way

volunteers were on the field pre-game to high five the Browns players as they ran out on the field.

WORLD GOLF CHAMPIONSHIPS-BRIDGESTONE INVITATIONAL

United Way participated in the World Golf Championships-Bridgestone Invitational TICKETS Fore

CHARITY program, offering our donors discount tickets to see the Bridgestone Invitational at

Firestone Country Club. United Way received 75 percent of the ticket price through this promotion.

COMMUNITY TEAMS UP

Thanks to the following

for their generous support

and participation in

United Way of Greater

Cleveland activities:

Cleveland BrownsCleveland Cavaliers Cleveland Indians Lake Erie Monsters World Golf Championships-Bridgestone Invitational

GOOD

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UNITED WAY OF GREATER CLEVELAND • SPECIAL EVENTS

ROCK THE CATWALK

Rock the CATWALK, the inaugural fashion show

and fundraising event presented by the Women’s

Leadership Council, sold out weeks before the

event and raised more than $100,000 for

United Way. The show featured fashions from

local boutiques.

HOMETOWN HUDDLE WITH THE CLEVELAND BROWNS

More than 200 volunteers from The Huntington National

Bank, Medical Mutual and the Cleveland Browns teamed

up with United Way to build a playground at an agency

through the Hometown Huddle program. This year’s

playground, featuring slides, stepping pods and an

ADA-accessible transfer station, was constructed at

Phillis Wheatley Association which offers Head Start and

after-school programs to more than 110 children in the

community. The annual event is part of United Way’s

National NFL Day of Caring and is in its 14th year.

VISIT RIDEUNITED.ORG

RIDEUNITED

In 2011 United Way’s first-ever bike tour linked Cuyahoga

and Summit counties through the Towpath Trail and city

streets from Cleveland State University to the University

of Akron and back again. Last year’s second annual

RideUNITED bike tour nearly doubled in participation.

RideUNITED is a healthy way to support our community.

It’s also a perfect example of regional collaboration,

bringing together United Way of Greater Cleveland,

United Way of Summit County, Cleveland State University,

the University of Akron, the City of Cleveland, the City of

Akron, the National Park Service and the Metroparks systems in both counties. Thank you to our

founding sponsor, Kaiser Permanente, for their continued support.

VISIT UNITEDWAYCLEVELAND.ORG/ROCKTHECATWALK

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UNITED WAY OF GREATER CLEVELAND • ADVOCACY

ADVOCATING FOR OUR COMMUNITYThis past year, United Way participated in the Cleveland Metropolitan School

District (CMSD) levy and Defending Childhood advocacy campaigns.

United Way staff members volunteered to distribute literature to support the levy.

DEFENDING CHILDHOOD INITIATIVE

To help address the negative impact exposure to vio-

lence has on children, United Way is participating in the

Defending Childhood Initiative in partnership with the

United States Justice Department and Cuyahoga County.

Cuyahoga County was one of four sites nationally to

receive a full grant award of $2 million from the Justice

Department to implement the Defending Childhood Initia-

tive. The money is being used over two years to develop a

full complement of services to identify and treat children

who are exposed to violence.

United Way’s role is to provide phone referrals through the United Way 2-1-1 line. Parents,

teachers, neighbors or anyone seeking referrals to services for children exposed to violence

can simply call 2-1-1. Statistics have proven early intervention can break the cycle of violence

for our young people.

CMSD LEVY

To help pass the CMSD levy United Way donated $25,000

to support the campaign, used its website, social media

and e-communications tools to disseminate levy informa-

tion and loaned a staff executive to work 20 hours a week

on the campaign. Additionally, United Way staff members

participated in phone banking and literature distribution.

“Nobody can go back and start a new beginning,

but anyone can start today and make a new ending.”

– Maria Robinson

VISIT UNITEDWAYCLEVELAND.ORG/ADVOCACY

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UNITED WAY OF GREATER CLEVELAND • VOLUNTEERISM

1. Nearly 600 volunteers from GE’s Lighting and En-ergy businesses volunteered at Hiram House Camp to help complete construction on an observation deck at the Wetlands, the Double H Ranch green-house, a farmstead, a basketball court, pavilions, a low-ropes course, campfire circle benches, an archery range and a fencing area. The GE volunteers also painted several buildings.

2. More than 400 Eaton employees volunteered at Cleveland Sight Center Highbrook Lodge last August. Volunteers painted buildings, built picnic tables, landscaped and cleaned.

3. PNC volunteers helped with the clean-up of the annual pumpkin festival at Hiram House Camp.

VOLUNTEERING Because of the efforts of more than

3,000 people who volunteered their time

and talent throughout 2012, we were able to

make a difference in the lives of many people

and help create positive change throughout

Greater Cleveland.

2. 1.

3.

4. 5.

VISIT UNITEDWAYCLEVELAND.ORG/VOLUNTEER

4. Members from United Way’s Young Leaders group volunteered monthly to serve dinner at University Settlement.

5. WLC members created an entrepreneurial challenge for the Sisterhood after-school program participants at West Side Community House. The girls formu-lated and presented business plans with lots of mentoring from their WLC coaches. WLC members also volunteered monthly at Transitional Housing to help women prepare for employment by conducting mock interviews and critiquing their résumés.

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UNITED WAY OF GREATER CLEVELAND • SPECIAL PROJECTS

“Change always comes bearing gifts.”

– Price Pritchett

SPECIAL PROJECTS

In 2012, United Way invested an additional

$725,000 and leveraged an additional $1.5 million

in investments from public and private sources for

special projects. These initiatives work to create

long-lasting change by addressing underlying

causes of problems.

SPARK

(Supporting Partnerships to Assure Ready Kids)

This program, coordinated by the Literacy Coopera-

tive of Greater Cleveland with assistance from Family

Connections, intervenes with 3 and 4-year-olds and

their parents in the Cleveland Heights, Cleveland Met-

ropolitan, Garfield Heights and Maple Heights school

districts to identify and remediate barriers to academic

success. United Way funding of $345,000 provided for

ongoing support of this early childhood program as

well as evaluation by the University of Akron.

FAMILY STABILITY INITIATIVE

Implemented in Cuyahoga County by Community

Housing Solutions, this program helps homeowners at

risk of foreclosure who have children in local schools

by providing mortgage counseling, case management

and limited financial assistance to keep these families

in their homes and the children from having to change

schools. United Way, in collaboration with the Siemer

Family Foundation and The Cleveland Foundation,

provided $380,000 in support in 2012.

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UNITED WAY OF GREATER CLEVELAND • REGIONAL PARTNER

• Provided disaster response services including coordination of crisis counselors and manage-

ment of in-kind donations to Chardon High School following a shooting at the high school;

provided administrative support and oversight for the Chardon Healing Fund.

• The Community Fund Partnership sustained assistance to those experiencing a financial emer-

gency, providing more than $35,000 in financial assistance to more than 165 households.

• Developed a plan to become the Aging and Disability Resource Center for Geauga County,

which will include providing the direct services of options counseling, benefits enrollment,

information and assistance for seniors and disabled citizens in Geauga County.

• Received a $27,748 grant from the Lake-Geauga Fund of the Cleveland Foundation to repli-

cate the 2004 Geauga Community Impact (GCI) study. The research results were released to

the community via a public presentation on November 15, 2012. Visit GCImpact.com for the

executive summary and a full report.

• Nine volunteers provided free tax preparation services to 77 clients, resulting in $112,906

in tax refunds and a savings of over $15,000 in preparation fees.

• Coordinated and oversaw the LIVE UNITED garden, which produced a record amount of produce

for Geauga County food pantries throughout the growing season.

• United Way Services of Geauga County was the beneficiary of the sixth annual Bill Conway

Founders Golf Classic, hosted by Fairmount Minerals. Event proceeds totaled over $90,000.

• Partnered with St. Helen School on Make a Difference Day to collect supplies for residents

living within the Geauga Metropolitan Housing system. Students donated more than 100

reusable shopping bags filled with items most needed by these individuals including cleaning

supplies, paper products and personal care items.

• Maintained and enhanced the support provided to the Geauga Hunger Task Force through

administrative and marketing-focused assistance which allowed the task force to meet the

increasing needs of local food pantries.

• Actively participated in committee and community projects including Geauga County P-16

Council, Lake-Geauga American Heart Association Heart Walk, Partnership for a Healthy

Geauga with the Geauga Health Department, Early Childhood Subteam, Family and Civic

Engagement Committee for Berkshire Schools, Geauga Family First Council, Red Key Women’s

Networking Group, Geauga County Housing Coalition, Chardon Rotary and Chesterland Rotary.

2012 Highlights: United Way Services of Geauga County

REGIONAL PARTNER CREATES REAL CHANGE IN GEAUGA COUNTY

21

UNITED WAY OF GREATER CLEVELAND • FINANCIALS

2012 2011 Cash $9,738,062 $7,887,125

Custodial cash 954,399 820,890

Campaign receivables:

Prior campaign 5,701,049 5,180,445

Current campaign 21,084,484 20,423,719

Total campaign receivables 26,785,533 25,604,164

Less allowance for uncollectible campaign receivables -3,503,510 -3,640,741

Net campaign receivables 23,282,023 21,963,423

Accounts receivable:

Agencies 119,618 114,495

Other 1,261,639 889,567

Marketable securities 26,685,713 24,793,176

Prepaid expenses and other assets 181,415 373,968

Land, building and equipment – net 6,029,052 5,700,057

Total Assets $68,251,921 $62,542,701

UNITED WAY OF GREATER CLEVELAND AND THE CLEVELAND COMMUNITY FUND COMBINED STATEMENTS OF FINANCIAL POSITION – DECEMBER 31, 2012 AND 2011

LIABILITIES AND NET ASSETS

Liabilities:

Due to designated agencies $10,105,245 $9,845,499

Accounts payable:

Agencies 10,335,914 11,551,425

Other 132,019 456,164

Other liabilities 569,661 149,073

Pension liability 5,988,641 5,514,199

Custodial funds 954,399 820,890

Deferred grants and program income 909,793 989,618

Deferred compensation 338,449 785,056

Total liabilities 29,334,121 30,111,924

Net assets:

Unrestricted:

General 12,494,651 11,906,398

Board designated 13,920,220 11,345,070

Total unrestricted net assets 26,414,871 23,251,468

Temporarily restricted 12,252,929 8,929,309

Permanently restricted 250,000 250,000

Total net assets 38,917,800 32,430,777

Total Liabilities and Net Assets $68,251,921 $62,542,701

Prepared prior to the annual audit by certified public accountants. The report will be completed on or about June 30, 2013 and will be available for inspection at the United Way offices thereafter.

ASSETS

FINANCIAL REPORT

22

UNITED WAY OF GREATER CLEVELAND • FINANCIALS

COMBINED STATEMENTS OF ACTIVITIES – YEARS ENDED DECEMBER 31, 2012 AND 2011

REVENUES, GAINS AND OTHER SUPPORT

Contributions applicable to the current period:

Campaign contributions received $12,347,522 $13,482,238 $13,482,238 $12,347,522 $13,585,528

Other contributions received 26,229 26,229 119,345

Contributions received in prior periods

(released from restriction) 27,505,092 -27,505,092

Less donor designations -7,449,095 7,449,095

Less allocations to agencies recognized

in prior period paid in current year -9,941,307 9,941,307

Gross contributions 22,488,441 -10,114,690 12,373,751 13,704,873

Less donor designations – current -3,027,170 -3,027,170 -3,238,812

Allowance for uncollectible pledges -1,166,107 1,430,000 263,893 369,158

Total contributions for current period 18,295,164 -8,684,690 9,610,474 10,835,219

Contributions applicable to next allocation period:

Campaign revenue received for next allocation period 29,245,445 29,245,445 27,505,092

Other public support 1,702,514 1,702,514

Less donor designations -7,385,320 -7,385,320 -7,449,095

Less allowance for uncollectible pledges -1,521,000 -1,521,500 -1,430,000

Other allocations/distributions 456,870 -456,870

Less allocations to agencies to be

distributed next fiscal period 9,576,459 -9,576,459

Total contributions for next allocation period 10,033,329 12,008,310 22,041,639 18,625,997

Total contributions 28,328,493 3,323,620 31,652,113 29,461,216

Gains and other support:

Program fees 3,301,072 3,301,072 3,226,818

Grants 684,056 684,056 380,060

Bequests 1,512,875 1,512,875

Investment income 461,782 461,782 369,496

Realized gain (loss) on investment transactions, net 787,235 787,235 -61,855

Unrealized gain (loss) on investment transactions, net 1,084,284 1,084,284 -647,504

Rental income 77,344 77,344 77,096

Total revenues 36,237,141 3,323,620 39,560,761 32,805,327

ALLOCATIONS, CONTRIBUTIONS AND FUNCTIONAL EXPENSESFunds allocated to agencies 20,942,941 20,942,941 21,538,918

Contribution of earnings 79,578 79,578 74,722

Total allocations and contributions 21,022,519 21,022,519 21,613,640

Functional expenses:

Educational development programs 2,250,711 2,250,711 2,056,721

Planning and agency relations 1,551,818 1,551,818 1,446,659

Fundraising 3,258,969 3,258,969 3,047,244

Management and general 5,023,168 5,023,168 4,599,087

Total functional expenses 12,084,666 12,084,666 11,149,711

Total allocations, contributions and functional expenses 33,107,185 33,107,185 32,763,351

Change in net assets before additional pension adjustment 3,129,956 3,323,620 6,453,576 41,976

Pension adjustment 33,447 33,447 -2,695,130

Change in net assets 3,163,403 3,323,620 6,487,023 -2,653,154

Net assets, beginning of year 23,251,468 8,929,309 250,000 32,430,777 35,083,931

Net Assets, End of Year $26,414,871 $12,252,929 $250,000 $38,917,800 $32,430,777

2012

Unrestricted Temporarily Restricted

Permanently Restricted

Combined Total Total

2011

23

UNITED WAY OF GREATER CLEVELAND • BOARD OF DIRECTORS

Monte AhujaJennifer M. BellRonald M. Berkman, Ph.D.K. Michael Benz* Joseph A. CalabreseJoseph L. CarballadaMayor Joseph M. CiceroJoseph M. CimpermanSteve Davis, M.D.Paul J. DolanCraig A. DonnanTerrance C. Z. Egger Steven A. EisenbrownDavid J. EnzerraSari FeldmanRhonda S. FergusonMichael W. GoinDavid S. GoodmanEric S. GordonDonet Graves, Esq.

Howard W. “Hoby” Hanna IVMike Holmgren Mayor Frank G. JacksonKathryn P. JensenElliott A. KellmanPatricia D. Kennedy-ScottRobert J. King Jr.Bill KitsonLeonard A. KomoroskiEvan KoppelRandall J. KorachJoe LopezDwayne C. MeeksSarah K. MelamedW. Scott MerkSteve MillardKatherine M. MlakarBeth E. Mooney Mark J. MoranJames B. Niehaus

Denise PolverineDavid J. QuolkeRobert S. Reitman Enid RosenbergJohn M. Saada Jr.Beverly J. SchneiderBaiju R. ShahBarbara R. SnyderBrooke SpectorskyStephen J. SqueriSally StewartMaryrose T. SylvesterFelton Thomas Jr.Jerry Sue Thornton, Ph.D.Senator Nina TurnerEliza WingScott A. WolsteinMiguel Zubizarreta

OFFICERS OF THE BOARD

CHAIRMAN OF THE BOARD AND

CHIEF VOLUNTEER OFFICER

Paul Clark

CHAIR, PLANNED GIVING COMMITTEE

Thomas W. Adler

CHAIR, COMMUNITY IMPACT DIVISION

Steven R. Borstein

CHAIR, STRATEGIC PLANNING COMMITTEE

Richard J. Buoncore

CHAIR, DONOR RELATIONS COMMITTEE

Marc S. Byrnes

2012 CAMPAIGN CO-CHAIR

Rick Chiricosta

CHAIR, BOARD DEVELOPMENT COMMITTEE

Jerry L. Kelsheimer

CHAIR, HUMAN RESOURCES COMMITTEE

Robert C. Smith

CHAIR, MARKETING COMMITTEE

Trent A. Smith

CHAIR, ADMINISTRATION COMMITTEE

Richard P. Stovsky

2012 CAMPAIGN CO-CHAIR

Daniel P. Walsh

EXECUTIVE COMMITTEE

Harriet ApplegateChristopher M. ConnorRobin C. Cottingham Robert W. Gillespie Jr.David J. HookerKeith J. Libman Robert E. Paponetti Charles A. RatnerDeborah Z. ReadCarol E. RivchunGerard A. StadlerEleanor B. SteigmanZev Weiss

UNITED WAY OF GREATER CLEVELAND LEADERSHIP

LIFE DIRECTORS

Edward F. Bell**Alexander M. CutlerE. Mandell de Windt** Terrance C. Z. EggerRobert W. Gillespie Jr.Henry J. GoodmanWilliam F. Hauserman**Louis I. Humphrey**Jerry V. JarrettWilliam E. MacDonaldAlex MachaskeeMorton L. MandelHenry L. Meyer IIISandra PianaltoRichard W. Pogue, Esq.Robert S. ReitmanWilliam R. RobertsonCheryle A. Wills-Matthews

DIRECTORS EMERITI

William E. Butler Preston B. Heller Jr.Julien L. McCall

GUESTS OF THE BOARD

John A. BegalaMary-Alice FrankJane E. FumichPatrick GareauStephen H. HoffmanCecil J. Lipscomb

LEADERSHIP STAFF

PRESIDENT & CEO Bill Kitson

CHIEF FINANCIAL OFFICER Michael E. Headen

VICE PRESIDENT, STRATEGY AND ENGAGEMENT Jason R. Daniels

VICE PRESIDENT, COMMUNITY IMPACT Traci L. Jadlos

VICE PRESIDENT, RESOURCE DEVELOPMENT Kathleen G. Vorobel

DIRECTOR, HUMAN RESOURCES/ EQUAL OPPORTUNITY Suzanne Bloomfield

DIRECTOR, OPERATIONS Mary T. Sedlacek

DIRECTOR, MARKETING & COMMUNICATIONS Jenna Snyder

*Retired June 2012

**Deceased

BOARD OF DIRECTORS

24

UNITED WAY PARTNER AGENCIESAchievement Centers for Children AIDS Taskforce of Greater Cleveland Alta House American Cancer Society, Cuyahoga County District American Heart Association, Cleveland Metro Division American Red Cross, Northeast Ohio Region American Sickle Cell Anemia Association Applewood Centers, Inc. The Arc of Greater ClevelandArthritis Foundation - Great Lakes Region Beech Brook/Family Health Program Big Brothers Big Sisters of Greater Cleveland Boy Scouts of America, Greater Cleveland Council Boys and Girls Clubs of Cleveland BVU: The Center for Nonprofit Excellence Care Alliance Health Center Catholic Charities Health and Human Services* Bishop William M. Cosgrove Center Catholic Charities Chemical Dependency Services Catholic Charities Services of Cuyahoga County Early Learning Center at the Quadrangle Employment and Training Fatima Family Center Hispanic Senior Center La Providencia Family Center Matt Talbot Inn Mental Health Services Parmadale Rose-Mary Center St. Martin de Porres Family CenterThe Center for Community Solutions Center for Health Affairs Euclid Hospital Hillcrest Hospital Parma Community General Hospital South Pointe Hospital Southwest General Hospital University Hospitals The Centers for Families and Children City Year Cleveland Cleveland Clinic Children’s Hospital for Rehabilitation Cleveland Hearing & Speech Center Cleveland Mediation Center Cleveland Rape Crisis Center Cleveland Sight Center Cleveland Tenants Organization Community Housing Solutions Community Re-Entry Program Consumer Protection Association The Covenant Cystic Fibrosis Foundation Diabetes Partnership of Cleveland Domestic Violence & Child Advocacy Center Early Childhood Enrichment Center East Cleveland Neighborhood Center East End Neighborhood House Empowerment Center of Greater Cleveland Epilepsy Association

Esperanza, Inc. Far West Center 211/First Call For Help Friendly Inn Settlement, Inc. Girl Scouts of North East OhioGolden Age Centers of Greater Cleveland, Inc. Goodrich-Gannett Neighborhood Center Goodwill Industries of Greater Cleveland and East Central Ohio, Inc.Greater Cleveland Neighborhood Centers Association Greater Cleveland Volunteers Hanna Perkins Center for Child DevelopmentHarvard Community Services Center Hiram House Camp Hitchcock Center for Women Hospice of the Western Reserve, Inc. International Services Center Jewish Federation of Cleveland* Bellefaire JCB Jewish Family Services Association Mandel Jewish Community CenterKaramu House, Inc. Kidney Foundation of Ohio, Inc. LEAP (Linking Employment Abilities and Potential) Legal Aid Society of Cleveland Lexington-Bell Community Center Long Term Care Ombudsman Lutheran Metropolitan Ministry Magnolia Club House Mental Health Services for Homeless Persons, Inc. Merrick House Murtis Taylor Human Services System The Music Settlement Neighborhood Leadership Institute New Directions, Inc. North Coast Health Ministry Northern Ohio Hemophilia Foundation ORCA House Phillis Wheatley Association Positive Education Program Project Learn Rainey Institute Recovery Resources Salvation Army Senior Citizen Resources, Inc. Services for Independent Living Spanish American Committee Starting Point Towards Employment Transitional Housing, Inc. United Black Fund of Greater Cleveland, Inc.* United Cerebral Palsy Association of Greater Cleveland United Labor Agency, Inc. University Settlement Urban League of Greater ClevelandVisiting Nurse Association of Ohio Vocational Guidance Services Voices for Ohio’s Children West Side Catholic Center West Side Community House

West Side Ecumenical Ministry YMCA of Greater Cleveland YWCA of Greater Cleveland Youth Opportunities Unlimited

FUNDED AGENCIESAdoption Network ClevelandAsian Services In Action, Inc. Cleveland Housing Network Cleveland UMADAOP Eliza Bryant VillageEmerald Development & Economic Network (EDEN)Enterprise Community Partners, IncFairhill Partners Famicos Foundation, Inc. Family Connections of NE OhioFamily Promise of Greater ClevelandFree Medical Clinic of Greater ClevelandHandsOn Northeast OhioThe Intergenerational School Lakewood Community Service CenterNeighborhood Family Practice Nueva Luz Urban Resource Center Senior Outreach Services Senior Transportation Connection Women’s Recovery Center

UNITED WAY SERVICES OF GEAUGA COUNTY COMMUNITY PARTNERSUnited Way Services of Geauga County American Cancer Society - Geauga** American Heart Association, Northeast Ohio Affiliate** Arthritis Foundation Big Brothers Big Sisters of Northeast Ohio Boy Scouts of America, Greater Western Reserve Council Camp Sue Osborn Catholic Charities Community Services of Geauga County Chagrin Falls Park Community Center Chardon Community Day Care DDC Clinic - Center for Special Needs Children2-1-1 First Call For Help Girl Scouts of North East OhioLake-Geauga Recovery Centers, Inc. Ravenwood Mental Health Center The Salvation Army Geauga County Service Unit Starting Point**

WomenSafe, Inc.

* Federated agencies make decisions regarding

the distribution of United Way funds within their

respective networks.

** Denotes regional operations through United

Way of Greater Cleveland.

COMMUNITY PARTNERS

130111/2.5kG R A P H I C S G R O U P

Printing donated by: 1331 Euclid Avenue Cleveland, OH 44115

UnitedWayCleveland.org

Documents

United Way of Greater Cleveland 2012/2013 Report to the Community