The City of Sandy
The City of Sandy. Social Media and Government: New Tools for New Times. Social Media in Sandy Pretty moderate user of social media Currently use Facebook Looking to start Twitter account soon How we began Started Facebook test page in January of 2010. - PowerPoint PPT Presentation
Social Media and Government:New Tools for New Times
Social Media in SandyPretty moderate user of social mediaCurrently use FacebookLooking to start Twitter account soon
How we beganStarted Facebook test page in January of 2010.Had 76 fans after first day of fan page being createdSwelled to over 1,000 fans within two weeks.
New policyDecentralized policy on who can update the Facebook siteCentralized policy on how many Facebook pages are associated with the CityPolicy governing what will be postedTime CommitmentAdditional item to update and monitorNew method for public noticesCity Facebook page has had almost 37,000 views since its inception
Public Forum AnnouncementsUsing social media as method for public announcements (Budget Committee)RecruitmentsMethod for encouraging local talentEmergency UpdatesWind Storm 2011
Keeping current on updates without inundating fans with informationTime commitments from staff to monitor and update all social media outletsAdhering to state statutes regarding records retentionDept. of Administrative Services has great guidelines on this website:http://oregon.gov/DAS/EISPD/EGOV/BOARD/social_networking_guide/index.shtml
Control over public commentsSandys experience with allowing commentsRelevancyHow long will some of the current social media outlets be popular or relevant
Determine who will update and monitor the outlets that you useDevelop policy for useHow many social media outlets will you use?Make sure you are ready to go live with your social media site.
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