Table of Contents - AASA · NCE Marketplace Floor Plan ... • Eradicating Learned Passivity in Long-Term English Learners • Finding, Evaluating and Buying: Insights from a

Table of ContentsPresident’s Welcome Letter ..........................................................................................................2

Executive Director’s Welcome Letter ........................................................................................3

2015 AASA National Conference on Education Program-at-a-Glance ........................4

2015 Focus Zones .............................................................................................................................6

Knowledge Exchange Theater .....................................................................................................8

A–Z Conference Information ......................................................................................................12

AASA Awards ...................................................................................................................................16

Sponsor Award Acknowledgments ....................................................................................... 24

Sponsor Acknowledgments .......................................................................................................25

Pre-Conference Workshops .......................................................................................................26

Thursday Conference Sessions-at-a-Glance ........................................................................28

Thursday Conference Session Details ...................................................................................30

Friday Conference Sessions-at-a-Glance .............................................................................46

Friday Conference Session Details ......................................................................................... 48

Saturday Conference Sessions-at-a-Glance .......................................................................60

Saturday Conference Session Details......................................................................................61

Welcome to the NCE Marketplace ......................................................................................... 66

Exhibitor Listing by Alpha ..........................................................................................................68

Exhibitor Listing by Booth ..........................................................................................................82

NCE Marketplace Floor Plan ..................................................................................................... 84

Meetings and Functions Index ..................................................................................................85

Speaker Index ..................................................................................................................................86

Advertiser Index .............................................................................................................................88

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President’s Welcome LetterWelcome to San Diego and the 150th anniversary celebration of AASA,

The School Superintendents Association. The National Conference on

Education is one of the premier events for educators throughout North

America.

This year will be extra special as we use the occasion of our organization’s

anniversary to celebrate the success of public education. San Diego is a

city known for its world-class restaurants, beautiful beaches and thriving neighborhoods. I can’t

think of a better location for AASA and my fellow superintendents to celebrate such a significant

milestone.

AASA has always been the nation’s premier organization for superintendents. Our policies

and beliefs have always focused on what is best for students. My membership with AASA has

helped me to broaden my view when it comes to education policy. Meetings like this have

enabled me to network with superintendents from across the country. Information I gathered

has allowed me to go back to my district in Ponca City, Okla., and prepare for things that

are coming down the pike — all to best position my district to address challenges with our

students’ best interests in mind.

One of the most important aspects of our conference is the level of professional development

opportunities available. Whether it’s principles of leadership, digitizing learning or

superintendent/school board relationships, you’ll find what you’re looking for at this meeting.

Enjoy the National Conference on Education. Enjoy San Diego. Your presence is an indication

that you are committed to making a positive difference, not only in your own district, but

throughout your state and the country. Meanwhile, I’m here to help you. If there is anything I can

do for you, please do not hesitate to contact me.

David Pennington President

AASA, The School Superintendents Association

AASA’S 150TH ANNIVERSARY | WWW.AASA.ORG/NCE2

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Executive Director’s Welcome Letter Dear Colleagues:

It is an honor and pleasure to officially welcome you to 2015 National Conference on Education — the kick-off of our 150th anniversary celebration.

As we applaud school leaders everywhere, we are especially grateful that you made the journey to San Diego to help us commemorate this milestone. As the leaders of your school districts, you are setting the pace for the way our children learn and what they will achieve later in life.

AASA, The School Superintendents Association, has been bringing together education leaders for generations. Our conferences have been known for delivering world-class speakers. This year’s meeting will be no different. You will find our agenda to be rich with inspiration and insights from the best and brightest.

Appropriately themed “Celebrate Public Education in America,” our conference will address some of public education’s most critical issues, including:

• Common Core State Standards

• Superintendent/School Board Relationships

• Governance and District Management

• Leadership

• Curriculum and Instruction

• Digitizing Learning

• Healthy School Environments

I am also pleased to share that in addition to announcing AASA’s 2015 National Superintendent of the Year at our conference, we will proudly unveil the first cohort of superintendents that has completed our National Superintendent Certification Program. As you are well aware, a superintendent must not only be an instructional leader, but also a CEO and community leader. The program prepares newer superintendents for this sometimes daunting job. We’ve had tremendous feedback from those who’ve participated in the certification program. Please join us in congratulating the first of what will be many groups of superintendents to earn our certification.

As you meet new and old friends in public education, we hope that the strategies and practices exchanged during the conference will serve you in the best possible way. I’m sure you’ll find that the issues you face in your school district are the same issues that your peers are facing. You will also have the opportunity to visit with more than 200 companies committed to improving the K–12 space.

Enjoy your stay in San Diego. While AASA serves as the voice for superintendents across the country, you serve as the voice for your students. We applaud your contributions to public education. We look forward to hearing from you throughout the conference.

Daniel A. Domenech Executive Director AASA, The School Superintendents Association

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Conference Program-at-a-GlanceTHURSDAY, FEBRUARY 26

Registration Hours .......................................................................................................................................................... 7:30am – 4pm

Coffee in the NCE Marketplace ........................................................................................................................................8:30 – 9am

NCE Marketplace Hours................................................................................................................................................ 8:30am – 3pm

Educational Sessions ................................................................................................................................................................ 9 – 10am

Thought Leader Session .......................................................................................................................................................... 9 – 10am

• Featuring Mark Edwards

Thought Leader Sessions .............................................................................................................................................10:15 – 11:15am

• Featuring Sarah Pitcock, Jennifer Sloan McCombs, Bolgen Vargas & Antwan Wilson

• Featuring Robert Avossa, Alberto Carvalho & Sharon Contreras

Educational Sessions ............................................................................................................................................ 11:30am – 12:30pm

Federal Relations Luncheon ..................................................................................................................................11:45am – 1:15pm

• Featuring Pedro Noguera

Professional Development Seminar and Lunch ..............................................................................................11:45am – 1:15pm

Dedicated NCE Marketplace Hours................................................................................................................................12:30 – 1pm

Educational Sessions ........................................................................................................................................................ 1:15 – 2:15pm

Thought Leader Sessions .............................................................................................................................................2:30 – 3:30pm

• Featuring Alan Blankstein & Pedro Noguera

• Featuring Bill Daggett

Opening General Session ............................................................................................................................................. 3:45 – 5:45pm

• Featuring Cal Ripken, Jr.

• Featuring Former Secretary of Education Richard Riley

AASA 150th Anniversary Celebration Reception ........................................................................................................... 6 – 7pm


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FRIDAY, FEBRUARY 27

Professional Development Seminar and Breakfast ...................................................................................................7 – 8:30am

Registration Hours .......................................................................................................................................................... 7:30am – 4pm

Second General Session ...........................................................................................................................................................8 – 10am

• Featuring Dan Heath

Coffee in the NCE Marketplace ....................................................................................................................................10 – 10:30am

NCE Marketplace Hours............................................................................................................................................... 10am – 4:15pm

Educational Sessions .................................................................................................................................................. 10:30 – 11:30am

Dedicated NCE Marketplace Hours....................................................................................................................11:30am – 12noon

Professional Development Seminar and Lunch ................................................................................................... 11:30am – 1pm

Dr. Effie H. Jones Memorial Luncheon ..............................................................................................................11:30am – 1:30pm

Thought Leader Sessions ...............................................................................................................................................12:15 – 1:15pm

• Featuring Deb Delisle

• Featuring Tom Boasberg

Educational Sessions ......................................................................................................................................................1:30 – 2:30pm

Thought Leader Sessions ............................................................................................................................................. 2:45 – 3:45pm

• Featuring Dan Domenech & Tom Gentzel

• Featuring Bob Marzano & Darrell Scott

Happy Hour and Dedicated Hours in the NCE Marketplace........................................................................... 3:45 – 4:15pm

SATURDAY, FEBRUARY 28

Registration Hours .....................................................................................................................................................7:30am – 12noon

Educational Sessions ...................................................................................................................................................................8 – 9am

Educational Sessions ..................................................................................................................................................... 9:15 – 10:15am

Thought Leader Sessions .......................................................................................................................................... 10:30 – 11:30am

• Featuring Kari Arfstrom

• Featuring Dan Cardinali & Dan Domenech

Closing General Session ..........................................................................................................................................11:45am – 1:15pm

• Featuring Consuelo Kickbusch

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Focus ZonesThroughout the program, you’ll find these icons so you can easily select the sessions and topics that may be

of particular interest to you.

Common Core Standards and Assessments• Recognizing and Evaluating Depth and Rigor of

Assessments• Research-Based Practices to Allow All Students to

Achieve the Common Core• Using Predictive Data to Shrink the Achievement

Gap in Mathematics

Curriculum and InstructionSponsored by:

• Aligning College/Career Readiness Efforts to Meet 21st-Century Post-Secondary Realities

• All Means All: Ending Failure as a Default• Assessment Inextricably Coupled with Instruction:

When It’s Not About a Grade, Rank or Score• Creating an Online, Blended Learning Environment:

A Guide to Vision/Implementation• EMERGING from the Shadows• Enhancing Career & College Readiness Using

Naviance• Eradicating Learned Passivity in Long-Term English

Learners• Finding, Evaluating and Buying: Insights from a

National Ed-Tech Purchasing Study• Middle School Mission — Closing the Achievement

Gap• Model English Language Learner Programs• OECD (PISA for Schools) and 21st-Century District

Transformation• PRECON — Excellence through Equity: 10 Practices

of Highly Effective Schools and Districts• Professional Development Lunch — Connected

Instruction Delivered Digitally• Raising the Bar for All Students through

International Benchmarking• Redesigning Professional Development to

Empower Educators and Increase Student Achievement

• STEM Implementation Reaches All Children• Systemic Alignment of Supervisor, Principal and

Teacher Evaluations• The Aspirations Gap: Making College Readiness a

Priority Districtwide• The Data Lens: Using Instructional Coaches to

Lead Student Growth• The Digital Transition: If You Haven’t Done It, Why

Not?• Values and Education, Finding Those “Teachable

Moments”

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Digitizing Education

Sponsored by:

• A hiTEC Future• Evaluating and Assessing Your Digital Learning

Initiative: Keys to Success• How to Go from Tech Scared to Tech Savvy• How Top Superintendents Leverage Existing

Resources for True Digital Transformation• Optimizing Education Technology While Protecting

Student Data Privacy• Professional Development Breakfast — Avoid the

Pitfall: The Common Mistakes Superintendents Make Regarding Technology

• Revenue Generation for Schools• School Efficiency, Organization and Collaboration

with Microsoft OneNote• The Baltimore County Public Schools (BCPS)

Students and Teachers Accessing Tomorrow (S.T.A.T.) Initiative: Preparing Globally Competitive Students

• The Superintendent’s Social Media Lounge: Part 1• The Superintendent’s Social Media Lounge: Part 2• Transitioning to Digital: What It Looks Like, Why It

Works and Why It’s Time• Turn Technology from Teacher’s Enemy to Assistant

Governance and District Management• 2015: New Legislative Agenda, New Congress, New

Outcomes?• AASA Leadership: Advocacy and Policy in Action• AASA President-Elect Candidate Forum• A Bridge to a Brighter Future: Unprecedented Three-

District Partnership• Decisive• Federal Relations Luncheon — Rethinking Standards

and Accountability• Federal Relations Update I• Getting Smart About Summer Learning• Knowledge Management for Innovation in Education• Mission Possible: Recruiting Effective Teachers in

Hard-to-Staff Schools• Policy Research: Effective Grassroots Campaigns and

Public Education• Rethinking Standards and Accountability• Smarter School Spending: New Tools to Sustain

Instructional Priorities• The Affordable Care Act and Public Schools• The Time Has Come: Practical Social Media from the

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• The U.S. Department of Education Office for Civil Rights (OCR): What School Administrators Need to Know

• Using Advanced Analytics to Improve District Strategy

• Valuing Diversity• Who Cares About Your District’s Official App?

Your Community• Why Not Now? Efficiencies and Savings You Can’t

Afford to Ignore!

Healthy School Environments• A New Model for Health and Academic

Achievement• Farm-to-School: The New School Food Landscape• Implementing a Staff Wellness Program at Your

School• Mental Health First Aid for Youth and the Now Is

the Time & Project Aware Grants• School Climate: Improving Discipline, Safety &

Learning• Supporting the Grieving Student: A New Resource

for School Administrators• What Superintendents Think: AASA Student

Health and Youth Development Survey Results

Job Central• Developing a High-Performance Superintendent/

Board Leadership Team• Effective Communication Techniques for the Board

of Education/Superintendent Team• Increasing Your Chances of Getting the Job You

Want• Is Your Career Ready for a Tune Up or a Complete

Overhaul?

Leadership• 2015 Women in School Leadership Award Finalists

Panel Discussion• 21 Trends…Getting Connected and Creating a

Future• AASA Collaborative• Addressing Today’s Challenges within the Context

of Emerging Trends• Awakening the Learner and Transforming Schools• Blueprint 2.0 and the Role of Communication in

Creating a World-Class School System• Building a Culture of Leadership in Your District• Building Capacity by Building a Community of

Leaders and Learners• Changing the Picture of Education through

Integrated Student Supports• Co-Creating Innovation for Our Public Schools —

An Action Agenda• Courageous Leadership for Districtwide Success• Creating District Conditions to Scale Effective

Leadership• Data Privacy: Best Practices to Avoid Media

Headlines• Developing the Talent from Within: Building

Capacity for Student Success• Do the Impossible! 100% of Students Reading on

Grade Level!

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• Ethics in Education — Focusing on What’s Truly Important

• Federal Relations Update II• From “Seat Time” to “Competency-Based”

Professional Development• How to Communicate Effectively with Parents,

Staff and Politicians• Leadership Dedicated to All Students• Leadership in the Information Age: A Changing

Role for Superintendents• Leading a 21st-Century District• Next-Generation Leadership: A Closer Look at

Teacher Leaders• Next-Generation Leadership: Building a Pipeline of

Great School Leaders• Optimizing Teaching and Learning through

Transformative Leadership Training• PRECON — Leading for Effective Teaching:

Leadership Tools to Support Principal Success• PRECON — Move the Middle!• Professional Development Lunch — Freedom to

Focus on Your Core Mission of Education• Promoting Positive Discipline by Addressing

Student Needs• Publishing Professionally: Guidance for School

District Leaders• Redesigning Professional Development Systems:

The Why, What and How• Rock, Paper, Scissors Your Way to Improved

Student Achievement• Social Media and Cybercivility: Educational and

Legal Challenges• Strategically Infusing Rigor and Embedding

College and Career Readiness• Thank You for Your Leadership — The Power of

Distributed Leadership for Digital Conversion• The New “3Rs” in Education: AR, VR and QR: Make

Them Work for Your Distict• The Prerequisite for Achievement That Every

Leader Needs to Know• The Role of Principal Supervisors in Developing

Effective School Leaders• To Flip or Not to Flip: Administrators’ Dilemmas• Unpacking International Assessments

Superintendent/School Board Relationships• Building Positive, Productive Superintendent/

School Board Relationships• Building Superintendent and School Committee

Relationships, Yielding Results• District Turnarounds: Suburbia’s New Dilemma• Engaging Your Community in 21st-Century

Education• Regional Stewardship: Superintendents as Civic

Leaders• School Districts: Adapt or Perish• Special Contracts Session• Superintendent/School Board Relations,

A Discussion with the NSBA Executive Director• When Things Go Wrong

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Knowledge Exchange TheaterThursday, February 26

8:30 – 9am

Who Cares About Your District’s Official App? Your CommunityWhen a superintendent chooses to deploy an official app for their school district, it quickly becomes one of the most visible district touchpoints for parents, students and the community. The district’s reputation is on the line.

How can leaders ensure that they are providing the type of experience that parents are looking for? Join superintendents from around the country to discuss their experience deploying an app with ParentLink and the five things to look for when evaluating providers.

Presenter: Benny Gooden, Superintendent, Fort Smith Public Schools, Fort Smith, AR

9 – 10am

The Superintendent’s Social Media Lounge: Part 1How are superintendents engaging on social media today? The AASA digital team gives an overview of the latest social media and web developments at AASA and how superintendents can get involved. During the second half, the facilitators of #suptchat demonstrate how superintendents can network with one another through Twitter conversations around education.

Presenters: Francesca Duffy, Digital and Advocacy Media Editor, AASA, Alexandria, VA; Michael Lubelfeld, Superintendent, Deerfield Public School District 109, Deerfield, IL; Gayane Minasyan, Online Technologies Director, AASA, Alexandria, VA; A. Katrise Perera, Superintendent, Isle of Wight School District, Smithfield, VA; Nicholas Polyak, Superintendent, Leyden Community High School District 212, Franklin Park, IL

10:15 – 10:30am

Revenue Generation for Schools SkoolLive is a leading technology and media company that works exclusively with schools in order to provide revenue opportunities by placing brand sponsorships and digital media on school campuses. SkoolLive created a 58-inch interactive kiosk that it provides to schools for free. The kiosk also provides multiple tools for school administrators to use to enhance their campus. Come by SkoolLive’s booth to learn more.

Presenter: Kyle Warren, Territory Sales Manager, SkoolLive, San Diego, CA

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11:30am – 12:30pm

Middle School Mission — Closing the Achievement GapThis session presents a transformative and exciting new paradigm that includes real-world curriculum, citizen science and access to real STEM professionals. This approach involves engaging school leadership with private partners to fund an increase in teachers’ skills in science education, helping students to consider careers in the STEM subjects, and promoting new approaches to teaching science. Early indications are that student achievement in science is also increasing. Includes a Q&A segment followed by a book signing by Daniel Duke and Aaron Alford.

Presenters: Aaron Alford, Health Research Scientist, Battelle, Arlington, VA; Daniel Duke, Professor of Educational Leadership, University of Virginia, Charlottesville, VA; Mort Sherman, Superintendent-in-Residence, AASA, Alexandria, VA; Eleanor Smalley, Executive Vice President and Chief Operating Officer, JASON Learning, Ashburn, VA

1:15 – 2:15pm

AASA Leadership: Advocacy and Policy in ActionAASA’s Executive Committee spends a portion of each quarterly meeting reflecting on key education policies and discussions. As a way to highlight the ongoing leadership and priorities of the Executive Committee as well as those of AASA’s elected leaders, this session features AASA’s President, President-Elect and Past President. Topics may include school nutrition, data collection, IDEA and funding, among others.

Presenters: Noelle Ellerson, Associate Executive Director, Policy & Advocacy, AASA, Alexandria, VA; David Pennington, AASA President & Superintendent, Ponca City Schools, Ponca City, OK; David Schuler, AASA President-Elect and Superintendent, Township High School District 214, Arlington Heights, IL; Amy Sichel, AASA Immediate Past President and Superintendent, Abington School District, Abington, PA

2:30 – 32:30 – 3:30pm

Transitioning to Digital: What It Looks Like, Why It Works and Why It’s TimeCore resources running on tablets, mobiles and laptops arrive with cloud-based connectivity and media DNA. Digital means differentiated, updatable and effective. When the textbook finally goes digital, the whole game changes. But for technology to strengthen classroom practice means modification and redefinition of traditional learning tasks. Content creation, account-based learning and incredible tools

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must be understood within traditional learning environments. This session explains how the tools for teaching and learning have changed as have the tools for leadership, communication and evaluation. Learn why the digital transformation is so important and examine models to assist you in designing your roadmap for getting there.

Presenter: Hall Davidson, Senior Director of Global Initiatives, Discovery Education, Los Angeles, CA

Friday, February 2710 – 10:30am

Supporting the Grieving Student: A New Resource for School AdministratorsAASA is a founding member of the Coalition to Support Grieving Students (www.grievingstudents.org), a unique collaboration of the 10 leading professional organizations representing a broad range of school professionals who came together to develop practitioner-oriented video and print training materials. David Schonfeld, MD, Director of the National Center for Grieving Students, led the development of these materials and showcases the website and provides practical advice on how school administrators can ensure that grieving students receive the support they need.

Presenter: David J. Schonfeld, Director, National Center for School Crisis and Bereavement, Philadelphia, PA

10:30 – 11:30am

The New “3Rs” in Education: AR, VR and QR: Make Them Work for Your DistrictIt’s time to add QR codes, Augmented Reality (AR) and Virtual Reality (VR) to the old 3Rs. Learn how to build and use these new layers for school information or classroom education so that classes can take interactive virtual field trips to spots around the world — or make your own of the school for parents; how schools can create a channel for animations, videos, images or audio triggered by everyday objects, books, school pictures or illustrations; and how families and students with tablets or smart phones gain new insights and information.


Sponsored by:

11:30am – 12noon

Enhancing Career & College Readiness Using NavianceLearn how your district and schools can centralize academic, personal, college and career planning in one location. Naviance provides a solution for districts and students as a one-stop shop

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for connecting students’ learning with life. See how to improve institutional effectiveness and ease processes for staff and administrators while providing premier services to students and families.

Presenter: Kim Oppelt, Community Relations Manager, Hobsons, Arlington, VA

Sponsored by:

12:15 – 1:15pm

Federal Relations Update IIPart II of the federal advocacy update, this session follows, but does not repeat, the Thursday session. Over the course of these two breakouts, the AASA advocacy team outlines the prospects of key federal policy discussions. Conversation focuses on AASA priorities and covers ESEA, IDEA, appropriations, competitive funding, Perkins Career/Tech, Affordable Care Act, rural education, E-Rate, school nutrition, school climate, vouchers and more.

Presenter: Noelle Ellerson, Associate Executive Director, Policy & Advocacy, AASA, Alexandria, VA

1:30 – 2:30pm

The Superintendent’s Social Media Lounge: Part 2Join your colleagues and learn how to make your voice heard on social media. AASA’s digital team unveils the revamped AASA LinkedIn page and shares tips on getting your message across on different social media channels. During the second half hour, three AASA members lead a conversation on the appropriate use of social media as a superintendent, and the fears that impede school leaders from using social media as a communications tool.

Presenters: Francesca Duffy, Digital and Advocacy Media Editor, AASA, Alexandria, VA; Daniel Frazier, Superintendent, Litchfield Independent School District 465, Litchfield, MN; Chris Gaines, Superintendent, Wright City R2 School District, Wright City MO; Gayane Minasyan, Online Technologies Director, AASA, Alexandria, VA; Candace Singh, Superintendent, Fallbrook Union Elementary School District, Fallbrook, CA

2:45 – 3:45pm

Superintendent/School Board Relations, A Discussion with the NSBA Executive DirectorHear an informative discussion between the AASA and NSBA executive directors about superintendent/school board relations and how the two organizations can work together to accomplish common goals.

Presenters: Dan Domenech, Executive Director, AASA, Alexandria, VA; Tom Gentzel, Executive Director, NSBA, Alexandria, VA

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Seton Hall University graduates enjoy successful careers as Superintendents, Central Office and Building Leaders in 30 states and 7 countries.

DISCOVER AN INNOVATIVE ED.D. PROGRAM THAT PUTS YOU ON THE PATH TO SUCCESS.

Patrick Michel, Ed.D. ’04Superintendent, Salem City school district Salem, N.J.

400 South Orange Avenue South Orange, NJ 07079

Our Executive Ed.D. degree offers a Proven Value, plus:• Extensive networking and professional development opportunities for

aspiring, new and established superintendents and other school leaders

• Intensive 2-year program; weekends and summer sessions

• Engaging full-time faculty who mentor as well as teach

• National Reputation

• Cohort community supporting advancement during and after the program

• Dissertation research that forwards leadership vision and practice

To learn more, visit us at www.shu.edu/go/execedd or call 1-800-313-9833.

THE FOUR FINALISTS FOR THE 2015 AASA NATIONAL SUPERINTENDENT OF THE YEAR ARE:MaryEllen Elia Hillsborough County Public Schools, FloridaPhilip Lanoue Clarke County School District, GeorgiaPatrice Pujol Ascension Parish School System, LouisianaPatrick K. Murphy Arlington Public Schools, Virginia

ALAbAmAJohn HeardPerry County Alabama School District

ALASkADavid HerbertSaint mary’s School District

ArizonA Denton SantarelliPeoria Unified School District

ArkAnSASTony ThurmanCabot School District

CALiForniA Gregory FranklinTustin Unified School District

CoLorADoBrian EwertEnglewood Schools

ConnECTiCUTElizabeth Fesermilford Public Schools

DELAwArEMichael ThomasCapital School District

FLoriDAMaryEllen EliaHillsborough County Public Schools

GEorGiAPhilip Lanoue Clarke County School District

iDAHoGeoffrey Thomasmadison School District 321

iLLinoiSThomas Bertrandrochester Community Unit School District 3A

inDiAnARocky Killionwest Lafayette Community School Corporation

iowADenny Wulfnorwalk School District

kAnSASRandall Watson mcPherson Unified School District 418

kEnTUCkyJames FlynnSimpson County Schools

LoUiSiAnAPatrice PujolAscension Parish School System

mAinESteven BaileyCentral Lincoln County School System/AoS 93

mAryLAnDStephen GuthrieCarroll County Public Schools

mASSACHUSETTSWilliam LupiniThe Public Schools of brookline

miCHiGAnYvonne Caamal CanulLansing School District

minnESoTASandra Lewandowski intermediate District 287

miSSiSSiPPiH. Gearl LodenTupelo Public School District

miSSoUriRoy MossGrain Valley r-V School District

monTAnAMichael MagoneLolo School District

nEbrASkABrian Maherkearney Public Schools

nEVADAJeff ZanderElko County School District

nEw HAmPSHirEJerome Frewkearsarge regional School District

nEw JErSEyTimothy PurnellSomerville Public Schools

nEw mExiCoPaul BenoitFloyd municipal Schools

nEw yorkJames LangloisPutnam/northern westchester boCES

norTH CAroLinARodney Shotwellrockingham County Schools

norTH DAkoTALarry NybladhGrand Forks Public Schools

oHioJeffrey PattersonLakewood City

okLAHomAAnn CaineStillwater Public Schools

orEGonRandy SchildTillamook School District

PEnnSyLVAniAJames P. CapolupoSpringfield School District

rHoDE iSLAnDBarry RicciChariho regional School District

SoUTH CAroLinARussell BookerSpartanburg School District no. 7

SoUTH DAkoTATimothy Mitchellrapid City Area Schools

TEnnESSEEWanda SheltonLincoln County Department of Education

TExASMichael McFarlandLancaster independent School District

UTAHMarshal GarrettLogan City School District

VErmonTBrent Kayorange Southwest Supervisory Union

VirGiniAPatrick K. Murphy Arlington Public Schools

wASHinGTonDennis Kip HerrenAuburn School District

wEST VirGiniADouglas LambertPendleton County Schools

wiSConSinJamie NutterFennimore Community School District

wyominGPamela SheaTeton County School District #1

CAnADABrent KaulbackSouth Slave Divisional Education Council Ft Smith nwT, Canada

inTErnATionAL Linda Duevelinternational School of Stavanger norway

2015 STATE SUPERINTENDENTS OF THE YEAR WINNERS

AASA, Aramark K-12 Education, and VALiC stand together to salute our nation’s outstanding contributors to public education. Our heartfelt thanks for your dedication, talent, and ability to make education more accessible and more meaningful to America’s students. Aramark K-12 Education and VALiC thank our partner, AASA, for their unfailing support, leadership, and commitment to the Superintendent of the Year Program.

AASA, The School Superintendents Association, Aramark and VALiCtake great pleasure in announcing the 2015 AASA national Superintendent of the year Finalists.

Seton Hall University graduates enjoy successful careers as Superintendents, Central Office and Building Leaders in 30 states and 7 countries.

DISCOVER AN INNOVATIVE ED.D. PROGRAM THAT PUTS YOU ON THE PATH TO SUCCESS.

Patrick Michel, Ed.D. ’04Superintendent, Salem City school district Salem, N.J.

400 South Orange Avenue South Orange, NJ 07079

Our Executive Ed.D. degree offers a Proven Value, plus:• Extensive networking and professional development opportunities for

aspiring, new and established superintendents and other school leaders

• Intensive 2-year program; weekends and summer sessions

• Engaging full-time faculty who mentor as well as teach

• National Reputation

• Cohort community supporting advancement during and after the program

• Dissertation research that forwards leadership vision and practice

To learn more, visit us at www.shu.edu/go/execedd or call 1-800-313-9833.

A-Z Conference InformationAASA 150TH ANNIVERSARY CELEBRATION RECEPTION

Thursday, February 26 ...........................................6 – 7pm

Ballroom 20BC, Upper Level, San Diego Convention Center

Join us as we celebrate the AASA National Conference on Education and AASA’s 150th Anniversary. Mingle with old friends and network with new ones!

Sponsored by:

AASA APP

Download the official AASA app now, powered by ParentLink.

Blackboard and ParentLink, better together.

AASA CENTRAL AND BOOKSTORE

Be sure to stop by AASA Central and the Bookstore to learn about the new and exciting things going on at AASA and to peruse the latest education-related titles. Both can be found in the NCE Marketplace, Hall G, Level 1 of the convention center.

The bookstore is open the following hours and hosts the following book signings:

Thursday, February 26 .............................. 8:30am – 3pm

Friday, February 27 ....................................10am – 4:15pm

BOOK SIGNING SCHEDULE

Thursday, February 26

10 – 10:30am ..................................................Mark Edwards

3:30 – 4pm ......................Bill Daggett*; Alan Blankstein & Pedro Noguera*

*Please note this book signing takes place outside the speaker’s session room.

Friday, February 27

10 – 10:30am .........................................................Dan Heath

10:30 – 11am......................................................Gary Marx

Friday, February 27

11 – 11:30am ...................................................Merle Horowitz

3:45 – 4:15pm ................... Bob Marzano & Darrell Scott

Book signings take place in the bookstore.

AASA TECHNOLOGY CENTER

Located within Microsoft’s Exhibit Booth, the AASA Technology Center is where you can relax, take a seat, charge your mobile devices and explore the exciting new technologies available from Microsoft. Quality education is essential to the future of our society. And technology can expand the power of education and unlock the potential of students, educators and schools. That’s why Microsoft is dedicated to creating education software, providing high-quality professional development and services that deliver real impact for better student and education outcomes.

Sponsored by:

AWARDS

AASA award and scholarship programs recognize excellence, profile best practices in public education, and honor leaders from inside and outside the field of school administration whose contributions have made a significant impact on the lives and learning of children. See pages 16–22 for the winners of this year’s awards.

BADGES

Please wear your conference name badge at all times while in the San Diego Convention Center. Room monitors and security personnel have been instructed to deny entry to those without a badge. If your badge is incorrect or has been misplaced, visit the Badge Corrections and Reprints Counter in the AASA Registration Area, Level 1, Main Lobby of the convention center.

Sponsored by: ®

BUSINESS CENTER

Thursday, February 26 .....................................8am – 5pm

Friday, February 27 ...........................................8am – 5pm

Saturday, February 28 .....................................9am – 5pm

A full-service business center is located inside the convention center in Lobby D.

CONFERENCE BAGS

Each registered attendee is allowed one conference bag. Bags can be picked up at the Materials Pick-Up Counter in the AASA Registration Area, Level 1, Main Lobby of the convention center.

Sponsored by: AASA’S 150TH ANNIVERSARY12

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CONFERENCE DAILY ONLINE

AASA provides daily coverage of key speakers, topical sessions and award presentations, along with a photo gallery of the conference, Twitter feed, audio and video clips, and conference blog with daily postings from several AASA members. An e-newsletter is distributed daily and the AASA website is updated with conference news throughout the three days at resources.aasa.org/ConferenceDaily.

DR. EFFIE H. JONES MEMORIAL LUNCHEON ($70)

Friday, February 27 ..............................11:30am – 1:30pm

Room 29, San Diego Convention Center

See page 53 for more information. Tickets may be purchased in the AASA Registration Area.

Sponsored by:

EDUCATIONAL SESSIONS

Choose from more than 100 Educational Sessions, Thought Leader Sessions and General Sessions. See session descriptions for more details about speakers. All sessions take place at the San Diego Convention Center, unless otherwise noted, during these hours:


9 – 10am, 10:15 – 11:15am*, 11:30am – 12:30pm, 1:15 – 2:15pm, 2:30 – 3:30pm*, 3:45 – 5:45pm*

Friday, February 27

8 – 10am*, 10:30 – 11:30am, 12:15 – 1:15pm*, 1:30 – 2:30pm, 2:45 – 3:45pm*

Saturday, February 28

8 – 9am, 9:15 – 10:15am, 10:30 – 11:30am*, 11:45am – 1:15pm*

*These are Thought Leader Sessions or General Sessions.

FEDERAL RELATIONS LUNCHEON ($70)

Thursday, February 26 ......................... 11:45am – 1:15pm

Room 29, San Diego Convention Center

To purchase a ticket for this lunch, see the Onsite/Assisted Registration Counter in the AASA Registration Area, Level 1, Main Lobby of the convention center. Onsite tickets are sold on a first-come, first-served basis and are subject to sell out. See page 39 for details.

Sponsored by:

Hosted by AASA Advocacy & AASA Collaborative.

FIRST AID

If you have a medical emergency, please pick up the nearest house phone to be connected with the facility’s operator. If you are in need of non-emergency assistance, a first aid station is located on Level 1 in Box Office G of the convention center.

FOOD SERVICE

A variety of stations are available in the NCE Marketplace, Hall G.

GENERAL SESSIONS

General Session speakers are selected to help you take your leadership to new heights so you can move your district and community forward. All General Sessions take place at the San Diego Convention Center in Hall H.

Thursday, February 26 .................................3:45 – 5:45pm

Cal Ripken, Jr., Hall of Famer and Co-Founder of the Cal Ripken, Sr., Foundation, Baltimore MD Values and Education, Finding Those “Teachable Moments”

Friday, February 27 ..................................................8 – 10am

Dan Heath, Senior Fellow at Duke University’s CASE Center, and Best-Selling Author, Raleigh, NCDecisive

Saturday, February 28 ............................11:45am – 1:15pm

LTC (R) Consuelo Kickbusch, President and CEO, Educational Achievement Services, Inc., Las Vegas, NVValuing Diversity

HOTEL INFORMATION

Official Conference Hotels

San Diego Marriott Marquis & Marina (Headquarters Hotel) 333 West Harbor Drive San Diego, CA 92101(619) 234-1500

Embassy Suites San Diego Bay Downtown 601 Pacific Highway San Diego, CA 92101(619) 239-2400

Hard Rock Hotel San Diego 207 Fifth Avenue San Diego, CA 92101 (619) 702-3000

Hilton San Diego Bayfront 1 Park Boulevard San Diego, CA 92101 (619) 564-3333

Hilton San Diego Gaslamp Quarter 401 K Street San Diego, CA 92101 (619) 231-4040

Horton Grand Hotel 311 Island Avenue San Diego, CA 92101 (619) 544-1886

Hotel Indigo San Diego Gaslamp 509 9th Avenue San Diego, CA 92101 (619) 727-4000

Hotel Solamar San Diego435 6th Avenue San Diego, CA 92101 (619) 819-9500

Omni San Diego Hotel 675 L Street San Diego, CA 92101 (619) 231-6664

Residence Inn San Diego Downtown Gaslamp 356 6th Avenue San Diego, CA 92101 (619) 487-1200

San Diego Marriott Gaslamp660 K StreetSan Diego, CA 92101(619) 696-0234

Westin Gaslamp Quarter 910 Broadway Circle San Diego, CA 92101 (619) 239-2200

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HOUSING

A representative from AASA Housing is available to answer questions about hotels and reservations during registration hours at the Housing Desk in the AASA Registration Area, Level 1, Main Lobby of the convention center. This representative can help you locate friends and colleagues who made their reservations through AASA’s housing service.

JOB CENTRAL

Search Firms and State AssociationsJob Central provides efficient opportunities for state school board associations and potential job seekers to share information about job opportunities within specific states and about the characteristics boards are seeking in candidates. The Job Fair is open at the following times:

Friday, February 27 ...........................................8am – 5pm

Search firms and state associations can be found at Job Central, Room 22, in the San Diego Convention Center. Job Central also has its own Focus Zone for Educational Sessions on topics such as career planning, interview skills and contract negotiations. When looking through the program book, look for sessions marked with JC to note Job Central sessions.

Hazard, Young, Attea & Associates Hank Gmitro; [email protected] (847) 724-8465 Rosemont, IL

Illinois Association of School Administrators Dr. Richard Voltz; [email protected] (217) 753-2213 Springfield, IL

Illinois Association of School Boards Donna Johnson; [email protected] (630) 629-3776 Lombard, IL

Illinois Association of School Boards Thomas Leahy; [email protected] (217) 528-9688 Springfield, IL

McPherson & Jacobson L.L.C. Thomas Jacobson; [email protected] (402) 991-7031 Omaha, NE

New England School Development Council Ken DeBenedicts; [email protected] (508) 481-9444 Marlborough, MA

Ray and Assoc. Gary Ray; [email protected] (319) 393-3115 Cedar Rapids, IA

Ray and Assoc. Ryan Ray; [email protected] (319) 393-3115 East Dubuque, IL

Ray and Assoc. Dr. Don Kussmaul; [email protected] (815) 266-1925 East Dubuque, IL

Western Illinois University, Macomb, IL Lora, Wolf; [email protected] (319) 524-8184 Macomb, IL

LOCAL TOURS

Many local and regional tours are held during the National Conference on Education. If you are interested in purchasing a tour ticket, visit the Onsite/Assisted Registration Counter in the AASA Registration Area, Level 1, Main Lobby of the convention center.

LOST AND FOUND

Turn in any items you may find at the AASA Information Kiosk, located in the AASA Registration Area.

MEETINGS AND FUNCTIONS

See the index on page 85 to see which state associations and organizations are hosting events at the conference.

NCE MARKETPLACE

Making the Job of School System Leaders Easier


Friday, February 27 ....................................10am – 4:15pm

Your schedules are full and your budgets are tight, but your job still requires you to address your day-to-day school system needs. As the ultimate decision maker, you owe it to yourself to seek out the abundant resources available within the NCE Marketplace. Not a sales pitch, it is an avenue to invigorate your perspective on what is possible, what is new and cutting edge, and what can be applied or retooled to fit your unique K–12 community. See page 66 for more details.


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PHOTOGRAPHY

AASA’s official photographer:

Printing provided by Lifetouch for School Administrator magazine.

PRESS

Press information is available at onsite registration in the AASA Registration Area.

PROGRAM CHANGES

AASA will post any program changes to the Conference Daily Online website at resources.aasa.org/ConferenceDaily.

REGISTRATION

Level 1, Main Lobby of the convention center


Friday, February 27 .................................... 7:30am – 4pm

Saturday, February 28 ......................... 7:30am – 12noon

SHUTTLE SERVICE

Shuttle Service to and from the Embassy Suites San Diego Bay Downtown Hotel and The Westin Gaslamp Quarter Hotel is available.

Shuttles run during the following days and times:

Thursday, February 26 .........7 – 10am and 5 – 7:30pm

Friday, February 27 ..........6:30 – 9:30am and 3 – 5pm

Saturday, February 28 ......... 7 – 9am and 12:30 – 2pm

All shuttles arrive at and depart from the drive in front of Halls F, G and H of the convention center.

Sponsored by:

SOCIAL MEDIA

Share your experiences at the National Conference on Education on Twitter! Add this to your tweet:

#NCE15.

THOUGHT LEADERS

AASA strives to bring exemplary speakers to the National Conference on Education to discuss critical issues that affect students, leaders, communities and school systems. Thought Leaders evaluate how global, national and state issues will affect your schools and communities.


9 – 10am, see page 33 for details.

Mark EdwardsThank You for Your Leadership — The Power of Distributed Leadership for Digital Conversion

10:15 – 11:15am, see page 34 for details.

Sarah Pitcock, Jennifer Sloan McCombs, Bolgen Vargas & Antwan WilsonGetting Smart About Summer Learning

Robert Avossa, Alberto Carvalho & Sharon ContrerasRedesigning Professional Development Systems: The Why, What and How

2:30 – 3:30pm, see page 43 for details

Bill DaggettAddressing Today’s Challenges within the Context of Emerging Trends

Alan Blankstein & Pedro NogueraCourageous Leadership for Districtwide Success

Friday, February 27


Deb DelisleLeadership Dedicated to All Students

Tom BoasbergNext-Generation Leadership: Building a Pipeline of Great School Leaders


Bob Marzano & Darrell ScottAwakening the Learner and Transforming Schools

Dan Domenech & Tom GentzelSuperintendent/School Board Relations, A Discussion with the NSBA Executive Director

Saturday, February 28

10:30 – 11:30am, see pages 63–64 for details

Dan Cardinali & Dan DomenechChanging the Picture of Education through Integrated Student Supports

Kari ArfstromTo Flip or Not to Flip: Administrators’ Dilemmas

WIRELESS INTERNET

Wireless Internet is available for the first 1,000 paid attendees who log on. Please see the ticket you were provided in your packet at check-in for the network password.

Share your experiences and observations of the conference with others by

contributing to the official Twitter feed at

#NCE15.

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AASA AwardsTHURSDAY, FEBRUARY 26• 3:45 – 5:45pm GENERAL SESSION

MaryEllen Elia

Currently: Superintendent of Schools, Hillsborough County Public Schools (HCPS), Tampa, FL, July 2005–present

Previously: Chief Facilities Officer, Hillsborough County Public Schools, 2003–July 2005

Academic Degrees: Certification in Education Leadership; Master of Professional Studies in Reading, State University College of New York at Buffalo; Master of Education, State University of New York at Buffalo; Bachelor of Arts, Daeman College

District Size: 206,000 students

Accomplishments: Under MaryEllen Elia’s leadership, HCPS has earned a national reputation as an innovator that has expanded educational choices for families, successfully promoted college and career readiness among all students, and reinvented the way it supports effective teaching and school leadership.

The district has changed the way teachers and principals are recruited, hired, evaluated, supported and compensated — with the help of major grants from private foundations. In 2010, HCPS achieved districtwide accreditation from the Southern Association of Colleges and Schools. In the past six years, the district has increased by more than 200% the number of students participating, and succeeding, in Advanced Placement courses, and more than 4,000 students have earned industry certification. In 2011 and 2013, HCPS’ 4th and 8th graders led the way in math and reading scores among 22 urban districts in the landmark Trial Urban District Assessment.

Philip D. Lanoue

Currently: Superintendent, Clarke County School District, Athens, GA, July 2009–present

Previously: Area Assistant Superintendent, Cobb County School District, 2005–2009

Academic Degrees: Ph.D. in Educational Leadership, Mercer University; M.Ed. in Administration and Planning, University of Vermont; Bachelor’s in Secondary Education, University of Vermont

District Size: 13,054 students

Accomplishments: Under the leadership of Philip Lanoue, the Clarke County School District has been honored as a Title I Distinguished District for being Georgia’s #1 large district for closing the achievement gap. The district has received numerous state recognitions as a model technology school district, Georgia’s #1 Career Academy and the state’s top award for exceptional Response to Intervention practices. Recently named a District of Distinction by District Administration magazine for increased dual enrollment credits, Clarke County is home to a National Blue Ribbon School, a MetLife/NASSP Breakthrough School and a NAMM Top Community in Music Education. Also, all middle schools and traditional high schools are now International Baccalaureate World Schools. In addition, Dr. Lanoue has fostered a variety of local, state and national partnerships, including forming a University of Georgia Professional Development School District and designing a state-level personalized digital learning system.

THE NATIONAL SUPERINTENDENT OF THE YEAR AWARD

The National Superintendent of the Year program has enabled Americans to recognize and honor U.S. superintendents for the contributions they make every day advocating for public education, our nation’s children and our country’s future. Now in its 28th year, the National Superintendent of the Year program, co-sponsored by Aramark, VALIC and AASA, celebrates the leadership of these outstanding public school superintendents. One of the four finalists will be named the National Superintendent of the Year and will represent colleagues and the profession over the next 12 months.


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Patrick K. Murphy

Currently: Superintendent, Arlington Public Schools, Arlington, VA, July 2009–present

Previously: Assistant Superintendent, Accountability, Fairfax County Public Schools, August 2005–June 2009

Academic Degrees: Virginia Polytechnic Institute and State University, Doctorate, Educational Administration; Virginia Polytechnic Institute and State University, Master of Arts, Educational Administration; James Madison University, Bachelor of Science, Physical Education (K–12)

District Size: 25,649

Accomplishments: Patrick Murphy is an instructional leader and advocate on a mission to eliminate the achievement gap for all students. By challenging and motivating students to “stretch,” he believes they can realize their potential. Murphy has served public education in many leadership roles — teacher, principal and assistant superintendent — in large and small school divisions. Arlington Public Schools recently earned the Medallion of Excellence from Virginia’s U.S. Senate Productivity Award program based on Baldrige criteria and Arlington’s priority for continuous improvement. The result of these efforts include a 92% graduation rate with rates for Hispanic and Black students increasing by 8 and 13 percentage points, respectively; a dramatic 67% decline in dropouts; 72% of 11th and 12th graders taking at least one AP or IB class; and a 20% increase in 8th grade Algebra/Geometry participation with an 86% pass rate on Virginia’s Standards of Learning math tests.

Patrice Pujol

Currently: Superintendent of Schools, Ascension Parish Public School System, Ascension Parish, LA, July 2010–present

Previously: Assistant Superintendent, Ascension Parish Public School System, 2006–2010

Academic Degrees: Ed.D., Southeastern Louisiana University; M.Ed., Louisiana State University; B.S., Southeastern Louisiana University

District Size: 21,500

Accomplishments: Patrice Pujol’s highest priority upon becoming superintendent was to close the achievement gap between the lowest performing schools serving high numbers of poverty students and the top performing schools in her district. Under her leadership, the district created a highly successful Turnaround Zone, using the Teacher Advancement System (TAP) as the whole-school reform model and restructuring the central office to provide district-level leadership coaches at every school. She and her team have also developed a robust Leadership Academy to develop a deep talent pool for succession planning. Additionally, she has instituted an aggressive one-to-one program at all schools with a focus on using technology to transform the teaching/learning process. Ascension Parish is an “A” school district in the Louisiana accountability system and is ranked the 4th highest in the state for student achievement. The district has won the prestigious National TAP District of Distinction Award and has recently been featured in two national articles for their work in improving outcomes for impoverished students — Center for American Progress, “Looking at the Best Teachers and Who They Teach,” April 2014, and Education Trust, “Building and Sustaining Talent: Creating Conditions in High Poverty Schools That Support Effective Teaching and Learning,” June 2012.

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The highest performing state-level, Canadian and international winners will also be honored. They are:

Alaska .......................................................................................................David Herbert, Saint Mary’s School DistrictAlabama .....................................................................................John Heard, Perry County Alabama School DistrictArkansas .............................................................................................................Tony Thurman, Cabot School DistrictArizona ............................................................................................Denton Santarelli, Peoria Unified School DistrictCalifornia .......................................................................................... Gregory Franklin, Tustin Unified School DistrictColorado .................................................................................................................... Brian Ewert, Englewood SchoolsConnecticut ....................................................................................................Elizabeth Feser, Milford Public SchoolsDelaware .......................................................................................................Michael Thomas, Capital School DistrictFlorida ....................................................................................... MaryEllen Elia, Hillsborough County Public SchoolsGeorgia ..................................................................................................Philip Lanoue, Clarke County School DistrictIowa .....................................................................................................................Denny Wulf, Norwalk School DistrictIdaho ................................................................................................... Geoffrey Thomas, Madison School District 321Illinois .................................................................. Thomas Bertrand, Rochester Community Unit School District 3AIndiana .....................................................................Rocky Killion West, Lafayette Community School CorporationKansas .................................................................................Randall Watson, McPherson Unified School District 418Kentucky .........................................................................................................James Flynn, Simpson County SchoolsLouisiana ............................................................................................Patrice Pujol, Ascension Parish School SystemMassachusetts .................................................................................William Lupini, The Public Schools of BrooklineMaryland ...........................................................................................Stephen Guthrie, Carroll County Public SchoolsMaine ........................................................................Steven Bailey, Central Lincoln County School System/AOS 93Michigan .............................................................................................Yvonne Caamal Canul, Lansing School DistrictMinnesota .........................................................................................Sandra Lewandowski, Intermediate District 287Missouri .....................................................................................................Roy Moss, Grain Valley R-V School DistrictMississippi ............................................................................................H. Gearl Loden, Tupelo Public School DistrictMontana ............................................................................................................ Michael Magone, Lolo School DistrictNorth Carolina ................................................................................. Rodney Shotwell, Rockingham County SchoolsNorth Dakota .......................................................................................... Larry Nybladh, Grand Forks Public SchoolsNebraska .............................................................................................................Brian Maher, Kearney Public SchoolsNew Hampshire ............................................................................ Jerome Frew, Kearsarge Regional School DistrictNew Jersey.............................................................................................. Timothy Purnell, Somerville Public SchoolsNew Mexico ........................................................................................................Paul Benoit, Floyd Municipal SchoolsNevada ......................................................................................................... Jeff Zander, Elko County School DistrictNew York ............................................................................James Langlois, Putnam/Northern Westchester BOCESOhio ..........................................................................................................................Jeffrey Patterson, Lakewood CityOklahoma ............................................................................................................ Ann Caine, Stillwater Public SchoolsOregon ...........................................................................................................Randy Schild, Tillamook School DistrictPennsylvania ..................................................................................... James P. Capolupo, Springfield School DistrictRhode Island .........................................................................................Barry Ricci, Chariho Regional School DistrictSouth Carolina .............................................................................Russell Booker, Spartanburg School District No. 7South Dakota ............................................................................................Timothy Mitchell, Rapid City Area SchoolsTennessee .......................................................................Wanda Shelton, Lincoln County Department of EducationTexas ..............................................................................Michael McFarland, Lancaster Independent School DistrictUtah ......................................................................................................... Marshal Garrett, Logan City School DistrictVirginia ................................................................................................... Patrick K. Murphy, Arlington Public SchoolsVermont..........................................................................................Brent Kay, Orange Southwest Supervisory UnionWashington ...............................................................................................Dennis Kip Herren, Auburn School DistrictWisconsin ................................................................................ Jamie Nutter, Fennimore Community School DistrictWest Virginia........................................................................................Douglas Lambert, Pendleton County SchoolsWyoming .............................................................................................Pamela Shea, Teton County School District #1

Canada ........................................................................... Brent Kaulback, South Slave Divisional Education CouncilNorway ............................................................................................ Linda Duevel, International School of Stavanger


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THURSDAY, FEBRUARY 26 • 3:45 – 5:45pm GENERAL SESSION

AASA DR. EFFIE H. JONES HUMANITARIAN AWARD

The Dr. Effie H. Jones Humanitarian Award honors the memory of Effie H. Jones, an educator and leader who performed groundbreaking work in elevating the status of minorities and women in education during her tenure as the organizer of the Office of Minority Affairs at AASA. She was profiled in the film “Women at the Top” for her work in the 1970s with women who aspired to the superintendency. Prior to coming to AASA, Jones worked as a teacher, counselor and school administrator. Recipients, including a past president of AASA, are selected based on their dedication and efforts related to the advocacy, support, mentoring, encouragement, and successful advancement of women and minorities in education.

Sponsored by:

The 2015 recipient is:

LaRuth Gray, Scholar in Residence, New York University’s Metropolitan Center for Research on Equity and the Transformation of Schools, New York, NY

Dr. LaRuth Gray is Scholar in Residence at New York University’s Metropolitan Center for Research on Equity and the Transformation of Schools. Prior to that, she served as an Affiliate Professor in Administration, Leadership and Technology in NYU’s Steinhardt School of Culture, Education and

Human Development and was deputy director of the Metropolitan Center. A retired Superintendent of Schools in Westchester County, she, like Dr. Effie Jones, has dedicated her life to improving the quality of education and the quality of life for vulnerable children and to addressing social issues of equity and opportunity. A graduate of Howard University, Nova University and Columbia University Teachers College, Dr. Gray volunteers as the Government Relations and Legislative Liaison to board of the National Alliance of Black School Educators and is a life-long AASA member.

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The Helping Kids ProgramThe National Joint Powers Alliance, NJPA, is the premier School Solutions Center partner of AASA, The School Superintendents Association. In 2012, NJPA and AASA joined forces to create the Helping Kids Program, an urgent mini grant that is funded by AASA through a partnership with NJPA and open to AASA and NJPA members. In 2013 and 2014, seven winners were chosen, one for each of AASA’s seven regions. As a response to the significant number of applications received, we have doubled the number of awards from seven to 14.

The grant can be used for immediate needs that directly impact students. Grantees’ requests have ranged from boots, coats and non-perishable sundries to dental care and even temporary housing stipends.

We want to thank NJPA for their continuing support of AASA and for supporting students in need through the Helping Kids Program.

The winners, listed below, will be announced at the Friday morning General Session from 8 – 10am in Hall H.

Region #1Krista Parent, Superintendent, South Lane School DistrictLillian Maldonado French, Superintendent, Mountain View School DistrictLinda, Clark, Superintendent, West Ada School District

Region #3 Jon Kringen, Superintendent, Long Prairie Grey Eagle Public SchoolsVic Bugni, Superintendent, Colon Community Schools

Region #4 Wendy Robinson, Superintendent, Fort Wayne Community SchoolsKimberly Boryszewski, Superintendent, Schiller Park School District

Region #5 Heath Grimes, Superintendent, Lawrence County SchoolsThomas B. Lockamy, Superintendent, Savanah-Chatham County Public SchoolsMaryEllen Elia, Superintendent, Hillsborough County Public Schools

Region #6 William A. Clark, Superintendent, Warren County School District William Harner, Superintendent, Quakertown Community School District

Region #7James H. Hunderfund, Superintendent, Malverne Unified School DistrictCheryl F. Kloczko, Superintendent, Torrington Public Schools

THE LEADERSHIP THROUGH COMMUNICATION AWARD

The Leadership Through Communication Award recognizes the leadership of outstanding superintendents and public relations communications professionals in achieving the education goals of their districts. The award is jointly sponsored by AASA, the National School Public Relations Association and Blackboard Inc. The award recipient receives $10,000 to be used in the school district for student scholarships or communication activities that benefit students and schools.


Baltimore County Public Schools (BCPS), a K–12 suburban school system in Towson, MD

S. Dallas Dance, Superintendent

Mychael Dickerson, Chief Communications Officer

Sponsored by: K-12Blackboard®

FRIDAY, FEBRUARY 27 • 8 – 10am GENERAL SESSION

WOMEN IN SCHOOL LEADERSHIP AWARD

The Women in School Leadership Award, sponsored by Farmers Insurance and AASA, pays tribute to the talent, creativity and vision of outstanding women educational administrators in the nation’s public schools. Any female superintendent, assistant superintendent, aspiring superintendent, central-office director, school principal or other school system leader in the United States who plans to continue in the profession may apply. The award program is designed to recognize the exceptional leadership of active, front-line female administrators who are making a difference in the lives of students every day. One Women in School Leadership Award will be given in each category.

Sponsored by:

The 2015 finalists in the Superintendent/ Assistant Superintendent category are:

Karen Cheser, Deputy Superintendent, Chief Academic Officer, Boone County Schools, Florence, KY

Prior to working in Kentucky education as a teacher, coach, literacy and math specialist, principal, Distinguished Educator and district administrator, Karen Cheser worked for Procter & Gamble Inc. in sales and brand management. She has been a leader in the state and region, guiding initiatives and directing organizations such as the Northern Kentucky Education Council.

MaryEllen Elia, Superintendent, Hillsborough County Public Schools, Tampa, FL

MaryEllen Elia was appointed superintendent of the school district on July 1, 2005. A lifelong educator, she began her career as a social studies teacher in the state of New York in 1970. In 1986, she relocated to the Tampa Bay area after accepting a position at Plant High School as a reading resource specialist. She was promoted to several key positions in the district over the next 20 years.

The 2015 finalists in the Principal/Central Office Personnel category are:

Julie Jensen, Executive Director for Student Services, Linn-Mar Community School District, Marion, IA

Julie Jensen has served the school district in this position since January 2005. Prior to joining Linn-Mar Community Schools, she served as the associate director of special services for the Cedar Rapids Community School District, a position she held from July 2000 to December 2004.

Michelle Zundel, Principal, Ashland High School, Ashland School District, Ashland, OR

The principal of Ashland High School since August 2010, Michelle Zundel has held administrative positions in the school district since August 1995.


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AASA DISTINGUISHED SERVICE AWARDS

AASA honors exceptional educational leaders, as well as the immediate past president of the association, with the Distinguished Service Award. These educational leaders are recognized by AASA for bringing honor to themselves, their colleagues and their profession; rendering exemplary service to their state or national professional association; and contributing to the education field through writing, public advocacy or other activities.

Irwin Blumer served for 35 years in the education profession as a teacher, assistant principal, principal and finally as superintendent of schools for 16 years in Massachusetts, seven in the Concord and Concord-Carlise School District and nine in the Newton Public Schools. He then went to Boston College to teach in the Lynch School of Education Graduate Program, preparing principals and superintendents of school. Recognizing the shortage of applicants for superintendent positions, he partnered with the Massachusetts Association of School Superintendents to transform the doctoral cohort program for practicing administrators to one that focused on preparing future superintendents. The program emphasized instructional leadership, ethical decision-making and issues of social justice. He is proud of the fact that a significant number of Massachusetts’ superintendents are graduates of that Boston College program.

James F. Causby is one of North Carolina’s most renowned education leaders. He led three school districts to excellence. While superintendent in Johnston County, student achievement improved from the bottom third to the top 10% in the state. Causby passed school bond referendums in Swain County, Polk County and Johnston County Schools, and served as consultant on dozens of successful school bond campaigns. He was honored as North Carolina’s Superintendent of the Year three times, received the prestigious Jay Robinson Leadership Award and the Order of the Long Leaf Pine, which is North Carolina’s highest civilian award. After 27 years as superintendent, Causby served as executive director of the North Carolina Association of School Administrators for two years and the North Carolina School Superintendents Association for six years. While effective in all these roles, he is perhaps best known as a mentor and leader of superintendents in North Carolina.

Steve Rasmussen has served as an educational leader in the state of Washington for over 40 years as a teacher and building and central office administrator, including 24 years as a school superintendent. He served as president of the Washington Association of School Administrators, national president of the Horace Mann League, and on the AASA Executive Committee (2004–2008). Rasmussen was named Washington State Superintendent of the Year and a National Superintendent of the Year Finalist in 2002. As a note of pride, Rasmussen and district leaders developed and implemented a systematic district program, later adopted by the state of Washington,

called Navigation 101. The program is designed to assist all secondary students in developing a four-year education plan for their future. As a significant contribution to public education, Rasmussen’s career has been distinguished by his ability and leadership to attract and develop quality teachers and educational leaders for the future.

Amy F. Sichel is the superintendent of schools for the Abington School District in Abington, PA, a position she has held since 2001. She has served in public education for Abington for 39 years, as a counselor, psychologist, central office administrator and assistant superintendent, and for 15 years as the superintendent. Sichel served as president of PASA, the PA Association of School Administrators, in 2010–2011 and as president of AASA in 2013–2014. She was named a finalist in the Women in School Leadership Award from AASA and Farmers Insurance in 2012, was the Pennsylvania Superintendent of the Year in 2010 and was the recipient of the 2010 Tech-Savvy Superintendent Award from eSchool News. Sichel is an adjunct associate professor at the Graduate School of Education at the University of Pennsylvania, a lecturer at Delaware Valley College and a mentor/coach for the AASA’s national superintendent certification program, the SUPES Academy. She has received numerous awards and citations for her service to education from organizations including the University of Pennsylvania, the PA State Education Association and the NAACP.

Lawrence C. Walker has served in educational leadership roles in a career that spans five decades and over 40 years in education. Dr. Walker was instrumental in leading the school district to issue the first bonds in 50 years in order to consolidate 11 schools into six, with two of the six being newly constructed schools. His leadership led Piedmont Community College to construct a facility on the campus of the only high school in the county. Dr. Walker collaborated with various stakeholders to build the first Civic Center on public school property in the United States. After serving as superintendent, Dr. Walker served as the executive director of the Central Carolina Regional Educational Service Alliance where he provided leadership and mentored superintendents in the region. Dr. Walker collaborated with leaders in business and industry to improve the quality of education in the region.

The 2015 recipients are:

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THE ARCHITECTURAL AWARDS PROGRAM

The Architectural Awards Program is in partnership with AASA and the American Institute of Architects Committee on Architecture for Education and the Council of Educational Facility Planners International. Begun in 1949, the two awards have been bestowed on the projects that exemplify outstanding design and educational purpose.

The Shirley Cooper Award is presented to the project that best meets the educational needs of its students. This year’s award winner is:

studioMLA Architects for its design of the Penn State University Hort Woods Child Care Center/Lab School in College Park, PA.

The Walter Taylor Award is presented to the project that best meets a difficult design challenge. This year’s award winner is:

Integrus Architecture for its design of the STEM Secondary School in Redmond, WA.

SATURDAY, FEBRUARY 28 • 11:45am – 1:15pm GENERAL SESSION

AASA EDUCATIONAL ADMINISTRATION SCHOLARSHIPS AWARDS

The AASA Educational Administration Scholarship was created in 1949 to provide incentives, recognition and financial assistance to outstanding graduate students in school administration who intend to make the school superintendency a career. AASA selects recipients on the basis of their experience and excellence in school administration, personal essays and recommendations from university faculty. Each recipient receives a $2,500 scholarship given in honor of AASA’s former executive directors; Worth McClure, Finis E. Engleman, Forrest E. Connor, Paul B. Salmon, Richard D. Miller and Paul D. Houston.

The 2015 Scholarship recipients are:

Michael K. Bunch, Principal, Gustine Middle School, Gustine, CA

Eugene Figueroa, Dean of Students, New York City Dept. of Education, Bronx, NY

Benjamin J. Ploeger, Principal, Eagle Ridge Academy High School, Brighton, CO

VH1 SAVE THE MUSIC AWARD

This award for distinguished support of music education is sponsored by the VH1 Save The Music Foundation in collaboration with AASA. The award is given to a superintendent or chief executive officer who is committed to ensuring that music education is part of the core curriculum in all schools in his or her school district.


Kristi Sandvik, Superintendent, Buckeye Elementary School District, AZ

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We do whatever it takes to improve academic achievement by working one-on-one with over 1.3 million at-risk kids inside and outside the classroom. Our onsite coordinators support kids and teachers K-12 in over 180 communities.

• to increase academic performance• to graduate more at-risk seniors on time• to free our teachers to teach

Whatever it takes

*Refers to Communities In Schools’ case-managed students for the 2012-2013 school year. Source: The Communities In Schools Data Book 2012-2013. © 2015 Communities In Schools, Inc.

the highest reduction in dropout rates of all existing nationally scaled

dropout prevention organizations in the U.S.

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Join us at 10:30 a.m. on Saturday, February 28, for our session, Changing the Picture of Education through Integrated Student Supports, to learn how we can help your school. And visit us at

CommunitiesInSchools.org.

Sponsor Award AcknowledgmentsNATIONAL SUPERINTENDENT OF THE YEAR AWARD

WOMEN IN SCHOOL LEADERSHIP AWARD

LEADERSHIP THROUGH COMMUNICATION AWARD

DR. EFFIE H. JONES HUMANITARIAN AWARD

VH1 SAVE THE MUSIC AWARD

AASA acknowledges and expresses sincere appreciation to our award sponsors:

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Pre-Conference Workshops1 – 5pm

Room 26B

Excellence through Equity: 10 Practices of Highly Effective Schools and DistrictsWhile the movement for standards and accountability has largely succeeded in bringing greater attention to disparities in student achievement, surprisingly little attention has been given to what it takes to create conditions in schools that will make achievement for all students more likely. Missing from much of the policy debate related to achievement is how to place equity at the center of education reform, and how to support effective teaching in schools so that academic excellence is the norm. This presentation describes principles and practices that have proven effective in meeting the needs of a wide variety of learners. It also explores how schools can develop leadership capacity at all levels and effective partnerships with parents and community groups to enhance student achievement.

Presenters: Alan Blankstein, President, Hope Foundation, Bloomington, IN; Pedro Noguera, Professor, New York University, New York, NY

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1 – 5pm

Room 25C

Leading for Effective Teaching: Leadership Tools to Support Principal SuccessIn this session, superintendents and school district leaders responsible for providing principal evaluation and support get hands-on experience with several of the most popular tools for developing principal instructional leadership. Review and interact with these tools, including the Principal Support Framework with three specific actions areas, an accompanying needs assessment that allows district leaders to gauge their readiness for action, a cycle of inquiry overview to support principal growth, and the newly released 4 Dimensions of Instructional Leadership Framework (Version 2.0.) Hard copies of each tool are available to each participant.

Presenters: Sandra Austin, Project Director, Center for Educational Leadership, University of Washington, Seattle, WA; Karen Cloninger, Project Director, Center for Educational Leadership, University of Washington, Seattle, WA; Stephen Fink, Executive Director/Affiliate Professor, Center for Educational Leadership, University of Washington, Seattle, WA

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Move the Middle! In every district, there are those who support what we do. There are a few who, no matter what we desire to implement, are committed to the status quo. And there are those in the middle who are not quite certain that following the leader is worth the effort or the risk. In this session, learn how to create and sustain a culture of excellence that challenges the supporters, shakes up the status quo and invites those in the middle to commit.

In this session:

• Grasp the impact of social-emotional factors on a culture focused on learning, collaboration and accountability

• Grasp the four core components of a powerful leading and teaching system and the results it creates

• Discover eight principles that create a common language of excellence

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• Develop indicators of excellence and compare them to your district’s culture

• Explore how a strategic model, when intentionally implemented, transforms a culture from the inside out

As a result, you’ll see motivation increase, negative beliefs and attitudes shift, and enthusiasm rise as learning flourishes and results improve.

Presenters: Larry Perondi, Superintendent, Oceanside Unified School District, Oceanside, CA; Mark Reardon, Chief Learning Officer, Quantum Learning Network, and Former School Administrator, Oceanside, CA

Share your experiences and observations of the conference with others by

contributing to the official Twitter feed at

#NCE15

FOCUS ZONESCommon Core Standards and Assessments



Sponsored by:

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Thursday Conference Sessions-at-a-Glance7 – 10amShuttle Service Available7:30am – 4pmLevel 1, Main Lobby, Convention Center Registration Hours 8:30 – 9amHall G, Level 1 Coffee Break in the NCE Marketplace 8:30am – 3pmHall G, Level 1NCE Marketplace HoursHall G, Level 1 Bookstore Hours 8:30 – 9amKnowledge Exchange TheaterWho Cares About Your District’s Official App? Your Community

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9 – 10amRoom 26A2015: New Legislative Agenda, New Congress, New Outcomes?

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Room 25CA New Model for Health and Academic Achievement

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Room 24AAll Means All: Ending Failure as a Default

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Room 23CBuilding Capacity by Building a Community of Leaders and Learners

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Room 25AEngaging Your Community in 21st-Century Education

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Room 28CEradicating Learned Passivity in Long-Term English Learners

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Room 23BFinding, Evaluating and Buying: Insights from a National Ed-Tech Purchasing Study

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FOCUS ZONE SPONSORSHIPRoom 28ASchool Efficiency, Organization and Collaboration with Microsoft OneNote

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Room 23AFrom “Seat Time” to “Competency-Based” Professional Development

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Room 28DImplementing a Staff Wellness Program at Your School

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Room 28EIs Your Career Ready for a Tune Up or a Complete Overhaul?

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Room 25BKnowledge Management for Innovation in Education

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Room 24CPromoting Positive Discipline by Addressing Student Needs

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Room 24BRegional Stewardship: Superintendents as Civic Leaders

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Knowledge Exchange TheaterThe Superintendent’s Social Media Lounge: Part 1

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Room 28BUsing Advanced Analytics to Improve District Strategy

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9 – 10amTHOUGHT LEADERRoom 20AThank You for Your Leadership — The Power of Distributed Leadership for Digital Conversion

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9 – 11amSPECIAL CONTRACTS SESSIONRoom 26BTickets, sold on a first-come, first-served basis, are limited to the first 125 participants and can be purchased in the AASA Registration Area.

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10:15 – 10:30amKnowledge Exchange TheaterRevenue Generation for Schools

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10:15 – 11:15amTHOUGHT LEADERRoom 20DGetting Smart About Summer Learning

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THOUGHT LEADERRoom 20ARedesigning Professional Development Systems: The Why, What and How

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11:30am – 12:30pmRoom 20DA hiTEC Future

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Room 25BBuilding a Culture of Leadership in Your District

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Room 23CBuilding Positive, Productive Superintendent/School Board Relationships

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Room 25CFarm-to-School: The New School Food Landscape

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Room 28EDeveloping a High-Performance Superintendent/Board Leadership Team

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Room 23ADeveloping the Talent from Within: Building Capacity for Student Success

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Room 28CEthics in Education — Focusing on What’s Truly Important

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Room 24AEvaluating and Assessing Your Digital Learning Initiative: Keys to Success

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Room 26BGetting Smart About Summer Learning

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Room 25ALeading a 21st-Century District

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Knowledge Exchange TheaterMiddle School Mission — Closing the Achievement Gap

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Room 28DModel English Language Learner Programs

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Room 24BRaising the Bar for all Students through International Benchmarking

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Room 24CRecognizing and Evaluating the Depth and Rigor of Assessments

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Room 23BRock, Paper, Scissors Your Way to Improved Student Achievement

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Room 28BWhy Not Now? Efficiencies and Savings You Can’t Afford to Ignore!

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Room 28AThe U.S. Department of Education Office for Civil Rights (OCR): What School Administrators Need to Know

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Room 26AUsing Predictive Data to Shrink the Achievement Gap in Mathematics

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11:45am – 1:15pmRoom 29FEDERAL RELATIONS LUNCH Rethinking Standards and AccountabilityTo purchase a ticket for this luncheon, see the Onsite Registration counter in the AASA Registration Area

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Room Cardiff/Carlsbad, San Diego Marriott Marquis & MarinaProfessional Development Lunch — Freedom to Focus on Your Core Mission of EducationPre-registration is required. Walk-ins permitted on a space-available basis.

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12:30 – 1pmHall G, Level 1Dedicated NCE Marketplace Hours1:15 – 2:15pmRoom 20DThe Baltimore County Public Schools (BCPS) Students and Teachers Accessing Tomorrow (S.T.A.T.) Initiative: Preparing Globally Competitive Students

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Room 24A21 Trends…Getting Connected and Creating a Future

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Knowledge Exchange TheaterAASA Leadership: Advocacy and Policy in Action

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Room 28DData Privacy: Best Practices to Avoid Media Headlines

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Room 23ADistrict Turnarounds: Suburbia’s New Dilemma

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Room 28EEffective Communication Techniques for the Board of Education/Superintendent Team

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FOCUS ZONE SPONSORSHIPRoom 28AAssessment Inextricably Coupled with Instruction: When It’s Not About a Grade, Rank or Score

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Room 24CHow Top Superintendents Leverage Existing Resources for True Digital Transformation

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Room 26APolicy Research: Effective Grassroots Campaigns and Public Education

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Room 25CRedesigning Professional Development to Empower Educators and Increase Student Achievement

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Room 25BResearch-Based Practices to Allow All Students to Achieve the Common Core

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Room 23CSchool Districts: Adapt or Perish

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Room 28BSTEM Implementation Reaches All Children

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Room 24BStrategically Infusing Rigor and Embedding College and Career Readiness

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Room 28CThe Data Lens: Using instructional Coaches to Lead Student Growth

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Room 23BTurn Technology from Teacher Enemy to Assistant

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2:30 – 3:30pmTHOUGHT LEADERRoom 20DAddressing Today’s Challenges within the Context of Emerging Trends

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THOUGHT LEADERRoom 20ACourageous Leadership for Districtwide Success

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Knowledge Exchange TheaterTransitioning to Digital: What It Looks Like, Why It Works and Why It’s Time

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3:45 – 5:45pmGENERAL SESSIONHall HValues and Education, Finding Those “Teachable Moments”Special Guest and Recipient of the Champion for Children and Public Education Award

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5 – 7:30pmShuttle Service Available6 – 7pm Ballroom 20BC, Upper LevelAASA 150th Anniversary Celebration Reception

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7:30am – 4pm

Level 1, Main Lobby, Convention Center

Registration Hours

8:30 – 9am

Hall G, Level 1

Coffee Break in the NCE Marketplace

8:30am – 3pm

Hall G, Level 1

NCE Marketplace Hours

Hall G, Level 1

Bookstore Hours

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KNOWLEDGE EXCHANGE THEATER

Who Cares About Your District’s Official App? Your CommunityWhen a superintendent chooses to deploy an official app for their school district, it quickly becomes one of the most visible district touchpoints for parents, students and the community. The district’s reputation is on the line.

How can leaders ensure that they are providing the type of experience that parents are looking for? Join superintendents from around the country to discuss their experience deploying an app with ParentLink and the five things to look for when evaluating providers.

Presenter: Benny Gooden, Superintendent, Fort Smith Public Schools, Fort Smith, AR

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Room 26A

2015: New Legislative Agenda, New Congress, New Outcomes?The new year brings a new Congress and a new AASA legislative agenda. Learn AASA’s legislative priorities for 2015 as well as prospects for Congressional action.

Presenters: Noelle Ellerson, Associate Executive Director, Policy & Advocacy, AASA, Alexandria, VA; Leslie Finnan, Policy Analyst, AASA, Alexandria, VA

Room 25C

A New Model for Health and Academic AchievementTo illustrate how schools holistically contribute to both child health and academic success, the Centers for Disease Control and Prevention (CDC) and ASCD jointly developed the new Whole School, Whole Community, Whole Child (WSCC) framework with experts from the fields of public health, education and academia. Built from the Coordinated School Health (CSH) and Whole Child models, the new framework incorporates academic outcomes and health outcomes. Compared to the original CSH and Whole Child models, WSCC places a greater emphasis on the collaborative development of policies and practices, on establishing linkages across the community (government agencies, community organizations, schools and other community members) and engaging parents and other family members in every step of change and implementation. In this session, Wayne Giles, M.D., M.S., Director of the Division of Population Health at the CDC, describes the connections between health and academic outcomes, provides an overview of the WSCC model, and presents new and upcoming resources to help put this framework into action. A panel of superintendents responds to Dr. Giles’ remarks and discusses how the changes to the model will impact CSH in districts.

Presenter: Wayne Giles, Director of the Division of Population Health, National Center for Chronic Disease Prevention and Health Promotion, Atlanta, GA

Room 24A

All Means All: Ending Failure as a DefaultFourteen years after NCLB, achievement gaps and low achievement for African-American students, Latino students, English language learners and students in poverty are still all too commonplace in our schools. Educational failure is often seen as a default for these students. This session explores the top 10 ways schools inadvertently perpetuate educational failure. Join us to identify the changes in expectations, messages, structures and priorities

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that must take place in your school or system in order to promote student success. Then create an action plan to communicate and realize this needed expectation of success for all of our children.

Presenter: Teresa Hill, Superintendent, South Holland School District 151, South Holland, IL

Room 23C

Building Capacity by Building a Community of Leaders and LearnersDysart (AZ) Unified School District developed a unique program to create a 21st-century community of learners and a sustainable model for developing leaders throughout the district. Your Community as Leaders and Learners (YourCaLL) increases leadership capacity within and across all employee groups by empowering staff with personalized professional development. Staff design and propose projects that support their individual professional growth goals in alignment with the district strategic plan and 21st-century skills. The YourCaLL program includes defined criteria, rubrics, digital collaboration tools, levels of participation and recognition components. This session provides information on the process, the support tools and sample projects developed by the district.

Presenters: Michelle Benham, Director of Instructional Technology, Dysart Unified School District, Surprise, AZ; Teresa Heatherly, Director of Curriculum and Instruction, Dysart Unified School District, Surprise, AZ; Gail Pletnick, Superintendent, Dysart Unified School District, Surprise, AZ; Stephen Poling, Assistant Superintendent, Dysart Unified School District, Surprise, AZ

Room 25A

Engaging Your Community in 21st-Century EducationIt turns out that communities around the country are not only open to but excited about having conversations about what competencies their students need in the 21st century. Dozens of districts around the country have hosted community conversations around 21st-century competencies. Kathy Hurley (Pearson) and Ken Kay (EdLeader21) host two superintendents who have had experience engaging their communities in these conversations and present resources on how to engage with specific communities, including students.

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Presenters: Kathy Hurley, SVP of Strategic Partnerships, Pearson, Upper Saddle River, NJ; Ken Kay, CEO, EdLeader21, Tucson, AZ; Steve Lockard, Deputy Superintendent, Fairfax County Public Schools, Falls Church, VA

Room 28C

Eradicating Learned Passivity in Long-Term English LearnersThis session explores learned passivity — a characteristic developed over time by many English language learner students who are eventually classified as “long-term English language learners.” Presenters share best practices and then model powerful, research-proven instructional techniques that immediately boost engagement and learning. While these tools benefit all students, they are especially effective in preventing learned passivity and reducing long-term English language learner status. Elementary and secondary administrators will be equipped with the power to reverse many of the harmful instructional traditions that affect these students.

Presenters: Sid Haro, Assistant Superintendent, Lompoc Unified School District, Lompoc, CA; Elizabeth Jimenez, CEO, GEMAS Consulting, Pomona, CA; Raul Maldonado, Superintendent, Palmdale Unified School District, Palmdale, CA; Trevor McDonald, Superintendent, Lompoc Unified School District, Lompoc, CA

Room 23B

Finding, Evaluating and Buying: Insights from a National Ed-Tech Purchasing StudyEducation leaders from over 50 school districts and executives from nearly 50 companies participated in a national study and shared their perspectives on the challenges and opportunities with finding, evaluating and buying learning technology products and services. Join this session to hear about the results and recommendations and participate in a lively discussion around opportunities for school districts and vendors to improve their buying/selling of innovative digital instructional products.

Presenters: Phil Martin, Manager of Education Marketplace Initiatives, Digital Promise, Washington, DC; Steve Pines, Executive Director, Education Industry Association, Vienna, VA

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School Efficiency, Organization and Collaboration with Microsoft OneNoteDid you know the most powerful tool for you and your staff might be one you already have? Microsoft OneNote can be used in new and innovative ways to save teachers and staff time, become better organized and collaborate more effectively. OneNote is not just for notes! Classroom scenarios covered range from interactive lessons, digital curriculum and project-based learning to administrative scenarios such as running more effective faculty meetings, improving collaboration on school or district-wide projects, and fostering professional development for teachers and staff. OneNote works well with other Microsoft Office programs and, because OneNote is available and free on all platforms and devices, this talk applies to everyone!

Presenter: Dallas Dance, Superintendent, Baltimore County Public Schools, Towson, MD

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From “Seat Time” to “Competency-Based” Professional DevelopmentAdvances in technology allow us to personalize learning for students. How can we leverage the same technologies to personalize learning for teachers? This session explains how the Cajon Valley (CA) Union School District developed its own digital learning academy and job-embedded learning options to allow teachers greater flexibility over time, space and structure as they advance their professional growth and development.

Presenters: Jon Guertin, Chief Technology Officer, Cajon Valley Union School District, El Cajon, CA; Kari Hull, Assistant Superintendent, Cajon Valley Union School District, El Cajon, CA; David Miyashiro, Superintendent, Cajon Valley Union School District, El Cajon, CA; Steve Regur, Educators Cooperative, Cajon Valley Union School District, El Cajon, CA

Room 28D

Implementing a Staff Wellness Program at Your SchoolA healthy staff is a productive staff…we know this intuitively, but how can we implement a wellness program with everything else we have to do? This session describes what wellness is, how a staff wellness program works in the school setting, the benefits staff and school buildings gain from improving health, and ideas for getting started or enhancing wellness programming. During this engaging workshop, learn from experts coordinating a statewide school staff wellness

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program for more than 230 schools in Nebraska and hear from superintendents about the positive impact the program is having on their staff and their buildings’ cultures.

Presenters: Howie Halperin, Wellness Administrator, EHA Wellness, Omaha, NE; Linda Kenedy, Wellness Coordinator, EHA Wellness, Omaha, NE; Kyle McGowan, Superintendent, Crete Public Schools, Crete, NE; John Skretta, Superintendent, Norris Public Schools, Firth, NE

Room 28E

Is Your Career Ready for a Tune Up or a Complete Overhaul? Your career as a school leader may have accelerated like a race car off the line but you may be due for a tune up or an overhaul. You could keep motoring along, but others may have different ideas. Are there warning signs out there you are ignoring? This session helps you gear up to keep your career on the road.

Presenters: Don Kussmaul, Regional Search Director, Ray & Associates, East Dubuque, IL; Gary Ray, President, Ray & Associates, Cedar Rapids, IA

Room 25B

Knowledge Management for Innovation in EducationThis session focuses on the language and best practice regarding Knowledge Management. Learn about the first steps of a systematic process to determine how educators can identify, process, store and share information across their organizations, and identify linkages between Knowledge Management and innovation, strategic planning, and data-driven decision making and measurement systems.

Presenters: Chris Gaines, Superintendent, Wright City School District, Wright City, MO; Raina Knox, President, Excellence in Missouri Foundation, Jefferson City, MO

Room 24C

Promoting Positive Discipline by Addressing Student NeedsAcross the country, schools are moving away from zero tolerance and other harsh disciplinary policies and practices that have been leading to negative educational outcomes for children, especially children of color. As cities, states and even the federal government begin to take a closer look at school discipline data and policies, it is important that schools become safe, nurturing learning environments for children without exclusionary discipline practices. This session examines ways educators are partnering with parents, students, district officials, community organizations and policymakers to move away from harmful and counter-productive discipline policies and toward proven restorative approaches to meeting student needs, repairing and restoring relationships, and reducing and preventing harmful behavior in schools.

Presenters: Dwanna Nicole, Policy Advocate, Advancement Project, Washington, DC; Michaelle Pope, Executive Director of Student Support Initiatives, Broward County Public Schools, Ft. Lauderdale, FL

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Regional Stewardship: Superintendents as Civic LeadersAll organizations are influenced by an array of external forces. This session explores ways superintendents can exercise leadership in the larger external community to achieve community progress and, ultimately, improve district performance. Presenters focus on defining the regional stewardship role for superintendents and the process of developing successful community change strategies, evaluating progress and sustaining the work. A panel shares a successful regional stewardship process and provides an opportunity for participants to identify and get feedback about a challenge or opportunity to increase regional stewardship in their districts.

Presenters: Michael Chirichello, Professor, Northern Kentucky University, Highland Heights, KY; Robin Cochran, Superintendent, Washington County Schools, Springfield, KY; James Neihof, Superintendent, Shelby County Public Schools, Shelbyville, KY; Randy Poe, Superintendent, Boone County, Florence, KY; James Votruba, President Emeritus & Professor of Educational Leadership, Northern Kentucky University, Highland Heights, KY


The Superintendent’s Social Media Lounge: Part 1How are superintendents engaging on social media today? The AASA digital team gives an overview of the latest social media and web developments at AASA and how superintendents can get involved. During the second half, the facilitators of #suptchat demonstrate how superintendents can network with one another through Twitter conversations around education.

Presenters: Francesca Duffy, Digital and Advocacy Media Editor, AASA, Alexandria, VA; Michael Lubelfeld, Superintendent, Deerfield Public School District 109, Deerfield, IL; Gayane Minasyan, Online Technologies Director, AASA, Alexandria, VA; A. Katrise Perera, Superintendent, Isle of Wight School District, Smithfield, VA; Nicholas Polyak, Superintendent, Leyden Community High School District 212, Franklin Park, IL

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Using Advanced Analytics to Improve District StrategyDo you think your district uses data to drive decision making? Is there room for improvement? Hear how the Wake County (NC) Public Schools has achieved new levels of strategic insight for policy and managerial decisions through the use of advanced analytics and data strategy. With the support of Harvard University’s Strategic Data Project, the Wake County team has effectively leveraged their data to uncover impactful information about the district’s college-going pathway and teacher lifecycle. The panel shares outcomes from the analytic inquiry and highlights insights gained from key performance indicators. Panelists also discuss process considerations, including how better evidence can lead to improved strategic planning and policy development.

Presenters: Darryl Hill, Strategic Data Fellow & Director, Performance Strategy and Analytics, Wake County Public School System, Cary, NC; James Merrill, Superintendent, Wake County Public School System, Cary, NC; Nicholas Morgan, Executive Director, Harvard University Strategic Data Project, Cambridge, MA

THOUGHT LEADERRoom 20A

Thank You for Your Leadership — The Power of Distributed Leadership for Digital ConversionThank You for Your Leadership is Mark Edwards’ new companion book to the hugely popular Every Child Every Day. This book provides details about how distributed leadership turbo charged the nationally recognized Mooresville (NC) Graded School District’s (MGSD) digital conversion. Edwards shares the detail of the cultural framework of abundant leadership and how developing, authorizing and challenging everyone to lead when the opportunity arises is the foundation of a successful digital conversion. Numerous national leaders offer examples and views of their experience with distributed leadership and the MGSD model. Don’t miss this launch of this much anticipated new book!

Presenter: Mark Edwards, 2013 AASA Superintendent of the Year, and 2014 Common Sense Media National Educator of the Year, Mooresville, NC

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SPECIAL CONTRACTS SESSIONRoom 26B

No part of a superintendent’s working conditions is more important than the contract with the school board. Get an overview of key contract provisions for superintendent contracts and contract provisions to be avoided, and participate in a discussion of who should negotiate a contract for a superintendent. Understand how a superintendent can avoid being terminated and key provisions of severance agreements should termination be necessary. Hear the results of the 2014 National Superintendent Salary and Benefit Study. Geared toward superintendents and aspiring superintendents.

Tickets, sold on a first-come, first-served basis, are limited to the first 125 participants and can be purchased in the AASA Registration Area.

Presenters: Robert McCord, Research Professor-in-Residence, AASA, Alexandria, VA; Maree Sneed, Attorney, Hogan Lovells, Washington, DC

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10:15 – 10:30am


Revenue Generation for Schools SkoolLive is a leading technology and media company that works exclusively with schools in order to provide revenue opportunities by placing brand sponsorships and digital media on school campuses. SkoolLive created a 58-inch interactive kiosk that it provides to schools for free. The kiosk also provides multiple tools for school administrators to use to enhance their campus. Come by SkoolLive’s booth to learn more.

Presenter: Kyle Warren, Territory Sales Manager, SkoolLive, San Diego, CA

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THOUGHT LEADERRoom 20D

Getting Smart About Summer LearningDistricts across the country are getting smart about summer learning — using the time to accelerate academic and non-academic achievement for the young people who need it the most. Whether you’re thinking about starting a summer learning program or already have one or more programs underway, walk away from this session with strategies you can use to ensure that your programs are coordinated and effective. Hear how other districts have accessed a variety of funding streams and effectively engaged community partners to implement sustainable programs. Learn about ways your peers are coordinating within and outside the district office to ensure summer programs reach the kids who need them most. And find out the latest research underway on the impact of district programs on student outcomes.

Presenters: Sarah Pitcock, CEO, National Summer Learning Association, Chicago, IL; Jennifer Sloan McCombs, Senior Policy Researcher, RAND Education, Washington, DC; Bolgen Vargas, Superintendent, Rochester City School District, Rochester, NY; Antwan Wilson, Superintendent, Oakland Unified School District, Oakland, CA

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Redesigning Professional Development Systems: The Why, What and HowParticipate in this interactive Thought Leader session with some of the country’s eminent superintendents on the need for, challenges of, and strategies to redesign professional development systems. Teachers and districts agree that many current professional development systems are not operating at peak effectiveness. This session showcases superintendent leadership as a driver to more effectively deploy resources (time, money, personnel) and to create effective systems and supportive policies for high-quality professional development.

Presenters: Robert Avossa, Superintendent, Fulton County Schools, Atlanta, GA; Alberto Carvalho, Superintendent, Miami-Dade County Public Schools, Miami, FL; Sharon Contreras, Superintendent, Syracuse City School District, Syracuse, NY

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11:30am – 12:30pm

Room 20D

A hiTEC FutureHow does a rural school district, during shaky economic times, build teacher, parent, student and community support for an expensive one-to-one technology initiative? Join Dr. Agnes Slayman as she discusses the important groundwork that was laid before the implementation of her district’s successful hiTEC program (Helping Integrate Technology, Education and Careers). Learn more about the unique community and business partnerships she forged, as well as the process she led to ensure students have access to today’s best technology devices and programs. This South Carolina school district has a bright “hiTEC future” and is sure to produce graduates who are ready to compete in a global economy.

Presenter: Agnes Slayman, Superintendent, Chester County School District, Chester, SC

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Room 25B

Building a Culture of Leadership in Your DistrictThis workshop addresses a topic crucial to urban education across the nation — connecting administrators, teachers and support staff in building a powerful culture in support of improved teaching and learning. Learn how to engage staff across the system in leadership learning that includes: personal narrative, vision and leadership styles along with courageous conversations and resilience. Learn the importance of authentic leadership and how to shape personal vision to support the work of transforming teaching and learning. A protocol for having courageous conversations is provided to support the challenges that come with making meaningful and lasting changes to district culture.

Presenters: Carmella Franco, Consultant & Retired Superintendent, Whittier, CA; Maria Ott, Executive-in-Residence, USC Rossier School of Education, Los Angeles, CA; Darline Robles, Clinical Faculty, USC Rossier School of Education, Los Angeles, CA

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Room 23C

Building Positive, Productive Superintendent/School Board RelationshipsThis session presents the Strategic Model for Superintendent/School Board Relationships, a research-based model developed by the Ridgefield (WA) School District (RSD) superintendent and used by the RSD superintenden/school board leadership team to create a climate of trust and understanding. It is the framework for the solid relationship enjoyed by this group. Supports include the annual superintendent evaluation process, the annual superintendent/governing board goal-setting process and quarterly communication work/study sessions. Develop greater understanding of the critical importance the superintendent/school board relationship plays in increasing student achievement and overall district health.

Presenter: Nathan McCann, Superintendent, Ridgefield School District, Ridgefield, WA

Room 25C

Farm-to-School: The New School Food LandscapeWith over 4,000 school districts and over 40,000 schools nationwide participating in farm-to-school initiatives, local produce is becoming an integral part of the school food landscape. Join Deborah Kane, National Director of USDA’s Farm to School Program, as she gives an overview of farm-to-school programs nationwide. Learn how districts have built sustainable relationships with their local farmers, how to use your district as a farmers market for your community, and how to integrate locally-sourced food into the school meals program. Hear about the outcomes and benefits school districts are realizing related to revenue, health, and their local community; and receive U.S. Department of Agriculture resources that can take your district to the next level.

Presenter: Deborah Kane, National Director, USDA Farm to School Program, Washington, DC

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11:30am – 12:30pm (cont.)

Room 28E

Developing a High-Performance Superintendent/Board Leadership TeamLearn how to create and maintain open communication between the board and superintendent. Presenters focus on clarifying expectations and roles and explain the importance of creating and effectively evaluating performance objectives for the superintendent, as well as the need for creating clear board operating principles to guide the leadership team.

Presenter: Thomas Jacobson, CEO & Owner, McPherson& Jacobson LLC, Omaha, NE

Room 23A

Developing the Talent from Within: Building Capacity for Student SuccessIn this era of educational reform, shrinking financial resources and ever-increasing regulations, distributed leadership is essential to the success of our schools. Examine how dynamic and effective leaders can be developed from within. And find out how positive union-management relations can help districts develop comprehensive talent development systems so that every school has the leaders it needs to succeed.

Presenters: Donna Adduci Mik, Director of Pupil Personnel Programs, Meriden Public Schools, CT; Mark Benigni, Superintendent of Schools, Meriden Public Schools, CT; Thomas Giard, Assistant Superintendent for Personnel and Talent Development, Meriden Public Schools, CT; Michael Grove, Assistant Superintendent for Finance and Operations, Meriden Public Schools, CT

Room 28C

Ethics in Education — Focusing on What’s Truly ImportantAre we deemphasizing the ethical development of our students and our core values in the tidal wave of mandates, Common Core, PARCC, new evaluations systems and so on? Take a break from these pursuits and spend time talking about what is truly important: integrity, honesty and empathy. Examine ways for ethical teaching to be incorporated into a Common-Core-driven world, methods for messaging core values to communities, and ways to engage in scenario discussions when core values come into conflict.

Presenter: Mike Nekritz, Chief Research and Operations Officer, The SUPES Academy, Chicago, IL

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Room 24A

Evaluating and Assessing Your Digital Learning Initiative: Keys to SuccessEvaluating and assessing your digital learning initiative is key to both adjusting implementation and knowing whether you have reached your goals. This presentation explains how the Salisbury Township (PA) School District is using a simple, replicable framework for evaluating and assessing its 1:1 digital learning initiative. By the end of the session, you will be able to design your own evaluation/assessment process for an existing digital learning initiative, select appropriate quantitative and qualitative data sources in support of clearly defined goals, and determine the best avenues for reporting results based on audience.

Presenters: Lynn Fuini-Hetten, Supervisor of Instructional Practice, Salisbury Township School District Allentown, PA; Michael Roth, Superintendent, Salisbury Township School District, Allentown, PA; Randy Ziegenfuss, Assistant Superintendent for Teaching and Learning, Salisbury Township School District, Allentown, PA

Room 26B

Getting Smart About Summer LearningDistricts across the country are getting smart about summer learning— using the time to accelerate academic and non-academic achievement for the young people who need it the most. Whether you’re thinking about starting a summer learning program or already have one or more programs underway, walk away from this session with strategies you can use to deliver programs that are coordinated and effective. Hear how other districts have accessed a variety of funding streams and effectively engaged community partners to implement sustainable programs. Learn about ways your peers are coordinating within and outside the district office to ensure summer programs reach the kids who need them most. And find out the latest on research currently underway on the impact of district programs on student outcomes.

Presenters: Jennifer Sloan McCombs, Senior Policy Researcher, RAND Education, Washington, DC; Sarah Pitcock, CEO, National Summer Learning Association, Chicago, IL; Antwan Wilson, Superintendent, Oakland Unified School District, Oakland, CA; Bolgen Vargas, Superintendent, Rochester City School District, Rochester, NY

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Room 25A

Leading a 21st-Century DistrictThere’s no district in the country undertaking 21st-century education without a strong leader. Hear from some of the most visionary leaders in 21st-century education. AASA President David Pennington leads a panel of superintendents in a discussion about how they are leading 21st-century education initiatives in their districts. They specifically focus on using the “7-steps” as a framework for implementing 21st-century education.

Presenters: Elizabeth Fagen, Superintendent, Douglas County School District, Castle Rock, CO; Ken Kay, CEO, EdLeader21, Tucson, AZ; David Pennington, AASA President and Superintendent, Ponca City Schools, Ponca City, OK; Valerie Truesdale, Chief Officer, Technology, Personalized Learning, Engagement, Charlotte-Mecklenburg Schools, Charlotte, NC


Middle School Mission — Closing the Achievement GapThis session presents a transformative and exciting new paradigm that includes real-world curriculum, citizen science and access to real STEM professionals. This approach involves engaging school leadership with private partners to fund an increase in teachers’ skills in science education, helping students to consider careers in the STEM subjects, and promoting new approaches to teaching science. Early indications are that student achievement in science is also increasing. Includes a Q&A segment followed by a book signing by Daniel Duke and Aaron Alford.

Presenters: Aaron Alford, Health Research Scientist, Battelle, Arlington, VA; Daniel Duke, Professor of Educational Leadership, University of Virginia, Charlottesville, VA; Mort Sherman, Superintendent-in-Residence, AASA, Alexandria, VA; Eleanor Smalley, Executive Vice President and Chief Operating Officer, JASON Learning, Ashburn, VA

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Room 28D

Model English Language Learner ProgramsSchool districts are struggling with increasing numbers of English language learner programs and the legal requirements for these programs. This presentation focuses on the educational and legal aspects of the model ELL programs being implemented by the Elgin Area (IL) School District U-46. These programs include one-way and two-way, dual-language programs and a gifted program to serve all students, including ELL students.

Presenters: Tony Sanders, CEO, Elgin Area School District U-46, Eligin, IL; Maree Sneed, Attorney, Hogan Lovells, Washington, DC; Jose Torres, President, Illinois Mathematics and Science Academy, Aurora, IL

Room 24B

Raising the Bar for all Students through International BenchmarkingTo succeed in today’s globally competitive era, students must master rigorous academic content and develop key 21st-century skills such as critical thinking and complex problem solving. The OECD Test for Schools (based on PISA) provides school and district leaders with unique insight into how well individual schools are preparing students to compete with their global peers. This tool for learning assesses student mastery of math, science and reading content, as well as student perceptions of learning and the school environment. During this session, district leaders whose schools have participated in the OECD Test for Schools share how they have leveraged their results from this assessment to make critical improvements in curriculum and instruction to help more students meet higher standards and better prepare them for success in our changing world.

Presenters: Terri Breeden, Assistant Superintendent for Instruction, Loudoun County Public Schools, Ashburn, VA; Jack Dale, Former Superintendent, Fairfax County Public Schools, Washington, DC; Renee Foose, Superintendents, Howard County Public Schools, Ellicott City, MD; Carolyn Trager Kliman, Program Director, America Achieves, Washington, DC

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11:30am – 12:30pm (cont.)

Room 24C

Recognizing and Evaluating the Depth and Rigor of AssessmentsThe increased conceptual demands on the 21st-century learner require a new model for monitoring the depth and rigor of assessments. This session provides a framework to recognize questions that are both enriching and rigorous. Administrators learn how to unpack a Common Core math standard and its conceptual requirements and how to evaluate practice and assessment items, the fidelity of their alignment, and their ability to fairly assess student understanding.

Presenters: Corey Miklus, Director of Instruction, Seaford School District, Seaford, DE; Dianne Morada, Manager, Content Development, TenMarks Education, Burlingame, CA

Room 23B

Rock, Paper, Scissors Your Way to Improved Student AchievementHow do you move a district chronically underperforming and in the bottom 4% of a state to the top 1/3? Not with silver bullets, but with rocks, paper and scissors. This simple approach to student achievement has worked well for the Wright City R-II (MO) School District, and others are starting to apply these simple concepts to their efforts. Come spend some time with us and learn how Rock, Paper, Scissors can make a difference in your district, building or classroom.

Presenter: Chris Gaines, Superintendent, Wright City R-II School District, Wright City, MO

Room 28B

Why Not Now? Efficiencies and Savings You Can’t Afford to Ignore!Join this interactive discussion highlighting the opportunities available to create business efficiencies by leveraging National Cooperative Contract Purchasing solutions. Explore the process of an executive level decision regarding the implementation of cooperative purchasing contracts into the culture of current business processes. Learn from your peers and share in the discussion as we pose questions. What are the internal challenges school leaders face when implementing business and process changes? What are the anticipated points of resistance to changes in your current procurement process? What is stopping your organization from leveraging efficiencies that are available now? Share your experience and/or learn from experiences and strategies shared by others as we put some common “challenges” on the table. Gain a clear understanding of the opportunity to leverage cooperative contract purchasing solutions and a move forward strategy.

Presenter: Mike Hajek, Director of Contracts & Marketing, National Joint Powers Alliance, NJPA, Staples, MN

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Room 28A

The U.S. Department of Education Office for Civil Rights (OCR): What School Administrators Need to KnowThe flood of new OCR guidance and enhanced enforcement continues and shows no sign of stopping. As of May 2014, OCR had released the most comprehensive Civil Rights Data Collection to date and published four Dear Colleague Letters and 50-page guidance on sexual violence. OCR’s continued push for stricter enforcement and publicizing results makes it more important than ever for school administrators to understand their obligations under federal civil rights law. This presentation by attorneys synthesizes OCR’s recent guidance into key takeaways and provides administrators with strategies to take home.

Presenters: John Borkowski, Partner, Hogan Lovells, South Bend, IN; Joel Buckman, Attorney, Hogan Lovells, Washington, DC

Room 26A

Using Predictive Data to Shrink the Achievement Gap in MathematicsAlgebra I is considered the gateway course to upper level math classes necessary to be “college ready.” Historically, it has been an elite course offering for academically gifted 8th grade students. Minorities and economically disadvantaged students have been underrepresented and, subsequently, unlikely to reduce their achievement gap in high school. Learn how one school, then district, used predictive analytics to strategically place students in 8th grade Algebra I, thereby providing equitable access to more students projected to be successful.

Presenters: Elanie Hanzer, Former Principal, Wake County Schools, Wake Forest, NC; Patches Jacobs, Principal, Wake County Schools, Wake Forest, NC; Clinton Robinson, Southwestern Area Superintendent, Wake County Public Schools, Cary, NC

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CONFERENCE E-NEWSLETTER & PHOTOS

Follow the proceedings of this conference through AASA’s Conference Daily Online.

The e-newsletter (posted at www.aasa.org) carries daily coverage of keynote speakers, topical sessions

and awards, along with a photo gallery, Twitter feed and conference blog

postings from several AASA members.


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11:45am – 1:15pm

FEDERAL RELATIONS LUNCHRoom 29

Rethinking Standards and AccountabilityWhile raising standards and increasing accountability has been the focus of state and federal policy for the last several years, we have done very little to improve conditions for learning, particularly in schools that serve our most disadvantaged children. We have also done very little to hold the individuals with the most power and authority accountable for their role in supporting public education. This presentation explores the kinds of policy changes needed to improve learning conditions and to promote mutual accountability among all stakeholders.

Presenter: Pedro Noguera, Professor, New York University, New York, NY

To purchase a ticket for this luncheon, see the Onsite Registration Counter in the AASA Registration Area.

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Hosted by AASA Advocacy & AASA Collaborative

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Cardiff/Carlsbad, San Diego Marriott Marquis & Marina

Professional Development Lunch — Freedom to Focus on Your Core Mission of EducationMeasure and improve your district’s performance. Delegate tasks distracting you from your core mission. Find cost savings to invest where it matters most.

Presenters: Fred Clark, Vice President of Sales & Marketing, GCA Education, Mission Hills, KS; Chris Jones, Senior Regional Sales Director, GCA Education, Macungie, PA; Russell Leboff, Senior Regional Sales Director, GCA Education, Amelia, VA

Pre-registration is required. Walk-ins permitted on a space-available basis.

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12:30 – 1pm

Hall G, Level 1

Dedicated NCE Marketplace Hours

1:15 – 2:15pm

Room 20D

The Baltimore County Public Schools (BCPS) Students and Teachers Accessing Tomorrow (S.T.A.T.) Initiative: Preparing Globally Competitive StudentsBaltimore County Public Schools (BCPS) is the 25th largest school district in the United States with more than 110,000 students and more than 18,000 employees, including 8,792 teachers. For the current fiscal year 2015, the budget for the school district is $1.6 billion. In June 2013, the Board of Education adopted Blueprint 2.0, a five-year strategic plan. Part of the plan is the Theory of Action, based on equity and access for all students: To equip every student with the critical 21st-century skills needed to be globally competitive, BCPS must ensure that every school has an equitable, effective digital learning environment, and every student has equitable access to learning and developing proficiency in a second language.

Dr. Dallas Dance focuses on the S.T.A.T. Initiative by outlining how the BCPS started with the development of digital curriculum before choosing a device. This has been critical in keeping the focus on instruction, professional development, and the creating of collaborative and engaged learning environments for students and teachers.

Included in Dr. Dance’s presentation is the strategic plan BCPS has developed in transforming teaching and learning through the use of 1:1 devices, the challenges faced, and how to gain support for a new initiative that is costly but essential for 21st-century learning.


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Room 24A

21 Trends…Getting Connected and Creating a FutureHere’s the challenge: Getting and staying ahead of the curve in a fast-changing world. What we do in the trenches is important but, as leaders, so is perspective. Futurist, author and education leader Gary Marx, in his latest book Twenty-One Trends for the 21st Century…Out of the Trenches and into the Future, explores massive forces that affect everyone. In this session, Marx explains how political, economic, social, technological, demographic and environmental trends are coming together in a perfect storm that can either create havoc or generate energy to invigorate everything education leaders do.

Presenter: Gary Marx, President, Center for Public Outreach, Vienna, VA


AASA Leadership: Advocacy and Policy in ActionAASA’s Executive Committee spends a portion of each quarterly meeting reflecting on key education policies and discussions. As a way to highlight the ongoing leadership and priorities of the Executive Committee as well as those of AASA’s elected leaders, this session features AASA’s President, President-Elect and Past President. Topics may include school nutrition, data collection, IDEA and funding, among others.

Presenters: Noelle Ellerson, Associate Executive Director, Policy & Advocacy, AASA, Alexandria, VA; David Pennington, AASA President & Superintendent, Ponca City Schools, Ponca City, OK; David Schuler, AASA President-Elect and Superintendent, Township High School District 214, Arlington Heights, IL; Amy Sichel, AASA Immediate Past President and Superintendent, Abington School District, Abington, PA

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Room 28D

Data Privacy: Best Practices to Avoid Media HeadlinesThe U.S. Department of Education recently released guidance on protecting student privacy and the use of technology in the classroom that could require alterations to district student data policies and practices for contracting with service providers. It guides districts to examine use of computer software, mobile applications and web-based tools to ensure compliance with FERPA and other federal laws. This presentation provides information about how to protect student privacy when using online educational services, best practices for written agreements with service providers, and guidance on how to communicate with parents about issues related to student privacy online.

Presenter: Maree Sneed, Attorney, Hogan Lovells, Washington, DC

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Room 23A

District Turnarounds: Suburbia’s New DilemmaSuburban school districts are not generally thought of as places needing significant cultural and educational retooling. But complacency and the demands of shrinking resources as well as the incursion of charter schools and cyber programs require new thinking and stronger approaches within suburban communities. This program shows how an experienced administrator brought a good district along the path to being great.

Presenter: Robert Copeland, Superintendent, Neshaminy School District, Langhorne, PA

Room 28E

Effective Communication Techniques for the Board of Education/Superintendent TeamThis session discusses effective communication techniques for the board/superintendent team, including team development techniques, qualities of successful communication between the board and superintendent, board/superintendent interactions, communicating with internal publics and external publics, communication pitfalls, forms of communication and communication tips.

Presenters: Ryan Ray, Consultant, Ray & Associates, Cedar Rapids, IL; Lora Wolf, Assistant Professor, Western Illinois Macomb, IL

FOCUS ZONE SPONSORSHIPRoom 28A

Assessment Inextricably Coupled with Instruction: When It’s Not About a Grade, Rank or ScoreWith the first PARCC and SBAC assessments almost upon us, many folks are fixated on the high-stakes or summative level of assessment. Noted assessment expert Dylan Wiliam advances that we’re likely to see more growth, however, if we focus less on “quality control” (the summative level) and more on “quality assurance” by making sure that teachers are well versed in high-quality formative classroom assessment strategies. This session provides an overview of the essential research base of formative assessment and explores practical, easily implemented strategies that can have significant impact on student performance. Links also made between focusing time on formative assessment and setting teachers up for success under evolving educator effectiveness initiatives.

Presenter: Gene Kerns, Chief Academic Officer, Renaissance Learning, Inc., Dallas, TX

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Room 24C

How Top Superintendents Leverage Existing Resources for True Digital TransformationJoin some of the country’s top superintendents as they share how they’ve succeeded in transforming their districts into state-of-the-art, digitally-driven, 21st-century learning centers that lead the nation in innovation. Understanding how vital it is to connect students to all available resources, these superintendents were able to stay ahead of budget disasters and staff shortages by recognizing and repurposing the resources, talent and expertise already in place in their districts. As members of Project Connect — a group of educational leaders working to connect traditional “silos” of expertise to the work of other areas of the school — these superintendents are committed to finding solutions to the many challenges that arise from a digital transformation. The panel shares insights on how student outcomes have improved in their districts by allowing staff members to work outside their traditional job descriptions and empowering all to have a more influential voice in key curriculum and digital decisions.

Moderator: Britten Follett, Director of Social Media and Web Content, Follett Corporation, Westchester, IL

Presenters: Gail Dickinson, 2014–2015 Immediate Past President, American Association of School Librarians, Norfolk, VA; Mark Edwards, Superintendent, Mooresville Graded School District, Mooresville, NC; Steve Joel, Superintendent, Lincoln Public Schools, Lincoln, NE; Todd Litzsinger, Chairman of the Board, Follett Corporation, Westchester, IL; Donna Wright, Director of Schools, Wilson County Schools, Lebanon, TN

Room 26A

Policy Research: Effective Grassroots Campaigns and Public EducationAs education politics has moved from the federal level to the grassroots, AASA has expanded its work at the local level. Learn about effective grassroots campaigns and how to use AASA research to advocate for beneficial policies at the local level.

Presenter: Leslie Finnan, Policy Analyst, AASA, Alexandria, VA

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Room 25C

Redesigning Professional Development to Empower Educators and Increase Student AchievementThis interactive, hands-on workshop covers the groundbreaking work of the Innovative Professional Development (iPD) Challenge Districts featured in the Thought Leaders session. Take a deeper dive into the case studies and discover the processes, tools and results of the districts’ assessments of their professional development systems. Get the inside perspective on their redesign plans and acquire best practices for assessing and creating effective systems that empower teacher ownership of high-quality professional development and increase student achievement. Whether making incremental changes or doing a complete overhaul, this workshop can help you enhance your professional development.

Moderator: Vera Turner, Project Manager, Education and Communications, Alexandria, VA

Presenters: Lydia Conway, Executive Director, Professional Learning, Fulton County Schools, Atlanta, GA; David Moore, Assistant Superintendent, Academic Support, Miami-Dade County Public Schools, Miami, FL; Paula Shannon, Chief Academic Officer, Syracuse City School District, Syracuse, NY; Ron Wade, Chief HR Officer, Fulton County Schools, Atlanta, GA; Margaret Wilson, Director of Professional Development, Syracuse City School District, Syracuse, NY

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Room 25B

Research-Based Practices to Allow All Students to Achieve the Common CoreSeveral district leaders and Goalbook team members lead an interactive discussion of instructional best practice to support teachers varying the levels of support in the classroom according to student needs, including behavior and SEL, English language learners and students with disabilities. In addition, district leaders share how to analyze the PARCC/SB assessment items, how to deconstruct the Common Core standards and how to implement strategies in the classroom that break down various learning barriers to accessing grade level content. Universal Design for Learning is shared as a framework for promoting academic success and social emotional development.

Presenters: Deann Jeffreys, Executive Director, Chula Vista Elementary School District, Chula Vista, CA; Amy Lambert, Assistant Superintendent, Glendale Unified School District, Glendale, CA; Sonia Picos, Executive Director, Special Education, San Diego Unified School District, San Diego, CA; Daniel Yoo, Founder, Goalbook, San Mateo, CA

Room 23C

School Districts: Adapt or PerishWith the advent of school choice, districts are now competing for every student and every dollar. Surviving in this landscape — despite the disruptive effects of social media — requires brand management and customer service commensurate with 21st-century expectations. Building on its success with hundreds of school districts nationwide, K12 Insight weaves cutting-edge solutions into the cultural fabric of district operations at all levels, maximizing authentic, ongoing engagement with every stakeholder.

Presenter: Suhail Farooqui, CEO, K12 Insight, Herndon, VA

Room 28B

STEM Implementation Reaches All ChildrenAASA and JASON Learning have a unique partnership focusing on bringing STEM learning to children everywhere. This panel features representatives from across the country who are using JASON Learning in their districts, schools and classrooms. Discussion focuses on the importance of scientific literacy for the 21st-century learner and the ways JASON Learning is addressing this issue.

Presenters: Luvelle Brown, Superintendent, Ithaca City School District, Ithaca, NY; HD Chambers, Superintendent of Schools, Alief Independent School District, Houston, TX; Linda Macias, Associate Superintendent for Curriculum and Instruction and Accountability, Cypress-Fairbanks ISD, Houston, TX; Matthew Montgomery, Superintendent, Waterloo Central Schools, Waterloo, NY; Mort Sherman, Superintendent-in-Residence, AASA, Alexandria, VA; Eleanor Smalley, Executive Vice President and Chief Operating Officer, JASON Learning, Ashburn, VA

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Room 24B

Strategically Infusing Rigor and Embedding College and Career ReadinessThe Westfield High School (WHS) administrative team and district superintendent outline a strategic, data-driven, multi-pronged approach that has earned the school recognition as one of the most rigorous high schools in the country and a leader in excellence and access in the Advanced Placement (AP) program. WHS has significantly increased passing rates for end-of-course assessments and the number of honors diplomas earned, AP credits earned, advance college project dual credit courses and Project Lead the Way honors offerings. Leave this session with replicable strategies for addressing professional development, parent participation, student commitment to rigor and the financial challenges of moving to a rigorous culture.

Presenters: Mark Keen, Superintendent, Westfield Washington Schools, Westfield, IN; Stacy McGuire, Principal, Westfield Washington Schools, Westfield, IN

Room 28C

The Data Lens: Using Instructional Coaches to Lead Student GrowthThe vast amount of available data in today’s schools can empower and transform a school district when used effectively. District leaders can empower instructional coaches to help principals and teachers accurately assess student performance, prepare interventions and promote differentiated instruction to ensure student growth. This session examines one district’s decision to create an instructional coach position and the use of instructional coaches to create greater assessment and data literacy to support student growth.

Presenters: Ethan Lenker, Superintendent, Pitt County Schools, Greenville, NC; Theresa Melenas, Assistant Principal, Sampson County Schools, Clinton, NC

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Room 23B

Turn Technology from Teacher Enemy to AssistantFor many teachers, technology has been perceived as a distraction rather than help. This session offers a new perspective on this issue and innovation adoption in schools in general. It showcases two specific applications developed for the special education program but applicable to general education as well that capitalize on the power of analytics and automation to help teachers do their job easier and better. Results from internal evaluation show how the two technology applications have helped teachers spend less time making better decisions regarding service eligibility.

Presenters: Mike Slagle, Assistant Superintendent, Blue Valley School District, Overland Park, KS; Bo Yan, Chief Investigator for Research and Evaluation, Blue Valley School District, Overland Park, KS

2:30 – 3:30pm


Addressing Today’s Challenges within the Context of Emerging TrendsToday’s challenges are so overwhelming that they consume the agenda of most schools. Equally as important, but often overlooked, are a series of emerging trends that will profoundly affect the future of our students, schools and education in general. This session describes these emerging trends and how we need to address today’s challenges within their context.

Booksigning will occur immedicately following the session outside the session room.

Presenter: Bill Daggett, Founder & Chairman, International Center for Leadership in Education, Inc., Rexford, NY

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Courageous Leadership for Districtwide SuccessIf ever there were a time to understand and tap into the foundational power of courage, this testing, assessment and policy-driven period is it. Education leaders who succeed in serving the needs of all their students must find ways to pursue excellence and equity simultaneously and to create conditions in schools that address the academic and non-academic needs of children (i.e., health, nutrition, safety, etc.). For all of this to occur, leaders must have a clear sense of how to systematically build the capacity of their schools to meet the needs of the students they serve. This presentation describes how such strategies are being implemented successfully even in the most disadvantaged communities where the needs are great. It also provides concrete strategies for school leaders to develop effective partnerships with community organizations and parents that can help in furthering efforts to raise achievement and transform the culture and performance of schools.

Booksigning will occur immedicately following the session outside the session room.

Presenters: Alan Blankstein, President, Hope Foundation, Bloomington, IN; Pedro Noguera, Professor, New York University, New York, NY

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Transitioning to Digital: What It Looks Like, Why It Works and Why It’s TimeCore resources running on tablets, mobiles and laptops arrive with cloud-based connectivity and media DNA. Digital means differentiated, updatable and effective. When the textbook finally goes digital, the whole game changes. But for technology to strengthen classroom practice means modification and redefinition of traditional learning tasks. Content creation, account-based learning and incredible tools must be understood within traditional learning environments. This session explains how the tools for teaching and learning have changed as have the tools for leadership, communication and evaluation. Learn why the digital transformation is so important and examine models to assist you in designing your roadmap for getting there.


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3:45 – 5:45pm

GENERAL SESSIONHall H

Student EntertainmentThe Opus Honor Orchestra, Directed by Mario Miragliotta, Chula Vista Elementary School District, a VH1 Save The Music Foundation partner school district

AASA Executive Director’s RemarksDan Domenech, Executive Director, AASA

President’s RemarksDavid Pennington, Superintendent, Ponca City School District, Ponca City, OK

AASA National Superintendent of the Year Award

AASA National Superintendent Certification Program Graduation

GENERAL SESSION CONTINUED

Values and Education, Finding Those “Teachable Moments”Cal Ripken, Jr., is known as the “Ironman” for playing 2,632 consecutive games in the major leagues. Ripken was raised in a family where “going to work every day and having the right attitude” was an absolute. The values he learned in the home and in the classroom have been vital to his success during and after his career in baseball. Values such as perseverance, discipline, empathy and respect have helped Ripken become the man he is today. Hear Ripken explain how values gained through education, or what he often refers to as “teachable moments,” are essential to the development and success of young people today.

Presenter: Cal Ripken, Jr., Baseball Hall of Famer and Co-Founder, The Cal Ripken, Sr., Foundation, Baltimore, MD

Special Guest and Recipient of the Champion for Children and Public Education Award: Richard W. Riley, Former Secretary, U.S. Department of Education; Former Governor of South Carolina; Senior Partner, Nelson Mullins Riley & Scarborough LLP

AASA presents former Secretary of Education Richard Riley with the Champion for Children and Public Education Award for his many years of dedicated service as a leader and advocate for public education.

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5 – 7:30pm


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6 – 7pm

Ballroom 20BC, Upper Level

AASA 150th Anniversary Celebration ReceptionJoin us as we celebrate the AASA National Conference on Education and AASA’s 150th Anniversary. Mingle with old friends and network with new ones!

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Blackboardand ParentLinkare reimagining education together!Blackboard and ParentLink, two leaders in K-12 education technology have combined forces to create comprehensive and best of breed education solutions. From the classroom to the home environment, you can leverage Blackboard solutions to improve parent engagement and student achievement.

Blackboard’s full suite of solutions from teaching and learning to communications and mobile services will help your district shine in your community and improve student achievement.

Blackboard and Parentlink are simply better together.

Come visit us at booths 522 or 536to meet the new Blackboard and to learn more about how we can reimagine education together to improve the education experience of your students, teachers, and community.

Blackboard is a proud partner to AASA and the provider of the AASA mobile app. Search your app store for AASA, or scan the QR code to download it today!

TOGETHER ,We Are Champions for

Children and Public EducationJoin a well-organized, collaborative network where you can engage with the leading superintendents from across the country. The return on your

investment is easily recouped through discounts and services, but the bigger return shines through in student achievement and career advancement.

TO LEARN MORE AND JOIN, visit www.aasa.org/join.aspx or call 703.875.0748

6:30 – 9:30amShuttle Service Available7 – 8:30amCardiff/Carlsbad, San Diego Marriott Marquis & MarinaProfessional Development Breakfast — Avoid the Pitfall: The Common Mistakes Superintendents Make Regarding TechnologyPre-registration is required. Walk-ins permitted on a space-available basis.

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7:30am – 4pm Level 1, Main Lobby. Convention CenterRegistration Hours 8 – 10amGENERAL SESSIONRoom Hall HDecisive

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10 – 10:30amHall G, Level 1Coffee Break in the NCE Marketplace Knowledge Exchange TheaterSupporting the Grieving Student: A New Resource for School Administrators

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10am – 4:15pmHall G, Level 1NCE Marketplace Hours Hall G, Level 1Bookstore Hours 10:30 – 11:30amFOCUS ZONE SPONSORSHIPRoom 20DSchool Efficiency, Organization and Collaboration with Microsoft OneNote

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Room 25C2015 Women in School Leadership Award Finalists Panel Discussion

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Room 26BAASA President-Elect Candidate Forum

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Room 24BBuilding Superintendent and School Committee Relationships, Yielding Results

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Room 25BCo-Creating Innovation for Our Public Schools — An Action Agenda

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Room 23BCreating an Online, Blended Learning Environment: A Guide to Vision/Implementation

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Room 23AEMERGING from the Shadows

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Room 26AFederal Relations Update I

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Room 28EIncreasing Your Chances of Getting the Job You Want

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Room 28DSocial Media and Cybercivility: Educational and Legal Challenges

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Room 25AThe Aspirations Gap: Making College Readiness a Priority Districtwide

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Knowledge Exchange TheaterThe New “3Rs” in Education: AR, VR and QR: Make Them Work for Your District

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Room 28CThe Prerequisite for Achievement That Every Leader Needs to Know

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Room 24AThe Role of Principal Supervisors in Developing Effective School Leaders

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Room 24CUnpacking International Assessments

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11:30am – 12noonKnowledge Exchange TheaterEnhancing Career & College Readiness Using Naviance

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Hall G, Level 1Dedicated NCE Marketplace Hours11:30am – 1pmCardiff/Carlsbad, San Diego Marriott Marquis & MarinaProfessional Development Lunch — Connected Instruction Delivered DigitallyPre-registration is required. Walk-ins permitted on a space-available basis.

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11:30am – 1:30pmRoom 29Dr. Effie H. Jones Memorial LuncheonTo purchase a ticket for this luncheon, see the Onsite Registration Counter in the AASA Registration Area.12:15pm – 1:15pmTHOUGHT LEADERRoom 20ALeadership Dedicated to All Students

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THOUGHT LEADERRoom 20DNext-Generation Leadership: Building a Pipeline of Great School Leaders

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Knowledge Exchange TheaterFederal Relations Update II

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1:30 – 2:30pmRoom 28AAASA Collaborative

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Room 25AAligning College/Career Readiness Efforts to Meet 21st-Century Post-Secondary Realities

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Room 24ABlueprint 2.0 and the Role of Communication in Creating a World-Class School System

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Room 24CDo the Impossible! 100% Students Reading on Grade Level!

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Room 26BNext-Generation Leadership: A Closer Look at Teacher Leaders

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Room 25BOECD (PISA for Schools) and 21st-Century District Transformation

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Room 28DOptimizing Education Technology While Protecting Student Data Privacy

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Room 24BOptimizing Teaching and Learning through Transformative Leadership Training

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Room 28BPublishing Professionally: Guidance for School District Leaders

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Room 28CSmarter School Spending: New Tools to Sustain Instructional Priorities

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Room 23ASystemic Alignment of Supervisor, Principal and Teacher Evaluations

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Room 26AThe Affordable Care Act and Public Schools

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Room 23CThe Digital Transition: If You Haven’t Done It, Why Not?

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Knowledge Exchange TheaterThe Superintendent’s Social Media Lounge: Part 2

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Room 25CWhat Superintendents Think: AASA Student Health and Youth Development Survey Results

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Room 23BWhen Things Go Wrong

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2:45 – 3:45pmTHOUGHT LEADERRoom 20DAwakening the Learner and Transforming Schools

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THOUGHT LEADERKnowledge Exchange TheaterSuperintendent/School Board Relations, A Discussion with the NSBA Executive Director

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3 – 5 pmShuttle Service Available3:45 – 4:15pmHall G, Level 1Happy Hour in the NCE Marketplace

CONFERENCE BLOGGERSSeveral AASA members are blogging about their experiences at the 2015 National Conference on Education.

Find their daily postings, which are part of AASA’s Conference Daily Online,

at www.aasa.org.

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6:30 – 9:30am


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7 – 8:30am


Professional Development Breakfast — Avoid the Pitfall: The Common Mistakes Superintendents Make Regarding TechnologyAre you aware of the most common reasons why technology initiatives fail? Even if your school system avoids major embarrassing headlines, what measurable results will your technology investments have? How will your legacy be remembered in that school system just 12–24 months from now? Join HP as America’s education strategists come together for an informative breakfast session, sharing their work on 1:1 projects ranging from 250 to 250,000 students. During this session, learn:

• The six reasons why K–12 technology initiatives fail

• Why focusing on the device is a recipe for disaster

• How some experts believe 99% of 1:1 programs in schools today are unsuccessful

• Why some fads — like BYOD — deliver few results and may actually cause more harm than good

• How industry research can help guide you through questions of budgeting, compatibility and planning

Presenters: Mike Belcher, America’s Education Strategist, HP, Houston, TX; Elliott Levine, America’s Education Strategist, HP, New York, NY


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7:30am – 4pm


Registration Hours

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GENERAL SESSIONRoom Hall H

Student EntertainmentChamber Bravura, Directed by Katherine Girvin, Thurgood Marshall Middle School, San Diego Unified School District, a VH1 Save The Music Foundation partner school district

AASA Past Presidents Introduction

The NJPA Helping Hands Mini-Grant Program

The AASA Women in School Leadership Award

AASA Candidates for President-Elect

DecisiveResearch in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities: We’re overconfident. We seek out information that supports us and downplay information that doesn’t. We get distracted by short-term emotions.

When it comes to making choices, it seems, our brains are flawed instruments. Unfortunately, merely being aware of these shortcomings doesn’t fix the problem, any more than knowing that we are near sighted helps us to see. The real question is: How can we do better?

Dan Heath introduces a four-step process designed to counteract these biases — a process based on an exhaustive study of the decision-making literature. Along the way, Heath shares an array of fascinating stories, from a rock star’s ingenious decision-making trick to a CEO’s career-ending acquisition to a single question that can often resolve thorny personal decisions.

Heath shares the answers to critical questions such as: How can we stop the cycle of agonizing over our decisions? How can we make group decisions without destructive politics? And how can we ensure that we don’t overlook precious opportunities to change our course?

Walk away with fresh strategies and practical tools that will enable you to make better choices. Because the right decision, at the right moment, can make all the difference.

Presenter: Dan Heath, Senior Fellow at Duke University’s CASE Center, and Best-Selling Author, Raleigh, NC

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Friday Conference Session Details


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10 – 10:30am

Hall G, Level 1

Coffee Break in the NCE Marketplace


Supporting the Grieving Student: A New Resource for School AdministratorsAASA is a founding member of the Coalition to Support Grieving Students (www.grievingstudents.org), a unique collaboration of the 10 leading professional organizations representing a broad range of school professionals who came together to develop practitioner-oriented video and print training materials. David Schonfeld, MD, Director of the National Center for Grieving Students, led the development of these materials and showcases the website and provides practical advice on how school administrators can ensure that grieving students receive the support they need.

Presenter: David J. Schonfeld, Director, National Center for School Crisis and Bereavement, Philadelphia, PA

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10am – 4:15pm

Hall G, Level 1

NCE Marketplace Hours

Hall G, Level 1

Bookstore Hours

10:30 – 11:30am

FOCUS ZONE SPONSORSHIPRoom 20D

School Efficiency, Organization and Collaboration with Microsoft OneNoteDid you know the most powerful tool for you and your staff might be one you already have? Microsoft OneNote can be used in new and innovative ways to save teachers and staff time, become better organized and collaborate more effectively. OneNote is not just for notes! Classroom scenarios covered range from interactive lessons, digital curriculum and project-based learning to administrative scenarios such as running more effective faculty meetings, improving collaboration on school or district-wide projects, and fostering professional development for teachers and staff. OneNote works well with other Microsoft Office programs and, because OneNote is available and free on all platforms and devices, this talk applies to everyone!


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Room 25C

2015 Women in School Leadership Award Finalists Panel DiscussionFour finalists for the 2015 Women in School Leadership Award participate in a discussion of current topics in education. Two finalists represent the assistant superintendents/superintendents category and two represent the principal/central office category from across the United States. Moderated by Dan Domenech, AASA Executive Director.

Presenters: Karen Cheser, Deputy Superintendent, Boone County Schools, Florence, KY; MaryEllen Elia, Superintendent, Hillsborough County Public Schools, Tampa, FL; Julie Jensen, Executive Director for Student Services, Linn-Mar Community School District, Marion, IA; Michelle Zundel, Principal, Ashland High School, Ashland School District, Ashland, OR

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10:30 – 11:30am (cont.)

Room 26B

AASA President-Elect Candidate ForumMeet the candidates for AASA president-elect. This is a lively town hall discussion with the candidates seeking to become AASA’s next nationally elected leader. This is your time to ask questions, get answers and learn what each candidate’s goals are for AASA. Take the time now to become a knowledgeable voter.

Ballots will be sent to eligible AASA voters in March.

Presenter: Amy Sichel, AASA Immediate Past President and Superintendent, Abington School District, Abington, PA

Room 24B

Building Superintendent and School Committee Relationships, Yielding ResultsSome reform-minded school leaders mistakenly believe that they must choose between reforms and relationships, but the two need not be mutually exclusive. Bold educational reforms are needed to close persistent gaps in student achievement, but if we want these reforms to last, we must put effort and energy into building stronger, more effective relationships with our school boards and school community. Julie Hackett recently wrote a book on this topic, published by the Harvard Education Press in fall 2014. This interactive session includes videos, testimonials, handouts and practical strategies and techniques that school leaders can use to improve their school board relationships and tackle the tough educational reforms necessary to make lasting change that will improve the life outcomes of our children.

Presenter: Julie Hackett, Superintendent, Taunton Public Schools, Taunton, MA

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Co-Creating Innovation for Our Public Schools — An Action Agenda“Minnevate!” is a dialogue process to build an action agenda for education leadership in Minnesota. We live in times of rapid, pervasive change — not just in the technology that affects every part of our lives, but in the fabric of our communities, the expectations of public organizations, the impacts of economic shift, and the interaction of diverse communities locally and globally. We must prepare our young people for futures that we cannot yet imagine. The Minnesota Association of School Administrators has embarked on an initiative to bridge the space between our visions for the future of Minnesota’s schools and the realities of today. Join us for this session and learn about a process to engage our communities in co-creation of the future of our schools.

Presenters: Gary Amoroso, Executive Director, Minnesota Association of School Administrators, St. Paul, MN; Jay Haugen, Superintendent, Farmington Area Public Schools, Farmington, MN; Mia Urick, Director of Professional Development, Minnesota Association of School Administrators, St. Paul, MN

Room 23B

Creating an Online, Blended Learning Environment: A Guide to Vision/ImplementationCreating a successful blended or online learning environment requires a strong foundation with a robust vision and implementation guide. This session provides resources, recommendations and guidance needed to begin an online or blended learning environment. Construct a personalized vision, an implementation guide and a plan for sustained professional learning detailing the components necessary for success.

Presenters: Shanna Hensley, Principal, Cora Cox Academy, Kingsport, TN; Laurie Norris, eLearning Coordinator, Kingsport City Schools, Kingsport, TN

Room 23A

EMERGING from the ShadowsThree years ago, the Houston, TX, Independent School District (HISD) discovered that large numbers of our high-achieving, low-income black and Hispanic students mirrored the national norm by being tracked into two-year colleges and open-access four-year colleges. Fast forward to today. HISD has implemented EMERGE, a program that identifies low-income, high-potential students and helps them get into and graduate from Tier I/Ivy League universities. Learn how EMERGE has helped 70 low-income, high-achieving students get accepted, on full-ride scholarships, to schools such as Stanford, Amherst, Pitzer, Texas A&M, Trinity (CT), Baylor, Rice, Lewis & Clark and Bryn Mawr. Your district can realize similar, fantastic, results.

Presenters: Rick Cruz, Assistant Superintendent for College Completion, Houston Independent School District, Houston, TX; Terry Grier, Superintendent, Houston Independent School District, Houston, TX

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AASA MOBILE APPNews and information about AASA’s

policy and advocacy issues, children’s programs and leadership events are now available through the AASA mobile app,

powered by ParentLink.


The free app is compatible with both iPhone and Android.

Visit aasa.org/app.aspx.


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Federal Relations Update IOver the course of two breakouts, the AASA advocacy team outlines the prospects of key federal policy discussions. Conversation focuses on AASA priorities and covers ESEA, IDEA, appropriations, competitive funding, Perkins Career/Tech, Affordable Care Act, rural education, E-Rate, school nutrition, school climate, vouchers and more. The sessions are complementary, not redundant. See February 27, 12:15 – 1:15pm, for Part II.

Presenters: Noelle Ellerson, Associate Executive Director, Policy & Advocacy, AASA, Alexandria, VA; Leslie Finnan, Policy Analyst, AASA, Alexandria, VA

Room 28E

Increasing Your Chances of Getting the Job You WantThis session focuses on three key components of an executive search. The process: following procedures, knowing who to contact and paperwork. The right job/fit: self-assessment, location/family, experiences/match, research and pulling out. Interview preparation: researching the district, being on time, self-assessment, typical questions, proper attire, note taking, candidate questions and portfolios.

Presenters: Donna Johnson, Director, Executive Search, Illinois Association of School Boards, Lombard, IL; Thomas Leahy, Consultant, Illinois Association of School Boards, Springfield, IL; Richard Voltz, Associate Director, Illinois Association of School Administrators, Springfield, IL

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Social Media and Cybercivility: Educational and Legal ChallengesSchool districts are facing educational and legal challenges as a result of the dramatic increase in social media. This session focuses on how Montgomery County (MD) Public Schools has dealt with the challenges of social media, including the creation of a cybercivility task force charged with developing strategies to encourage positive online decisions and behaviors by students and adults.

Presenters: Maree Sneed, Attorney, Hogan Lovells, Washington, DC; Joshua Starr, Superintendent, Montgomery County Public Schools, Rockville, MD

Room 25A

The Aspirations Gap: Making College Readiness a Priority DistrictwideWhy are students who aspire to attend college at an early age not matriculating to college? Join a panel discussion with three superintendents who have made college readiness a priority in their districts. Topics include prioritizing initiatives, using big data to analyze college readiness, and tools that help foster and track college readiness in districts. To submit your question, tweet us at #NavianceNetwork #AASA2015

Presenters: Todd Bloom, Chief Academic Officer, Hobsons, Arlington, VA; Dan Hoverman, Superintendent, Mounds View Schools, Shoreview, MN; Patrick Murphy, Superintendent, Arlington County Public Schools, Arlington, VA; Jamie Wilson, Superintendent, Denton Independent School District, Denton, TX

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10:30 – 11:30am (cont.)


The New “3Rs” in Education: AR, VR and QR: Make Them Work for Your DistrictIt’s time to add QR codes, Augmented Reality (AR) and Virtual Reality (VR) to the old 3Rs. Learn how to build and use these new layers for school information or classroom education so that classes can take interactive virtual field trips to spots around the world — or make your own of the school for parents; how schools can create a channel for animations, videos, images or audio triggered by everyday objects, books, school pictures or illustrations; and how families and students with tablets or smart phones gain new insights and information.


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Room 28C

The Prerequisite for Achievement That Every Leader Needs to KnowWe all know, even on an intuitive level, that a positive and vibrant social-emotional culture breeds academic and personal excellence. Yet, our often-myopic focus on testing distracts us from the essential work of developing the heart and character of our students, teachers and leaders. This work requires an overt orchestration of our organization’s values, traits and expectations — the purposeful construction of an empowering culture focused on learning. Join us to explore strategies that align your staff, foster respect and amplify the factors that accelerate achievement.

Presenters: Larry Perondi, Superintendent, Oceanside Unified School District, Oceanside, CA; Mark Reardon, Chief Learning Officer, Quantum Learning Network and Former School Administrator, Oceanside, CA

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Room 24A

The Role of Principal Supervisors in Developing Effective School LeadersSchool districts across the country are increasingly focusing on the role of principal supervisors as a critical leverage point to improve principal performance. This presentation shares how the Highline (WA) School District revised its principal supervisor role into a hands-on leadership, teaching and coaching role working side-by-side with principals. Highline is participating in the Leading for Effective Teaching Project, an effort led by the University of Washington Center for Educational Leadership to determine promising practices for how central-office leaders can best support principals as instructional leaders. Participants are provided specific readings, frameworks and tools to support the redesign of the principal supervisor role.

Presenters: Susan Enfield, Superintendent, Highline School District, Burien, WA; Stephen Fink, Executive Director, Center for Educational Leadership, University of Washington, Seattle, WA; Susanne Jerde, Chief Academic Officer, Highline School District, Burien, WA

Room 24C

Unpacking International AssessmentsInternational assessments are a hot topic but reductive and loaded with inappropriate comparisons. This session presents a 4-year study that provides another way to look at comparative performance by examining school achievement within the economic and social context of 10 advanced economies: Canada, China, Finland, France, Germany, Italy, Japan, Russia, the United States and Great Britain. Student performance data are just the tip of the iceberg. The public needs to look at the whole picture and then draw its conclusions.

Presenters: Charles Fowler, President, School Leadership, Exeter, NH; James Harvey, Director, National Superintendents Roundtable, Seattle, WA; Christine Johns, Superintendent, Utica Community Schools, Sterling Heights, MI; Robert Martin, Chief of Staff, Utica Community Schools, Sterling Heights, MI

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11:30am – 12noon


Enhancing Career & College Readiness Using NavianceLearn how your district and schools can centralize academic, personal, college and career planning in one location. Naviance provides a solution for districts and students as a one-stop shop for connecting students’ learning with life. See how to improve institutional effectiveness and ease processes for staff and administrators while providing premier services to students and families.

Presenter: Kim Oppelt, Community Relations Manager, Hobsons, Arlington, VA

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Hall G, Level 1

Dedicated NCE Marketplace Hours

11:30am – 1pm


Professional Development Lunch — Connected Instruction Delivered DigitallyThis session looks at the future of Instructional Response to Intervention (IRI) for groups of students needing that extra instruction to be successful. IRI is a highly structured instructional process that makes learning relevant and directed to individual learning needs by connecting highly competent instructors across the nation to students and schools that need it most.

Presenters: Shailey Barnwall, CEO, Elevate Learning, LLC, Chicago, IL; Terry Grier, Superintendent, Houston ISD, Houston, TX; Grenita Lathan, Superintendent, Peoria Public Schools, Peoria, IL


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11:30am – 1:30pm

Room 29

Dr. Effie H. Jones Memorial LuncheonSpeak, Interact, Question, Reflect: Our Voices on Equity in Education

Today’s education landscape is increasingly complex, impacted by advances in technology, shifting demographics, attacks on public education and educators, and influence from outside forces like no other time in history. However, the core issue of educational achievement remains the central focus of AASA’s work as it has since our founding in 1865. In honor of AASA’s 150th anniversary, this year’s Dr. Effie H. Jones Memorial Luncheon will focus on equity — the hallmark of Dr. Jones’ work — in an exciting new format. Peer-led discussions focus on education and the values that must be upheld to ensure the academic success of all students in our nation’s schools, regardless of economic status, race, gender or ability. Come prepared to speak on an issue, respond to a question, reflect in community and interact with your peers.

To purchase a ticket for this luncheon, see the Onsite Registration Counter in the AASA Registration Area.

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12:15 – 1:15pm


Leadership Dedicated to All StudentsIn an era that seems infatuated with achievement test scores, leaders struggle to find an appropriate balance between demonstrating that students are, indeed, learning while also providing a supportive system that helps adults and students to thrive. In this session, Deb Delisle emphasizes the need for a significant transformation of district and school cultures to meet the needs of our students for their future — not our present. Delisle challenges everyone to resist those who believe that our best days are behind us and to renew our commitment to kids. Through stories about students, classrooms and leaders, get energized and inspired to create a learning system that embraces innovation and, perhaps, even creates breakthroughs that have yet to be imagined.

Presenter: Deb Delisle, Assistant Secretary for Elementary and Secondary Education, Department of Education, Washington, DC

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Next-Generation Leadership: Building a Pipeline of Great School LeadersDenver Public Schools (DPS) has cut its principal turnover rate by nearly half in five years. At the same time, the percentage of teachers reporting that their principals are effective has grown. The district has developed a much stronger pipeline for school leader development by defining the expectations of excellent school leaders and then creating systems for recruitment, selection, internal leadership development and school leader evaluations. Join DPS Superintendent Tom Boasberg to learn about the work his district is doing to create a sustained and vibrant pipeline to school leadership, from teacher leaders to preparing to be an assistant principal to developing assistant principals and preparing assistant principals to be principals.

Presenter: Tom Boasberg, Superintendent, Denver Public Schools, Denver, CO

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Federal Relations Update IIPart II of the federal advocacy update, this session follows, but does not repeat, the Thursday session. Over the course of these two breakouts, the AASA advocacy team outlines the prospects of key federal policy discussions. Conversation focuses on AASA priorities and covers ESEA, IDEA, appropriations, competitive funding, Perkins Career/Tech, Affordable Care Act, rural education, E-Rate, school nutrition, school climate, vouchers and more.

Presenter: Noelle Ellerson, Associate Executive Director, Policy & Advocacy, AASA, Alexandria, VA

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Room 28A

AASA CollaborativeThe AASA Collaborative started in May 2014 and now has 22 members from across the country creating study groups that lead to action via consultancies and site visits. Advisors include Yong Zhao, Ron Ferguson, Chris Tienken and Bena Kallick. Topics identified for action this year include Achieving Equity (Jere Hochman and Ron Ferguson), Making Sense of Assessments for your Staff and Community (Jill Gildea and Chris Tienken), Use of Case Studies (Leslie Boozer and Bena Kallick) and Leadership and Aesthetics (Jon Drescher). This session is an update of their work. All who are members or interested in the work of the Collaborative are invited to attend.

Presenters: Leslie Boozer, Co-Chair, AASA Collaborative, Fontana, CA; Jere Hochman, Co-Chair, AASA Collaborative, Bedford, NH; Mort Sherman, Superintendent-in-Residence, AASA, Alexandria, VA

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BOOK REVIEWERS SOUGHTSchool Administrator magazine welcomes

AASA members who would like to join the book reviewing corps. Book reviewers

receive a long list of new titles and typically are asked to review two new

books in a 12-month period. Contact [email protected] to express

your interest.


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Room 25A

Aligning College/Career Readiness Efforts to Meet 21st-Century Post-Secondary RealitiesLearn how one California district has redefined its career and technology education curriculum programs to meet the rigor of today’s college, career readiness and Common Core state standards mandates after receiving a grant from the California Association of Latino Superintendents and Administrators. The grant was designed to explore, develop and implement a rigorous and relevant program with applied academics, job readiness skills development, online blended instruction and community-based partnerships. The session also features a host of ideas on ways to replicate the program to prepare middle and high school learners for post-secondary education and high-demand, high-wage opportunities via a technology-based, competency-driven program and details the district’s professional development platform for their career technical education teachers.

Presenters: Richard Martinez, Superintendent, Pomona Unified School District, Pomona, CA; Enrique Medina, Director, Career Readiness, Pomona Unified School District, Pomona, CA

Room 24A

Blueprint 2.0 and the Role of Communication in Creating a World-Class School SystemIn order to have a world-class school system, it is imperative that effective communication be a top priority. Learn how the recipients of the 2015 Leadership Through Communication Award have made communication one of four key focus areas of the Baltimore County Public Schools’ comprehensive plan of action, Blueprint 2.0, resulting in improved transparency and the active engagement of stakeholders in building a culture of trust.

Moderator: Rich Bagin, Executive Director, NSPRA, Rockville, MD

Presenters: Dallas Dance, Superintendent, Baltimore County Public Schools, Towson, MD; Mychael Dickerson, Chief Communications Officer, Baltimore County Public Schools, Towson, MD

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Do the Impossible! 100% of Students Reading on Grade Level!This session explains how you can have 100% of your 4th grade students reading on grade level. A superintendent and two school board members who not only believe it can be done but delivered on the promise give interventions, a game plan and methods for sustaining the results.

Presenters: Frank Agovino, School Board President, Springfield School District, Springfield, PA; James Capolupo, Superintendent, Springfield School District, Springfield, PA

Room 26B

Next-Generation Leadership: A Closer Look at Teacher LeadersDenver Public Schools leads the nation in its focus on innovative teacher leadership efforts. In this breakout session, Superintendent Tom Boasberg highlights this work and its importance to the district’s overall development of teachers and effective school leaders. Denver is pioneering the use of teacher-led teams in its schools, enabling teacher leaders to accelerate the spread of excellent classroom instructional practices while sharing responsibility with principals for the development and growth of both individual teachers and teacher teams.

Presenter: Tom Boasberg, Superintendent, Denver Public Schools, Denver, CO

Sponsored by:

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1:30 – 2:30pm (cont.)

Room 25B

OECD (PISA for Schools) and 21st-Century District TransformationThe PISA-based test for schools allows districts and school leaders an unprecedented opportunity to improve 21st-century student outcomes. The test, newly developed by OECD, allows education leaders to compare their high school students’ problem-solving abilities in reading, science and math to their peers in the United States and around the world. District leaders share promising practices and lessons learned.

Presenters: Elizabeth Fagen, Superintendent, Douglas County School District, Castle Rock, CO; Valerie Greenhill, Chief Learning Officer, EdLeader21, Tucson, AZ; Steve Lockard, Deputy Superintendent, Fairfax County Public Schools, Falls Church, VA; Joshua Starr, Superintendent, Montgomery County Public Schools, Rockville, MD

Room 28D

Optimizing Education Technology While Protecting Student Data PrivacyThis session highlights tools that help schools easily determine whether a website, app or other technology product could be used in compliance with FERPA and applicable state laws or local policies. Additionally, presenters discuss how to create a school culture that embraces technological opportunities, explore communication strategies for use with parents, and present a privacy K–12 curriculum that teaches students about their rights and responsibilities in the digital environment.

Presenters: Nancy Gifford, Senior Director of Law and Policy, iKeepSafe, Arlington, VA; Marsali Hancock, CEO & President, iKeepSafe, Arlington, VA

Room 24B

Optimizing Teaching and Learning through Transformative Leadership TrainingHear from school superintendents, graduates of the Illinois School for Advanced Leadership (ISAL), about how they were able to affect instruction and student performance through this transformational training. ISAL is a research-based, professional development approach with effective coaching at its core, which enables school district leaders to use coaching and proven strategies to transform building leaders. Presenters share how ISAL participants used the knowledge, skills and dispositions they gained to successfully create leadership coherence that transformed their districts’ learning systems. Hear how their students have benefited through continuous improvements within the system, and how teachers are now coaching their students toward higher achievement.

Presenters: Jeff Fritchtnitch, Superintendent, Altamont CUSD #10, Altamont, IL; Nick Osborne, Co-Director, Illinois Association of School Administrators, Springfield, IL; Jamie Reily, Superintendent, Maercher District 360, Westmont, IL; Gary Zabilka, Director, Illinois Association of School Administrators, Schaumburg, IL

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Room 28B

Publishing Professionally: Guidance for School District LeadersWhat does it take to be a successful editorial contributor to a professional publication serving K–12 education leaders? The editor of School Administrator, AASA’s monthly magazine, discusses writing opportunities in School Administrator and other education periodicals. AASA’s director of communications discusses book writing opportunities at AASA. The session shares practical insights into the review process, some do’s and don’ts, examples of appropriate topics for publication and key messages to convey — all of which should better position future submissions for favorable consideration.

Presenters: Jay Goldman, Editor, School Administrator Magazine, AASA, Alexandria, VA; Jimmy Minichello, Director of Communications, AASA, Alexandria, VA

Room 28C

Smarter School Spending: New Tools to Sustain Instructional PrioritiesHow do school districts budget in an era of decreased public funding and still fulfill their mission to increase student achievement? Hear how superintendents from two school districts identified and tested school budgeting best practices — from the initial creation of the best practices to direct implementation in their districts. Learn about some unexpected but welcome outcomes, including the forging of a partnership between business operations and academics and how a program rescued from being cut saved a student’s academic career.

Also learn how a group of school district executives from across the country worked together to document a new series of “Best Practices in School Budgeting” to foster a budget process focused on increasing academic achievement and staying within available resources. Learn how you can access these free resources, including tools and templates, to help make your own budget success stories.

Presenters: Shayne Kavanaugh, Senior Manager, Research, Government Finance Officers Association, Chicago, IL; Jeff Rose, Superintendent, Beaverton Public Schools, Beaverton, OR; Don Schlomann, Superintendent, Community Unit School District 303, St. Charles, IL

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Room 23A

Systemic Alignment of Supervisor, Principal and Teacher EvaluationsCoaching and evaluating principals and principal supervisors are central to transforming schools and districts. Systemic alignment of these evaluation systems with teacher evaluations and district goals helps maximize performance and results. This session outlines the basic components of rigorous evaluation systems at each level tied to student achievement and performance metrics. Presenters describe the purposeful alignment between the systems that ensure strong calibration and fidelity of implementation.

Presenter: Mike Miles, Superintendent, Dallas Independent School District, Dallas, TX

Room 26A

The Affordable Care Act and Public SchoolsThis session focuses on crucial aspects of the Affordable Care Act (ACA) and provides critical next steps to prepare for 2015 and beyond. Public school employers are informed of their responsibilities relative to the ACA, its potential financial impact, required action items and timelines. This is an opportunity to have questions addressed and to gain critical information necessary to appropriately plan for the ACA requirements.

Presenters: Randy Collins, Staff Associate for Public Policy, Connecticut Association of Public School Superintendents , West Hartford, CT; Steven May, Senior Health Benefits Consultant, Milliman, Inc., Windsor, CT; Joseph Spurgeron, Senior Health Benefits Consultant, Milliman, Inc., Windsor, CT

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The Digital Transition: If You Haven’t Done It, Why Not?Districts across the country have transitioned from textbooks to techbooks at all levels. Data are presented showing how this transition engages students, helps close the achievement gap and saves money. Learn specific strategies needed to overcome the obstacles, convince school boards and make it happen now.

Presenters: Hall Davidson, Senior Director of Global Initiatives, Discovery Education, Los Angeles, CA; Barbara Nemko, Napa County Superintendent of Schools, Napa County Office of Education, Napa, CA

Sponsored by:


The Superintendent’s Social Media Lounge: Part 2Join your colleagues and learn how to make your voice heard on social media. AASA’s digital team unveils the revamped AASA LinkedIn page and shares tips on getting your message across on different social media channels. During the second half hour, three AASA members lead a conversation on the appropriate use of social media as a superintendent, and the fears that impede school leaders from using social media as a communications tool.

Presenters: Francesca Duffy, Digital and Advocacy Media Editor, AASA, Alexandria, VA; Daniel Frazier, Superintendent, Litchfield Independent School District 465, Litchfield, MN; Chris Gaines, Superintendent, Wright City R2 School District, Wright City MO; Gayane Minasyan, Online Technologies Director, AASA, Alexandria, VA; Candace Singh, Superintendent, Fallbrook Union Elementary School District, Fallbrook, CA

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1:30 – 2:30pm (cont.)

Room 25C

What Superintendents Think: AASA Student Health and Youth Development Survey ResultsAASA conducted a survey of its members regarding their thoughts and opinions on issues related to health and youth development, including mental health, childhood obesity, college readiness and engaging instruction. Join AASA Children’s Programs staff to learn the major findings of the survey. This is a lively session in which the audience is encouraged to react to the data and give examples that support or contradict the survey results.

Presenters: Kelly Beckwith, Project Director, AASA, Alexandria, VA; Kayla Jackson, Project Director, AASA, Alexandria, VA

Room 23B

When Things Go WrongWhat do you do when you fall out of favor with your school board or make a critical mistake that causes you to lose your superintendency? After the shock of losing a position, superintendents need to become strategic with respect to their next course of action. This session provides quantitative and qualitative action steps needed should a superintendent ever be released or resign from their position. Presenters discuss the legal aspects of a release, professional steps to be taken for the next job, dealing with the media, moving on by forgiving, completing an autopsy of the issues and looking at Windshield Indicators.

Presenters: William Clark, Superintendent, Warren County School District, Warren, PA; Richard Mextorf, Superintendent, Grove City School District, Grove City, PA

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Awakening the Learner and Transforming SchoolsExplore ways students, teachers and administrators can be motivated to unprecedented levels of self-efficacy and personal responsibility through programs and practices developed over the last 15 years by Rachel’s Challenge. Learn how this phenomenon fits into a model of school transformation referred to as High Reliability Schools developed by Marzano Research Laboratory over the last three decades.

Presenters: Robert Marzano, Co-Founder & CEO, Marzano Research Laboratory, Centennia, CO; Darrell Scott, Founder, Rachel’s Challenge, Highlands Ranch, CO

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THOUGHT LEADERKnowledge Exchange Theater

Superintendent/School Board Relations, A Discussion with the NSBA Executive DirectorHear an informative discussion between the AASA and NSBA executive directors about superintendent/school board relations and how the two organizations can work together to accomplish common goals.

Presenters: Dan Domenech, Executive Director, AASA, Alexandria, VA; Tom Gentzel, Executive Director, NSBA, Alexandria, VA

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Sponsored by:

3:45 – 4:15pm

Hall G, Level 1

Happy Hour in the NCE MarketplaceEach registrant was provided one drink ticket with their registration materials. Be sure to bring it when you come to this fun event!


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Contact a SkoolLive Associate today to see how your school can receive FREE SkoolLive Digital Kiosks.

58” LED Touch Display

CommunicationInstall free interactive digital kiosks aroundcampus to be used to push school related contentto students.

Revenue GeneratingGenerate revenue by placing school appropriateLocal and National advertising on your kiosks.Since we share our revenue with your school,you make money when we make money.

Revenue SavingsSave money by “going green” and not having tospend money on posters and ink to communicateto your students.

Student SafetyProtect your students with our state-of-the-artSkoolLife Alert System.

www.skoollive.com Email: [email protected] @skoollive

PROGRAM CHANGESAASA will post late-breaking changes to the conference program schedule to AASA’s Conference Daily Online at resources.aasa.org/ConferenceDaily.

Saturday Conference Sessions-at-a-Glance7 – 9amShuttle Service Available7:30am – 12noonLevel 1, Main Lobby of the Convention CenterRegistration Hours8 – 9amRoom 25CBridge to a Brighter Future: An Unprecedented Three-District Partnership

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Room 25ACreating District Conditions to Scale Effective Leadership

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9:15 – 10:15amRoom 26AHow to Communicate Effectively with Parents, Staff and Politicians

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Room 28ALeadership in the Information Age: A Changing Role for Superintendents

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Room 25CMission Possible: Recruiting Effective Teachers for Hard-to-Staff Schools

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Room 26BSchool Climate: Improving Discipline, Safety & Learning

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THOUGHT LEADERRoom 20ATo Flip or Not to Flip: Administrators’ Dilemmas

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11:45am – 1:15pmGENERAL SESSIONRoom Hall HValuing Diversity

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7:30am – 12noon


Registration Hours

8 – 9am

Room 25C

Bridge to a Brighter Future: An Unprecedented Three-District PartnershipThis session examines how three superintendents combined resources and employed special legislation and best practices to jointly create an environment where students previously struggling could thrive academically and behaviorally. Working closely with local school boards and multiple community stakeholders, these district leaders empowered teachers to assist students previously off track for graduation to take ownership of their future and become college and career ready. Equally impressive is the over $600,000 they saved their local tax constituents. Learn how to replicate specific actions that will increase your effectiveness in all collaborative actions to maximize resources and student achievement.

Presenters: Dan Kalbfliesh, Academy Principal, Berkshire Union Free School District, Canaan, NY; Dave Nagel, Professional Developer, NZJ Learning, Zionsville, IN; Bruce Potter, Superintendent, Berkshire Union Free School District, Canaan, NY

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Creating District Conditions to Scale Effective LeadershipThe George W. Bush Institute and New Leaders present a panel discussion of a recently published framework outlining the district conditions necessary for transformational school leaders to succeed. The framework and an accompanying set of tools are aimed to help districts scale the number of successful principals across their school systems. This information is covered in the report Great Principals at Scale: Creating District Conditions that Enable All Principals to be Effective, co-authored by the Bush Institute’s Alliance to Reform Education Leadership and New Leaders. Panelists include report co-authors and superintendents from districts who have experience implementing components of the framework.

Moderator: Eva Myrick Chiang, Program Manager, Education Reform, George W. Bush Institute, New York, NY

Presenters: Jacquelyn Davis, Education Reform Fellow, George W. Bush Institute, Dallas, TX; Gina Ikemoto, Executive Director of Research and Policy Development, New Leaders, Newport, MA; Mike Miles, Superintendent, Dallas Independent School District, Dallas, TX; Lori Taliaferro, Executive Director, Policy and Practice Services, New Leaders, New York, NY; Alvin Wilbanks, Superintendent, Gwinnett County Public Schools, Suwanee, GA

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Saturday Conference Session Details

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8 – 9am (cont.)

Room 26A

How to Go from Tech Scared to Tech SavvyFrom Twitter to tablet apps, technology is a major part of schools today. Learn from your peers what you need to know, what details you can avoid and how to demystify social media.

Presenters: Ben Daley, Chief Academic Officer, High Tech High, San Diego, CA; Dallas Dance, Superintendent, Baltimore County PS, Towson, MD; Wayne D’Orio, Editor in Chief, Scholastic Administrator, New York, NY; Cindy Marten, Superintendent, San Diego Unified School District, San Diego, CA

Room 25B

Mental Health First Aid for Youth and the Now Is the Time & Project Aware Grants Mental Health First Aid for Youth is a public education program designed for adults who work with youth ages 12–18. The program helps teachers and other school staff recognize the signs and symptoms of mental illness and substance use early, provide support, deescalate possible crisis and refer individuals to professional help. This workshop outlines the background and mission of this groundbreaking public education program, discusses available financial support, delves into the course content, and provides participants with an increased awareness and specific skills to share at their sites immediately.

Mental Health First Aid is an evidence-based practice that is listed on SAMHSA’s National Registry of Evidence Based Programs and Practices and was included by President Obama in his recommendations on reducing gun violence in schools.

Presenter: Bryan Gibb, Director of Public Education, National Council for Behavioral Health, Washington, DC

9:15 – 10:15am

Room 26A

How to Communicate Effectively with Parents, Staff and PoliticiansFrom the Common Core to the student privacy debate, school officials have been caught reacting to news more than being proactive. Learn how to build consensus in your community for key initiatives, avoid partisan battles and react quickly and decisively in emergencies.

Presenters: Dan Brenner, Superintendent, Roslyn Public Schools, Roslyn, NY; Wayne D’Orio, Editor in Chief, Scholastic Administrator, New York, NY; Patrick Murphy, Superintendent, Arlington County Public Schools, Arlington, VA; Cindy Marten, Superintendent, San Diego Unified School District, San Diego, CA

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Room 28A

Leadership in the Information Age: A Changing Role for SuperintendentsAdvances in electronic technologies are changing the world as we know it. Yet some school leaders seem slow to adapt to the change. This session helps school leaders take control of their district’s messaging to tell their district’s story. Topics include communicating with stakeholders, demands for instant communication with staff and with the public, the increased role for public relations in education, the influence of social media, new professional development needs for staff, ethical issues and the school leader’s role in modeling for staff.

Presenters: Dan Frazier, Superintendent, Litchfield Independent School District 465, Litchfield, MN; Bridget O’Connell, Superintendent, Palisades School District, Kintnersville, PA; Joe Sanfelippo, Superintendent, Fall Creek School District, Fall Creek, WI; Brad Saron, Superintendent, Chippewa Falls Area Unified School District, Chippewa Falls, WI

Room 25C

Mission Possible: Recruiting Effective Teachers for Hard-to-Staff SchoolsGuilford County (NC) Schools, with 72,000 students, more than half of whom qualify for free or reduced lunch, found that their best teachers were clustered in affluent schools. To change this, rather than offer bonuses to willing teachers, Guilford identifies highly effective teachers using value-added reporting and then recruits them to these “Mission Possible” schools where they can earn bonuses of up to $12,000 a year for increasing student performance above district averages. This session shares the lessons learned and successes gained using this approach.

Presenter: Amy Holcombe, Executive Director of Talent Development, Guilford County Schools, Greensboro, NC

Room 26B

School Climate: Improving Discipline, Safety & LearningDespite national efforts, bullying, harassment and cyber-bullying continue to negatively impact our schools, affecting achievement, attendance, discipline and school climate. This presentation introduces the Whole School Climate Framework, a research-based blueprint for achieving safer and higher-performing schools, and explores best practice strategies for developing effective school climate improvement plans, restorative practice alternatives to suspensions and cost-effective actions for achieving measurable results while recovering funds and spending less time on discipline.

Presenter: Rick Phillips, Executive Director, Community Matters, Santa Rosa, CA

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Room 25A

The Time Has Come: Practical Social Media from the ExpertsJoin school communication superheroes Kitty Porterfield and Meg Carnes, authors of Why Social Media Matters: School Communications in the Digital Age, as they share how districts can implement a practical social media strategy at each school, not just at the district level. In the process, learn how to make social media safe, effective and fun with Sociability, the world’s first social media management system built exclusively for schools and powered by ParentLink. Get serious about destroying the obstacles keeping your district from finally unlocking social media’s potential to engage families. Attendees receive a free copy of the presenters’ book courtesy of ParentLink.

Presenters: Adam Bushman, Marketing Director, ParentLink, Provo, UT; Meg Carnes, Partner, Porterfield & Carnes, Alexandria, VA; Kitty Porterfield, Partner, Porterfield & Carnes, Alexandria, VA

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Changing the Picture of Education through Integrated Student SupportsDecreasing dropouts, increasing graduation and preparing graduates for college is a challenge for many districts — particularly those that serve large populations of poor and disadvantaged students. They struggle with developing, coordinating, managing and financing the comprehensive social service programming these kids need to succeed.

Communities In Schools (CIS) partners with rural, urban and suburban school districts to bring an effective, cost-efficient and sustainable model of Integrated Student Supports, or wrap-around services, to communities and achieve collective impact.

The Wall Street Journal writes: “With backing at local, state and federal levels, the decades-old idea for improving schools and neighborhoods is gaining ground.”

Join CIS to learn how Integrated Student Supports programming can be brought to your district.

Presenters: Dan Cardinali, President, Communities In Schools National Office, Arlington, VA; Dan Domenech, Executive Director, AASA, Alexandria, VA

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10:30 – 11:30am (cont.)


To Flip or Not to Flip: Administrators’ DilemmasAmong district administrators, 25 percent identify flipped learning as having significant impact on transforming teaching and learning in their districts, surpassing other digital learning trends such as educational games and mobile apps and even online professional development learning communities for teachers and administrators. Also, a national research survey conducted by Project Tomorrow and the FLN found that 40 percent of administrators were interested in trying flipped learning in their schools. And data suggest that previous concerns about exactly how to use flipped learning are waning among administrators. This interactive session helps participants better understand how their districts might benefit from flipped learning.

Presenter: Kari Arfstrom, Executive Director, Flipped Learning Network, Arlington, VA

Sponsored by: The Martin Essex Memorial Fund

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11:45am – 1:15pm

GENERAL SESSIONRoom Hall H

The AASA Singing Superintendents

AASA President-Elect AddressDavid Schuler, Superintendent, Township High School District 214, Arlington Heights, IL

Valuing DiversityLearning to accommodate cultural differences is important for managers and employees in order to be successful in the work environment. Moreover, it is important in parenting and education Lt. Col. Consuelo Kickbusch (ret.) provides her personal story of challenges and triumphs as a child of the “barrio” who succeeded in spite of many cultural, social and educational obstacles. She gently guides her audience to a better understanding of cultural differences and similarities as she emphasizes that appreciation of diverse cultures and their contributions to today’s society is a very important element of team building and teamwork, which makes for a successful, productive work environment. Col. Kickbusch provides insights on the need for successful professional development and personal growth. This introspective keynote forces participants to look inward at themselves, their work environments and their communities and motivates them to take action.

Presenter: Lt. Colonel Consuelo Kickbusch (ret.), President and CEO, Educational Achievement Services, Inc., Las Vegas, NV

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Sponsored by: AASA MOBILE APPNews and information about AASA’s

policy and advocacy issues, children’s programs and leadership events are now available through the AASA mobile app,

powered by ParentLink.


The free app is compatible with both iPhone and Android.

Visit aasa.org/app.aspx.


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NCE Marketplace

MARKETPLACE HOURS

JOIN VENDORS AND FELLOW SCHOOL SYSTEM LEADERS COMMITTED TO IMPROVING K–12 EDUCATION AS WE CELEBRATE OUR 150TH ANNIVERSARY!

The NCE Marketplace is your one-stop shop for networking with industry leaders, discovering new

products and services, and finding solutions targeted to improve student achievement. Located on the

exhibit floor, the NCE Marketplace is your opportunity to check out the latest in curriculum, software

and hardware — all ready to bring back to your school district! Stop by and check out some of these

highlights:

• Visit the expanded AASA Central and the AASA Bookstore — Be sure to stop by AASA

Central and the AASA Bookstore to learn about the new and exciting things going on at AASA,

peruse the latest education-related titles and meet authors at our book signings.

• AASA Technology Center — Located within Microsoft’s Exhibit Booth, the AASA Technology

Center is where you can relax, take a seat, charge your mobile devices and explore the exciting

new technologies available from Microsoft. Quality education is essential to the future of our

society. And technology can expand the power of education and unlock the potential of students,

educators and schools. That’s why Microsoft is dedicated to creating education software, providing

high-quality professional development and services that deliver real impact for better student and

education outcomes.

Sponsored by:

• Knowledge Exchange Theater — We’ve greatly expanded the content offered on the exhibit hall

floor in our Knowledge Exchange Theater! Don’t miss the chance to experience engaging sessions

on the show floor!

• Join NCE exhibitors on Friday afternoon for a Happy Hour in the Hall. From 3:45 – 4:15pm, stop by

the NCE Marketplace to network with the exhibitors and enjoy time with fellow superintendents.

THURSDAY, FEBRUARY 26 8:30am – 3pm

FRIDAY, FEBRUARY 27 10am – 4:15pm


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PROMOTIONAL AND PRIZE DRAWINGS

MARKETPLACE EVENTS

ABMM FinancialBooth: 801

Apple TVDrawing to be held on February 26 at 2:50pm.Winner notified directly at booth.

Charging DockDrawing to be held on February 27 at 4pm.Winner notified directly at booth.

American Fidelity Assurance Co.Booth: 426

Kindle Fire

Durham School ServicesBooth: 613

iPadDrawing to be held on February 27 at 4pm.Item will be mailed to the winner.

LearnSproutBooth: 602

Apple iPad MiniDrawing to be held on February 27 at 4pm. Winner notified by email. Winner also be posted to Twitter: @Learnsprout

Maximus K-12 EducationBooth: 404

Kindle Fire 7Drawing to be held on February 27 at 4pm.Winner notified directly at booth.

Sanford Harmony ProgramBooth: 314

Two sets of Quick Connection CardsWinner notified directly.

School Innovations & Achievement Booth: 310

ESEA/IDEA Insider SubscriptionDrawing to be held on February 27 at 3:45pm.

Skyward, Inc.Booths: 504 & 506

Apple iWatchWinner notified directly.

WRiTE BRAiN World Booth: 433

WRiTE BRAiN Book Author’s Package (40 students)Drawing to be held on February 27 at 11:45am. Winners posted to Twitter, Facebook and Instagram.

THURSDAY, FEBRUARY 268:30 – 9am .................. Complimentary Coffee Break

8:30 – 9am .................. Knowledge Exchange Theater — Who Cares About Your District’s Official App? Your Community

9 – 10am ....................... Knowledge Exchange Theater — The Superintendent’s Social Media Lounge: Part 1

10:15 – 10:30am ......... Knowledge Exchange Theater — Revenue Generation for Schools

11:30am – 12:30pm ... Knowledge Exchange Theater — Middle School Mission — Closing the Achievement Gap

1:15 – 2:15pm ............... Knowledge Exchange Theater — AASA Leadership: Advocacy and Policy in Action

2:30 – 3:30pm ........... Knowledge Exchange Theater — Transitioning to Digital: What It Looks Like, Why It Works, and Why It’s Time

FRIDAY, FEBRUARY 2710 – 10:30am .............. Complimentary Coffee Break

10 – 10:30am .............. Knowledge Exchange Theater — Supporting the Greiving Student: A New Resource for School Administrators

10:30 – 11:30am ......... Knowledge Exchange Theater — The New “3Rs” in Education: AR, VR and QR: Make Them Work for Your Distict

11:30am – 12noon ...... Knowledge Exchange Theater — Enhancing Career & College Readiness Using Naviance

12:15 – 1:15pm .............. Knowledge Exchange Theater — Federal Relations Update II

1:30 – 2:30pm............. Knowledge Exchange Theater — The Superintendent’s Social Media Lounge: Part 2

2:45 – 3:45pm ............ Knowledge Exchange Theater — Superintendent/School Board Relations, A Discussion with the NSBA Executive Director

3:45 – 4:15pm ............ Happy Hour in the Hall

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Exhibitor Listing by AlphaABMM FinancialBooth: 801517 Route 1 South, Suite 4100Iselin, NJ 08830ABMM is an independent financial services organization specializing in retirement planning for public school, non-profit and governmental employees.www.abmmfinancial.com

Achievement LoopBooth: 605111 Glenwood Road #2Somerville, MA 02145Elevate student learning with individualized, verbal feedback. Stop by to learn how Achievement Loop can help teachers provide better feedback for more students, more efficiently.

ActPoint KPIBooth: 4025105 200th Street SW, Suite 200Lynnwood, WA 98036Superintendent’s data dashboard for financial and operational results (KPIs). Manage for Results with ActPoint KPI. Compare your district’s results to other peer districts. Developed in partnership with TransACT and the Council of the Great City Schools.www.transact.com

ALICE Training InstituteBooth: 1353613 Reserve CommonsMedina, OH 44256The purpose of ALICE (Alert, Lockdown, Inform, Counter, Evacuate) training is to prepare individuals to handle the threat of an active shooter. ALICE teaches individuals to participate in their own survival, while leading others to safety.www.alicetraining.com

American Fidelity Assurance Co.Booth: 4262000 N. Classen BoulevardOklahoma City, OK 73126Employee Benefit Programs, IRS Section 125 Administration, Flexible Spending Account Administration and Health Care Reform Implementation Support.www.afadvantage.com

American Heart AssociationBooths: 136, 2347272 Greenville AvenueDallas, TX 75231The American Heart Association is the nation’s oldest, largest voluntary organization devoted to fighting cardiovascular diseases and stroke. We’re the nation’s leader in CPR education training.www.heart.org

Anchor Audio Portable Sound SystemsBooth: 7065931 Darwin CourtCarlsbad, CA 92008Anchor Audio is the leading manufacturer of portable sound and public address systems. We provide easy-to-use, dependable and long-lasting systems.www.anchoraudio.com

Anonymous Alerts & K12 AlertsBooth: 822245 Main Street, Suite 450 White Plains, NY 10601Anonymous Alerts® empowers students to anonymously report bullying, depression, weapons/threats and more using mobile apps, patent pending. K12 Alerts® patented emergency communications system. B-Notified mobile app builds community and parent involvement.www.anonymousalerts.com

Apollo After SchoolBooth: 6334450 N. Central Avenue Chicago, IL 60630Apollo After School is a low-cost, tuition-based enrichment program which coordinates all aspects of your out-of-school time. With an exciting, interactive curriculum and vendor management, our staff of education professionals provides a high-quality enrichment program for your school.www.apolloafterschool.com

Aramark K-12 EducationBooth: 6011101 Market StreetPhiladelphia, PA 19107To support the K–12 educational mission, Aramark K–12 Education provides industry-leading food and nutrition, and facilities services programs to over 500 school districts nationwide.www.aramarkschools.com

Arizona State UniversityBooth: 3161475 N. Swittsdale RoadSwittsdale, AZ 85257Arizona State University is the largest public research university in the nation. Ranked a “Top 100 World University,” ASU offers over 100 degree and certificate programs online, including a Doctor of Education (EdD).educationonline.asu.edu

ASCDBooth: 3071703 N. Beauregard StreetAlexandria, VA 22311ASCD is committed to excellence in learning, teaching and leading. Together, with our community of researchers and practitioners, we offer a variety of professional development opportunities.www.ascd.org


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Association of Educational Purchasing AgenciesBooth: 214753 West BoulevardChipley, FL 32428The Association of Educational Purchasing Agencies (AEPA) is a 26-state non-profit organization of educational service agencies that leverages its purchasing power to benefit all schools.www.aepacoop.org

Audio Enhancement Inc.Booth: 53014241 S. Redwood RoadBluffdale, UT 84065Classroom amplication for maximizing learning within the classroom. Security features to ensure student and teacher safety.www.audioenhancement.com

AXABooth: 7221290 Avenue of the AmericasNew York, NY 10104With a 155-year heritage, AXA stands among the nation’s premier providers of annuities and serves as an industry leader in the 403(b) market.www.axa.com

Background Investigation BureauBooth: 2179710 Northcross Center CourtHunterville, NC 28078BIB specializes in providing background screening solutions for school employees and volunteers. BIB is a member of AASPA and is an NAPBS accredited screening firm.www.bib.com

Blackboard Inc.Booth: 522650 Massachusetts Avenue NWWashington, DC 20001Blackboard is the world’s leading education technology company. We challenge conventional thinking and advance new models of learning in order to reimagine education and make it more accessible, engaging and relevant to the modern day learner and the institutions that serve them.www.blackboard.com

Boardworks EducationBooth: 609174 N. 11th StreetNew York, NY 11211Boardworks is a leading educational software publisher. We offer ready-made, editable, interactive K–12 lessons that encourage use of interactive whiteboards and save teacher preparation time.www.boardworkeducation.com

BrenthavenBooth: 309321 3rd Avenue S., Suite 403Seattle, WA 98104Brenthaven’s K–12 Education Collection of laptop and tablet cases are expertly designed to withstand the rigors of the school environment and keep technology protected.www.brenthaven.com/education

Bright White Paper Co.Booth: 322P.O. Box 2472Palm City, FL 34991Education Pro Color Poster Makers — 24”, 36” & 44”, color printers for educators, thermal poster printers and discounted poster paper, Easyboard display holders and Xyron Cold Laminators.www.brightwhitepaper.com

BrightBytesBooth: 419490 2nd Street, Suite 302San Francisco, CA 94107BrightBytes, an educational research organization, partners with industry experts to create evidence-based frameworks and translate complex data into simple, fast actions that improve student learning.www.brightbytes.net

Buck Institute for EducationBooth: 22118 Commercial BoulevardNovato, CA 94949The Buck Institute for Education creates, gathers and shares high-quality PBL instructional practices and products and provides highly effective services to teachers, schools and districts.www.bie.org

Cambridge International ExaminationsBooth: 7401 Hills RoadCambridge CB1 2EU, United KingdomCambridge International Examinations is part of Cambridge Assessment, a department of University of Cambridge.www.cie.org.uk

CareFlow Electronic Student Health RecordsBooth: 315433 West Market Street, Suite 6West Chester, PA 19380CareFlow offers the most comprehensive on- and off-campus student health records solutions for school nurses, athletic trainers, coaches, school counselors, school administrators and student parent/guardian groups.www.carelowmr.com

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ChampionsBooth: 826650 NE Holladay Street, #1400 Portland, OR 97232Champions is the leading provider of high-quality, curriculum-based out-of-school time programs serving more than 18,000 students at over 400 schools nationwide.www.kueducation.com

Chartwells School Dining ServicesBooth: 3023 International Drive, 2nd Floor Rye Brook, NY 10573www.eatlearnlive.com

Colonial LifeBooth: 6391200 Colonial Life Boulevard Columbia, SC 29210As a leader in the voluntary benefits industry for more than 75 years, Colonial Life has a rich history and an award-winning reputation for superior service and innovative products. With our suite of cost-management solutions, we can help you manage the rising cost of employee benefits — while still providing them the quality benefits and services they deserve.www.coloniallife.com

Communities In SchoolsBooth: 1052345 Crystal Drive, Suite 801 Arlington, VA 22202Communities In Schools (CIS) is the nation’s largest and most effective dropout prevention organization, serving 1.3 million young people and their families each year.

Congressional Medal of Honor FoundationBooth: 6361501 Lee Highway, Suite 300Arlington, VA 22209A non-profit organization offering a free curriculum that uses the oral histories of Medal of Honor recipients and citizen heroes to teach students about values.www.cmoffoundation.org

Connor Sport Court InternationalBooth: 7285445 W. Harold Gatty DriveSalt Lake City, UT 84116Sport Court is the industry-leader at providing safe, high-quality, low-maintenance outdoor sports courts and gym floors.www.sportcourt.com

Creative Learning SystemsBooth: 7351140 Boston Avenue Longmont, CO 80501Creative Learning Systems develops engaging, next-generation STEM and DMA environments for K12.SmartLab™ programs set the standard for integrating applied technology and core academics.www.creativelearningsystems.com

Cyber High Business DevelopmentBooth: 2272840 E. Floradora Avenue Fresno, CA 93703Cyber High is the best value in quality online education for high school students. Fully accredited, CCSS aligned and a-g approved courses improve graduation rates!www.capassprogram.org

Darkness to LightBooth: 2257 Radcliffe Street, Suite 200Charleston, SC 29403Darkness to Light empowers adults through awareness and educational programs to prevent, recognize and react responsibly to childhood sexual abuse.www.d21.org

DasboticsBooth: 1014425-C Treat Boulevard, Suite 189Concord, CA 94518Dasbotics is a 3D printing company providing curriculum, services, support and sales. We are the first to offer the latest in a complete educational package.www.dasbotics.com

Davis Demographics & PlanningBooth: 54011850 Pierce Street, Suite 200Riverside, CA 9250522 years leading our industry in client advocacy and superior consultancy. Our strong philosophies and premier software assure our clients achieve a precise demographic strategy.www.davisdemographics.com

District Administration MagazineBooth: 415488 Main AvenueNorwalk, CT 06851District Administration is the leading provider of practical insights and strategies for K12 administrators at school districts throughout the United States. The District Administration Leadership Institute produces special events and creates communities for the nation’s top K12 leadership.www.districtadministration.com

Drexel University — School of Education Booth: 8053001 Market Street, Suite 100Philadelphia, PA 19104Drexel University’s School of Education produces leaders who affect change in classrooms, administration, and research and policy.drexel.edu/soe

Durham School ServicesBooth: 6134300 Weaver ParkwayWarrenville, IL 60555Durham School Services is a full-service student transportation provider dedicated to getting students to school safely, on time and ready to learn.www.durhamschoolservices.com


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ECRA Group, Inc. & HYA Executive SearchBooth: 3295600 North River Road, Suite 180Rosemont, IL 60018ECRA Group is a research and analytics consulting firm composed of leading researchers and Ph.D. statisticians. ECRA offers organizations unique solutions to support their evolving data and research needs.www.ecragroup.com

Educate Online Inc.Booth: 23099 Conifer Hill DriveDanvers, MA 01923Educate Online’s Guided Learning Solution brings personalized one-on-one, competency-based learning to your students to help build the critical gateway skills needed for academic success.

Education Logistics, Inc.Booth: 1173000 Palmer StreetMissoula, MT 59808Education Logistics’ solutions encompass all aspects of K–12 pupil transportation, including items for routing, GPS, driver time and attendance, enrollment projections and consult services.www.edulog.com

Education Networks of AmericaBooth: 726618 Grassmere, Suite 12Nashville, TN 37211ENA is the nation’s leading provider of Infrastructure as a Service (IaaS) solutions to school systems, libraries and governments.www.ena.com

Education WeekBooth: 7366935 Arlington Road, Suite 200Bethesda, MD 20814Education Week, publishing since 1981, provides singular news coverage and analysis on K–12 education. Visit Education Week at Booth 736 for a chance to win free group online access for your school or district.www.edweek.org

Edupoint Educational SystemsBooth: 8241955 S. Val Vista Drive, Suite 200 Mesa, AZ 85204www.edupoint.com

ELERTSBooth: 1331132 Main StreetWeymouth, MA 02190ELERTS develops school safety communication systems using smartphones. ELERTS apps are consistent with ALICE training principles for responding to active shooters and other violent threats.www.elerts.com

Ellingsen & Associate Online Speech TherapyBooth: 3256373 N. Camiro HermosilloTucson, AZ 85718Speech and language therapy services serving schools since 1980. The leading innovator in providing speech services online for thousands of students using cutting-edge technology.www.onlinespeechtherapy.com

Energy For SchoolsBooth: 73016300 Katy Freeway, Suite 140Houston, TX 77094Energy aggregation for Texas school districts.www.energyforschools.org

Executive Ed.D. in K-12 Administration College ofBooth: 431College of William and Mary School of EducationP.O. Box 8795Williamsburg, VA 23187-8795execedd.wm.edu

First Student, Inc.Booth: 414600 Vine Street, Suite 1400Cincinnati, OH 45202Stop by our booth to learn why more school districts trust First Student to deliver safe, reliable and cost-effective student transportation.www.firststudentinc.com

FollettBooth: 6141340 Ridgeview DriveMcHenry, IL 60050Follett provides educationally relevant content, integrated educational technology solutions, and value-added services to PreK–12 schools and districts in the United States and around the world.www.follettlearning.com

Forecast5 AnalyticsBooth: 5262135 City Gate Lane, 7th FloorNaperville, IL 60563Forecast5 is changing the way schools make strategic and financial decisions through utilization of data discovery and data analytics tools in a collaborative environment.www.forecast5analytics.com

Forrest T. Jones & Co. Inc.Booth: 2161760 Reston Parkway #303 Reston, VA 20190Forrest T. Jones & Co. is the AASA insurance program administrator, offering 15 different insurance products. As an additional benefit of membership, eligible AASA members receive $1 million of professional liability protection. Visit our website or call (800) 821-7303 for more information.www.ftj.com

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FortinetBooth: 631899 Kifer RoadSunnyvale, CA 94080Fortinet, a pioneer in high-performance network security, has positioned schools to be able to respond rapidly to a sophisticated IT threat landscape. www.fortinet.com

Frontline Technologies (AppliTrack)Booth: 7108725 W. Higgins Road, Suite 325Chicago, IL 606315,000+ districts use Frontline’s human capital management tools, including Aesop (absence management/automated sub-calling), VeriTime (time and attendance) and AppliTrack (recruiting/selection/HR file).www.frontlinek12.com

Frontline Technologies, Inc.Booth: 708397 Eagleview BoulevardExton, PA 19341Over 5,000 districts use Frontline’s suite of tools, including Aesop (absence management and automated sub-calling), VeriTime (time and attendance) and AppliTrack (recruiting, selection and HR file management).www.frontlinek12.com

GCA Education ServicesBooth: 6204702 Western Avenue, Suite 101Knoxville, TN 37921GCA Education Services, Inc. is a leading provider of custodial, grounds and facility operations and maintenance services to 300 education clients across the United States.

The Gilder Lehrman InstituteBooth: 50249 W. 45th Street, 6th FloorNew York, NY 10036The Gilder Lehrman Institute of American History is a New York–based national nonprofit devoted to the teaching and learning of American history.

GoalbookBooth: 641P.O. Box 1289San Mateo, CA 94401Goalbook provides best-in-class online resources and professional development that helps teachers design rigorous instruction for ALL students, aligned to Common Core and Universal Design for Learning.www.goalbookapp.com

The Gordian GroupBooth: 128140 Bridges Road, Suite EMauldi, SC 29662The Gordian Group provides industry-leading construction procurement services to facility and infrastructure owners from every sector across the U.S. and Canada.www.thegordiangroup.com

Government Finance Officers Association Booth: 231203 N. LaSalle Street, Suite 2700 Chicago, IL 60601GFOA is a non-profit organization dedicated to improving the financial management of school districts and other governments, we provide best-practice guidance for school budgeting.www.gfoa.org

Graduate Follow-Up by LifeTrack ServicesBooth: 2261271 Port DriveClarkston, WA 99403Senior exit surveys, comprehensive five-year graduate follow-up, season-ending athletic surveys and Title IX interest surveys. Customized surveys and comprehensive reporting. Online or paper based.

Graduation AllianceBooth: 513310 S Main Street, Floor 12Salt Lake City, UT 84101Graduation Alliance gives school districts across the nation the resources and support needed to serve students for whom life obstacles have prevented prior academic success.

Grand Canyon University Booth: 1093300 W. Camelback Road Phoenix, AZ 85017Founded in 1949, Grand Canyon University is a private, Christian university that offers more than 160 online and campus-based degree programs and concentrations. www.gcu.edu

Great ExpectationsBooth: 7321805 Courtney LaneEdmond, OK 73013Great Expectations transforms classrooms into a positive climate that ensures academic success.www.greatexpectationsok.org

G.R.E.A.T ProgramBooth: 130PO Box 12729 Tallahassee, FL 32308Gang Resistance Education And Training (G.R.E.A.T.) is an evidence-based and effective gang and violence prevention program built around school-based, law enforcement officer-instructed classroom curricula.www.great-online.org


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Hapara, Inc.Booth: 320801 High Street, Suite 200Palo Alto, CA 94301Hapara’s teacher dashboard organizes Google Apps for teachers. Interact allows teachers to see student browsing activity in real time. Insight is analytics of Google Apps activity.www.hapara.com

Heartland School SolutionsBooth: 701787 Elmgrove RoadRochester, NY 14624Heartland School Solutions is the leading provider of secure online and on-campus payment solutions and comprehensive school nutrition management software. We help optimize operations for more than 30,000 schools throughout the United States.www.hearlandschoolsolutions.com

Heery InternationalBooth: 421999 Peachtree Street NEAtlanta, GA 30309Heery is a full-service architecture, engineering, program management, construction management and interior firm with 25 offices nationwide.www.heery.com

Hellas Sports ConstructionBooth: 20612710 Research Boulevard, Suite 240Austin, TX 78759Headquartered in Austin, TX, Hellas Construction is a nationwide contractor with a strong reputation for delivering premium-quality sports construction projects across the U.S. Hellas controls the entire supply chain from the design, construction, manufacturing, and installation of sports surfaces, including after the sale services for all facilities and clients. For more information, visit hellasconstruction.com and matrix-turf.com or follow on Twitter and Facebook.www.hellasconstruction.com

Hewlett PackardBooth: 12016399 W. Bernardo DriveSan Diego, CA 92127The world’s largest technology company, HP brings together a portfolio that spans networking, servers, storage, printing, personal computing, software and services. This comprehensive portfolio helps us match the right products, services and solutions to our customers’ needs.www.hp.com

HMS Booth: 7095615 High Point DriveIrving, TX 75038HMS Employer Solutions creates value for self-funded and fully insured health plans. We offer the best-in-market cost-containment solutions: dependent eligibility verification audits, including enrollment-based and ongoing, and working spouse provision audits.www.hms.com

Hobsons Booth: 40850 E-Business Way, Suite 300Cincinnati, OH 45241Naviance by Hobsons, the world’s leading college and career readiness platform, helps maximize student success and institutional effectiveness through every stage of the learning lifecycle.www.hobsons.com

Horace MannBooth: 501#1 Horace Mann PlazaSpringfield, IL 62715www.horacemann.com

Imagine Learning Inc.Booth: 713191 River Park DriveProvo, UT 84604A literacy software program designed to help students master essential reading and speaking skills. The program adapts to each student’s needs, providing individualized instruction.www.imaginelearning.com

Infinite Trading Inc.Booth: 7393651 Lindell Road, Suite D120 Las Vegas, NV 89103

Institute for Student Achievement (ISA)Booth: 745One Old Country Road, Suite 250 Carle Place, NY 11514The Institute for Student Achievement (ISA) transforms underserved and underperforming high schools to better prepare students for success in college and careers.www.studentachievement.org

The Interlocal Purchasing System (TIPS)Booth: 4074648 US Highway 271 North Pittsburg, TX 75686The Interlocal Purchasing System (TIPS) is a purchasing cooperative serving public and private school districts, colleges, universities, federal, state, county and city municipalities.www.TIPS-USA.com

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International Baccalaureate Americas Global CentreBooth: 5277501 Wisconsin Avenue, Suite 200 West Bethesda, MD 20814The International Baccalaureate (IB) offers four high-quality and challenging educational programs for a worldwide community of schools, aiming to create a better, more peaceful world.www.ibo.org/iba

JASON LearningBooth: 54444983 Knoll Square, Suite 150Ashburn, VA 20147www.jason.orgK12

IstationBooth: 1258150 North Central Expressway 2000 Dallas, TX 75206Istation helps students grow. Early and advanced reading teachers depend on our computer-adaptive assessments and instructions for the data they need to personalize learning.www.istation.com

ISTEBooth: 617180 West 8th Avenue, Suite 300Eugene, OR 97401The International Society for Technology in Education (ISTE®) is the premier nonprofit organization serving educators and education leaders committed to empowering connected learners in a connected world.www.iste.org

K12 Insight, Inc.Booth: 5422291 Wood Oak Drive, Suite 300 Herndon, VA 20171K12 Insight is the category leader in helping school leaders build trust with all stakeholders by building a culture of superior customer service and leading by listening.www.k12insight.com

Keystone Purchasing Network (KPN)Booth: 62790 Lawton LaneMilton, PA 17847The Keystone Purchasing Network offers cooperative purchasing contracts on a national basis with no cost to join. Visit our website to join or for more information.www.thekpn.org

KnovationBooth: 5213630 Park 42 Drive, Suite 170FCincinnati, OH 45241Our suite of personalized learning solutions, including netTrekker, icurio and professional learning services, help educators engage students where they are with the right digital resources.www.knovationlearning.com

Knowledge Delivery SystemsBooth: 308110 William StreetNew York, NY 10038Knowledge Delivery Systems (KDS) is the leading provider of research-based, blended-model strategic professional development solutions for states, districts and schools, supporting the professional growth and needs of individual teachers, coaches and school leaders. www.kdsi.org

The Leadership ProgramBooth: 204535 8th Avenue, 16th FloorNew York, NY 10018The Leadership Program, a nationally recognized youth and professional development organization, provides training, curricula and programming designed to inspire participants to step into their leadership. www.tlpnyc.com

Lea(r)n, Inc.Booth: 229310 S. Harrington Street Raleigh, NC 27601LearnTrials, the independent, research-backed platform, helps schools and districts save 80% of the time it takes to know which technology products are best for their classroomswww.learntrials.com

LearningAisleBooth: 121115 Mendosa AvenueSan Francisco, CA 94116LearningAisle is the market leader in customized Quiz/Homework Management Platform. RETURN ON EDUCATION — let us help schools reduce per-student costs and improve learning outcomes.www.LearningAisle.com

Learning Sciences InternationalBooth: 116175 Cornell Road, Suite 18Blairsville, PA 15717Learning Sciences International provides print, web-based and onsite professional development to educators worldwide, serving more than 4 million students in the United States alone.www.learningsciences.com


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LearnSproutBooth: 602630 8th Street, Suite 100San Francisco, CA 94103The LearnSprout Early Warning System and Data Analytics analyzes your PowerSchool data to help identify historical trends, track college readiness and spot at-risk students.www.learnsprout.com

LifeLoc TechnologiesBooth: 43412441 W 49th Avenue, Suite 4Wheatridge, CO 80033LifeLoc breath alcohol testers are trusted nationwide by school administrators. It’s fast, easy, and cost effective to test students and open beverage containers for alcohol.www.lifeloc.com

MAXIMUS K–12 Education Booth: 40415030 N. Hayden Road, Suite 100Scottsdale, AZ 85260MAXIMUS provides authoritative software for special education and RTI throughout North America. TIENET is also the PowerSchool Special Education module. CASE endorsed and widely used.www.maximus.com

Mentoring Minds, L.P.Booth: 113P.O. Box 8843Tyler, TX 75711Mentoring Minds develops effective, affordable learning tools that help students succeed. Experienced educators create K–12 resources that integrate best practices for instruction, assessment and learning.www.mentroingminds.com

Microsoft CorporationBooth: 626One Microsoft WayRedmond, WA 98052Located within Microsoft’s Exhibit Booth, the AASA Technology Center is where you can relax, take a seat, charge your mobile devices and explore the exciting new technologies available from Microsoft. Quality education is essential to the future of our society. And technology can expand the power of education and unlock the potential of students, educators and schools. That’s why Microsoft is dedicated to creating education software, providing high quality professional development and services that deliver real impact for better student and education outcomes. Come visit us and learn how you can inspire and engage your students with interactive activities to easily connect with students, parents, and community—anytime, anywhere.www.microsoft.com/edu

Mid-Career Doctoral Program in Education LeadershipBooth: 7163440 Market Street, Suite 560Philadelphia, PA 19104The Mid-Career Doctoral Program, founded in 2001, is a cohort-based, intensive three-year program for experienced P–12 educational leaders.www.gse.upenn.edu/midcareer

My Learning Plan, Inc.Booth: 6218586 Potter Park DriveSarasota, FL 34238My Learning Plan, Inc. is the leading provider of web-based educator evaluation and professional learning data management solutions used by K–12 school districts throughout the United States and around the world.www.mylearningplan.com

National Institute of JusticeBooth: 733700 N. Frederick AvenueGaithersburg, MD 20879NIJ’s goals are to advance scientific research, development and evaluation to enhance the administration of justice and public safety.www.nij.gov

National Joint Powers AllianceBooth: 210202 12th Street NE, P.O. Box 219Staples, MN 56479NJPA is a municipal contracting agency that provides national purchasing contracts competitively solicited for all government, education and non-profit agencies.www.njpacoop.org

National Math and Science Initiative (NMSI)Booth: 4288350 N. Central Expressway, Suite M-2200Dallas, TX 75206NMSI is transforming education across the nation by building college readiness through exceptional teaching. We are a nonprofit focused on delivering educational programs to states and schools by providing training and resources.www.nms.org

National Network of Digital SchoolsBooth: 313294 Massachusetts AvenueRochester, PA 15074NNDS is the exclusive provider and developer of lincoln interactive, a fully accredited, standards-based online curriculum for K–12 students.www.nndsonline.com

National Peanut BoardBooth: 1023350 Riverwood Parkway, Suite 1150Atlanta, GA 30339National Peanut Board funds food allergy research and education and promotes the good nutrition of peanuts. Visit www.peanutallergyfact.org to learn about managing food allergies.www.nationalpeanutboard.org

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National School Public Relations AssociationBooth: 52015948 Derwood Road Rockville, MD 20855National organization for building community understanding and support for schools. Professional public engagement, marketing, communication materials, resources, consulting services, including communication audits and plans for accountability.www.nspra.org

National University Sanford Education CenterBooth: 21511355 North Torrey Pines RoadLa Jolla, CA 92037The Sanford Education Center at National University provides educators, nonprofit leaders and administrators with educational and training resources to inspire learning and develop harmonious interrelationships.

OraSure TechnologiesBooth: 703220 East 1st Street Bethlehem, PA 18015OraSure Technologies offers products for drugs of abuse, cotinine and alcohol. The Intercept® and OraSure® tests offer laboratory confidence with oral fluid convenience while QED offers quantitative ethanol detection in 2 minutes.www.orasure.com

The OrganWise Guys, Inc.Booth: 129450 Satellite Boulevard Suwanee, GA 30024The OrganWise Guys is an evidence-based, obesity prevention program that seamlessly integrates core curricula objectives and healthy living education to improve academic performance.www.organwiseguys.com

Outdoor Aluminum, Inc.Booth: 422P.O. Box 118Geneva, AL 36340We are a manufacturer of grandstands, custom bleachers, picnic tables, benches, press boxes and other related seating.www.outdooraluminum.com

Overcoming Obstacles — Life Skills EducationBooth: 802334 East Bayfront, Suite 159 Charleston, SC 29401The non-profit Community for Education Foundation provides the award-winning, research-based Overcoming Obstacles Life Skills curriculum to educators at no cost. Teach life skills and change our world.www.overcomingobstacles.org

OverDriveBooth: 114One OverDrive WayCleveland, OH 44125Make OverDrive your central digital content solution. The only solution compatible with iPad®, Chromebook™ and Kindle® (U.S. only). Serving thousands of schools worldwide.company.overdrive.com/education/k-12-schools

Panorama EducationBooth: 335109 Kingston Street, 5th FloorBoston, MA 02111Panorama Education helps schools improve through feedback surveys and data analytics. Trusted by over 6,000 schools, Panorama supports student, parent and staff surveys.www.panoramaed.com

ParentLinkBooth: 536180 N. University Avenue, Suite 500Provo, UT 84601ParentLink helps school districts engage families through the communication platform they prefer, powering the most official district mobile apps, social media management and traditional messaging.www.parentlink.com

Paxton/Patterson LLCBooth: 610724 E. 1st StreetFort Worth, TX 76102Cloud Learning Management System blended with project-based learning. Anywhere! Anytime! Any device! Individualized learning with real-time remediation for STEM, Health Science, Construction and FACS.www.patxonpatterson.com

PeachjarBooth: 20115090 Avenue of Science, Suite 101San Diego, CA 92128Increase parent and community engagement by delivering important information directly to parents. Peachjar offers the leading eflyer management tool used by thousands of schools across the nation.www.peachjar.com

Pepperdine University Graduate School of EducationBooth: 7346100 Center Drive, 5th FloorLos Angeles, CA 90045The Pepperdine University Graduate School of Education and Psychology offers a variety of master’s and doctoral degrees in the fields of education and psychology. Many of our programs are designed for the working professional with classes that meet during the evenings, online and occasionally on weekends.gsep.pepperdine.edu


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Pitsco EducationBooth: 635917 East JeffersonPittsburg, KS 66762Students of all learning styles have success in Pitsco STEM labs. Our hands-on approach provides a variety of flexible implementation models that build STEM literacy.www.pitsco.com

PMA Financial Network, Inc.Booth: 5282135 City Gate Lane, 7th FloorNaperville, IL 60563PMA Financial Network, Inc. is a full-service public finance company with over 30 years of experience providing clients long-term financial solutions that work.www.pmanetwork.com

Pride SurveysBooth: 5342490 Jefferson TerraceAtlanta, GA 30344For over 30 years, Pride Surveys has helped schools measure student behavior, school climate, safety, bullying and violence — all factors that affect the learning environment.www.pridesurveys.com

Proximity Learning Inc.Booth: 436900 S. Capital of Texas Highway, Suite 5350Austin, TX 78746Proximity Learning is a fully accredited online education provider based in Austin, TX. Our courses are built around regularly scheduled live class sessions delivered via web conferencing.www.proxlearn.com

Quantum Learning EducationBooth: 7311938 Avenida Del Oro Oceanside, CA 92056Quantum Learning’s professional development programs have transformed more than 100,000 teachers, affecting 12 million students worldwide. Our teaching methods are research based and student proven.www.quantumlearning.com

Questeq Inc.Booth: 202420 Rouser RoadCoraopolis, PA 15108Questeq has spent years providing an outsourced Educational Technology Management (ETM) service specifically for K12 school districts. Our ETM service is designed to deliver strategic outcomes in addition to meeting the individual requirements and budgets of any school district. Questeq enables school districts to focus on the core mission of education while achieving unparalleled value from their technology investments.www.questeq.com

RaaWee Inc.Booth: 712800 E. Campbell Road, Suite 201 Richardson, TX 75081RaaWee K12 Solutions empowers Student Support Services in enterprise and cloud administrative application development to solve business and student support challenges of public schools nationwide. Our core solutions are: Truancy & Dropout Prevention System, Online Student Registration, On-Demand Development, Asset Loss Prevention Systems.

Rave Mobile SafetyBooth: 12350 Speen Street Framingham, MA 01710Rave Mobile Safety is a leading provider public safety, K–12 and higher education technology solutions, including Smart911, Rave Panic Button, Rave Alert and SmartPrepare.www.ravemobilesafety.com

Read To Them Booth: 1341011 E. Main Street, Suite 204 Richmond, VA 23219National family literacy organization Read to Them promotes a culture of reading in homes, schools and communities through its One District, One Book program.www.readtothem.org

Renaissance LearningBooth: 5142911 Peach Street Wisconsin Rapids, WI 54494Renaissance Learning™ is a leading provider of cloud-based assessment and teaching and learning solutions that fit the K12 classroom, improve school performance and accelerate learning.www.renlearn.com

Responsive ClassroomBooth: 32685 Avenue A, P.O. Box 718 Turners Falls, MA 01376Responsive Classroom, a research- and evidence-based approach to K–8 education, results in social, emotional and academic growth in students. Workshops, onsite consulting, professional development resources.www.ResponsiveClassroom.org

Responsive TechnologiesBooth: 213365 Industrial Drive Harrison, OH 45030The Centurion Wireless Panic Button System provides an immediate direct link to law enforcement and school personnel in an emergency.www.stoptechltd.com

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Right At SchoolBooth: 5351167 Wilmette AvenueWilmette, IL 60091Right at School provides meaningful recess and after-school programs to enrich the lives of students, gives parents peace of mind, and help schools save money and focus on their academic mission.www.rightatschool.com

SafeDefend, LLCBooth: 236104 E Main StreetGardner, KS 66030SafeDefend provides the most effective, law enforcement supported approach to student and staff safety available. We prepare, notify and protect those most important to you!www.safedefend.com

SafeGuard/IMMIBooth: 40918881 US31 NWestfield, IN 46074The first to introduce lap-shoulder belts to the school bus industry, IMMI’s SafeGuard® brand of seats and STAR restraints are the preferred choice for school and daycare transportation.www.safeguardseat.com

Sanford Harmony ProgramBooth: 314P.O. Box 873701Tempe, AZ 85287-3701The Sanford Harmony Program is an approach designed to enhance peer relationships in Pre–K through 6th grade classrooms, thus reducing time spent on classroom management.www.sanfordharmonyprogram.org

School Check INBooth: 533P.O. Box 17979Tampa, FL 33682www.schoolcheckin.com

School Device Coverage Booth: 11829800 Agoura Road #200 Agoura Hills, CA 91301School Device Coverage offers affordable insurance for school devices issued to students during the school year. We cover damage, loss and theft. www.schooldevicecoverage.com

School Improvement NetworkBooth: 41332 W. Center StreetMidvale, UT 84047School Improvement Network provides award-winning, on-demand professional learning resources that research shows help educators become significantly more effective and students more successful.www.schoolimprovement.com

School Innovations & AchievementBooth: 3105200 Golden Foothill ParkwayEl Dorado Hills, CA 95762School Innovations & Achievement helps improve student outcomes and increase parent engagement through our award-winning software programs, Attention2Attendance® and Partnering4Student Success®.www.sia-us.com

SchoolMessengerBooth: 425718 University Avenue, Suite 202 Los Gatos, CA 95032Founded in 1999, SchoolMessenger is a leading provider of communication solutions for education. Thousands of school districts, public schools, colleges, universities, private schools and other educational facilities in all 50 states depend on the company’s innovative solutions to engage with their communities in any language and on any device.www.schoolmessenger.com

SchoologyBooth: 420115 W. 30th Street, 10th FloorNew York, NY 10001www.schoology.com

SchoolwiresBooth: 532330 Innovation Boulevard, Suite 301State College, PA 16803Schoolwires is dedicated to helping K–12 districts reach their optimal level of community engagement. We believe that a successful school district is a product of total community and parent involvement. That’s why our mobile and web-based products and solutions enhance communication, spark collaboration and boost student achievement.www.schoolwires.com

SearchSoft Solutions Inc.Booth: 64647 S. Meridian St., Suite 307 Indianapolis, IN 46204SearchSoft provides HR software solutions that save districts time and money. Key products include: Applicant Tracking, Electronic Onboarding, and Teacher and Principal Evaluation Solutions.www.searchsoft.net


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Selective Service SystemBooth: 8031515 Wilson Boulevard, Suite 500 Arlington, VA 22209www.sss.gov

Seton Hall UniversityBooth: 228400 S. Orange Avenue, Jubilee Hall, Room 422South Orange, NJ 07079Intensive two-year program; weekends and summer sessions. National reputation. Extensive networking and professional development. Cohort community supporting advancement during and after the program.

Silverback Learning SolutionsBooth: 705408 E. Parkcenter Boulevard, Suite 300Boise, ID 83706Silverback Learning’s Mileposts, in collaboration with Gooru, bring together resources for personalized learning. Analyze data, create custom plans and/or RtI interventions, and access teaching and learning content linked to Common Core Standards and all-in-one cloud-based tool.www.silverbacklearning.com

SK SOLAR Booth: 1322658 Griffith Park Boulevard Los Angeles, CA 90039SK Solar is a Los Angeles-based company with vast experience in commercial solar and school projects. HGAC pre-approved for fast turnaround!www.sksolar-usa.com

SkoolLive, LLCBooth: 106285 Marquette Avenue San Marcos, CA 92078SkoolLive is a technology and media company that works with schools in order to provide revenue opportunities through brand sponsorships on our 58” interactive kiosk.www.skoollive.com

Skyline Technology SolutionsBooth: 7466956 Aviation Boulevard, Suite FGlen Burnie, MD 21061

Skyward, Inc.Booth: 5045233 Coye DriveStevens Point, WI 54481Skyward’s School Management System represents an integrated student and financial management software system designed to keep administrators, educators and families connected.www.skyward.com

Source4Teachers/MissionOneBooth: 531800 Kings Highway North, Suite 405/410Cherry Hill, NJ 08034Source4Teachers and MissionOne are leading educational management firms specializing in full-service, cost-effective management of substitute teachers, paraprofessionals and support personnel for school districts.www.source4teachers.com

SRC Solutions, Inc.Booth: 5464647 Saucon Creek Road, Suite 100 Center Valley, PA 18034SRC Solutions Registration Gateway, a District Administrator Top 100 Award for 2014, automates your student enrollment and document management. Visit us at Booth 546.www.src-solutions.com

SSC Service SolutionsBooth: 3011845 Midpark Road, Suite 201Knoxville, TN 37921SSC partners with educational institutions nationwide to provide quality integrated facilities programs including custodial, maintenance and grounds services.www.sscserv.com

Standard for SuccessBooth: 33310741 S. County Road 850 East Cloverdale, IN 46120Educators with an understanding of the evaluation process created Standard for Success’s cloud-based system for employee evaluation and management. SFS has 100% client retention.www.standardforsuccess.com

STEDI.org — Substitute Teaching DivisionBooth: 510429 S. MainLogan, UT 84321STEDI.org provides college-level substitute teacher training in classroom management, teaching strategies, and professionalism. Licensed by Utah State University, STEDI.org is the premier trainer of substitute teachers.stedi.org

The STEM Academy, Inc.Booth: 4328322 W. CanteraPeoria, AZ 85383The STEM Academy, Inc. is a national non-profit organization dedicated to advancing economic development by improving STEM literacy for all K–16 students.www.stem101.org

STEMfinityBooth: 8065465 E. Terra Linda Way #105Nampa, ID 83687

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Stop Summer Learning Loss Booth: 6457721 Wadsworth Boulevard Arvada, CO 80003www.stopsummerlearningloss.com

Studies WeeklyBooth: 2201922 W200 N Lindon, UT 84042Studies Weekly is a simple and cost-effective way to teach social studies and science to your K–6 students. www.studiesweekly.com

TalentEdBooth: 5193520 West 75th Street, Suite 300Prairie Village, KS 66208Providing intuitive software for recruiting, hiring, developing, and retaining the best teachers and school leaders to districts and institutions (public, charter and private) nationwide.www.netchemia.com

TeacherMatchBooth: 6434611 N. Ravenswood, Suite 201 Chicago, IL 60640www.teachermatch.org

Teacher’s DiscoveryBooth: 6292741 Paldan DriveAuburn Hills, MI 48326www.teachersdiscovery.com

Teachers-Teachers.comBooth: 619P.O. Box 2519Columbia, MD 21045Teachers-Teachers offers school systems the most user-friendly and cost-effective web-based application for recruitment and applicant tracking needs. With over 350,000 certified teachers, we can help you find the right fit for any position!www.Teachers-Teachers.com

TekVisions Booth: 80440970 Anza Road Temecula, CA 92592www.tekvisions.com

Templeton DemographicsBooth: 305556 Silicon Drive #101Southlake, TX 76092Templeton Demographics is a consulting firm specializing in demographic studies, attendance zone planning, enrollment forecasting and G.I.S. mapping that helps school districts establish enrollment projections, make recommendations for new schools, establish attendance boundary changes and accommodate growth at existing schools.www.tdemographics.com

TenMarks Education, an Amazon CompanyBooth: 2331633 Bayshore Highway Burlingame, CA 94010

Tetra Analytix Booth: 126196 S 100 W Logan, UT 84321Tetra Analytix, LLC is a specialized company focusing on innovative data collection and reporting technology systems for schools, governments and other organizations.

Thesys InternationalBooth: 5251575 W. Mable StreetAnaheim, CA 92802www.thesysintl.com

TIAA-CREFBooth: 714730 Third AvenueNew York, NY 10017TIAA-CREF is a full-service financial services company serving the needs of those working in the academic, research, medical, cultural, religious and governmental fields.www.tiaa-cref.org

Trapeze Software GroupBooth: 8251100 Superior Avenue E, Suite 1290Cleveland, OH 44114www.trapezegroup.com

Tremco Roofing Booth: 6253735 Green Road Beachwood, OH 44122Tremco Roofing and Building Maintenance is committed to providing education facilities with roofing and weatherproofing solutions on time, on budget and with minimal class disruption. www.tremcoroofing.com

UpSlope Solutions LLCBooth: 606P.O. Box 10683 Glendale, AZ 85023UpSlope provides onsite researched-supported Employee Behavior Modification Leadership Staff Development, Employee and Student Code of Conduct design, and desktop Investigative Rubric Software.www.upslopesolutions.com

VALICBooth: 6042929 Allen Parkway Houston, TX 77019For more than half a century, VALIC has served as a leading retirement plan provider for K–12 schools and school districts, as well as other not-for-profit institutions. www.valic.com


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VH1 Save The Music FoundationBooth: 5031515 Broadway, 20th FloorNew York, NY 10036We believe complete education includes music education. We partner with public schools to give children the tools to excel in academics and in life.www.vh1savethemusic.org

Vista Learning, NFPBooth: 3272705 McDonough StreetJoliet, IL 60436EvaluWise is a customizable web-based teacher evaluation management tool that saves administrators 2–3 hours per evaluation regardless of the evaluation model (including CSTP-based models).

Voya Financial Booth: 702One Orange WayWindsor, CT 06095Voya Financial (formerly ING U.S.) is composed of premier retirement, investment and insurance companies serving the financial needs of approximately 13 million individual and institutional customers in the U.S.voya.com

Waterford Institute Booth: 6321590 East 9400 SouthSandy, UT 84093Waterford Institute is a nonprofit research center that creates personalized, cloud-based instruction for children age PreK to 2nd grade.www.waterford.org

WestEd Booth: 332730 Harrison Street San Francisco, CA 94107WestEd, a nonprofit research and development agency, works at national, state and local levels to improve education and other important outcomes for all learners.www.wested.org

Wilson Language Training CorporationBooth: 11947 Old Webster RoadOxford, MA 01540The WILSON Reading System®, WILSON Just Words® WILSON Fundations® and WILSON Fluency® are multisensory, structured reading and spelling curricula to address prevention, intervention and intensive instructional needs.www.wilsonlanguage.com

Worth Ave. GroupBooth: 3281337 S. Western RoadStillwater, OK 74074Worth Ave. Group specializes in providing electronic device protection for educational institutions, businesses and individuals offering unlimited claims. Licensed in all 50 states and the U.S. territories.www.worthavegroup.com

Working Education Booth: 6402312 Park Avenue, Suite 450 Tustin, CA 92782Connect your student metrics with financials. Standardize your data for maximum interoperability. Turnkey education data management organization providing plug-and-play reporting solutions.www.workingeducation.com

WRiTE BRAiN WorldBooth: 433554 N. Laramont Boulevard Los Angeles, CA 90004WRiTE BRAiN books is a new and innovative project-based learning program. WRiTE BRAiN books are richly-illustrated, textless books that inspire kids of all ages to write, igniting self-expression and inventive storytelling while developing necessary 21st-century skills.www.writebrainworld.com

YouthTruth Student SurveyBooth: 219100 Montgomery Street, Suite 1700San Francisco, CA 94104YouthTruth is a national nonprofit that harnesses student perceptions to help educators accelerate their K–12 school improvement and teacher development initiatives.www.youthtruthsurvey.org

Z-MedicaBooth: 7204 Fairfield Boulevard Wallingford, CT 06492

ZOLL Medical CorporationBooth: 704269 Mill RoadChelmsford, MA 01824ZOLL Medical Corporation, a leader in medical devices and software solutions, provides AED and CPR solutions for schools, fitness centers, corporations, churches and other organizations that accommodate or serve the public. Our clinically advanced, easy-to-use products help lay rescuers and professionals alike respond quickly and effectively to sudden cardiac arrest. Real CPR Help® technology in ZOLL’s AEDs provides real-time feedback on CPR quality, while See-Thru CPR® provides a view of the patient’s underlying ECG rhythm.www.zoll.com

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Exhibitor Listing by Booth101 ..................................................................................... Dasbotics102 ...........................................................National Peanut Board105 ........................................................Communities In Schools106 ...........................................................................SkoolLive, LLC109 ......................................................Grand Canyon University113 ................................................................Mentoring Minds, L.P.114 .....................................................................................OverDrive116 ..........................................Learning Sciences International117 ......................................................... Education Logistics, Inc.118......................................................... School Device Coverage119 ........................... Wilson Language Training Corporation120 .......................................................................Hewlett Packard121 ...............................................................................LearningAisle123 ...................................................................Rave Mobile Safety125 .......................................................................................... Istation126 ............................................................................. Tetra Analytix128 ...................................................................The Gordian Group129 ..................................................... The OrganWise Guys, Inc.130 ...................................................................G.R.E.A.T. Program132 ....................................................................................SK SOLAR133 ......................................................................................... ELERTS134 ........................................................................... Read To Them136 .................................................American Heart Association135 ..........................................................ALICE Training Institute201 .......................................................................................Peachjar202...............................................................................Questeq Inc.204 ......................................................The Leadership Program206 ................................................. Hellas Sports Construction210 ...........................................National Joint Powers Alliance213 ..........................................................Response Technologies214 .......Association of Educational Purchasing Agencies 215 ..............National University Sanford Education Center216 .................................................... Forrest T. Jones & Co., Inc.217 ...................................... Background Investigation Bureau219 ...................................................YouthTruth Student Survey220 ........................................................................ Studies Weekly221 .................................................Buck Institute for Education225 .....................................................................Darkness to Light226 ....................Graduate Follow-Up by LifeTrack Services227 ...................................Cyber High Business Development228 .............................................................. Seton Hall University229 ................................................................................ Lea(r)n, Inc. 230 ................................................................ Educate Online Inc.231 ..................... Government Finance Officers Association233 ..................TenMarks Education, an Amazon Company

234 ................................................American Heart Association236 ..................................................................... Safe Defend, LLC301 ............................................................ SSC Service Solutions302....................................Chartwells School Dining Services305 ................................................... Templeton Demographics307 ............................................................................................ ASCD308 .............................................Knowledge Delivery Systems309 ................................................................................ Brenthaven310 .................................. School Innovations & Achievement313 ................................. National Network of Digital Schools314 .................................................. Sanford Harmony Program315 ............... CareFlow Electronic Student Health Records316 ........................................................ Arizona State University320 ................................................................................Hapara, Inc.322 ...........................................................Bright White Paper Co325 ............. Ellingsen & Associate Online Speech Therapy326 ...........................................................Responsive Classroom327 .................................................................Vista Learning, NFP328 ....................................................................Worth Ave. Group329 ................... ECRA Group, Inc. & HYA Executive Search332 .........................................................................................WestEd333 ..............................................................Standard for Success335 .............................................................. Panorama Education402 ..............................................................................ActPoint KPI404 ....................................................MAXIMUS K-12 Education407 ...................... The Interlocal Purchasing System (TIPS)408 ......................................................................................Hobsons409 .......................................................................SafeGuard/IMMI413 .............................................School Improvement Network414 .....................................................................First Student, Inc.415....................................... District Administration Magazine419 ................................................................................ BrightBytes420 ..................................................................................Schoology421 ..................................................................Heery International422 ........................................................Outdoor Aluminum, Inc.425 .....................................................................SchoolMessenger426 ......................................American Fidelity Assurance Co.428 .................National Math and Science Initiative (NMSI)431 ......Executive Ed.D. in K-12 Administration College of432 .......................................................The STEM Academy, Inc.433 .............................................................. WRiTE BRAiN World 434 .............................................................LifeLoc Technologies436 .........................................................Proximity Learning Inc.


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501 ..............................................................................Horace Mann502 ..............................................The Gilder Lehrman Institute503........................................VH1 Save The Music Foundation504 .............................................................................Skyward, Inc.510 ......................... STEDI.org-Substitute Teaching Division513 ..................................................................Graduation Alliance514 .............................................................Renaissance Learning519 ........................................................................................TalentEd520 ............. National School Public Relations Association521 .....................................................................................Knovation522 .........................................................................Blackboard Inc.525 ................................................................Thesys International526 ................................................................ Forecast5 Analytics527 ................................................. International Baccalaureate

Americas Global Centre 528 ................................................PMA Financial Network, Inc.530 ......................................................Audio Enhancement Inc.531 ............................................. Source4Teachers/MissionOne532 ................................................................................Schoolwires533 ....................................................................... School Check IN534 .............................................................................Pride Surveys535 ........................................................................ Right At School536 ...................................................................................ParentLink540 .......................................Davis Demographics & Planning542 ......................................................................... K12 Insight, Inc.544 ......................................................................JASON Learning546 ...................................................................SRC Solutions Inc.601 ........................................................Aramark K-12 Education602 .............................................................................. LearnSprout604 ...........................................................................................VALIC605 ................................................................. Achievement Loop606 ........................................................UpSlope Solutions LLC.609 ......................................................... Boardworks Education610 ............................................................Paxton/Patterson LLC613 ........................................................Durham School Services614 ........................................................................................... Follett617 ................................................................................................ ISTE619 ..........................................................Teachers-Teachers.com620 ...................................................... GCA Education Services621 ............................................................. My Learning Plan, Inc.625 ........................................................................ Tremco Roofing626 ............................................................Microsoft Corporation627 ..............................Keystone Purchasing Network (KPN)629 ................................................................ Teacher’s Discovery631 ......................................................................................... Fortinet632 ..................................................................Waterford Institute633 ................................................................ Apollo After School635 ...................................................................... Pitsco Education

636 ...................Congressional Medal of Honor Foundation639 ............................................................................... Colonial Life640 .................................................................Working Education641 .....................................................................................GoalBook643 ........................................................................... TeacherMatch645 .............................................. Stop Summer Learning Loss646 .....................................................SearchSoft Solutions Inc.701 ..................................................Heartland School Solutions702 ........................................................................... Voya Financial703 ............................................................ OraSure Technologies704 ..................................................ZOLL Medical Corporation705 .............................................Silverback Learning Solutions706 .........................Anchor Audio Portable Sound Systems708 ................................................. Frontline Technologies, Inc.709 ..............................................................................................HMS710 ................................ Frontline Technologies (AppliTrack)712 ............................................................................... Raa Wee Inc.713 .............................................................. Imagine Learning Inc.714 ................................................................................. TIAA-CREF716 .................................................................Mid-Career Doctoral

Program in Education Leadership720 ......................................................................................Z-Medica722 ...............................................................................................AXA726 ........................................Education Networks of America728 ......................................Connor Sport Court International730 .................................................................Energy For Schools731 ..............................................Quantum Learning Education732 ..................................................................Great Expectations733 .................................................National Institute of Justice734 ............................................................Pepperdine University

Graduate School of Education735 ...................................................Creative Learning Systems736 ....................................................................... Education Week739 ..................................................................Infinite Trading Inc.740 ...........................Cambridge International Examinations745 ........................ Institute for Student Achievement (ISA)746 ............................................. Skyline Technology Solutions803......................................................Selective Service System801 ........................................................................ABMM Financial802 ...........Overcoming Obstacles — Life Skills Education803......................................................Selective Service System804 .................................................................................. TekVisions805 ...................... Drexel University — School of Education806 ..................................................................................STEMfinity822 ......................................... Anonymous Alerts & K12 Alerts824 ...........................................Edupoint Educational Systems825 ....................................................... Trapeze Software Group826 ..................................................................................Champions827 ..........Engineer Your World — The University of Texas

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Hall G | San Diego Convention CenterFloor plan as of January 9, 2015

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Meetings and Functions IndexTHURSDAY, FEBRUARY 26

7 – 9am

ACA MeetingMarina Ballroom D, San Diego Marriott Marquis & Marina

In 2014, a group of Oklahoma school administrators formed the Association of Christian Administrators (ACA). The mission of this organization is “to positively support Christian leaders in public schools.” During its brief existence, the organization has attracted the attention of school leaders from across the country. The purpose of this meeting is to determine if there is enough interest to create a national organization. David Pennington, President of AASA and a member of ACA, leads the discussion.

12 – 2pm

Century Club LuncheonCatalina, San Diego Marriott Marquis & Marina

5:30 – 7pm

Kentucky and Missouri ReceptionRoy’s Restaurant San Diego Waterfront

8:30 – 10:30pm

NEASS Cocktail ReceptionCardiff/Carlsbad, San Diego Marriott Marquis & Marina

FRIDAY, FEBRUARY 27

7 – 8:30am

USAA Member BreakfastPresidio, San Diego Marriott Marquis & Marina

7 – 9am

Indiana BreakfastPoint Loma, San Diego Marriott Marquis & Marina

7:30 – 8:30am

Missouri BreakfastMarina Ballroom F, San Diego Marriott Marquis & Marina

11:45am – 1:45pm

Horace Mann League Annual Luncheon and MeetingMarina Ballroom D, San Diego Marriott Marquis & Marina

3 – 4pm

USAA Executive Committee MeetingEncinitas, San Diego Marriott Marquis & Marina

4:30 – 5:30pm

CoSN/AASA Empowered Superintendent InitiativeLaguna, San Diego Marriott Marquis & Marina

4:30 – 6:30pm

Northwest ReceptionMarina Ballroom E, San Diego Marriott Marquis & Marina

5 – 6pm

CAPSS CT Cocktail ReceptionVista, San Diego Marriott Marquis & Marina

5 – 7pm

Southwestern States ReceptionCoronado Terrace, San Diego Marriott Marquis & Marina

5 – 7pm

CEHD ReceptionNewport Beach, San Diego Marriott Marquis & Marina

5 – 8pm

CASE 2015 Colorado Superintendent of the Year Celebration (by invitation only)Eddie V’s, 789 West Harbor Drive, San Diego, CA 92101

5 – 9pm

SUPES Cocktail ReceptionMarina Ballroom D, San Diego Marriott Marquis & Marina

5:30 – 7pm

North Carolina Welcome ReceptionOceanside, San Diego Marriott Marquis & Marina

5:30 – 7pm

ALAS Recognition Reception FIESTAMarina Ballroom F, San Diego Marriott Marquis & Marina

5:30 – 7pm

Illinois Reception Honoring the 2015 Superintendent of the YearPetco Park (home of the San Diego Padres)

5:30 – 7:30pm

Pennsylvania ReceptionTorrey Pines 3, San Diego Marriott Marquis & Marina

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Speaker IndexAlford, Aaron .................................................................8, 37Agovino, Frank .................................................................. 55Amoroso, Gary ..................................................................50Arfstrom, Kari ....................................................................64Austin, Sandra ................................................................... 26Avossa, Robert ..................................................................34Bagin, Rich .......................................................................... 55Barnwall, Shailey ............................................................... 53Beckwith, Kelly .................................................................. 58Belcher, Mike ......................................................................48Benham, Michelle .............................................................. 31Benigni, Mark ..................................................................... 36Blankstein, Alan .........................................................26, 43Bloom, Todd ........................................................................ 51Boasberg, Tom ...........................................................54, 55Boozer, Leslie .....................................................................54Borkowski, John................................................................ 38Breeden, Terri .....................................................................37Brenner, Dan ....................................................................... 62Brown, Luvelle ...................................................................42Buckman, Joel ................................................................... 38Bushman, Adam ............................................................... 63Capolupo, James .............................................................. 55Cardinali, Dan..................................................................... 63Carnes, Meg ........................................................................ 63Carvalho, Alberto .............................................................34Chambers, HD ...................................................................42Cheser, Karen .....................................................................49Chiang, Eva Myrick ..........................................................61Chirichello, Michael .......................................................... 33Clark, Fred........................................................................... 39Clark, William ..................................................................... 58Cloninger, Karen ............................................................... 26Cochran, Robin .................................................................. 33Collins, Randy .....................................................................57Contreras, Sharon ............................................................34Conway, Lydia .....................................................................41Copeland, Robert .............................................................40Cruz, Rick ............................................................................50D’Orio, Wayne.................................................................... 62Daggett, Bill .......................................................................43Dale, Jack .............................................................................37Daley, Ben ........................................................................... 62Dance, Dallas............................................... 32, 39, 49, 62Davidson, Hall ................................................9, 44, 52, 57Davis, Jacquelyn ................................................................61Delisle, Deb .........................................................................54Dickerson, Mychael .......................................................... 55Dickinson, Gail ....................................................................41Domenech, Dan ............................................9, 44, 58, 63Duffy, Francesca ..............................................8, 9, 33, 57Duke, Daniel ...................................................................8, 37Edwards, Mark .............................................................33, 41Elia, MaryEllen ...................................................................49Ellerson, Noelle ................................ 8, 9, 30, 40, 51, 54Enfield, Susan .................................................................... 52Fagen, Elizabeth ........................................................ 37, 56Farooqui, Suhail ................................................................42

Fink, Stephen ..............................................................26, 52Finnan, Leslie ........................................................30, 41, 51Follett, Britten ....................................................................41Foose, Renee ......................................................................37Fowler, Charles .................................................................. 52Franco, Carmella ............................................................... 35Frazier, Dan ............................................................. 9, 57, 62Fritchtnitch, Jeff ............................................................... 56Fuini-Hetten, Lynn ........................................................... 36Gaines, Chris .................................................. 9, 32, 38, 57Gentzel, Tom ................................................................. 9, 58Giard, Thomas ................................................................... 36Gibb, Bryan ......................................................................... 62Gifford, Nancy ................................................................... 56Giles, Wayne .......................................................................30Goldman, Jay ..................................................................... 56Gooden, Benny ............................................................8, 30Greenhill, Valerie ............................................................... 56Grier, Terry ...................................................................50, 53Grove, Michael ................................................................... 36Guertin, Jon ........................................................................ 32Hackett, Julie .....................................................................50Hajek, Mike .......................................................................... 38Halperin, Howie ................................................................. 32Hancock, Marsali ............................................................... 56Hanzer, Elanie .................................................................... 38Haro, Sid ............................................................................... 31Harvey, James .................................................................... 52Haugen, Jay ........................................................................50Heath, Dan ..........................................................................48Heatherly, Teresa ............................................................... 31Hensley, Shanna ................................................................50Hill, Darryl ............................................................................ 33Hill, Teresa ............................................................................ 31Hochman, Jere ..................................................................54Holcombe, Amy ................................................................ 62Hoverman, Dan................................................................... 51Hull, Kari ............................................................................... 32Hurley, Kathy ....................................................................... 31Ikemoto, Gina ......................................................................61Jackson, Kayla ................................................................... 58Jacobs, Patches ................................................................ 38Jacobson, Thomas ........................................................... 36Jeffreys, Deann .................................................................42Jensen, Julie .......................................................................49Jerde, Susanne .................................................................. 52Jimenez, Elizabeth ............................................................ 31Joel, Steve ............................................................................41Johns, Christine ................................................................ 52Johnson, Donna ................................................................. 51Jones, Chris ........................................................................ 39Kalbfliesh, Dan ....................................................................61Kane, Deborah ................................................................... 35Kavanaugh, Shayne ......................................................... 56Kay, Ken .........................................................................31, 37Keen, Mark ..........................................................................42Kenedy, Linda .................................................................... 32Kerns, Gene ........................................................................40


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Kickbusch, Consuelo .......................................................64Kliman, Carolyn Trager ....................................................37Knox, Raina ......................................................................... 32Kussmaul, Don ................................................................... 32Lambert, Amy ....................................................................42Lathan, Grenita .................................................................. 53Leahy, Thomas.................................................................... 51Leboff, Russell ................................................................... 39Lenker, Ethan .....................................................................42Levine, Elliott .....................................................................48Litzsinger, Todd ..................................................................41Lockard, Steve .............................................................31, 56Lubelfeld, Michael ....................................................... 8, 33Macias, Linda .....................................................................42Maldonado, Raul ................................................................ 31Marten, Cindy..................................................................... 62Martin, Phil ........................................................................... 31Martin, Robert .................................................................... 52Martinez, Richard ............................................................. 55Marx, Gary ...........................................................................40Marzano, Robert ............................................................... 58May, Steven ..........................................................................57McCann, Nathan ............................................................... 35McCord, Robert .................................................................34McDonald, Trevor .............................................................. 31McGowan, Kyle .................................................................. 32McGuire, Stacy ..................................................................42Medina, Enrique ................................................................ 55Melenas, Theresa ..............................................................42Merrill, James ..................................................................... 33Mextorf, Richard ............................................................... 58Mik, Donna Adduci .......................................................... 36Miklus, Corey ...................................................................... 38Miles, Mike .....................................................................57, 61Minasyan, Gayane............................................8, 9, 33, 57Minichello, Jimmy ............................................................. 56Miyashiro, David ................................................................ 32Montgomery, Matthew ...................................................42Moore, David .......................................................................41Morada, Dianne ................................................................. 38Morgan, Nicholas .............................................................. 33Murphy, Patrick ...........................................................51, 62Nagel, Dave .........................................................................61Neihof, James .................................................................... 33Nekritz, Mike ...................................................................... 36Nemko, Barbara .................................................................57Nicole, Dwanna ................................................................. 32Noguera, Pedro ..................................................26, 39, 43Norris, Laurie......................................................................50O’Connell, Bridget ........................................................... 62Oppelt, Kim ................................................................... 9, 53Osborne, Nick .................................................................... 56Ott, Maria ............................................................................. 35Pennington, David .......................................8, 37, 40, 44 Perera, Katrise .............................................................. 8, 33Perondi, Larry ............................................................. 27, 52Phillips, Rick ....................................................................... 62Picos, Sonia ........................................................................42Pines, Steve ......................................................................... 31Pitcock, Sarah .............................................................34, 36Pletnick, Gail ....................................................................... 31Poe, Randy .......................................................................... 33Poling, Stephen .................................................................. 31

Polyak, Nicholas ........................................................... 8, 33Pope, Michaelle ................................................................. 32Porterfield, Kitty ............................................................... 63Potter, Bruce .......................................................................61Ray, Gary ............................................................................. 32Ray, Ryan .............................................................................40Reardon, Mark ............................................................ 27, 52Regur, Steve ....................................................................... 32Reily, Jamie ......................................................................... 56Riley, Richard .....................................................................44Ripken, Jr., Cal ...................................................................44Robinson, Clinton ............................................................. 38Robles, Darline .................................................................. 35Rose, Jeff ............................................................................. 56Roth, Michael ..................................................................... 36Sanders, Tony .....................................................................37Sanfelippo, Joe.................................................................. 62Saron, Brad ......................................................................... 62Schlomann, Don................................................................ 56Schonfeld, David .........................................................9, 49Schuler, David .......................................................8, 40, 64Scott, Darrell ...................................................................... 58Shannon, Paula ...................................................................41Sherman, Mort ............................................... 8, 37, 42, 54Sichel, Amy ............................................................8, 40, 50Singh, Candace ............................................................ 9, 57Skretta, John ...................................................................... 32Slagle, Mike .........................................................................43Slayman, Agnes ................................................................ 35Sloan McCombs, Jennifer ......................................34, 36Smalley, Eleanor.................................................... 8, 37, 42Sneed, Maree ............................................... 34, 37, 40, 51Spurgeron, Joseph............................................................57Starr, Joshua ................................................................51, 56Taliaferro, Lori .....................................................................61Torres, Jose ..........................................................................37Truesdale, Valerie ..............................................................37Turner, Vera..........................................................................41Urick, Mia .............................................................................50Vargas, Bolgen ...........................................................34, 36Voltz, Richard ..................................................................... 51Votruba, James ................................................................. 33Wade, Ron ............................................................................41Warren, Kyle .................................................................. 8, 34Wilbanks, Alvin ..................................................................61Wilson, Antwan ..........................................................34, 36Wilson, Jamie...................................................................... 51Wilson, Margaret ...............................................................41Wolf, Lora ............................................................................40Wright, Donna ....................................................................41Yan, Bo .................................................................................43Yoo, Daniel ..........................................................................42Zabilka, Gary ...................................................................... 56Ziegenfuss, Randy ........................................................... 36Zundel, Michelle ................................................................49

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Blackboard..............................................................................................45

Communities in Schools ....................................................................23

Horace Mann ........................................................................Back Cover

Knoxvation .............................................................Inside Front Cover

Lifetouch Photography for Project Success .....................................................Inside Back Cover

Scholastic ................................................................................................65

SchoolMessenger .................................................................................89

Seaton Hall ................................................................................................11

Skoollive...................................................................................................59

Source4Teachers/MissionOne ...........................................................11


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Table of Contents - AASA · NCE Marketplace Floor Plan ... • Eradicating Learned Passivity in Long-Term English Learners • Finding, Evaluating and Buying: Insights from a