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Startup to Growth Stage: Three Keys to Scaling Sameer Dholakia - CEO

Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

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Page 1: Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

Startup to Growth Stage: Three Keys to Scaling

Sameer Dholakia - CEO

Page 2: Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

Specific Problem Specific Buyer

SaaS Model Product | Buyer Fit Product | Market Fit

Page 3: Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

SaaS Listen to Your Customer

Page 4: Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

SUPPORT DELIVERY COMMUNITY CUSTOMER SUCCESS

SALES

26

18

10

20

5 SaaS

Page 5: Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

Build a Team

Page 6: Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

Hiring is a Privilege

Page 7: Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

Don’t get Burned by Your Cash Burn

Page 8: Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

11 months

Anticipate What’s to Come

Market Cycles 1945 - 2009

Expansions

Contractions 58 months

*Bureau of National Economic Research

Page 9: Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

Control the Burn

Page 10: Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

Focus on Product | Buyer Fit

Listen to Your Customer

Build a Team

Hiring is a Privilege

Don’t Get Burned by Your Cash Burn

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3

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Key Takeaways

Page 11: Startup to Growth Stage: Three Keys to Scaling Sameer ...go.appdirect.com/hubfs/presentations/SendGrid-Sameer-Dholakia.pdf · SendGrid @SendGrid . QI '13 Q2 '13 Q3 '13 Quarterly Cash

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