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Sponsor & Exhibitor Pack CASE Europe Annual Conference17–19 November 2021 | #CASEconnect
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Introduction
Why attend CEAC?
What’s new at CEAC this year?
Main information
Sponsorship opportunities
How to book your sponsorship
Deadlines and other information
Contact information
Annexes
introductionWelcome to the CASE Europe Annual Conference 2021 (CEAC21), the leading event for advancement professionals.
The theme of this year’s online CEAC is “Connected” — and it will be more connected than ever before. With support from our outstanding conference planning committee, chaired by Natalie Trott from Queen’s University Belfast, we have developed an exciting programme for marketing and communications professionals, fundraisers and alumni relations practitioners. And with the opportunities to connect with your customers past, present, and future, this virtual event will help expand your audience and promote inclusivity.
We anticipate a record number of delegates this year, and they are not only from Europe but from around the globe. So, whether you are interested in promoting brand awareness, demonstrating your thought leadership, or making connections and networking, you will be able to tell your story to a broad audience of both current and future leaders in the advancement profession.
For this online event, we have developed institutional passes so that entire advancement offices can attend sessions, seminars, and plenaries together as a team, connecting with their peer institution counterparts and their colleagues alike.
And as we gathered experts in every discipline no matter where they reside, this programme promises to be one of the strongest ever.
We look forward to seeing you at the main event in the CASE calendar in Europe. If you have any questions, please do get in touch.
Bruce BernsteinExecutive DirectorCASE, Europe
GET IN TOUCH
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected]
why attend?
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected]
COME JOIN US FOR EUROPE’S LARGEST EVENT FOR ADVANCEMENT PROFESSIONALS
If you are a business who provides services to Schools, Higher Education, Charity or Arts & Culture sectors, this is the event for you.
Our delegates come to CEAC year-on-year to hear about trends, discuss hot topics, learn from one another and to meet their future suppliers. It is the perfect opportunity to engage with the sector.
OUR NUMBERS
Here are the number from the last CEAC, held in 2019:
1 Conference 148 Sessions
289 Institutions and Partners
177 Speakers (43% male, 57% female)
823 Attendees15 Committee Members
CEAC 2019 in Birmingham
Edinburgh, 2018 Birmingham, 2017 Brussels, 2016
1 Conference
150 Sessions
220 Speakers
325 Institutions
1,039 Attendees
Our audience is in general equally composed by professionals from the Fundraising, Marketing & Communications and Alumni Relations areas, from different institutions in Europe and, increasingly, from other continents.
1 Conference
139 Sessions
191 Speakers
284 Institutions
839 Attendees
1 Conference
121 Sessions
198 Speakers
290 Institutions
782 Attendees
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected].
CEAC is traditionally an intense and unique experience. See below a retrospective of the latest ones:
22% Marketing & Communications
24% Fundraising
21% Alumni Relations
24% Other
3% Development Services
6% Strategy & Leadership
what’s new?This is the first CEAC, in over 15 years of the conference, that is held online. We are working hard to replicate the CEAC spirit as much as possible and explore this new medium to further support sector institutions.
Some aspects of this year’s conference deserve to be highlighted:
OUR INSTITUTIONAL PASS SYSTEM WILL ALLOW FOR MORE PARTICIPANTS FROM EACH INSTITUTIONThis year we are encouraging team-based learning. We understand these are difficult times and have introduced a new flexible pricing structure to match institutional needs and size. Group-friendly prices will allow institutions to train more staff than usual, and we are expecting to see great engagement levels from institutions from Europe and beyond. You can see more about how this system is organised below:
SPONSOR DYNAMIC NETWORKING ROOMSActive interaction with participants will be possible via the networking spaces. In there, every sponsor will have a designated “table”, where delegates can stop by for a group or one-to-one video chat. This will be your main interactive area and we suggest you have representatives available there during conference hours.
The sponsors & exhibitors area is where delegates will go to get information about your company, access resources you chose specifically for this conference, see who is representing your business there and find your contact details. However, live conversations will take place via this networking space.
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected]
SYSTEM
EXCLUSIVE COMPANY’S NETWORKING ROOMSThis is a benefit for Platinum and Gold level sponsors. It simulates having your exclusive hall area, where you choose who can join from the list of event attendants. They will only be visible to your invitees list. There you can have up to 100 pp at the same time, and video call them 1-0-1 or in groups of up to 8 pp. You will be able to host small roundtable discussions (up to 8pp per group) in this space during the main programme breaks about topics of your choice or link a live stream to the room. This will be played automatically to all users in the room and can be watched whilst in a “bubble”.
It is the perfect opportunity for getting in touch with current and future clients.
You can add a static background image of 4000x4000px to it. You can have a look at how it works here.
All sponsors & exhibitors will receive a video on how to use the platform at the end of October.
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected].
main info
PROGRAMME
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected]
CONFERENCE DATES:17–19 November 2021Online Conference
The event will use the CrowdComms platform (you can see a general demo here) and we will share a video with sponsors and exhibitors on how to best take advantage of its features in late October.
IMPORTANT: The platform will go live on 10 November and will be deactivated on 1 December.
Find out more about the conference and access the programme via the button below.
CEAC21 is offering sponsorship opportunities in 5 different levels: Platinum, Gold, Silver, Bronze and Exhibitor. Below you can find their description and costs.
PLEASE NOTE: THERE ARE 2 PRICE BRACKETS1. Educational partners: for-profit institutions that are CASE members2. Non-educational partners: for-profit institutions that are not CASE members
opportunities
PLATINUM level sponsorship (Exclusive)Principal sponsor
• 1 x 45min live session in date and time to be allocated by CASE (afternoon of 17 or 18 November)• Virtual booth where delegates can access articles and videos from your company and message your representatives • 1 x 30min breakfast roundtable in date and time to be allocated by CASE (morning of the 18 or 19 November) (max. of 8 participants, including company representative)• 6 company delegate passes• Exclusive networking room with your company’s name• Exclusive sponsorship of the opening plenary (introduction of the session, 5min speech about company, logo on the background)• Company banner at main event page (top left corner, scrolling, 1024x256px)• List of delegates*• Challenge at the event game• Company banner at home page (exclusive) (format .jpg or .png)• Company logo in the event webpage and materials• Post event reporting (up to 5 working days) with breakdown of who viewed company profile (name and email*), who clicked on documents on company profile (name and email*) and who attended your session(s)
EDUCATIONALPARTNER
NON-EDUCATIONALPARTNER£10,750 £12,900
prices exclude VAT
GOLD level sponsorshipChoose between the two options, below. The underlined item is the difference between options A & B.
EDUCATIONALPARTNER
NON-EDUCATIONALPARTNER£6,250 £7,500
OPTION A(3 available)
OPTION B(2 available)
• 1 x 45min live session in date and time to be allocated by CASE (afternoon of 17 or 18 November)
• Virtual booth where delegates can access articles and videos from your company and message your representatives
• 5 company delegate passes• Exclusive track sponsorship – FR, AR,
MarComms (first refusal – previous sponsor of this item)
• Exclusive sponsorship of one-track session of your choice (introduction of the session and 3min speech about company)
• Exclusive networking room with your company’s name
• Company banner at main page (top left corner, scrolling, 1024x256px)
• List of delegates*• Company logo in the event webpage
and materials• Post-event reporting (up to 5 working
days) with breakdown of who viewed company profile (name and email*), who clicked on documents on company profile (name and email*) and who attended your session(s)
• 1 x 45min live session in date and time to be allocated by CASE (afternoon of 17 or 18 November)
• Virtual booth where delegates can access articles and videos from your company and message your representatives
• 5 company delegate passes• Exclusive sponsorship of the mid OR
closing plenaries (introduction of the session and 3min speech about company) (chosen in a first come first serve basis)
• Exclusive networking room with your company’s name
• Company banner at main page (top left corner, scrolling, 1024x256px)
• List of delegates• Company logo in the event webpage
and materials• Post event reporting (up to 5 working
days) with breakdown of who viewed company profile (name and email*), who clicked on documents on company profile (name and email*) and who attended your session(s)
prices exclude VAT
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected].
SILVER level sponsorship4 available
• 1 x 45min live session in date and time to be allocated by CASE (afternoon of 17 or 18 November)• Virtual booth where delegates can access articles and videos from your company and message your representatives • 4 company delegate passes• List of delegates*• Company logo in the event webpage and materials• Post event reporting (up to 5 working days) with breakdown of who viewed company profile (name and email*), who clicked on documents on company profile (name and email*) and who attended your session
EDUCATIONALPARTNER
NON-EDUCATIONALPARTNER£3,500 £4,200
prices exclude VAT
BRONZE level sponsorship8 available
• 1 x 30min breakfast roundtable in date and time to be allocated by CASE (morning of the 18 or 19 November) (max. of 8 participants, including company representative)• Virtual booth where delegates can access articles and videos from your company and message your representatives • 4 company delegate passes• List of delegates*• Post-event reporting (up to 5 working days) with breakdown of who viewed company profile (name and email*), who clicked on documents on company profile (name and email*) and who attended your session
EDUCATIONALPARTNER
NON-EDUCATIONALPARTNER£2,280 £2,736
prices exclude VAT
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected].
EXHIBITOR8 available
• Virtual booth where delegates can access articles and videos from your company and message your representatives • 3 company delegate passes• List of delegates*• Post event reporting (up to 5 working days) with breakdown of who viewed company profile (name and email*) and who clicked on documents on company profile (name and email*)
EDUCATIONALPARTNER
NON-EDUCATIONALPARTNER£1,650 £1,980
prices exclude VAT
EXTRA
£210prices exclude VAT
EXTRA COMPANY PASS FOR ANY SPONSOR LEVEL
*All data sharing is subject to GDPR
how to bookTo book your sponsorship, please fill the “CEAC Sponsorship Booking Request” that can be found below:
Please sign it and send to [email protected] renaming both the document file’s name and the email subject as “(company name) CEAC21 Booking Request”.
Some items have limited availability and they will be allocated in a first come first served basis.
Once the booking request is received and item availability is checked, we will send you the confirmation and invoice.
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected]
BOOKING
deadlinesPlease find below important deadlines for sending and receiving information.
Deadlines to send information to CASE:
Deadline: 23 October 2021Send info to: [email protected]
FOR PLATINUM LEVEL SPONSOR
INFORMATION INSTRUCTIONS
Live session details See Annexes for format details
Breakfast roundtable details See Annexes for format details
Files/resources to be added to the virtual booth
See Annexes for format details and types of files
Company representative who will introduce opening plenary
Name, job title and email
Company banner Format 1024x256px
Company logo Format 400x400px
Company representatives’ names for the passes
Names, job titles and emails
Static background image for Networking room (file)
4000x4000px(this can be designed with any background. However, we do recommend using pastel colours so when users are moving around the room, it is easy for them to see where their profile image is).
FOR GOLD LEVEL SPONSOR
INFORMATION INSTRUCTIONS
Live session details See Annexes for format details
Files/resources to be added to the virtual booth
See Annexes for format details and types of files
Company representative who will introduce chosen session
Name, job title and email
If Gold sponsor A, chosen track*
If Gold sponsor B, chosen plenary*
Company banner Format 1024x256px
Company logo Format 400x400px
Company representatives’ names for the passes
Names, job titles and emails
Static background image for Networking room (file)
4000x4000px(this can be designed with any background. However, we do recommend using pastel colours so when users are moving around the room, it is easy for them to see where their profile image is).
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected].
* track options: (a) Fundraising, (b) Alumni Relations, (c) Marketing & Communications** plenary options: (a) Mid plenary, (b) Closing plenary
FOR SILVER LEVEL SPONSOR
INFORMATION INSTRUCTIONS
Live session details See Annexes for format details
Files/resources to be added to the virtual booth
See Annexes for format details and types of files
Company banner Format 1024x256px
Company logo Format 400x400px
Company representatives’ names for the passes
Names, job titles and emails
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected].
FOR BRONZE LEVEL SPONSOR
INFORMATION INSTRUCTIONS
Breakfast roundtable details See Annexes for format details
Files/resources to be added to the virtual booth
See Annexes for format details and types of files
Company logo Format 400x400px
Company representatives’ names for the passes
Names, job titles and emails
FOR EXHIBITORS
INFORMATION INSTRUCTIONS
Files/resources to be added to the virtual booth
See Annexes for format details and types of files
Company logo Format 400x400px
Company representatives’ names for the passes
Names, job titles and emails
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected].
Deadlines to receive information from CASE:
INFORMATION INSTRUCTIONS
Sponsors and exhibitors will receive the lists of delegates in 2 dates
11 October and 9 November
Sponsors and exhibitors will receive a video on how to use the platform
End of October (date tbc)
Period the event platform will be online
From 10 November to 1 December
contactFor further information or questions, please contact:
8
Cristina MarochiHead of Development, Global EngagementCASE, [email protected]
annexesIMPORTANT: The platform will go live on 10 November and will be deactivated on 1 December.
INFORMATION TO BE SENT TO CASE: (Please make sure to have all information before sending it to CASE.)
LIVE SESSION:• Session name:• Session description: (max. 250 words)• Speaker(s) name(s), job title(s) and institution(s)
BREAKFAST ROUNDTABLE:• Roundtable name:• Description of the topic for discussion: (max. 250 words)• Speaker(s) name(s), job title(s) and institution(s) (please note that the maximum number of participants in a roundtable is 8, speaker included)
For further information, questions or to book your sponsorship, please contact Cristina Marochi, [email protected]
BANNER IMG: 1280X240PXThe CrowdComms Dashboard will include an image cropper at the correct dimensions
COMPANY LOGO: Logos will be displayed in a circle
and cropped to the correct size for presentation
BOOTH IMG: 510X265PXWe recommend a tranparent PNG image of your event booth for this area for maximum inpact, however the Dashboard will acommodate any image in this area
PRIMARY CONTACT BUTTONS: Company-speciÞc colours will be set in the dashboard using a hex colour value e.g #333333
SECONDARY BUTTONS: Company-speciÞc colours will be set in the dashboard using a hex colour value e.g #333333
CONTENT AREAS: Content blocks will be controlled via the dashboard and will display with a set icon per Þle type
LEAD COMPANY REP: The CrowdComms Dashboard will allow you to assign a lead company contact to deal with chat and video messages on the company’s behalf.
COMPANY BOOTHS
VIRTUAL BOOTH INFORMATION Information for the virtual booth to be sent to CASE by 23 October:
• Banner IMG 1280x240px• Booth IMG 510x265px• Company-specific colours for primary contact buttons (HEX colour value)• Company-specific colours for secondary contact buttons (HEX colour value)• Company website• Lead company representative (to be assigned as lead contact for chat messages on the company’s behalf) (it has to be one of the representatives registered for the event with the company passes)
Files that can be included in the company virtual booth:• Video links (Vimeo, YouTube, etc)• Any .pdf; .xlsx; .docx; .jpg files
For any other type of files, please write Cristina Marochi at [email protected] to confirm if it will be possible or not to include
