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Service Assurance 2.0 Next-Gen Solutions for an All-IP Environment. Patrick Joggerst EVP, Carrier Services and Solutions Aricent. All-IP – The market i mperative. The number of residential VoIP subscribers increased 19% in 2010 to 157 million worldwide Source: Infonetics. - PowerPoint PPT Presentation
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Patrick JoggerstEVP, Carrier Services and SolutionsAricent
Service Assurance 2.0 Next-Gen Solutions for an All-IP Environment
2Proprietary & Confidential. © Aricent 2011
All-IP – The market imperative
The global opportunity in creating new connected experiences using devices, connectivity, and content will reach $2 trillion by 2014Source: Yankee Group
The number of residential VoIP subscribers increased 19% in 2010 to 157 million worldwide Source: Infonetics
LTE mobile broadband subscribers are expected to exceed 300 million globally by 2015Source: Juniper Research
From now till 2014, mobile broadband
users, smart terminals and other
equipment will grow 4 to 5 times,
while users accessing applications
through these devices will grow
from 9 to 10 times, and the
resulting mobile traffic will experience a
30 to 40 times growth.Source: Communications Weekly Online
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The all-IP network: What it looks like to your subscriber
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What it means for you
The operator customer experience & service enabler
The days of “good enough” service are over
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• Single integrated view of network, application, and events
• Real-time visibility into infrastructure
• Single window management of partners, applications, performance
• Flexible service delivery framework
• Solid security for customers, partners and employees
Impact of all-IP on OSS-BSS
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Impact on business modelsConsider M2M…
How will you support the behavior of your M2M service? Real-Time? Periodic? Intermittent?
50 billion devices predicted to be connectable by 2020
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Impact on business modelsConsider M2M…
Even the Most Breathtaking M2M
Offering Needs to Work SUCCESSFULLY – and
RELIABLY
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Redefining service assurance for all-IP
QoE is the Key Differentiator
QoS standards across all services need to be consistent
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Service Assurance: Before-Looking at the Network First
TROUBLE TICKETS
SERVICE DOWN AND UP TIMES
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All-IP service assurance-Looking at the customer first
Does the Service Fulfill my Customer’s Need?
How will you know?
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How do you rate the Quality and Value of your service? Under what conditions?
All-IP customer experience What was offered, what was received, what was perceived?
How does that information influence the way in which services are delivered?
What methods are used to measure changes in service delivery?
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• Integrating customer facing systems with network and IT monitoring systems
• Developing fault isolation and troubleshooting between user environment, network, IT platform, and applications
• Meeting SLAs with associated proactive monitoring
• Providing on-line access to real-time performance and usage data
Enabling all-IP service assurance Considerations
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All-IP service assurance must be customer-centric
Better Understanding of the Subscriber Experience
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Thank You
