QuestionnaireI am currently involved in making a music magazine that focuses on Indie/Rock music. My target audience are males aged 16-19 who are interested in Indie/Rock music. I would be very grateful if you could answer the following questions about Indie/Rock music and music magazines by selecting/ticking the answers that apply.

1. Are you : Aged 16-19 and interested in Indie/Rock music?

(Circle Yes/No)All but two replied yes to this

2. What Rock/indie, music/artists/bands do you currently listen to? Most replied Muse, Prodigy and 30 seconds to Mars

3. What attracts you to Indie/Rock music? (circle below) The lyrics of the songs

The instruments and vocals used The image of the Indie/rock genre

The artists/bands Other (specify below)

Most replied that the image of the indie/rock genre was the part that attracted them to this genre the most.4. How much would you be willing to pay for a music magazine? (Please circle)

Nothing Less than £1

£1 – £2 £2-£3 £3-£4

More than £4Most replied £2-£3 for this question.

5. Do you currently buy/read music magazines? YES ( If yes, please go on to ANSWER question 5.

NO (If No please go on to answer question 7)Most replied No

Specify which music magazine(s) you buy and /or read. The majority of people that replied yes to this said KERRANG or NME

6. What do you like about this magazine?Most people said that the contents of the magazine they bought were very good and interesting to read. They

also said there are some good offers inside the magazine.

7. Why don’t you buy and or read music magazines?(tick the answers that apply) I don’t really know much about them

They don’t interest me They don’t seem to be aimed at people like me

They’re too expensive I don’t buy/read any magazines Other reasons (please specify)

Most people said that they are too expensive if they circled no above8. What would encourage you to buy a music magazine? (Please Circle)

Free gifts Competitions (win CDs, tickets, etc.)

Exclusive news and interviews Dates of oncoming gigs

Cheap price other (please specify)

Most circled the option Exclusive News and Interviews or Dates of oncoming gigs.

9. Which of the following magazines do you find the most eye-catching/appealing? (circle response)

Please give reasons why?Most people said the third magazine because it is laid out attractively and is eye catching. They also said that

the masthead looks good and that the contents inside looks interesting thanks to the coverlines.10. What would you like to see on the cover of a music magazine?

Around 60% of people responded and said that the images make the front cover stand out and would want mainly an appealing image on the front cover.

11. Which of the following images would you like to see on the front of this music magazine?For each one could you tell me how strongly you agree

(5 is top score) or disagree(0 is bottom score)

Just tick one in each row!The majority is shown below with ticks in the most frequently ticked box:

12. What contents would you like to see in this indie/rock music magazine?

Preferred images /photographs for

cover of magazine0 1 2 3 4 5

Several Images

One main image of key artist/band

Musical Instruments/Props

Bright Colours

Darker colours

Other- Please specifyWhat specific images/photographs associated with Indie/Rock would you like to see on the front cover and would attract you to a music magazine

The main response to this was mainly just images of the artists or bands

To what extent do you agree or disagree that the following would be good content for this music magJust tick one in each row! The majority is shown below with numbers and how many ticked in what box:

Examples of appropriate content 0 1 2 3 4 5

Gig guides

General information about the music scene

Information about particular bands/artists

Gossip Latest news

Fashion

Other (Please Specify)

13. What would you like to see in a double page spread article that would feature in this magazine:

Which of the following images would you like to see on the front of this music magazine? For each one could you tell me how strongly you agree (5 is the top score) or disagree (0 is the bottom score)

Just tick one in each row! The majority is shown below with numbers and how many ticked in what box:

0 1 2 3 4 5Interview with a rock/indie artist/band

Article about indie/rock scene

General article about main indie rock developments

Musical Instruments/props Bright colours Dark colours Others- Please specifyWhat specific images/photographs associated with indie/rock would you like to see on the front cover and would attract you to a music magazine

Thanks for taking part in the survey!